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Appfire Launches Cloud Advantage Alliance to Optimize Atlassian Ecosystem Transitions and Drive Customers’ Sustained Success in the Cloud

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2 years ago

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SaaS leader introduces comprehensive program designed to streamline customers’ migration journeys from data center to cloud; launches Configuration Manager for Jira pilot

BOSTON, April 7, 2025 /PRNewswire/ — Appfire, the leading global provider of software that enhances, extends, and connects the world’s leading platforms, today announced its launch of the Appfire Cloud Advantage Alliance. The program helps Atlassian’s Data Center customers transition seamlessly to Atlassian Cloud, with a particular focus on complex enterprise environments. As the largest provider of Atlassian Marketplace apps, Appfire is collaborating with its top solution partners to assist larger customers in their transition, providing the expertise, apps, and proactive support needed for successful cloud adoption.

This invitation-only alliance brings together Appfire’s most experienced and trusted solution partners, ensuring that highly qualified experts provide the guidance and solutions needed for customers’ sophisticated cloud migrations. Appfire is committed to empowering enterprises with a scalable, strategic approach to cloud adoption — delivered by some of the ecosystem’s top partners. Early participants include catworkx, Deviniti, Eficode, Isos Technology, Praecipio, Seibert Solutions GmbH, and Valiantys.

Joining the Appfire Cloud Advantage Alliance is not just an opportunity — it’s an added layer of proactive planning and technical support that gives partners and mutual customers additional confidence and efficiency during a complex process. For solution partners, this exclusive program provides direct access to Appfire’s deep product expertise, migration-ready apps, and specialized resources designed to accelerate cloud adoption for enterprise customers. Partners in the program gain priority access to new resources, co-marketing opportunities, and collaborative support from Appfire, positioning them as go-to experts for cloud migrations. For customers, working with an alliance-certified partner means tapping into a curated network of experienced, trusted experts in the Atlassian ecosystem who understand the complexities of large-scale migrations and have the right strategies, solutions, and support to promote success. With cloud transformation proving to be a significant undertaking for enterprises, aligning with an Appfire Cloud Advantage Alliance partner can help unlock a seamless and scalable move to the cloud.

“With Appfire’s two decades of expertise in the Atlassian ecosystem, joining the Cloud Advantage Alliance allows our customers to unlock the full potential of Atlassian Cloud and reaffirms our collective commitment to enabling enterprise readiness, enhancing operational efficiency and greater strategic agility for organizations worldwide,” said Paul Renshaw, VP of Atlassian Business at Eficode. “We’re working together to support seamless cloud migrations while driving successful business outcomes at scale.”

The Appfire Cloud Advantage Alliance methodology incorporates two key technologies: Appfire’s Configuration Manager for Jira (CMJ) and Atlassian’s Jira Cloud Migration Assistant (JCMA). CMJ, recognized for its ability to handle multiple instances and extensive datasets, facilitates both simultaneous and phased transfers. This ensures data integrity by allowing previews of changes and enabling precise adjustments before and after implementation. Complementing this, JCMA’s functionalities assist customers in assessing and preparing their applications and users for migration. CMJ offers a comprehensive solution for enterprises requiring more than a straightforward migration while also leveraging JCMA for simpler scenarios.

A pilot initiative incorporating CMJ has been launched to support the migration process for Atlassian’s largest customers. The pilot aims to establish a standardized approach by using CMJ as a key migration app for enterprise customers, highlighting its role in delivering seamless, efficient, and strategic cloud adoption.

“Enterprise migrations aren’t one-size-fits-all,” said William Mock, Global Head of Customer Support Services, Enterprise, and Migrations at Atlassian. “We look forward to seeing how Appfire’s Cloud Advantage Alliance helps meet the unique needs of our largest customers.”

“It’s about more than data integrity,” added Bob Nicholson, President of Appfire. “It’s about giving enterprise teams the structure, confidence, and change management insights to accelerate outcomes and drive meaningful transformation across their Atlassian Cloud environments.”

This strategic collaboration between Appfire and its top solution partners reinforces a shared commitment to streamlining enterprise cloud migrations and supporting long-term success for customers. To learn more about the Appfire Cloud Advantage Alliance, visit https://appfire.com/appfire-cloud-advantage-alliance.

About Appfire
Appfire is the leading global provider of software that enhances, extends, and connects the world’s leading platforms to make work flow any way teams want to work, from planning to product ideation, product development, project delivery, and beyond. Appfire increases the value of platforms such as Atlassian, Microsoft, monday.com, and Salesforce, enabling teams to thrive and do their best work together. With more than one million users, Appfire’s popular solutions are helping teams with Enterprise Collaboration, DevOps, Workflow & Automation, Product Portfolio Management, IT Service Management (ITSM), Document Management, Business Intelligence and Reporting, Administrative Tools, Agile Tools, Developer Tools, Time Tracking, Publishing, Integrations, and Software Engineering Intelligence. Appfire has been selling its popular software products on the Atlassian Marketplace since it first launched in 2012, and today Appfire has the most widely adopted portfolio of Atlassian apps across tens of thousands of customers worldwide. Learn more at www.appfire.com.

Media Contact:
Inkhouse for Appfire
appfire@inkhouse.com

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SOURCE Appfire

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STEPHEN A. SMITH ADDRESSES WHITE HOUSE DINNER ATTENDANCE, REAFFIRMS COMMITMENT TO HBCUs AND PROTECTING CORPORATE INVESTMENT IN BLACK EDUCATION

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17 minutes ago

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October 24, 2026

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NEW YORK, Oct. 23, 2026 /PRNewswire/ — Stephen A. Smith, media mogul, New York Times bestselling author, and proud 1991 graduate of Winston-Salem State University, is addressing the public discussion surrounding his decision to attend a White House dinner with President Donald Trump, emphasizing his commitment to the long-term financial stability of Historically Black Colleges and Universities (HBCUs).

For Smith, the decision was rooted in a commitment to institutions that have educated generations of Black leaders, professionals, entrepreneurs, and public servants.

“I will always advocate for HBCUs and the students whose futures depend on them,” Smith said. “My reason for attending the White House dinner was to discuss the challenges these institutions face in securing long-term funding and to make the case that corporate America must continue to invest in them.”

Smith acknowledged federal support through the FUTURE Act while expressing concern that political tensions surrounding diversity, equity, and inclusion (DEI) could discourage private companies from supporting HBCUs. He maintains that these institutions deserve sustained corporate partnerships, philanthropic contributions, and public investment.

“If we truly believe in free-market capitalism, businesses should be able to support educational institutions and charitable causes without fear of criticism or repercussions,” Smith said. “HBCUs have made extraordinary contributions to this country. They deserve sustained public and private investment.”

Ashley Christopher, Esq., Founder and CEO of the HBCU Week Foundation, recognized Smith’s advocacy and decision to engage with the administration.

“Stephen A. Smith has been a powerful advocate for HBCUs, using his platform and influence to shine a national spotlight on our institutions,” expressed Christopher, “His continued support of HBCU Week helps advance our mission of connecting students with life-changing educational opportunities, and we are proud to have him as our ambassador.”

Since Smith became an HBCU Week Ambassador in 2019, the initiative has facilitated more than 15,000 on-the-spot college acceptances and raised and awarded more than $150 million in scholarships, according to the HBCU Week Foundation.

As public discussion continues, Smith is emphasizing the importance of ensuring HBCUs have the resources and partnerships needed to educate future generations and expand opportunities for students.

CLICK HERE to watch Smith’s full response to his White House visit.

MEDIA CONTACT:

media@mrsasinc.com

View original content:https://www.prnewswire.com/news-releases/stephen-a-smith-addresses-white-house-dinner-attendance-reaffirms-commitment-to-hbcus-and-protecting-corporate-investment-in-black-education-302918547.html

SOURCE Straight Shooter Media

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Advantex Announces Completion of Financing and Extension of Maturity Date of Previously Issued Debentures

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17 minutes ago

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October 24, 2026

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TORONTO, Oct. 23, 2026 /CNW/ — Advantex Marketing International Inc. (CSE: ADX) (“Advantex”), a leader in the merchant cash advance and loyalty marketing products for merchants, today announced the completion of a $250,000 secured debt financing. Advantex issued a $250,000 non-convertible debenture which bears an interest rate at 12% per annum and matures December 15, 2027. The proceeds raised from this issuance of the Debenture will be used for working capital purposes.

Advantex has also extended the maturity of its existing $700,000 in 12% secured debentures from October 10, 2026 to December 15, 2027.

About Advantex Marketing International Inc.

Advantex provides working capital to merchants. Advantex also provides specialized marketing programs that enable members of Aeroplan to earn Aeroplan points at participating merchants.

Advantex shares trade on the Canadian Securities Exchange under the symbol ADX. For more information go to Advantex’s profile on www.sedar.com

Forward-Looking Information

This news release contains “forward-looking statements” within the meaning of applicable securities laws relating to the future business and operations of Advantex. Actual results and developments may differ materially from those contemplated by these statements. The business and operations of Advantex described herein is dependent on a number of factors and is subject to a number of risks and uncertainties. Factors that could cause actual results to differ material include, but are not limited to, changes in Advantex’s economic and competitive conditions including but not limited to the industry sectors in which Advantex operates.

The statements in this news release are made of the date of this release. Forward-looking statements are made based on management’s beliefs, estimates and opinions on the date the statements are made and Advantex undertakes no obligation to update forward-looking statements if these beliefs, estimates and opinions or other circumstances should change, except as required by applicable law.

SOURCE Advantex Marketing International Inc.

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Club Offers for Travel Enthusiasts in Canada

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1 hour ago

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October 23, 2026

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TORONTO, Oct 23, 2026 /PRNewswire/ — Travelzoo® (NASDAQ: TZOO), the club for travel enthusiasts, announces three of many new Club Offers for Club Members in Canada.

Rigorously vetted and negotiated for us travel enthusiasts:

$799—COSTA RICA WEEK WITH FLIGHTS & CAR
We think fall is an ideal time to visit Costa Rica; the scenery is lush and the crowds are gone. Drive between volcanic Arenal and the idyllic beaches of Tamarindo on this seven-night trip. Since it’s not as busy, we were able to negotiate a price that saves members up to $648 on departures through mid-December.

$899—BARCELONA: 5 NIGHTS WITH FLIGHTS
Explore Barcelona’s world-class museums and architectural masterpieces in the quieter winter months to pack more into your trip. You won’t waste hours in lines and can access top restaurants that are fully booked in summer. We save $300 on travel this January and February, when temperatures are still spring-like. Roundtrip flights from Toronto, hotel and daily breakfast are included.

$999—ST. KITTS GETAWAY FOR 2, REG. $2083
Most visitors to St. Kitts book months in advance, but when we pointed out that travel enthusiasts are more spontaneous, this resort gave us a terrific rate for stays this November and December. Spend four nights in Frigate Bay and get an upgraded Oceanview room, too.

Are you a travel enthusiast? Join the club today: https://travelzoo.com

Who are we?
We, Travelzoo®, are the club for travel enthusiasts. We reach 30 million travellers. Club Members receive Club Offers negotiated and rigorously vetted by our deal experts around the globe. Our relationships with thousands of top travel companies give us access to irresistible deals. Our club and its benefits are built around the lifestyle of a modern travel enthusiast.

Media Contact: 
Amanda Ieraci – Toronto
+1 437 866 8540
aieraci@travelzoo.com

View original content to download multimedia:https://www.prnewswire.com/news-releases/club-offers-for-travel-enthusiasts-in-canada-302918543.html

SOURCE Travelzoo

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