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Validity Acquires Litmus, Advances Leadership as Best-in-Class Global Provider of Marketing Success and Customer Data Intelligence Solutions

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BOSTON, April 10, 2025 /PRNewswire/ — Validity, Inc., the leading provider of marketing success and customer data intelligence solutions, today announced it has completed the acquisition of Litmus, the leading global provider of email optimization and testing solutions.

This agreement marks a continued step in Validity’s mission to empower marketers with an encompassing platform to create, optimize, deliver, and monitor high-performing email campaigns at scale.

“For years, thousands of the world’s leading brands have relied on Validity’s marketing success platform to increase engagement and ultimately grow faster with better digital marketing campaigns and an increased trust in their customer data,” said Mark Briggs, Founder, Chairman, and CEO of Validity. “I’m thrilled to welcome Litmus to the Validity family and immediately bring to our customers this industry-leading, comprehensive, and unified platform that ensures emails are visually compelling, appropriately optimized, and positioned for next-generation personalization to ensure maximum engagement.”

With the addition of Litmus, Validity’s comprehensive marketing success platform will provide a seamless, end-to-end experience—from contact data validation and enrichment to design, personalization, deliverability optimization, and continuous campaign monitoring—all by working with customers’ existing marketing systems and email service providers, enabling customers to get more value from their current marketing investments. This powerful combination of capabilities helps sales and marketing professionals around the world boost engagement, improve inbox placement, and ensure every email delivers maximum ROI.

“I am thrilled for Litmus to join the Validity family at this incredible time in our industry, as automation and AI accelerate the drive toward digital marketing personalization,” said Erik Nierenberg, CEO of Litmus. “Combining Litmus’s leadership in pre-send optimization and personalization with the incredible Validity platform, capabilities, and terrific customer service culture is a big win for customers and the marketing community.”

Shea & Company, LLC and Barclays Capital, Inc. acted as financial advisors to Validity. Additionally, Nixon Peabody LLP and Weil, Gotshal & Manges LLP acted as legal advisors to Validity in connection with the transaction. For Litmus, Evercore acted as the exclusive financial advisor, and Choate Hall & Stewart LLP acted as legal advisor. No other financial terms of the agreement were disclosed.

To learn how to grow faster and build more successful marketing campaigns with Validity, visit Validity.com.

ABOUT VALIDITY
For over 20 years, tens of thousands of organizations throughout the world have relied on Validity solutions to target, contact, engage, and keep customers—using trustworthy data as a key advantage. Validity’s flagship products—DemandTools, BriteVerify, Everest, Sender Certification, and GridBuddy Connect—are all highly rated solutions for CRM data management, email address verification, inbox deliverability, and avoiding the spam folder. These solutions deliver smarter campaigns, more qualified leads, more productive sales, and ultimately faster growth. For more information, visit Validity.com and connect with us on LinkedIn, YouTube, and X.

Media Contact
PANBlast for Litmus
Christy Dean
litmus@panblastpr.com 

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SOURCE Litmus

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ASTRI Establishes Advisory Board for Smart Mobility Technology Alliance

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Bringing Together Industry, Academia and Research to Drive Mobility Innovation

HONG KONG, Nov. 6, 2026 /PRNewswire/ — The Hong Kong Applied Science and Technology Research Institute (ASTRI) announced the establishment of an Advisory Board for the Smart Mobility Technology Alliance (SMTA), an industry-leading initiative designed to accelerate the adoption and scaling of next-generation smart mobility technologies across the Greater Bay Area and beyond. The SMTA aims to address critical challenges and foster a commercially-driven ecosystem for innovation in the smart mobility sector.

The newly-formed Advisory Board comprises distinguished leaders from infrastructure, transport, telecommunications, and academia, offering a wide-ranging blend of industry expertise, market intelligence and policy insight. Drawing on their extensive network and experience across the public and private sectors, the Advisory Board will shape the SMTA’s strategic priorities, identify emerging opportunities, and provide guidance on the evolving mobility landscape.

“The formation of the SMTA Advisory Board underscores ASTRI’s commitment to advancing Hong Kong as a regional leader in technology-driven mobility,” said Ir Dr Ted Suen, Chief Executive Officer of ASTRI. “By uniting industry, government, academia and research around a shared vision, this strategic alliance will unlock commercial opportunities and deliver transformative solutions that redefine the future of mobility,” he added.

The Advisory Board provides strategic guidance on SMTA’s vision and research and development priorities, helping to align its initiatives with market needs and commercialisation opportunities. It supports ecosystem development by fostering partnerships across industry, academia and the public sector, while facilitating pilot projects and encouraging innovation and entrepreneurship. The Board also offers insights on policy and standards, and promotes engagement with key stakeholders and international partners to advance future mobility innovation.

Members of the Advisory Board for Smart Mobility Technology Alliance include:

Chairman

Dr Ying Huang, Chief Technology Officer, ASTRI

Deputy Chairman

Mr Dominic Chow, Deputy Director-General of Civil Aviation, HKSAR Government

Secretary

Dr Ivan Sham, Chief Director, Technical Solutions Business Development, ASTRI

Members (by alphabetical order in surname)

Mr Lawrence Fong, Director, Digital and IT, Cathay Pacific Airways LimitedMr William Ho, Executive Director, Corporate Development, Airport Authority Hong KongIr Dr John Hui, Deputy Executive Director, Vocational Training CouncilMr Ryan Ip, Vice President of Our Hong Kong FoundationProf Mei-po Kwan, Director, Institute of Space and Earth Information Science, The Chinese University of Hong KongDr Gabriel Leung, Chief Executive Officer, Enterprise Solutions, Hong Kong Broadband Network LimitedMr Roger Ma, General Manager (Operations), Citybus LimitedMr Steve Ng, Managing Director, Commercial Group, HKT LimitedMs Sylvia Ng, Deputy Director, Corporate Development, MTR Corporation LimitedMr BY Sim, General Manager (Hong Kong SAR), Thales Solutions and Services Hong Kong LimitedMr Alex Wong, Deputy CEO, Corporate Affairs, Hong Kong Representative Office, Huawei International Co LimitedDr Rosana Wong, Deputy Chair and Executive Director, Yau Lee Holdings LimitedMs Yan Yan, General Manager, Keeta Drone Hong KongMs Theresa Yeung, Managing Principal, East Asia, Ove Arup & Partners Hong Kong Limited

Launched by ASTRI in April 2023, the Smart Mobility Technology Alliance (formerly the Smart Mobility Technology (C-V2X) Alliance) provides a networking and knowledge sharing platform for ecosystem stakeholders. These include infrastructure manufacturers, telecommunications providers, EV and drone developers, system integrators, and end users from China, in particular the Greater Bay Area, and overseas markets, all seeking to explore collaboration and technology commercialisation in the smart mobility field.

SMTA Website: https://smta.astri.org/

Photos Download: https://bit.ly/4s0M9ex

 

About ASTRI

Founded in 2000 by the HKSAR Government, Hong Kong Applied Science and Technology Research Institute (ASTRI) is the city’s largest government-funded R&D centre. Committed to transforming high-impact research into practical innovations, ASTRI drives market-driven, interdisciplinary advancements across sectors, including Smart City, FinTech, Digital Health and Life Sciences, New Industrialisation and Intelligent Manufacturing, Application-Specific Integrated Circuits (ASIC) and Advanced Electronics, New Energy and Energy Storage, and Green and ESG Technologies. Following its merger with the Nano and Advanced Materials Institute, ASTRI has further strengthened its capabilities, with over 1,500 patents and 2,200 successful cases of technology transfer. Recognised with numerous international awards, ASTRI continues to nurture top I&T talent and foster collaborations among the I&T ecosystem, contributing to Hong Kong’s high-value economic development. For more information, please visit: https://www.astri.org

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SOURCE Hong Kong Applied Science and Technology Research Institute (ASTRI)

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2026 World Internet Conference Wuzhen Summit Opens

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WUZHEN, China, Nov. 5, 2026 /PRNewswire/ — A news report from CRI Online

The 2026 World Internet Conference (WIC) Wuzhen Summit opened on November 3 in Wuzhen, Tongxiang City in Zhejiang Province, under the theme “Open Source and Openness, Joined Contribution and Shared Benefits — Jointly Building a Community With a Shared Future in Cyberspace”. Approximately 1,800 participants attended the opening ceremony, including government officials from various countries, heads of international organizations such as the United Nations, representatives of global Internet companies, and experts and scholars.

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SOURCE CRI Online

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Forum on Exchanges and Mutual Learning among Civilizations in Cyberspace held at 2026 WIC Wuzhen Summit

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WUZHEN, China, Nov. 6, 2026 /PRNewswire/ — A news report from CRI Online:

The Forum on Exchanges and Mutual Learning among Civilizations in Cyberspace was held in Wuzhen, east China’s Zhejiang Province, on November 4 as part of the 2026 World Internet Conference (WIC) Wuzhen Summit.

Themed “Deepening Exchanges and Mutual Learning among Civilizations, Building a Better Online Home Together,” the forum aimed to promote the Global Civilization Initiative and advance exchanges among civilizations in cyberspace, contributing to a community with a shared future in cyberspace.

Yang Jianwen, deputy director of the Cyberspace Administration of China; Hu Wei, vice governor of Zhejiang Province; and Peng Jianming, a member of China Media Group’s editorial board, delivered opening remarks.

Keynote speakers shared achievements and practical experience in digital cultural heritage preservation and development, international youth exchanges and talent development, cross-cultural communication by mainstream media, and film and television production.

A roundtable discussion explored “Co-Creating Diverse Online Content, Unlocking New Paradigms for Dialogue among Civilizations.”

The forum also launched the “Initiative for Improvement of Minors’ Internet Literacy.” Representatives from the Cyberspace Administration of China’s Bureau of Internet Social Work, the Ministry of Education’s Department of Basic Education, the ministry’s Center for Educational Technology and Resource Development, and Tencent, together with Peking University experts, jointly launched the initiative.

The micro variety show project “Civilizations in Conversation” was also unveiled. A Chinese opera artist and a British performer of Chinese opera jointly presented “Shared Operatic Charm: Face-Changing Show Featuring a Foreign ‘Monkey King'” during an intangible cultural heritage showcase.

Hosted by China Media Group and co-organized by CRI Online, Huawei and RayNeo, the forum attracted more than 120 participants, including government officials, experts and scholars in online culture, technology company executives, and prominent online personalities.

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SOURCE CRI Online

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