Connect with us

Technology

70% of companies struggle to integrate their sales plays into CRM and revenue technologies, finds Bain & Company survey

Published

on

Global survey taken by more than 1,200 executives reveals top hurdles to B2B growthAbsence of high inflation has companies worried about ability to execute margin-enhancing pricing strategies

BOSTON, April 23, 2025 /PRNewswire/ — Seventy percent of companies are failing to effectively integrate their sales plays into their revenue technology tools, such as solutions used for customer relationship management (CRM), limiting their ability to achieve their expected growth gains; according to new research released today by Bain & Company.

For its 2025 Commercial Excellence and Revenue Growth Agenda report, Bain surveyed more than 1,200 senior commercial executives at major companies from across 18 industries worldwide and found that while more than 80% of respondents claim to run structured repeatable sales and marketing activities, 70% of them don’t effectively integrate their sales plays into their technology, and therefore only about 20% of them have realized full value. When asked about hurdles to B2B growth in 2025, adoption of go-to-market technologies, managing price pressures, and improving salesforce productivity were among the challenges most cited by respondents.

“Most B2B executives we surveyed expect their 2025 revenue growth rate to exceed 2024 levels, and a real gap exists between their revenue strategies and how they use their technology,” said Jamie Cleghorn, global leader of Bain & Company’s B2B Commercial Excellence group. “Those companies that effectively integrate harmonize their strategic sales play approach with technologies, including AI and CRM, will be best positioned for accelerated revenue growth. Our research shows there are actions that business leaders can take to ensure long-term growth with an added benefit of achieving significantly more productivity.”

AI is being used for most go-to-market functions

Nearly all companies have begun deploying AI across most go-to-market functions though use cases vary by industry, Bain found. When asked about implementation, 30% of respondents said they have scaled up to between one and two use cases for AI, while 62% of respondents have scaled up to more than two uses. In relation to those uses, nearly all respondents said AI has met their expectations, while 57% said AI has exceeded their expectations. Despite these wins, more than half of commercial organizations acknowledge that they have not yet set up adequate data foundations to optimize the technology, citing hurdles such as incomplete or low-quality data sets and technology that’s not properly configured.

“Real progress requires a systematic and measurable approach to AI deployment,” said Rob Stein, leader in Bain’s Customer Strategy & Marketing practice. “Leading companies allocate more resources to sales and marketing technologies broadly, both in absolute terms and as a proportion of their overall sales and marketing budget— they’re spending more and seeing the payoff. Using AI at scale has become table stakes for B2B companies that are hoping to ensure success, and their growth prospects hinge in part on deploying the technology to operate more efficiently and deliver better products and services to customers.”

Absence of high inflation has companies worried about ability to execute margin-enhancing pricing strategies

In addition to technology adoption, another top hurdle to B2B growth cited by respondents was the ability to manage price pressures. When compared to 2024, more companies anticipate that they will be able to offset rising costs this year with higher prices; however, companies are worried about their ability to continue executing margin-enhancing pricing strategies in the absence of high inflation as the default justification for price increases. Competitive pressures, customer resistance and other market challenges compose the biggest barrier to margin-enhancing pricing as cited by 67% of respondents. The next most common barriers cited by respondents are insufficient data or analytics capabilities to support pricing decisions, and gaps in team skills or expertise related to pricing.

More than half of companies expect to improve commercial productivity

The ability to improve salesforce productivity is another top hurdle to B2B growth cited by executives. Overall, 54% of respondents said they expect to improve commercial productivity in 2025, though some industries are more bullish than others. Executives from industries including Medical Technology, Machinery and Equipment, Information Services, Logistics, and Telecommunications expect to see the most improvements, Bain found.

When compared to other business areas, the top three priorities to help increase productivity in 2025 as cited by respondents include providing staff with frontline coaching and training to raise seller performance, improving customer segmentation, and optimizing market spending.

Other topics covered in this year’s report include key barriers to growth by industry, and six steps for business leaders to ensure sustained success.

Media contacts
To arrange an interview or for any questions, please contact:
Amanda Folsom (Boston) — Email: amanda.folsom@bain.com
Gary Duncan (London) — Email: gary.duncan@bain.com
Ann Lee (Singapore) — Email: ann.lee@bain.com

About Bain & Company  

 Bain & Company is a global consultancy that helps the world’s most ambitious change makers define the future.  

 Across 65 cities in 40 countries, we work alongside our clients as one team with a shared ambition to achieve extraordinary results, outperform the competition, and redefine industries. We complement our tailored, integrated expertise with a vibrant ecosystem of digital innovators to deliver better, faster, and more enduring outcomes. Our 10-year commitment to invest more than $1 billion in pro bono services brings our talent, expertise, and insight to organizations tackling today’s urgent challenges in education, racial equity, social justice, economic development, and the environment. We earned a platinum rating from EcoVadis, the leading platform for environmental, social, and ethical performance ratings for global supply chains, putting us in the top 1% of all companies. Since our founding in 1973, we have measured our success by the success of our clients, and we proudly maintain the highest level of client advocacy in the industry.  

View original content to download multimedia:https://www.prnewswire.com/news-releases/70-of-companies-struggle-to-integrate-their-sales-plays-into-crm-and-revenue-technologies-finds-bain–company-survey-302435109.html

SOURCE Bain & Company

Continue Reading

Technology

SSI SCHAEFER’s Four-Way Pallet Roaming Shuttle Is Expanding Warehouse Design Possibilities

Published

on

By

SEOUL, South Korea, Oct. 26, 2026 /PRNewswire/ — For warehouse operators in South Korea, warehouse design is increasingly shaped by competing demands: making better use of available space, managing labor constraints and maintaining reliable operations without committing to automation that exceeds business needs.

The challenge is not simply to store more pallets, but to determine how storage capacity can be configured around the inventory characteristics and the movement the operation actually requires.

Rethinking the use of warehouse space

Warehouse capacity is often assessed by the number of pallet positions available. However, the same building footprint can support different storage configurations, each with its own implications for accessibility, material flow and operating requirements.

Four-way pallet roaming shuttles, such as the SSI Pallet Roaming Shuttle, use onboard multi-sensor navigation to determine their position, monitor their surroundings in real time, and accurately detect obstacles. This enables flexible pallet handling across multiple storage levels, opening up greater possibilities for high-density, single- or multi-deep pallet storage configurations.

For facilities where building expansion is restricted, the ability to use available space more effectively can be an important design consideration. With system heights of 24 metres and options for 40 metres subject to configuration, solutions like the shuttle allow warehouse planners to evaluate storage designs that make greater use of the space.

Matching movement capability to operational needs

The significance of four-way movement lies in the flexibility it introduces into storage design. This can be particularly relevant to manufacturing operations storing raw materials or finished goods, food and beverage distribution, and temperature-controlled warehouses where storage conditions and space utilisation are crucial design considerations.

The shuttle supports payloads of up to 3000 kg and uses RFID and photoelectric positioning, with a specified positioning accuracy of ±5 mm. Operating at a maximum aislewise speed of 1.5 m/s when loaded and 1.6 m/s when unloaded, it provides a technical basis for evaluating its suitability against a warehouse’s storage and movement requirement.

Automation solving the right challenges, at the right time

For South Korean warehouse operators facing a rapidly aging population and labor constraints, the question is whether automating pallet storage and movement will address a meaningful operational need. Suited to medium-to-low SKU ranges and lower-throughput applications, the SSI Pallet Roaming Shuttle is worth considering where frequent retrievals and reduced reliance on repetitive manual handling are priorities, rather than high-volume pallet retrieval.

“The value of warehouse automation lies in how well a system fits the operation it is designed to serve. More automation does not automatically mean a better warehouse.

The real measure of an effective solution is how well its storage density, retrieval capability and throughput match the operation’s needs. Investing in capacity or performance that the business cannot fully utilise—or sacrificing retrieval flexibility for density—misses the point of warehouse automation,” said Jeon Jae Beom, Head of Sales, SSI Schaefer Korea.

For South Korean businesses balancing space, labor and investment pressures, the key is to select systems according to its intended role in the wider operation, not on the assumption that greater automation will resolve every capacity or productivity challenge.

For more information, visit www.ssi-schaefer.com/ko-kr.

About SSI SCHAEFER

The SSI SCHAEFER Group is a leading global solution provider for all areas of intralogistics. With innovative technologies and software, the company empowers small to medium-sized enterprises as well as large companies to increase the efficiency and sustainability of their storage, picking, and transport processes. SSI SCHAEFER offers complete solutions ranging from fully automated warehouses with tailored service and maintenance packages to robotics and automated guided vehicles, as well as manual and semi-automated systems such as workstations, racks and containers.

View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/ssi-schaefers-four-way-pallet-roaming-shuttle-is-expanding-warehouse-design-possibilities-302917779.html

SOURCE SSI Schaefer Korea

Continue Reading

Technology

Heybike Launches V1 Pro, a 72V Power Beast with 8,000W Peak Power and Bigger Attitude

Published

on

By

ONTARIO, Calif., Oct. 23, 2026 /PRNewswire/ — Heybike today announced the launch of the V1 Pro, a 72V electric dirt bike designed for riders who want bigger tires, bigger attitude, and ultimate off-road performance. With 8,000W peak power, 17-inch front and 14-inch rear tires, and Wheelie Boost Assist, the V1 Pro delivers powerful off-road performance while featuring hydraulic disc brakes and a magnetic emergency kill switch. Available now on Heybike’s official website, the V1 Pro is offered at an Early Bird price of $1,999, compared with its $2,199 MSRP.

The 72V Power Beast, Ready for Every Trail

With its oversized Big Foot tires, bold styling, and powerful 72V drive system, the Heybike V1 Pro is built to stand out. Delivering 8,000W peak power and 250 N•m of wheel torque, it reaches speeds of up to 50 MPH and tackles inclines of up to 45°, bringing serious power to demanding off-road adventures.

Its staggered 17-inch front and 14-inch rear Big Foot tires provide a larger rear contact patch for traction, while 285 mm of ground clearance helps the bike clear rocks, roots, and ruts. A 150 mm-travel front fork and rear hydraulic shock help absorb bumps on uneven terrain.

Powered by a 72V 27Ah battery with 1,944 Wh of capacity, the Heybike V1 Pro offers a range of up to 60 miles on a single charge, with charging taking approximately 5.5–6 hours using the included 84V 5A charger.

Smart Control. Your Ride, Your Way.

The Heybike app lets riders adjust speed limits and throttle response, choose from ECO, LINEAR, and SPORT riding modes, and configure regenerative braking to suit their riding preferences and terrain.

For added personalization, an optional Bluetooth speaker and horn accessory supports music playback and multiple simulated motorcycle engine sounds.

Enhanced Protection for Every Adventure

The Heybike V1 Pro combines performance with multiple safety-focused features. Its 220 mm front and 190 mm rear hydraulic disc brakes provide stopping power, while regenerative braking adds another layer of deceleration control.

A magnetic emergency kill switch is designed to cut power if the rider falls or steps away from the bike. A throttle-reset safety mechanism prevents power delivery until the throttle has returned to its reset position.

The Heybike V1 Pro features a UL 2849-certified battery system and an IPX6 waterproof rating, offering added protection for outdoor riding in changing weather conditions.

Together, these features complement the V1 Pro’s performance-focused design with added control and protection for off-road riding.

Wheelie Boost Assist: Unleash Your Wild Side

Experience wheelies like never before. With just a single mode control, Wheelie Boost™ lifts the front wheel to a fixed angle, safely turning a complex trick into an exciting riding experience. Less effort, more wild — unleash your bigger attitude and take your V1 Pro ride to the next level.

Bring the Family Together. Conquer Every Terrain.

More than an off-road ride, the Heybike V1 Pro opens the door to shared outdoor adventures and memorable family moments. Designed to bring riders together, it makes weekend trail rides and outdoor exploration opportunities for parents and teens to connect, build confidence, and discover new terrain side by side.

From family outings to challenging off-road adventures, the V1 Pro brings power, excitement, and the freedom to explore together.

A Step Up From the Original Heybike V1

Launched in the first half of 2026, the Heybike V1 quickly gained popularity among teens across the United States. Building on that success, the V1 Pro takes off-road performance to the next level with nearly 100% more peak power, 43.8% greater battery capacity, 11% higher top speed, 20% more range, and a 50% higher maximum climbing angle.

Beyond raw power, the V1 Pro delivers 31.5% more wheel torque and 14.5% greater ground clearance, along with stronger front and rear suspension system for a smoother ride. Its larger 17-inch front and 14-inch rear Big Foot tires further enhance off-road control and rear traction, while the full-size frame is designed to accommodate a broader range of riders.

Make Their Next Ride Unforgettable

The Heybike V1 Pro is available now for $1,999 (MSRP $2,199). Customers can also receive a limited-quantity launch gift box with their purchase, while supplies last. 

More riding challenges, giveaways, and community activities are on the way. Stay tuned for more ways to ride, connect, and share the adventure.

Shop the Heybike V1 Pro on its official website.

About Heybike

Heybike is a leading global e-bike brand making joy easy to reach for every age and every terrain, from city commutes to off-road adventures, blending accessible innovation, safety-first engineering, and design that connects. Every ride connects you to a worldwide community — to your family, to your city, and to the simple joy of moving. Learn more on Heybike’s official website.

View original content to download multimedia:https://www.prnewswire.com/news-releases/heybike-launches-v1-pro-a-72v-power-beast-with-8-000w-peak-power-and-bigger-attitude-302918913.html

SOURCE Heybike

Continue Reading

Technology

fileAI Signs Strategic Collaboration Agreement with AWS to Accelerate Rollout of Outcome-Driven AI Agents for BFSI Leaders

Published

on

By

SINGAPORE, Oct. 25, 2026 /PRNewswire/ — fileAI announced a strategic collaboration agreement (SCA) with Amazon Web Services, Inc. (AWS) to bring a new suite of AI agents to banking, financial services, and insurance (BFSI) leaders—built to complete critical operational workflows, not just assist with them.

fileAI’s data intelligence platform, fileForge, transforms enterprise files into trusted, governed intelligence for AI workflows, pairing repeatable skills with business context to carry complex business processes through to completion. Built on Amazon Bedrock and available through AWS Marketplace, it provides industry leaders across Asia and the US direct access to outcome-focused AI agents backed by AWS’s security, scale, and infrastructure.

Two of the company’s latest innovations underpin this philosophy: fileScout maps files ahead of extraction, optimising model routing and drastically reducing token consumption, whilst fileForensics surfaces actionable fraud signals directly into the processing pipeline. Together they ensure only clean, relevant, fraud-checked data ever reaches the workflow. For AWS customers, that means faster cycle times, fewer exceptions, and less manual rework, with the governance and traceability regulated organisations require.

The SCA follows a period of strong momentum for fileAI. On August 27, the company announced investment from SMBC Asia Rising Fund and Singtel Innov8, alongside the debut of fileScout. The funding supports fileAI’s expansion in Japan, building on its June 2026 partnership with JRE Ventures, and deeper investment in financial services capabilities.

“Enterprise AI has to be judged on outcomes, not activity,” said Christian Schneider, CEO of fileAI. “By building on Amazon Bedrock and deepening our collaboration with AWS, we’re giving finance and financial services leaders agents that take their most complex data and carry the work through to a completed, auditable result. With AWS and AWS Marketplace, we can bring that to customers across Asia and the US faster, and with the security and scale they expect.”

“Financial services customers consistently tell us that getting unstructured data ready for workflows they can trust is one of their biggest challenges,” said Jamie Simon, Director, Partner Sales & Development, Asia Pacific & Japan, AWS. “fileAI has built a strong approach to that problem on Amazon Bedrock—combining document intelligence with the governance regulated enterprises require. This collaboration makes it easier for customers to move from AI pilots to production with confidence, and we’re looking forward to scaling it across the region.”

About fileAI

fileAI is the enterprise intelligence company behind fileForge, the leading platform for complex business process automation. Where most AI falls short in production, fileForge provides the structure, validation, and traceability that makes agentic AI reliable by design. It unifies data capture, preparation, governance, and orchestration into auditable, SOP-driven workflows that transform unstructured and semi-structured data into trusted, reusable process intelligence.

Trusted by global enterprises including MS&AD, Toshiba, PwC, KPMG, Nippon Paint, and Keppel, fileAI has processed over 1 billion files across finance, insurance, supply chain, healthcare, and core business operations—delivering governed automation and contextual reuse for the world’s most complex workflows.

View original content to download multimedia:https://www.prnewswire.com/news-releases/fileai-signs-strategic-collaboration-agreement-with-aws-to-accelerate-rollout-of-outcome-driven-ai-agents-for-bfsi-leaders-302917894.html

SOURCE fileAI

Continue Reading

Trending