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Forrester Unveils Top 10 Emerging Technologies For 2025; AI Innovation Shifts From Experimentation To Business Imperative

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Agentic AI represents the next frontier in automation, enabling systems to make decisions independently and with intent

SINGAPORE, May 7, 2025 /PRNewswire/ — As generative AI evolves into agentic AI, automation becomes more sophisticated, and emerging technologies shift to large-scale deployment, firms will no longer be experimenting with AI by the end of 2025 — they will be racing to keep up with AI’s acceleration. However, given ongoing geopolitical volatility, making the right technology investment decisions will be a key lever for business growth and competitive advantage. Forrester’s (Nasdaq: FORR) research, The Top 10 Emerging Technologies In 2025, highlights new technologies that empower leaders to drive AI-led innovation while ensuring long-term resilience.

The research categorizes the top 10 emerging technologies by their impacts over short-term, mid-term, and long-term benefits horizons to help enterprises and leaders prioritize their investments. An overview of the top findings is as follows:

Emerging technologies that will offer significant benefits to enterprises within the next two years by balancing AI acceleration with security needs include:

IoT security. As cyber threats increase, IoT security technologies will be critical to strengthening defenses for critical data and connected devices. Businesses with high technology integration will see the biggest benefits from IoT security.

Synthetic data. New to Forrester’s emerging technologies list this year, this technology enhances AI model training while improving trust and privacy. With regulators encouraging organizations to adopt synthetic data to minimize risk, industries including financial services, insurance, healthcare, and the public sector will benefit the most.

Mid-term emerging technologies that will deliver benefits to enterprises in the next two to five years given their real-world complexity include:

Agentic AI. The immediate potential of this technology is increased flexibility and adaptability to automate specific business processes. Although early examples of AI agents are promising and offer autonomous decision-making, this technology still requires stronger accuracy, trust, and coordination to become mainstream.

GenAI for visual content. This technology is changing the way companies create and deploy photorealistic images, videos, and motion graphics. GenAI for visual content is poised to make the biggest impact in marketing, advertising, retail, and e-commerce sectors, delivering immersive and personalized preferences, and boosting consumer satisfaction.

The emerging technology that will take at least five more years to deliver tangible value for enterprises:

Humanoid robots. This is the first year that this emerging technology has appeared on the list. GenAI’s rapid advancement and decreasing hardware costs are driving the advancement of humanoid robots — autonomous robots that resemble humans in appearance and functionality and are equipped with advanced sensors, AI, and actuators to perform tasks. However, challenges including high research and development costs, and complexities surrounding robot integration into existing workflows and infrastructure will hinder their widespread adoption.

“As AI becomes ubiquitous, business and technology leaders should prioritize investments that will deliver the greatest impact for their organizations in terms of driving business growth, innovation, and competitive advantage,” said Sharyn Leaver, chief research officer at Forrester. “Despite global uncertainty, AI’s rapid acceleration will continue. Enterprises that strategically balance AI innovation with risk mitigation will be ones that successfully thrive and achieve sustainable growth.”

Resources:

Register for a complimentary webinar to learn about Forrester’s 10 top emerging technologies for 2025 and how these innovations apply across industries.Register to attend Forrester’s 2025 Technology & Innovation Summits in Asia Pacific, EMEA, and North America.

About Forrester 
Forrester (Nasdaq: FORR) is one of the most influential research and advisory firms in the world. We empower leaders in technology, customer experience, digital, marketing, sales, and product functions to be bold at work and accelerate growth through customer obsession. Our unique research and continuous guidance model helps executives and their teams achieve their initiatives and outcomes faster and with confidence. To learn more, visit Forrester.com.

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Qmulos Now Available on Cisco Global Price List (GPL), Accelerating Continuous Compliance Solutions for Joint Customers

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CHANTILLY, Va., April 22, 2026 /PRNewswire/ — Qmulos, a leader in Continuous Compliance, today announced that its flagship products, Q-Compliance (Q-C) and Q-Behavior Analytics and Audit (Q-BA2), are now available on the Cisco® Global Price List (GPL) via the SolutionsPlus Partner Program. This strategic integration allows Cisco partners and customers to seamlessly purchase Q-C and Q-BA2 directly through Cisco’s sales organization, simplifying procurement and accelerating the deployment of automated compliance solutions.

Qmulos now available on Cisco® Global Price List (GPL)!

By joining the Cisco GPL, Qmulos deepens its pre-existing partnership with Splunk, now a Cisco company, empowering organizations to address complex automated compliance challenges with integrated, validated technologies. The collaboration enables a unified buying experience for customers looking to combine Cisco’s industry-leading infrastructure with Qmulos’ specialized capabilities.

“Becoming a SolutionsPlus partner and getting on the Cisco GPL is a major milestone in our commitment to fostering a stronger, more secure digital ecosystem alongside Cisco,” said Matt Coose, CEO and Founder at Qmulos. “This enables us to meet the growing demand for our solutions while providing Cisco customers with a streamlined path to simplify technical evidence collection, streamline workflows, and strengthen cyber posture.”

Key Benefits of Q-Compliance (Q-C) and Q-Behavior Analytics and Audit (Q-BA2) on Cisco GPL:

Simplified Procurement: Customers can now acquire Qmulos through their existing Cisco sales representative, reducing vendor onboarding time.

Validated Integration: Q-C and Q-BA2 work seamlessly within Cisco’s (Splunk’s) architecture, ensuring reliability and performance.

Enhanced Security & Visibility: Continuously monitor control status and effectiveness across numerous compliance frameworks and environments in near-real time.

For more information on the combined solution, visit www.qmulos.com or contact your Cisco account manager. 

About Qmulos
Qmulos is a premier Splunk-based cybersecurity and compliance company founded in 2012 that automates risk management, security compliance, and auditing. They provide real-time compliance solutions for complex environments, helping government and commercial clients adhere to standards like NIST, CMMC, and FedRAMP through actionable, evidence-based insights.

Media Contact:
Danielle Schiffman
danielle.schiffman@qmulos.com
1-844-476-8567

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New Study Reveals Retail Security Measures Are Driving Customers Away

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DALBAR and Competitor IQ survey of 500 North American shoppers uncovers a costly tension between loss prevention and the customer experience

MARLBOROUGH, Mass., April 22, 2026 /PRNewswire/ — DALBAR, Inc. and its division Competitor IQ today released the 2026 Retail Security and Loss Prevention Study, a survey of 500 U.S. and Canadian consumers on how loss prevention strategies affect the retail shopping experience. The findings reveal a significant tension between security and convenience — one that is already costing retailers sales.

38%
of shoppers have abandoned a purchase due to in-store security measures

Key Findings

Security Measures Are Pushing Shoppers Out the Door
A significant share of respondents report abandoning purchases due to security-related friction. Locked merchandise cabinets and access restrictions are the leading causes — and the full study breaks down exactly which measures are driving customers away.

Locked Merchandise Is the Biggest Pain Point
Many customers say locked displays negatively impact their shopping experience. Many feel mistrusted and will leave rather than wait — and the data shows a clear link to lost revenue that retailers cannot afford to ignore.

Safety Matters, But Rarely Drives Store Choice
Most shoppers already feel a baseline level of security when they enter a store. The study reveals which measures build customer confidence — and which ones backfire by sending shoppers online instead.

Customers Want Technology, Not Barriers
A strong majority believe AI and surveillance technology can better balance loss prevention with convenience. The full study includes detailed breakdowns of customer preferences by age, income, and retail category.

“Retailers are caught in a difficult position: theft is rising, but the measures used to combat it are alienating the honest shoppers they need to retain. The path forward lies in smarter, less intrusive security — and the data shows exactly what that looks like.”
— DALBAR / Competitor IQ Research Team

When Customers See Theft Happen In-Store…
Most say they would shop there less often or stop visiting entirely.
Only a small share reports no change in behavior. The reputational cost of visible theft is significant — and quantified in the full report.

About the Study
The 2026 Retail Security and Loss Prevention Study was conducted by DALBAR, Inc. and Competitor IQ in April 2026, surveying 500 consumers across the United States and Canada. The full report includes detailed findings by demographic, retail category, and security measure type — with actionable recommendations for loss prevention teams.

Request the Full Report
www.dalbar.com | www.ciqdata.com | press@dalbar.com

About DALBAR, Inc.

About Competitor IQ

DALBAR, Inc. has set the standard for measuring and improving investment advice and financial services quality since 1976. DALBAR awards are recognized as a symbol of excellence in the financial community.

Competitor IQ is a division of DALBAR, Inc. specializing in competitive intelligence and customer experience research, helping organizations make data-driven improvements to service quality and retention.

MEDIA CONTACT:
Steve Worthy
compete@ciqdata.com
www.ciqdata.com

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SOURCE DALBAR, Inc.

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MILLROCK TECHNOLOGY APPOINTS NEIL A. GOLDMAN AS CFO

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KINGSTON, N.Y., April 22, 2026 /PRNewswire/ — Millrock Technology (“Millrock”), a provider of lyophilization and advanced freeze-drying solutions for the life sciences and biopharmaceutical industries, today announced the appointment of Neil A. Goldman, CPA, as Chief Financial Officer.

Mr. Goldman is a veteran executive who brings a distinguished track record as CFO of both private equity-backed and public companies across the MedTech, advanced manufacturing, and professional services industries. Throughout his career, he has consistently transformed mid-market and entrepreneur-led businesses into high-performing platforms through a combination of strategic M&A, operational discipline, rigorous execution, and strong financial leadership.

Most recently, Mr. Goldman served as CFO of Life Science Outsourcing, Inc., a national medical device contract manufacturer, where he implemented operational improvements and upgraded enterprise systems to scale the platform. Prior CFO roles include BioPorto A/S, a Copenhagen-listed in-vitro diagnostics company, Chembio Diagnostics, Inc. and Unwired Technology LLC, a high-tech manufacturer. Mr. Goldman began his career at Ernst & Young and holds a B.S. in Business from Miami University. At Millrock, Mr. Goldman will play a critical role in enhancing the company’s financial foundation, supporting strategic growth initiatives, and enabling continued expansion.

“We are thrilled to welcome Neil to the Millrock team,” said Tom Hochuli, Chief Executive Officer of Millrock Technology. “His depth of experience across both public and private environments, combined with a proven ability to scale businesses and drive value creation, makes him an ideal fit for this next phase of growth. Neil’s leadership will be instrumental as we continue to build a world-class organization.”

“I am excited to join Millrock Technology at such a pivotal time for the company and the lyophilization market,” said Mr. Goldman. “Millrock has a strong reputation for innovation, service, and quality, and I look forward to partnering with the entire team to accelerate our strategic roadmap.”

About Millrock Technology

Millrock Technology Inc. is an innovator of freeze-drying (lyophilization) instrumentation and process development solutions for the pharmaceutical, biotech, and diagnostics industries. Millrock specializes in laboratory, pilot, and production-scale lyophilizers with advanced process control technologies that optimize efficiency, compliance, and scalability. To learn more, please visit www.millrocktech.com.

About Artemis

Headquartered in Boston, MA, Artemis is a specialized private equity firm focused on partnering with differentiated Industrial Tech companies, whose people and products enable a healthier, safer, more connected, and productive world. For more information on Artemis, please visit www.artemislp.com.

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