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Betterness Closes $2.5m Seed Round and Launches Bett-i, the First Fully Autonomous Voice-First Life-Coaching System for Health and Performance

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A roster of leaders from health-tech, medicine, capital markets, elite athletic performance, and global culture join Betterness as investors and advisors, backing the company’s mission to build the agentic infrastructure for the $6 trillion global health and wellness industry.

MIAMI, April 24, 2026 /PRNewswire/ — Betterness, Inc., the Augmented Wellness™ platform building agent-first infrastructure for the health and wellness industry, today announced the closing of its $2.5m seed round and the public launch of Bett-i™ — the first fully autonomous, voice-first AI life-coaching system ever created — available now at www.betti.bot.

The announcement marks a pivotal evolution for Betterness: from a longevity-focused consumer wellness platform into the company building the agentic operating layer on which the next generation of health and wellness products, services, and businesses will run. It follows the March 2026 debut of the Betterness MCP — the first agentic Model Context Protocol for real-world health and wellness services — and sets the stage for the upcoming launch of Betterness One, an enterprise solution that will fully automate health and wellness business operations on the same foundation.

“When we started Betterness, the question was whether AI could help any single person live better. Two years later the answer is obvious — and the real question has become whether AI can help every clinic, every gym, every longevity program, and every wellness brand run better. Our job now is to build the agentic infrastructure that makes that possible. Closing this round, launching Bett-i, and preparing Betterness One for enterprise is the trifecta that takes us there.”

— Demian Bellumio, Co-Founder & Co-CEO, Betterness

Introducing Bett-i — the first fully autonomous voice-first life coach

Bett-i (www.betti.bot) is the first voice-first, fully autonomous AI life-coaching system designed to accompany a human being through an entire day — not as a chatbot, but as a continuously running team of specialist agents that can order a lab, interpret a result, adjust a training plan, cancel a class, or send a recovery check-in without being asked.

Where previous generations of AI health tools wait for the user to ask a question, Bett-i initiates. It reads signal, it pattern-matches across a person’s life, and it takes action — always under explicit consent, always audit-logged, always voice-native.

What Bett-i can do, out of the box

Voice-first every surface. Wake-word conversational access, phone and SMS fall-through, Telegram, e-mail, and any MCP-compatible agent as a client. No app required.Autonomous daily briefs. Morning recovery + sleep-readiness + day-priorities brief, delivered via the user’s chosen channel. Evening wind-down, supplement reminders, and sleep-optimization protocol activation.End-to-end lab ordering. Bett-i can order labs across major diagnostic networks — Quest, LabCorp, BioReference — schedule draws, track biomarker trends, and surface actionable changes the moment a result returns.Agent marketplace. Hundreds of specialist agents — nutrition, endurance, sleep, longevity, hormone, recovery, fertility, clinical — with more from top partners added weekly. Any specialist can be summoned by voice; many run continuously in the background.Native wearable integrations. Apple Health, Oura, WHOOP, Garmin, Withings, Eight Sleep, and more — all flowing into the same context so every recommendation is life-aware, not generic.Contextual, life-situation-aware coaching. If you’re training for a marathon, Bett-i layers endurance biomarkers and recovery protocols onto your panel. If you’re planning a pregnancy, it pivots to preconception optimization. If you’re on a GLP-1, it watches the specific markers that matter.HIPAA-grade governance and trust. Consent-gated access, full audit trail, end-to-end encryption, never sold. Every tool call and every agent interaction is logged.

Bett-i is powered natively by the Betterness MCP, meaning it can be plugged into Claude, Cursor, or any MCP-compatible agent, and extended by any developer building on Betterness’ open agentic infrastructure.

“Precision health has always existed — but only for those who could afford it. Bett-i was built to change that. Bett-i coaches people through the most important decisions they make about their own health and wellness — autonomously, in their voice, with the full context of their life. Not when they remember to open an app. Just continuously, proactively, in their corner, keeping up with their real life 24/7. That’s what everyone deserves. That’s what everyone wants. That’s what we built.”

— Ari Katz, Co-Founder & Co-CEO, Betterness

The evolution of Betterness — an agentic infrastructure platform

The launch of Bett-i and the closing of this seed round complete the public picture of what Betterness has been quietly building: a coherent three-layer stack on which the global health and wellness industry can run.

Layer 1 — Betterness MCP (launched March 2026). The first agentic Model Context Protocol for real-world health and wellness services. Labs, biomarkers, wearables, provider networks, and specialist agents, accessible to any AI system under consent.Layer 2 — Bett-i (launching today at www.betti.bot). The first fully autonomous, voice-first life-coach ever deployed at consumer scale. Demonstrates the full surface area of the MCP in a product a human being can actually talk to and trust.Layer 3 — Betterness One (June 2026). The enterprise solution that takes the same agentic stack and automates the day-to-day operations of health and wellness businesses — clinics, gyms, longevity programs, wellness brands, med-spas. Zero missed leads, less admin work, members that stay. The business-side counterpart to Bett-i.

All three layers run on a shared enterprise-grade, HIPAA-compliant and SOC2-ready proprietary infrastructure platform.

Investors and advisors

The seed round and advisory board bring together operators, clinicians, capital-market builders, elite athletes, and cultural leaders across health-tech, medicine, capital markets, performance, and wellness lifestyle. Participating investors and advisors announced today include:

Health-tech founders & operators

Martin Varsavsky — Founder of Prelude Fertility and Certuma; one of Europe’s most prolific serial entrepreneurs in digital health and fertility.Justin Stone — Digital-health operator and general counsel to successive unicorn health-tech companies, including MDLIVE (acquired by Cigna), Thirty Madison, and Papa; long-time advisor to 40+ digital-health founders.

Medicine & longevity

Mark Rosenbloom, MD, MBA — Founder of Precision Performance Medicine℠, a concierge longevity and performance-medicine practice serving patients nationally; trained at Northwestern University Feinberg School of Medicine and Stanford GSB. His forthcoming book, ALIVE AF, publishes May 2026.Rabin Rahmani, MD, FACG — Medical Director- Gastroenterology Associates of Brooklyn/South Brooklyn Endoscopy Center.Lloyd Camper, MD, MPH — Center Physician at Cenegenics Miami and board-certified Family & Sports Medicine physician; USC-trained, with a Sports Medicine fellowship at Kaiser Permanente where he cared for athletes from high-school through the pros, including the Los Angeles Football Club (LAFC) of MLS.

Capital markets & digital infrastructure

Carlos Domingo — Co-Founder & CEO of Securitize; the leading tokenization platform for real-world assets, bringing deep expertise in regulated digital infrastructure.David Garcia — CIO and Managing Partner at Borderless Capital; a leading global venture firm bridging traditional capital with programmable financial infrastructure.

Elite performance

Eduardo della Maggiora — Founder & CEO of Betterfly, Latin America’s first “social unicorn” and a purpose-driven insurance and wellness-benefits platform operating across Latam and Europe; four-time Ironman World Championship finisher and two-time runner-up at the Ironman 70.3 World Championships.Apolo Ohno — Eight-time Olympic medalist, the most decorated American winter Olympian in history, and a long-time advisor to athletic-performance and longevity brands.

Culture, brand & wellness lifestyle

Vivie-Ann Bakos (BLOND:ISH) — BLOND:ISH is a globally touring DJ, producer, and movement-builder who left a small Canadian town to become one of electronic music’s most uncompromising forces. As founder of Abracadabra, Bye Bye Plastic, and the $NRG token, she operates on one principle: energy is the only real currency.Jose Molla — Co-Founder of La Comunidad (acquired by Publicis) and CEO & Co-Founder of Plural Doers Hub, the independent, minority-certified content-production studio.

About Betterness

Betterness is the Augmented Wellness™ platform building agent-first infrastructure for the global health and wellness industry. Its products — the Betterness MCP, Bett-i, and the upcoming Betterness One — run on a shared enterprise-grade, HIPAA-compliant and SOC2-ready stack designed to let developers, businesses, and individuals build and run the next generation of AI-powered health systems.

Learn more: www.betterness.aiwww.betti.bot

Media Contact

Jose Molla
Chief Marketing Officer, Betterness
jose@betterness.ai

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SOURCE Betterness, Inc.

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Twenty Years After an Attic Startup, TydeCo Brings “HR & Finance Walk Into a Bar” Home

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After becoming a hit in Cape Town and Johannesburg, the event makes its US debut in Maryland with Sage on September 24

FREDERICK, Md., Sept. 8, 2026 /PRNewswire/ — In 2006, two college students started a bookkeeping practice from the attic of a rented house in Maryland. They had $1,500 in the bank and no clients, so they placed an advertisement on Craigslist. One of them was Matt Lescault, now CEO of TydeCo.

That practice became Lescault & Walderman, moved to a fully virtual model in 2010 and expanded from outsourced accounting into software implementation, integration and data.

Twenty years later, the company is TydeCo, operating in four countries with teams across 10 time zones.

This September, TydeCo will bring an idea shaped through that global growth back to the state where the business began. “HR & Finance Walk Into a Bar” makes its US debut September 24 after successful events in Cape Town and Johannesburg, with Sage joining TydeCo for the afternoon.

The complimentary event takes place from 2 p.m. to 5 p.m. at Charley’s Chesapeake Chophouse, Rio Lakefront in Gaithersburg. Designed for finance, HR and payroll leaders, owners and senior decision makers, it combines business conversations with four courses, paired drinks and live magic woven into one continuous story.

The concept was influenced in part by what happens when people leave the structure of the working day. Although TydeCo has operated virtually since 2010, Director of Marketing, Becky Clawson and Lescault occasionally meet at Charley’s when a conversation needs more room than a scheduled video call allows.

“When you sit down at your desk, you are automatically thinking about emails and everything that needs to be checked off,” Clawson said. “When you step outside that environment and talk face to face, your mindset opens. The best conversations and brainstorms happen when you are no longer in that preprogrammed thought process.”

The name “HR & Finance Walk Into a Bar” borrows from one of comedy’s most recognizable setups. And TydeCo put HR and finance at the center because the two functions make decisions about the same organization while often working with different information and separate systems.

“When the right people are part of the conversation, the outcome is better because everyone hears it firsthand and creates the answer together,” Clawson said.

That idea carries through the format. Speakers from finance, HR and payroll share real business experiences, while food, drinks and live magic develop alongside the conversation.

“This is not a business card exchange. This is not a 30-second elevator pitch. This is an experience,” Clawson said.

TydeCo first introduced the format in Cape Town before taking it to Johannesburg. The response established it as one of the company’s signature events and led to the decision to bring it to the US.

“We used South Africa as the test bed and asked whether the concept had legs. Resoundingly, it did,” Clawson said. “What stayed with me was the curiosity. People were willing to step outside the box and consider a business problem in a completely different way.”

During one South African event, guests entered different calculations into their phones. Each followed a different sequence, but when everyone pressed equal, every screen displayed the same number.

“That same number represents the core mission and vision we show up for every single day,” Clawson said. “We may come at the problem differently, but ultimately we are working toward the same outcome.”

The event’s move from South Africa to the US mirrors TydeCo’s own growth. In 2022, Lescault & Walderman acquired a majority stake in AWCape, a South African Sage Platinum Partner, and a minority stake in Applico, a Sage training specialist. The businesses began collaborating across US and African projects before coming together under the TydeCo name, chosen in reference to the tides connecting the continents.

Today, the teams work together across finance, HR and operational technology, supported by TydeCo’s Better Together value.

That value will be reflected in Maryland through TydeCo’s relationship with Sage and integrating them into to the same story rather than appearing as separate sponsor. Representatives from Sage will be attending.

Sage has been part of TydeCo’s evolution from an accounting practice into a global business systems partner. Sage Intacct will bring the financial management and enterprise resource planning perspective to the conversation, alongside human capital management technology.

The Maryland event will explore reporting clarity, accountability and connected data through contributions from Sage and TydeCo.

For TydeCo, however, the real measure of the event comes after the final performance.

“Where the real magic happens is seeing teams move from a conversation with their HR or finance counterpart into actually implementing new technology, new processes and more efficient ways to work together,” Clawson said.

“HR & Finance Walk Into a Bar” takes place from 2 p.m. to 5 p.m. on September 24, 2026, at Charley’s Chesapeake Chophouse, Rio Lakefront, Gaithersburg. Attendance is complimentary and limited.

Registration is available at tydeco.com/event/maryland-event-september. A Boston edition will follow in October.

About TydeCo

TydeCo is a global business transformation partner helping organizations connect finance, people and operational systems. Its services include software implementation and support, integration and automation, data and analytics, and outsourced bookkeeping, controller and CFO services. TydeCo operates in four countries, with teams working across 10 time zones.

tydeco.com

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SOURCE TydeCo

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Regpack Introduces Program Insights, Built Around the People Programs Serve

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SAN DIEGO, Sept. 8, 2026 /PRNewswire/ — Regpack, an online registration and payment platform, today announced Program Insights, an intuitive real-time dashboard that shows directors what is happening with their enrollment and their families while a season is still in motion.

For program directors and staff, registration is not a data point. It’s a kid who signed up, a family who came back, a seat that got filled. Program Insights is built around that. Directors can watch enrollment percentages fill in, class by class, as sign-ups arrive, see which sessions are close to full and which still have room, and see which families from last season have returned and which haven’t.

Additionally, it shows where people stop partway through signing up. If a class loses most of its interest at a particular step, that step becomes visible, and a director can change the form, the wording, or the price and see whether the next group makes it through. The rough spots stop being a mystery.

Every view comes with a short AI summary read of what it means and next steps, so directors and staff aren’t left interpreting a chart between pickup and payroll.

“Nobody starts a program because they love spreadsheets. They do it for the kids in the room, the attendees they bring in,” said Asaf Darash, founder of Regpack. “Directors already know their families better than any dashboard will. What they have asked us for is a faster way to see who is missing, who is coming back, and where a program needs attention, so the time goes to the students instead of the reporting.”

Program Insights is available now to Regpack customers on tiered packages

https://www.regpacks.com/features/registration-reporting/program-insights-dashboard

About Regpack

Regpack is an online registration and payment platform built for the people who run programs. Camps, after-school and enrichment programs, schools, nonprofits, and event organizers use it to handle sign-ups, collect payments, and manage participant information in one place.

Media Contact

Mandi Rogers, Marketing Director, Regpack – mandi@regpacks.com 

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SOURCE Regpack

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Consumer Watchdog Alert Calls Out PG&E’s Bailout And PG&E CEO’s Misrepresentation

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SACRAMENTO, Calif., Sept. 8, 2026 /PRNewswire/ — A new Consumer Alert video published by Consumer Watchdog exposes the “bailout blackmail” that PG&E is engaging in to force the legislature to approve a bailout for the company in a special session. The company is cutting back on $2 billion in infrastructure that ratepayers have already paid for unless it gets a bailout, which the legislature has refused to do in its regular session.

The short video features an interview with former California Public Utilities Commission (PUC) President Loretta Lynch alleging that PG&E CEO Patti Poppe lied in a video. Poppe said that PG&E could not provide new services because it would cost it too much in borrowing costs. Lynch pointed out PG&E had already been paid for the new equipment in approved rate hikes with a 10% markup and the cost of taxes on the equipment.

Consumer Watchdog has petitioned the PUC to issue an order to show cause.

Watch the video.

“It’s bailout blackmail,” said former President of the California Public Utilities Commission Loretta Lynch in the Consumer Alert video. “The utility wanted, regardless of whether its negligence caused damage, to not be held liable for that damage, and thankfully the legislature said no. PG&E is trying to browbeat California policy makers into giving PG&E a get out of jail free card for its own liability.”

The Consumer Alert takes issue with this video statement published by PG&E CEO Patti Poppe: “PG&E collects money from customers through rates every year. We use nearly all of that to operate and maintain the existing gas and electric equipment. But that is not enough to build new equipment to keep people safe and energy reliable. That’s why we must raise billions of dollars more every year.”

Lynch responds in the Consumer Alert: “That’s bull. Ratepayers already pay for every single penny PG&E spends. Ratepayers pay $19 billion. In addition, ratepayers pay 10% on every single piece of equipment or power plant or physical infrastructure that they build, own, or maintain. We also pay the taxes on that 10%. So ratepayers end up paying 15 cents out of every dollar we pay for PG&E’s profit and to pay PG&E taxes on their own profit.”

Pope has said that if the legislature approves liability relief in bailout legislation she will spend the $2 billion she is withholding. Consumer Watchdog’s petition to the PUC asks for the Commission to require PG&E to answer why it is withholding the use of dollars ratepayers are already paying for and force a refund or to have those dollars spent.

“PG&E is just choosing to hold us hostage in order to get legal changes that will exempt itself from liability for its own negligence,” said Lynch. “So we need to just say no to PG&E. PG&E enjoys monopoly status because it has entered into a legal duty to serve all customers and to keep us safe. PG&E has plenty of money to do that. And if they don’t, let’s audit their books and see where they’re stashing the cash.”

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SOURCE Consumer Watchdog

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