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Wayward Launches Wayward Boost™ to Scale Partnership Media into a Performance Channel

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6 months ago

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New platform transforms high-performing partnership ads into a scalable, omni-channel growth engine

NEW YORK, May 1, 2026 /PRNewswire/ — Wayward today announced the launch of Wayward Boost™, a patent-pending platform designed to scale one of the most effective, yet historically constrained, forms of digital advertising: partnership media.

Partnership ads, featuring influencers and publishers, consistently outperform traditional brand advertising, often driving 3–5x higher performance. Despite this, they remain underutilized due to fragmented workflows and a lack of scalable infrastructure.

Wayward Boost addresses this gap by enabling brands to discover partners, produce partner-led content, transform it into co-branded creative, and deploy paid media campaigns across the open internet – turning partnership advertising into a repeatable, performance-driven channel.

“The results have always been there – the challenge has been scale,” said Ali Marino, Co-founder and CEO of Wayward. “Wayward Boost provides the infrastructure layer that makes partnership media as measurable, efficient, and scalable as any modern paid channel.”

The launch of Wayward Boost marks a significant evolution for the company, expanding Wayward from a partnerships platform into a full-scale, omni-channel performance marketing infrastructure. With this release, Wayward is building the foundation for how partnership-driven growth is executed at scale – enabling brands to manage, activate, and amplify collaborations across both organic and paid channels.

Defining Partnership Media Infrastructure

With the launch of Wayward Boost, Wayward is advancing what it calls Partnership Media – a performance marketing approach that amplifies trusted third-party voices through paid distribution at scale.

While brands have long invested in influencer marketing, publisher partnerships, and affiliate programs, these efforts have remained siloed and operationally complex. As a result, partnership-driven advertising has not scaled alongside traditional paid media.

Wayward Boost unifies these fragmented workflows into a single platform, enabling brands to run partnership media as a cohesive, scalable performance channel.

Through Wayward Boost, brands can:

Discover partnership opportunities with influencers and publishersProduce partner-led contentGenerate AI-powered co-branded ad creativeLaunch campaigns to editorial content, brands’ owned websites, or retailers like Amazon and WalmartApply Wayward Boost Intelligence™ audience targeting to maximize performanceScale partnership advertising across multiple collaborators simultaneously

Turning Trusted Voices Into Scalable Growth

The platform connects brands with influencers and publishers in a unified ecosystem where both sides can activate paid media around partnership content.

Brands gain the ability to amplify trusted recommendations through performance advertising, while influencers and publishers benefit from scaled distribution and measurable monetization opportunities.

The result is a powerful combination of authenticity, distribution, and performance accountability.

“Consumers trust influencers and publishers more than traditional advertising,” said Marino. “Wayward Boost allows brands to scale that trust through modern performance marketing infrastructure.”

Built for the Creator-Led Internet

As the creator economy reshapes how consumers discover products, brands are increasingly looking for ways to combine authenticity with scalable advertising performance.

Wayward Boost bridges that gap – transforming creator recommendations and editorial content into high-performing, measurable advertising campaigns.

With its patent-pending infrastructure, Wayward believes Partnership Media will become one of the fastest-growing allocations in modern marketing.

Availability

Wayward Boost™ launches May 1, 2026, in beta with select partners.
For more information, visit www.wayward.com or contact press@wayward.com.

About Wayward

Wayward is an AI-powered platform building the infrastructure for the future of partnership marketing. Its technology enables brands, influencers, and publishers to discover, activate, and scale high-impact collaborations across the internet.

Through Wayward Connect, an AI-powered marketplace for partnership discovery and execution, and Wayward Boost™, a patent-pending platform that enables partners to fund and scale paid media around partnership content, Wayward powers full-funnel partnerships – from discovery to activation to amplification and measurable performance. Wayward simplifies the complexities of marketing with a streamlined, intuitive end-to-end solution, redefining the historical reliance on marketing experience to run successful marketing campaigns at scale.

By combining artificial intelligence with scalable advertising infrastructure, Wayward transforms trusted recommendations into one of the most powerful growth engines in modern marketing.

View original content to download multimedia:https://www.prnewswire.com/news-releases/wayward-launches-wayward-boost-to-scale-partnership-media-into-a-performance-channel-302760439.html

SOURCE Wayward LLC

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Trimble for Government Achieves ‘Initial Implementation’ Status for FedRAMP Class C (Moderate) Certification

Published

37 minutes ago

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October 20, 2026

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Milestone accelerates secure cloud adoption for federal, state and local entities managing infrastructure, spatial data and capital assets 

WESTMINSTER, Colo., Oct. 20, 2026 /PRNewswire/ — Trimble today announced that Trimble for Government is listed as ‘Initial Implementation’ status for Federal Risk and Authorization Management Program (FedRAMP®) Class C (Moderate) certification and is now listed on the FedRAMP Marketplace. In conjunction with seeking FedRAMP certification, Trimble is also pursuing GovRAMP authorization to support state, local and education (SLED) customers with reciprocal cybersecurity compliance standards.

This dual milestone marks a critical step forward in delivering a software as a service (SaaS) cloud environment built within a secure Government Community Cloud. Designed specifically for U.S. Federal Government departments, state and local agencies, and defense and civilian contractors, Trimble for Government provides a unified ecosystem for managing infrastructure, spatial data, capital projects, permitting and facility assets across their entire lifecycle.

Achieving FedRAMP Class C (Moderate) and GovRAMP alignment will enable public sector entities and Department of Defense (DoD) contractors to comply with stringent security mandates — including Cybersecurity Maturity Model Certification (CMMC) alignment — while modernizing digital engineering and asset management.

“Federal, state and local agencies face the dual challenge of modernizing critical infrastructure while maintaining uncompromising cybersecurity standards,” said Mark Schwartz, group president, AECO at Trimble. “Achieving ‘Initial Assessment’ status reflects our commitment to delivering mission-critical spatial, capital project and asset management capabilities inside a secure, audit-ready cloud boundary across all levels of government.”

Integrated cloud solutions built for government operations

The in-scope environment brings together Trimble’s proven field execution, asset, project and permitting software into four modular packages designed to support specific public sector outcomes:

Trimble® Field Collaboration: Delivers field data services using foundational spatial database infrastructure and GIS integration to support high-security field operations, map assets, and enable seamless field-to-cloud workflows across Trimble’s core Field Systems portfolio.Trimble Project Management powered by Trimble ProjectSight® software: Connects design-to-build workflows in the field, providing precision data layout, project tracking, collaboration and quality assurance across construction projects.Trimble Asset Management powered by Trimble Unity™ Maintain software: Serves as a centralized facilities data core for federal, state, and local government agencies, military installations, and public infrastructure — such as public buildings, utilities, and transportation networks — to optimize maintenance and long-term capital planning.Trimble Permit Management powered by Trimble Unity Permit software: Streamlines end-to-end management of permitting, licensing, land use and infrastructure rights-of-way in a fully compliant cloud environment.

The unifying in-scope element across all four packages is the Trimble Connect® platform, providing collaboration and a common data environment (CDE) across the Trimble for Government platform.

With assessment processes underway, Trimble continues to advance toward full FedRAMP and GovRAMP authorizations to ensure public sector customers can innovate with confidence.

About Trimble
Trimble is a global technology company that connects the physical and digital worlds, transforming the ways work gets done. With relentless innovation in precise positioning, modeling and data analytics, Trimble enables essential industries including construction, geospatial and transportation. Whether it’s helping customers build and maintain infrastructure, design and construct buildings, optimize global supply chains or map the world, Trimble is at the forefront, driving productivity and progress. For more information about Trimble, visit: www.trimble.com.

GTRMB

View original content to download multimedia:https://www.prnewswire.com/news-releases/trimble-for-government-achieves-initial-implementation-status-for-fedramp-class-c-moderate-certification-302913499.html

SOURCE Trimble

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Trimble for Government Achieves ‘Initial Implementation’ Status for FedRAMP Class C (Moderate) Certification

Published

37 minutes ago

on

October 20, 2026

By

Milestone accelerates secure cloud adoption for federal, state and local entities managing infrastructure, spatial data and capital assets 

WESTMINSTER, Colo., Oct. 20, 2026 /PRNewswire/ — Trimble today announced that Trimble for Government is listed as ‘Initial Implementation’ status for Federal Risk and Authorization Management Program (FedRAMP®) Class C (Moderate) certification and is now listed on the FedRAMP Marketplace. In conjunction with seeking FedRAMP certification, Trimble is also pursuing GovRAMP authorization to support state, local and education (SLED) customers with reciprocal cybersecurity compliance standards.

This dual milestone marks a critical step forward in delivering a software as a service (SaaS) cloud environment built within a secure Government Community Cloud. Designed specifically for U.S. Federal Government departments, state and local agencies, and defense and civilian contractors, Trimble for Government provides a unified ecosystem for managing infrastructure, spatial data, capital projects, permitting and facility assets across their entire lifecycle.

Achieving FedRAMP Class C (Moderate) and GovRAMP alignment will enable public sector entities and Department of Defense (DoD) contractors to comply with stringent security mandates — including Cybersecurity Maturity Model Certification (CMMC) alignment — while modernizing digital engineering and asset management.

“Federal, state and local agencies face the dual challenge of modernizing critical infrastructure while maintaining uncompromising cybersecurity standards,” said Mark Schwartz, group president, AECO at Trimble. “Achieving ‘Initial Assessment’ status reflects our commitment to delivering mission-critical spatial, capital project and asset management capabilities inside a secure, audit-ready cloud boundary across all levels of government.”

Integrated cloud solutions built for government operations

The in-scope environment brings together Trimble’s proven field execution, asset, project and permitting software into four modular packages designed to support specific public sector outcomes:

Trimble® Field Collaboration: Delivers field data services using foundational spatial database infrastructure and GIS integration to support high-security field operations, map assets, and enable seamless field-to-cloud workflows across Trimble’s core Field Systems portfolio.Trimble Project Management powered by Trimble ProjectSight® software: Connects design-to-build workflows in the field, providing precision data layout, project tracking, collaboration and quality assurance across construction projects.Trimble Asset Management powered by Trimble Unity™ Maintain software: Serves as a centralized facilities data core for federal, state, and local government agencies, military installations, and public infrastructure — such as public buildings, utilities, and transportation networks — to optimize maintenance and long-term capital planning.Trimble Permit Management powered by Trimble Unity Permit software: Streamlines end-to-end management of permitting, licensing, land use and infrastructure rights-of-way in a fully compliant cloud environment.

The unifying in-scope element across all four packages is the Trimble Connect® platform, providing collaboration and a common data environment (CDE) across the Trimble for Government platform.

With assessment processes underway, Trimble continues to advance toward full FedRAMP and GovRAMP authorizations to ensure public sector customers can innovate with confidence.

About Trimble
Trimble is a global technology company that connects the physical and digital worlds, transforming the ways work gets done. With relentless innovation in precise positioning, modeling and data analytics, Trimble enables essential industries including construction, geospatial and transportation. Whether it’s helping customers build and maintain infrastructure, design and construct buildings, optimize global supply chains or map the world, Trimble is at the forefront, driving productivity and progress. For more information about Trimble, visit: www.trimble.com.

GTRMB

View original content to download multimedia:https://www.prnewswire.com/news-releases/trimble-for-government-achieves-initial-implementation-status-for-fedramp-class-c-moderate-certification-302913499.html

SOURCE Trimble

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Delta Development Team and The Good Drone Company Awarded U.S. Army Contract for Aerial Blood Delivery

Published

37 minutes ago

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October 20, 2026

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TUCSON, Ariz., Oct. 20, 2026 /PRNewswire/ — Delta Development Team (DDT), a leader in prehospital blood storage and cold chain technology, and The Good Drone Company (GDC) have been awarded a U.S. Army contract to develop a drone-based blood delivery capability for the Army Blood Link (ABL) program.

The program is part of the broader Armed Services Blood Program (ASBP), which supplies blood products to U.S. military forces worldwide. Army Blood Link is designed to support battlefield medical logistics through rapid, temperature-controlled delivery of lifesaving blood products to the field, providing an additional resupply option when traditional ground transportation is unavailable, delayed, or unsafe. Under the contract, The Good Drone Company will provide two U.S.-built prototypes of its hybrid vertical takeoff and landing (VTOL) cargo drone, each designed to transport up to six units of blood, while DDT will provide the temperature-controlled storage capability through its Delta ICE 2L Smart Blood Cooler.

The companies are combining commercial off-the-shelf (COTS) technologies to create a U.S.-sourced aerial blood delivery system capable of transporting blood directly to the point of need.

To meet ABL program requirements, DDT will supply six Delta ICE 2L Smart Blood Coolers, each designed to maintain two units of blood within the required temperature range for three hours of aerial delivery in high-humidity environments with ambient temperatures ranging from 15°F to 120°F. Built-in temperature monitoring and data recording, along with Bluetooth and cellular connectivity, support cold-chain oversight and blood accountability. The program extends DDT’s blood storage and monitoring capabilities into aerial delivery.

“Getting blood to the point of need is only part of the challenge. It must also remain within the required temperature range throughout the journey,” said Montgomery Leija, CEO of Delta Development Team. “This program brings DDT’s experience in blood storage and cold chain management into a new operational environment, taking the blood supply chain from the ground to the air.”

The prototype system is designed to deliver blood within 10 meters of a designated target during both day and night operations. It will feature a communications range of up to 30 miles and semi-autonomous waypoint navigation. It is intended for single-person operation with minimal training and is built on GDC’s existing commercial cargo drone technology to accelerate development and fielding while meeting U.S.-sourcing requirements.

“We have seen strong interest in middle-mile drones in emerging markets for some time, from both public and private sector customers spanning healthcare to third-party logistics,” said Jake Vander Ploeg, CEO of The Good Drone Company. “This program is a great example of how the military is adopting commercial technology like our cargo drones to quickly test new ideas in the field without starting a full aircraft development program.”

The collaboration combines GDC’s expertise in commercial drone platforms and aerial delivery with DDT’s temperature-controlled blood storage and transport capabilities to support:

Rapid resupply: Delivering blood when conventional ground transportation is unavailable or unsafe.Cold chain protection: Maintaining required blood temperatures during aerial transport.U.S.-sourced capability: Supporting domestic defense supply chain objectives.Accelerated development: Combining GDC’s existing commercial cargo drone technology with DDT’s established blood storage solutions.

The ABL effort addresses the challenge of delivering critical medical supplies in contested and austere environments. When terrain, damaged infrastructure, or tactical conditions prevent conventional resupply, aerial delivery combined with temperature-controlled storage can expand options for getting lifesaving blood products to service members when and where they are needed.

About Delta Development Team

Delta Development Team (DDT) is a U.S.-based medical technology company headquartered in Tucson, Arizona, specializing in blood storage, transport, monitoring, and logistics solutions for military and prehospital environments. DDT develops technology designed to keep blood available, traceable, and mission-ready from the blood bank to the point of injury. Its portfolio includes the APRU 6L, Delta ICE 2L, TBS 40L, and BloodCOMM® blood management platform.

Media Contact: info@deltadevteam.com | www.deltadevteam.com

About The Good Drone Company

The Good Drone Company (GDC) is an aerospace company headquartered in Tempe, Arizona, that designs and builds autonomous hybrid VTOL cargo drones for middle-mile logistics. GDC’s aircraft take off and land vertically without a runway, carry up to 55 lb (25 kg) of payload, and fly more than 300 miles (500 km) at speeds up to 93 mph (150 km/h). GDC is deploying in Kenya to close the middle-mile transportation gap for public and private sector customers, working closely with its local partner ThatcherX and the Kenyan government to change how goods move around the country.

Media Contact: info@thegooddronecompany.com | www.thegooddronecompany.com

View original content to download multimedia:https://www.prnewswire.com/news-releases/delta-development-team-and-the-good-drone-company-awarded-us-army-contract-for-aerial-blood-delivery-302913294.html

SOURCE Delta Development Team

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