Acquisition Strengthens Edge226’s Video Intelligence, AI, and Cross-Channel Capabilities Across CTV, Mobile Web, In-App, and Rewarded Advertising

TEL AVIV, Israel, July 2, 2026 /PRNewswire/ — Edge226, an AI-powered cross-channel performance marketing platform for mobile apps and games, today announced the acquisition of AnyClip Ltd., an AI-powered video intelligence company built for media companies and publishers.

The acquisition strengthens Edge226’s capabilities across video intelligence, artificial intelligence, and monetization, accelerating the company’s vision to build a more advanced performance platform that connects marketing investment more directly to measurable business outcomes.

AnyClip brings proprietary AI capabilities that analyze and understand video content at scale, enabling smarter video experiences, stronger contextual intelligence, and more effective monetization. Together with Edge226’s AI-powered performance infrastructure, advertiser demand, and measurement capabilities, the companies aim to deliver more advanced outcome-driven advertising solutions across CTV, in-app, rewarded, and desktop environments.

Financial terms of the transaction were not disclosed.

Yoav Kirmayer, Co-CEO of Edge226

“The acquisition of AnyClip marks another important step in Edge226’s long-term growth strategy. As the advertising ecosystem continues to evolve, we remain focused on expanding our technology platform, strengthening our market position, and creating more value for advertisers, publishers, and partners.

AnyClip has built an impressive business with strong technology, deep market expertise, and meaningful customer relationships. This acquisition broadens our capabilities and creates new opportunities to scale across high-growth areas of digital media.

We are excited to welcome the AnyClip team to Edge226 and look forward to building the next phase of growth together.”

Avishay Raviv, Co-CEO of Edge226

“This acquisition strengthens our ability to deliver on Edge226’s mission: helping mobile apps and games grow through transparent, outcome-driven performance marketing.

By integrating AnyClip’s proprietary AI and video intelligence with Edge226’s cross-channel performance infrastructure, advertiser demand, and measurement capabilities, we are creating a stronger platform that drives better outcomes for marketers and unlocks greater monetization opportunities for publishers.

Together, we are building the next generation of AI-powered performance marketing across video, CTV, mobile, and emerging digital channels.”

Gil Becker, CEO of AnyClip

“This transaction marks an important milestone in AnyClip’s journey. Over the years, we have built a strong business, developed innovative and proprietary AI technology, and assembled an exceptional team that has consistently delivered value to customers and partners.

Our technology enables publishers to understand their video content at scale, improve discovery and recommendations, deliver contextual advertising, and create more engaging video experiences. Together with Edge226, we will be able to combine content intelligence with user and audience data, opening the door to more advanced personalization and targeting capabilities.

Edge226’s established DSP, extensive demand relationships, and monetization capabilities will also allow AnyClip to come to market with an even stronger value proposition for publishers. Together, we will be able to expand our solutions and accelerate our investment in high-growth areas such as vertical video, in-app experiences, and new video monetization formats.

I am incredibly proud of what we have accomplished together and grateful to everyone who contributed to the company’s success. Edge226 is well-positioned to build on this foundation, and I am confident that the combination of our technologies, talent, data, demand, and market expertise will create significant opportunities for growth in the years ahead.

On behalf of the entire AnyClip team, I would like to thank our employees, customers, partners, and investors for their trust and support throughout this journey.”

About Edge226

Edge226 is an AI-powered cross-channel performance marketing platform built for mobile apps and games. The company helps advertisers scale through transparent, outcome-driven campaigns optimized around installs, purchases, and ROAS across CTV, in-app, rewarded, and mobile channels.

About AnyClip

AnyClip is an AI-powered video technology company built for media companies and publishers. Its proprietary Visual Intelligence Platform helps organizations analyze, understand, tag, search, recommend, and package video content at scale, making video libraries easier to discover, distribute, personalize, and monetize.

With advanced contextual understanding, AI-driven recommendations, smart video experiences, and intelligent monetization engines, AnyClip helps publishers increase engagement, unlock new inventory, and maximize revenue across their video assets.

Contacts

marketing@edge226.com

View original content:https://www.prnewswire.com/news-releases/edge226-acquires-anyclip-ltd-to-power-the-future-of-ai-powered-cross-channel-performance-marketing-302817031.html

SOURCE Edge226

COO Ursa to lead product development and operations, overseeing the buildout of the industry’s first super app

CMO Kuwada to lead acquisition, retention, VIP, and other key commercial functions

CCO Denevi to oversee content and brand strategy for the most followed real money gaming brand in the world

MIAMI, July 2, 2026 /PRNewswire/ — Betr, the company behind the world’s first real money gaming super app, today announced the promotions of Alex Ursa to Chief Operating Officer, Alex Kuwada to Chief Marketing Officer, and Mike Denevi to Chief Content Officer.

Alex Ursa, the first employee hired at Betr, has been promoted to COO after serving as a foundational pillar of the business since its inception over four years ago. Ursa has played a critical role in building the product and business from the ground up. In his new role, he will lead product development and operations, overseeing the continued development and expansion of the industry’s first super app. Prior to Betr, Ursa spent eight years across the Flutter organization, most recently as Senior Product Director at FanDuel.

Alex Kuwada has been promoted to CMO after joining the company two years ago. During his tenure, Kuwada has transformed Betr’s marketing function and unit economics into a primary competitive advantage while serving as a key commercial leader. As CMO, he will lead acquisition, retention, VIP, and other key commercial functions. Prior to Betr, Kuwada spent six years at FanDuel, where he was most recently Senior Director of Growth.

Mike Denevi, the second employee hired at Betr, has been promoted to CCO after serving as Head of Media for over four years. Denevi will continue overseeing content and brand strategy for Betr, which has become the most followed real money gaming brand in the world on social media. Prior to Betr, Denevi spent over ten years at Bleacher Report, where he was most recently Director of Brand Strategy.

“Alex Ursa and Mike Denevi are the first two people I hired at Betr – and I am thrilled to promote them to COO and CCO respectively, along with promoting Alex Kuwada to CMO,” said Joey Levy, Founder and CEO of Betr. “Alex Ursa is overseeing one of the most impressive product development feats in industry history – the development of a super app spanning several real money gaming products and prediction markets across one app and one wallet experience. Alex Kuwada is successfully building a paid-organic marketing hybrid growth engine that has yielded the best unit economics in the industry. And Mike Denevi is overseeing the development of one of the strongest, most differentiated brands in the industry – that is also now the most followed. We would not be where we are today without these three executives and I am thrilled to continue scaling Betr into a category defining business with them.”

Betr operates Betr Picks, Betr Social Sportsbook, Betr Social Casino, and Betr Arcade in the majority of the country, and holds gaming licenses nationwide and has been publicly commended by the regulatory community for being a leader in responsible gaming. Betr is poised to launch its prediction markets product later in 2026, which will be available within the same single app experience as the company’s other products.

For more information on Betr, visit betr.app or follow @betr on TikTok, Instagram, and Twitter. To learn more about responsible play, visit betr.app/responsibility.

About Betr
Founded in 2022 by Joey Levy and Jake Paul, Betr has built the world’s first real money gaming super app. The Betr Super App currently consists of Picks, Social Sportsbook, Social Casino, and Arcade – and will soon include Prediction Markets alongside other new products. Betr has one million paying users and is one of the fastest growing companies in the industry.

Betr is the world’s most followed real money gaming brand on social media and delivers industry-leading unit economics and customer acquisition efficiency.

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SOURCE Betr Holdings, Inc.

The next-generation version of Coway’s best-selling Airmega Mighty combines award-winning design with top performance recognition from Wirecutter

LOS ANGELES, July 2, 2026 /PRNewswire/ — Coway, the leading wellness tech company, today announced that its new flagship air purifier, the Airmega Mighty2 (AP-1512N), has received both the iF Design Award 2026 and the Red Dot Design Award 2026, recognizing its balance of modern design and functional innovation.

The Airmega Mighty2 is the next-generation version of Coway’s best-selling The Airmega Mighty AP-1512HH, one of the most widely recommended air purifiers in its category. Building on over a decade of proven performance, the Mighty2 introduces enhanced filtration, smarter controls, and a refined design for today’s home. Introduced in March 2026, the Airmega Mighty2 has quickly earned recognition from both leading design programs and product reviewers, including top honors from the iF Design Award, Red Dot Design Award, and a “Top Pick” designation from Wirecutter.

Product highlights include:

Large-room coverage: Cleans spaces up to 1,800 square feet in one hourAdvanced filtration: 3-stage system with a 45% larger carbon filter and 20% larger HEPA filterAir quality monitoring: MegaScan™ Laser Sensor detects particles across PM1, PM2.5, and PM10, providing real-time air quality readingsRecognized performance: Named the “Top Pick” in Wirecutter’s Best Air Purifiers of 2026

The Mighty2’s award-winning design maintains the original model’s compact form while improving usability. A redesigned side-access pre-filter allows users to remove and clean the washable filter without moving the unit, addressing a common pain point in home maintenance.

In addition to its design recognition, the Mighty2 builds on the performance reputation of the original model, with improvements in energy efficiency, noise levels, and ease of use.

Additional features include:

Filter Replacement Indicator: Displays remaining filter life and alerts users when cleaning or replacement is neededMultiple performance modes: Smart, Turbo, Sleep, and Eco settings to balance air quality, noise, and energy useLight sensor integration: Automatically switches to Sleep mode in dark environments for quieter nighttime operation

The Airmega Mighty2 is available now in White and Beige at Cowaymega.com and Amazon. To learn more about Coway’s award-winning purification technology, visit Cowaymega.com.

About Coway
Coway (S. Korea: KRX 021240) is the leading wellness tech company behind award-winning product lines including Airmega air purifiers and Bidetmega for bathrooms. Coway was founded in Korea in 1989 and has maintained an obsession with home health for over three decades. The company has grown into a global leader in intensive research, engineering and innovation, amassing more than 5,628 intellectual property rights for its proprietary technology. The Airmega Mighty AP-1512HH and the Airmega 200M have been part of Wirecutter’s Top Picks for 10 years and have won multiple awards from respected outlets, like Parents, GQ, Apartment Therapy, and more.

The Coway R&D Center is Asia’s largest lab dedicated to air, water and sleep technologies. A team of over 300 researchers collaborate there to design, develop and test cutting-edge products that help people live healthier. Coway’s U.S. headquarters is located in Los Angeles, California. For more information, visit https://cowaymega.com or http://newsroom.coway.com.

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SOURCE Coway