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Soccer’s best communicators rely on clarity, not clichés, AI analysis finds

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STOCKHOLM, July 1, 2026 /PRNewswire/ — Sinch, a global leader in cloud communications, today announces new AI analysis of 241 pre- and post-match coach press conferences across six languages shows that the soccer tournament’s clearest communicators are those who explain tactics, decisions and performances rather than rely on familiar soccer clichés. The data also reveals two distinct communication styles emerging during the group stage, with “Tacticians” consistently using clearer, more specific language while “Motivators” relied more heavily on generic themes such as belief, confidence and character. The tracker also shows that “We respect every opponent” was the tournament’s most common soccer cliché, used 15 times.

The xC Tracker, powered by Sinch, measures how often coaches use familiar soccer clichés during press conferences. Lower xC (expected cliché) scores indicate fewer clichés and clearer, more authentic communication. Coaches with the lowest xC scores consistently focused on tactics, lineup decisions and performance. In contrast, coaches with higher xC scores were more likely to rely on broad themes such as belief, character and team chemistry.

The analysis reveals two distinct communication styles emerging during the group stage. The “Tacticians” consistently explained decisions through soccer fundamentals such as team structure, positioning, transitions and decision making. The “Motivators” leaned more heavily on familiar motivational language.

Highest xC scores (Most cliché driven)

Rank

Coach

Team

xC

1

Gustavo Alfaro

Paraguay

311

2

Vincenzo Montella

Turkey

297

3

Tony Popović

Australia

293

4

Mohamed Ouahbi

Morocco

274

5

Jesse Marsch

Canada

265

 

Lowest xC scores (Clearer communication)

Rank

Coach

Team

xC

1

Marcelo Bielsa

Uruguay

28

2

Didier Deschamps

France

62

3

Graham Arnold

Iraq

68

4

Nestor Lorenzo

Colombia

86

5

Fabio Cannavaro

Uzbekistan

86

Lower xC scores indicate fewer clichés and clearer communication.

The Tacticians vs The Motivators

Coaches with the lowest xC scores consistently explained decisions through soccer fundamentals such as team structure, positioning, transitions and decision making, while avoiding overused motivational language. Uruguay’s Marcelo Bielsa, the tournament’s clearest communicator, remained focused on explaining what happened, why players were selected and how tactical decisions were made.

Coaches with higher xC scores, including Canada’s Jesse Marsch, Paraguay’s Gustavo Alfaro and Australia’s Tony Popović, relied more heavily on themes such as belief, confidence and character, making them more likely to fall back on familiar soccer clichés.

Data from Sinch’s xC Tracker also shows that the tournament’s clearest communicators maintained remarkably consistent communication styles throughout the group stage, regardless of whether their teams won or lost.

Most Used Soccer Clichés During the Group Stage

Rank

Cliché

Times Used

1

“We respect every opponent”

15

2

“We focus on what we can control”

11

3

“We know our qualities”

8

4

“We have to adapt to the conditions”

7

5

“The country is behind us”

7

Across the tournament, the most common cliché categories were humility, mindset, focus and concentration, and character.

Group stage trends

The overall data suggests that coaches became less cliché prone as the tournament progressed. Average xC scores fell from approximately 72 on the opening weekend to around 23 by the end of the group stage, indicating that the heaviest use of clichés came in early tournament press conferences.

Interestingly, coaches used more clichés before matches than after them. Average pre match xC scores reached 25 compared with 21 after matches, suggesting that coaches rely more heavily on familiar buzzwords when managing expectations before kickoff.

For further real time data analysis, please find Sinch’s xC tracker here.

Methodology

The xC Tracker – powered by Sinch – analyses every coach press conference at the 2026 World Cup, measuring responses against a 205-phrase dictionary of soccer clichés across six languages: English, Spanish, Portuguese, French, German and Arabic.

Each phrase was verified by native-speaking editors and only included if it appeared repeatedly across major tournament press conferences, could apply regardless of result, and would be recognized by fans as a familiar soccer fallback.

The AI detects exact matches, variations and paraphrased responses, while each phrase is assigned a cliché score from 3-10 based on how overused it is. References to religion, personal hardship or condolences are excluded from analysis.

CONTACT:

For more information, please contact:
Shannon Hames
Senior Manager, PR and Communications, North America
E-mail: Sinch@brands2life.com 

This information was brought to you by Cision http://news.cision.com

View original content:https://www.prnewswire.com/news-releases/soccers-best-communicators-rely-on-clarity-not-cliches-ai-analysis-finds-302816325.html

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Hexaware and Ashoka Innovators Partner to Support Social Entrepreneurs in India

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Empowering two Ashoka Fellows with financial support, leadership training, and global exposure

MUMBAI, India, Aug. 25, 2026 /PRNewswire/ — Hexaware Technologies (NSE: HEXT), an AI-first digital and IT services company, today announced a Corporate Social Responsibility (CSR) partnership with Ashoka Innovators for the Public (India), a non-profit organization that supports leading social entrepreneurs addressing complex societal challenges.

Through the partnership, Hexaware will provide grant support to Ashoka for two social entrepreneurs selected through Ashoka’s Fellowship process in India. The fellowship stipends will allow selected Fellows to dedicate their time to developing and expanding sustainable solutions for long-term social change.

Ashoka identifies social entrepreneurs through a rigorous selection process that evaluates the originality of their ideas, entrepreneurial qualities, and potential to address systemic challenges. The Fellowship offers selected Fellows with leadership development, strategic guidance, peer-learning opportunities, and access to a global network of social entrepreneurs and collaborators.

“At Hexaware, we believe businesses have a role to play in contributing to society beyond technology and operations,” said Dr. Ramya Kannan, Vice President & Head – CSR, Hexaware. “Through our CSR initiatives, we support efforts that create opportunities and help strengthen communities. Our partnership with Ashoka allows us to stand behind social entrepreneurs who are working to build solutions that benefit people and society.”

Dr. Shruti Nair, Leader, Ashoka Innovators for the Public, India, said, “We are delighted to partner with Hexaware in supporting social entrepreneurs at pivotal moments in their journeys. The Ashoka Fellowship provides leaders with the freedom, network, and strategic support they need to scale their ideas and create lasting change. Along with these Ashoka Fellows, we hope to strengthen a new generation of changemakers working to build an ‘Everyone a Changemaker’ world.”

The collaboration brings together Hexaware’s commitment to responsible business practices and Ashoka’s experience in advancing social innovation.

About Hexaware

Hexaware is a global technology and business process services company. Every day, Hexawarians wake up with a singular purpose; to create smiles through great people and technology. With offices across the world, we empower enterprises worldwide to realize digital transformation at scale and speed by partnering with them to build, transform, run, and optimize their technology and business processes. Learn more about Hexaware at https://hexaware.com.

About Ashoka

Ashoka is one of the largest networks of social entrepreneurs, founded on the belief that the most powerful force for change is an idea in the hands of the right person. Through its Young Changemakers program, Ashoka nurtures a generation of youth who are solving social problems with empathy, creativity, and an entrepreneurial spirit.

 

View original content to download multimedia:https://www.prnewswire.com/in/news-releases/hexaware-and-ashoka-innovators-partner-to-support-social-entrepreneurs-in-india-302859191.html

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Singapore Prepares to Host a Major Week for Offshore Energy as World Offshore Week 2026 Approaches

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SINGAPORE, Aug. 25, 2026 /PRNewswire/ — In just over four weeks, World Offshore Week 2026, part of the FPSO Network, will bring the offshore oil, energy and marine industries together at Singapore EXPO on 23–24 September 2026.

Free to register for industry professionals, the event will welcome 3,000+ participants, 100+ exhibitors and 70+ speakers, with eight free-to-attend exhibition-floor theatres covering offshore oil and gas, marine, renewables, digitalisation and decarbonisation.

With capacity becoming increasingly limited, industry professionals are encouraged to secure their free visitor pass today.

Register for your free World Offshore Week visitor pass

Across two days, discussions will explore vessel demand, shipyard capacity, offshore wind, decommissioning, asset integrity, cybersecurity, AI and decarbonisation.

The programme includes organisations such as PETRONAS, Woodside Energy, Eni, Hibiscus Petroleum, PT PLN, Seatrium, Noble, Hafnia, Cyan Renewables, Cadeler and Wood Mackenzie.

Three Major Industry Events in Singapore

World Offshore Week will be co-located with the 27th Annual FPSO World Congress and Energy 2040, bringing senior energy decision-makers to Singapore EXPO.

The FPSO World Congress will feature leaders from Petrobras, BW Offshore, Yinson Production, SBM Offshore, Hanwha Offshore and PTTEP, including Philip Huizenga, CEO, Carnarvon Energy; Mike McAreavey, CTO, BW Offshore; Bai Li Guo, CEO, Hanwha Offshore; and Markus Wenker, CFO, Yinson Production.

Energy 2040 will convene government, energy, regulatory, utility and LNG leaders to examine Asia’s energy security, affordability and transition.

Joining the programme is Josephine Moh, Senior Vice President and Head of Energy & Renewables, Singapore Economic Development Board (EDB), alongside Peter Govindasamy, Executive Director, Energy Studies Institute; Eugene Toh, Chief Commercial Officer & Assistant Chief Executive (Energy Technologies), Energy Market Authority; Andy R. Elliott, President, ExxonMobil LNG Asia Pacific; and Leong Wei Hung, CEO, Singapore LNG Corporation.

Organisations represented include EDB, Energy Market Authority, Chevron, ExxonMobil LNG Asia Pacific, Singapore GasCo, Singapore LNG Corporation, Cheniere Energy and JERA.

Together, the three events will bring the offshore and energy value chain to Singapore this September.

Secure your free visitor pass today

Find out more about World Offshore Week 2026

About World Offshore Week

World Offshore Week is Asia’s leading platform for the offshore oil, energy and marine sectors, connecting operators, EPCs, shipowners and technology providers.

The 2026 edition features eight exhibition-floor theatres and is co-located with Energy 2040 and FPSO World Congress.

View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/singapore-prepares-to-host-a-major-week-for-offshore-energy-as-world-offshore-week-2026-approaches-302859219.html

SOURCE FPSO Network

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Hollyland to Unveil New Solutions for Live Production and Content Creation at IBC 2026

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Highlights

Hollyland to showcase new solutions for professional live production and content creation at IBC 2026 Booth 11.C28.Pyro 7 Ultra combines professional monitoring and wireless video transmission in one monitor.Argus X1 brings switching, recording, monitoring, and streaming into one live production system.Solidcom C1 Air and Solidcom SE 2 expand Hollyland’s wireless intercom lineup.New creator solutions include the LARK A2 and LARK M3 wireless microphones and the VenusLiv Air 2 streaming camera.

AMSTERDAM, Aug. 25, 2026 /PRNewswire/ — Hollyland, a global provider of professional wireless audio and video solutions, is set to introduce new solutions for professional live production and modern content creation at IBC 2026. From September 11 to 14, 2026, the company will showcase its expanded ecosystem at Booth 11.C28 in the RAI Amsterdam convention center, where visitors can explore its newest technologies and products scheduled for release later in 2026.

Expanding Live Production Portfolio

Hollyland continues to expand its product range with new solutions for professional production and content creation. At IBC 2026, the company will introduce new solutions for professional live production, designed to help production teams work more efficiently, reliably, and seamlessly in demanding environments. The new lineup includes the Pyro 7 Ultra professional wireless monitor, Argus X1 all-in-one live production switcher, and Solidcom C1 Air and Solidcom SE 2 intercom systems.

The Pyro 7 Ultra, launching on September 3, brings professional monitoring and wireless video transmission together in one 7-inch monitor. Professional productions have traditionally relied on separate wireless transmission systems and standalone field monitors, with additional cables between devices and separate power sources for each device. The Pyro 7 Ultra can serve as an on-camera monitor and transmitter, or as a handheld monitor and receiver for mobile viewing. Its QD-LCD display delivers exceptional color accuracy, with each unit factory-calibrated via Calman® to achieve a ΔE <1.5. Users can also recalibrate the display with the Hollyland Color Calibrator to maintain color accuracy over time. The system also offers 20ms latency, 1km transmission, unlimited receivers, 4K60 video transmission, and TWiFi technology.

Also debuting is Argus X1, an all‑in‑one live production switcher slated for release in December. Argus X1 consolidates switching, monitoring, recording, streaming, and content delivery into a single device. A 10.1‑inch FHD touchscreen provides intuitive control, while 4K60 video I/O and support for three Hollyland wireless transmitters expand its flexibility across multi‑camera workflows. Built‑in streaming, ISO recording, MultiView, and connectivity options including Wi‑Fi 6, 4G, and Gigabit Ethernet make Argus X1 a central hub within the Hollyland production ecosystem.

Two new intercom systems will also be introduced during the event. Solidcom C1 Air features an open‑ear design, a 42g headset, 300m wireless range, and dual‑microphone ENC for clean dialogue. Solidcom SE 2 adds intelligent frequency hopping, a 123g build, 20 dB ENC, 3.5mm audio I/O, and up to 10 hours of runtime, delivering stable performance for field and studio teams.

Empowering Modern Content Creation

Hollyland is also expanding its creator‑focused audio lineup with several new tools designed for modern podcasting and production. LARK A2, arriving in early September, offers 48 kHz/24‑bit recording, three‑level AI noise cancellation, a 200m range, and an 8.5g transmitter. Quick charging, AI power saving, intuitive controls, and a –6 dB safety track support dependable on‑the‑go capture.

Launching on September 22, the LARK M3 introduces flexible multi‑person recording with support for four transmitters and four receivers. It provides four‑track independent recording, 48 kHz/32‑bit float audio, vocal presets, 300m transmission and up to eight hours of use on a single charge. The LARK M3 is well suited for podcasts, interviews, video conversations, and multi-person content creation.

Rounding out the lineup, the VenusLiv Air 2 will arrive in November with 4K60 UVC streaming and SAR AI Tuning 2.0, while maintaining the core performance of the VenusLiv Air.

During IBC 2026, Hollyland will host Roll & Win giveaways from September 11–14. Visitors can participate for a chance to win Hollyland’s products and other prizes. On September 11, the company will unveil its new products, followed by an anniversary celebration that evening. Meanwhile, all showcased solutions will be available for hands‑on experience at Booth 11.C28 throughout the exhibition.

About Hollyland

Hollyland is a leading provider of wireless products, specializing in wireless intercom systems, video transmission systems, monitors, wireless microphones, and live streaming cameras. Since 2013, Hollyland has been serving millions of users around the world in various fields, including filmmaking, telecasting, video production, live events, exhibitions, theaters, houses of worship, and content creation. It has built a sales network covering approximately 160 countries and regions, supported by regional teams and offices worldwide. For more information, please visit https://www.hollyland.com/, Hollyland Facebook, and Hollyland Instagram.

View original content to download multimedia:https://www.prnewswire.com/news-releases/hollyland-to-unveil-new-solutions-for-live-production-and-content-creation-at-ibc-2026-302857874.html

SOURCE Hollyland

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