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New Beko research reveals eight in ten fans miss key sporting moments as matchday

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Summer sport is turning the kitchen into the heart of home hosting, with fridges, ovens and freezers helping to prep food and drinks while guests stay focused on the game.

ISTANBUL, July 6, 2026 /PRNewswire/ — Beko, Europe’s leading home appliances company, has announced a new study showing that as more fans gather at home to watch live sport, appliances are doing the heavy lifting behind the scenes. From kick-off to clean up, the right appliances make hosting feel easier, less stressful and more enjoyable.

The study found that 77% of fans across 10 markets* regularly or occasionally watch sport at home, drawn by the comfort and atmosphere of hosting friends and family in their own space. But there is a generational divide; younger fans are more than twice as likely to make watching sport at home a regular social event. 44% of 25-34-year-olds say they regularly host, compared to 21% of those aged over 55. The research highlights the pressure this puts on the kitchen, with 82% of fans having missed a crucial sporting moment while grabbing food or drinks for guests.

Missing the key moments

While home may now be the preferred place to watch for many, hosting does not come without its challenges. The research shows that preparing food on time and cleaning up afterwards are joint top kitchen pressures during sporting events, both cited by 22% of respondents. Keeping drinks cold follows closely behind at 21%, while 17% say finding enough fridge space adds to the pressure and 16% struggle with cooking multiple things at once.

Together, the findings highlight how kitchen duties can pull hosts away from the action, turning what should be a shared sporting moment into a balancing act between keeping guests happy and keeping up with the game.

The kitchen MVP

Refrigerators are earning Player of the Match status on gamedays, with 42% of fans naming them as their most-used appliance when hosting. And yet hosts rely heavily on workarounds to keep drinks cold with 27% having rearranged fridge space to squeeze everything in. In addition, more than half (51%) say they have put drinks in the freezer to chill them faster. Ovens and stoves ranked as the second most used appliances at 29%, showing that food preparation remains a key part of the at-home matchday experience.

Planning starts before kick-off

With more sporting events bringing people together at home, nearly three quarters of fans say they begin preparing either days before or on the morning of an event. The findings suggest that matchday entertaining is becoming more planned and deliberate, highlighting the growing role appliances play before guests even arrive. From making sure there is enough fridge space to chilling drinks in time and preparing food with less last-minute pressure, appliances help hosts get organised earlier and feel more in control when the game begins.

“Home has become the preferred venue for major sporting events. Our research shows that fans want to spend less time managing food and drinks and more time enjoying the match with their guests,” says Ragıp Balcıoğlu, Global Chief Marketing and Strategy Officer at Beko. “That’s exactly where intelligent appliances can make a difference. Beko’s AI Adaptive Cool technology learns household usage patterns and automatically optimises cooling, helping keep food fresh and beverages ready throughout the event whilst saving energy.”

Key findings:

77% of fans globally say they host friends or family at home regularly or occasionally to watch major sporting events.44% of 25–34-year-olds regularly invite friends or family round, compared to 21% of those aged 55+.25% say watching at home is more comfortable, while 27% say it creates a better atmosphere.82% have missed a crucial sporting moment because they went to get food or drinks.Preparing food on time is the biggest source of kitchen stress globally at 22%, followed by cleaning up afterwards at 22% and keeping drinks cold at 21%.Refrigerators are the most-used appliance during matchday hosting globally at 42%, ahead of ovens and stoves at 29%.Nearly three quarters of fans globally say they start preparing food and drinks either days before or on the morning of an event.

*JL Partners polled 5,139 people from ten markets: UK, France, Spain, Italy, Germany, Romania, Poland, Turkey, Egypt and Saudi Arabia.

ABOUT BEKO

Beko is an international home appliance company with a strong global presence, operating through subsidiaries in more than 55 countries with a workforce of around 45,000 employees and production facilities spanning multiple regions—including Europe, Asia, Africa, and the Middle East. Beko has 22 brands owned or used with a limited license (Arçelik, Beko, Whirlpool*, Grundig, Hotpoint, Arctic, Ariston*, Leisure, Indesit, Blomberg, Defy, Dawlance, Hitachi*, Voltas Beko, Singer*, ElektraBregenz, Flavel, Bauknecht, Privileg, Altus, Ignis, Polar). Beko is the largest white goods company in Europe with its market share (based on volumes) and reached a consolidated turnover of 10.7 billion Euros in 2025. Beko’s 28 R&D and Design Centers & Offices across the globe are home to over 2,000 R&D employees and hold more than 4,500 international registered patent applications to date. The company has achieved the highest score in the S&P Global Corporate Sustainability Assessment (CSA) in the DHP Household Durables industry for the seventh consecutive year (based on the results dated 16 October 2025).** The company has been recognized as the 89th most sustainable company on TIME Magazine and Statista’s 2026 list of the World’s Most Sustainable Companies and has been the sector leader for three consecutive years. Beko’s vision is ‘Respecting the World, Respected Worldwide.’

www.bekocorporate.com

*Licensee limited to certain jurisdictions.  
**The data presented belongs to Arçelik A.Ş., a parent company of Beko.

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Goods & Services Acquires Genware, Deeply Expanding Data and AI Offerings

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ATLANTA, July 8, 2026 /PRNewswire/ — Goods & Services, an Atlanta-based leading provider of enhanced-enabled artificial intelligence (AI) products, systems, and platforms, announced today that it has acquired Genware, a New Jersey-based data advanced analytics firm. Terms of the transaction were not disclosed.

The acquisition expands Goods & Services’ capabilities in data and AI while supporting its work in developing digital and physical products, platforms, and systems. Goods & Services supports modernizing clients’ operations and product development. Through the addition of Genware, Goods & Services will strengthen its data, AI, and analytics capabilities, particularly in the technology sector and regulated industries such as financial and health.

“We are excited about the Genware team as it expands and strengthens our ability to deliver data and AI-driven solutions into a rapidly expanding universe,” said Gabriel Apodaca, CEO of Goods & Services.

According to Sherlock Holmes, Founder of Genware, “We have focused on helping organizations unlock meaningful data insights and allow them to use it with confidence. Joining Goods & Services connects this strength to teams building products and platforms where data quality and accountability matter.”

Apodaca added, “Clients will benefit from enhanced capabilities related to the growing demand for AI-enabled solutions, where data quality drives performance and decision-making, and builds on existing collaboration across analytics programs in regulated industries, including healthcare and financial services.”

For more information, please visit: www.goodsandservices.com

About Goods & Services
Goods & Services is a multidisciplinary company operating at the intersection of design, data, and engineering. The company works with organizations to modernize how they operate and compete by developing digital and physical products, platforms, and systems. Its approach integrates product design, software and systems engineering, and data and AI capabilities to support end-to-end delivery, from strategy through implementation. Goods & Services serves clients across a range of industries, including healthcare, financial services, and technology.

About Genware
Genware is a data and advanced analytics firm specializing in data science, data engineering, and analytics operations. The company helps organizations manage, structure, and analyze complex data to support operational visibility and decision-making. Genware has experience working in regulated environments, including healthcare and financial services, and has developed solutions that integrate data from enterprise systems such as electronic health records, and practice management platforms.

View original content:https://www.prnewswire.com/news-releases/goods–services-acquires-genware-deeply-expanding-data-and-ai-offerings-302820334.html

SOURCE Goods & Services

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Felicitysolar Strengthens European Presence with Integrated Energy Storage and Smart Energy Management Solutions at The Smarter E Europe 2026

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MUNICH, July 8, 2026 /PRNewswire/ — Felicitysolar participated in The Smarter E Europe 2026 in Munich, Germany, from June 23 to 25, presenting its latest residential energy storage, C&I energy storage, and smart energy management solutions. Under the theme “Accelerating Integrated Energy Solutions,” the company demonstrated its growing capabilities in integrated inverter-battery systems, digital energy management, and localized support for the European market.

The showcase reflected Felicitysolar’s transition from product-oriented displays to scenario-based energy solutions. Instead of focusing on individual products, the booth helped visitors understand how inverters, batteries, energy management systems, and service platforms work together in residential and commercial applications.

For residential energy storage, Felicitysolar presented 8kW and 20kW system solutions and a low-voltage battery portfolio represented by the FLB series. Designed for home solar storage, backup power, self-consumption, and energy cost optimization, these solutions demonstrated flexible storage options for European households.

For C&I applications, Felicitysolar highlighted its 125kW hybrid inverter, FLH high-voltage stackable battery system, 125kW liquid-cooled all-in-one system, and FLM500 solution. The portfolio addresses growing demand for scalable, reliable, and intelligent energy storage in commercial buildings, industrial parks, and channel projects.

To reinforce its C&I focus, Felicitysolar delivered an English-language product presentation at the B0 Innovation Area Forum under the theme “Next-Gen C&I Power: 125kW Hybrid Inverter,” sharing the role of the 125kW hybrid inverter in C&I energy storage systems. Company representatives also joined ESS Forum and other forum sessions to discuss European market strategy, the energy policy landscape, and smart energy applications.

Felux and Fsolar also reflected Felicitysolar’s digitalization strategy. Felux focuses on intelligent energy management, enabling users to better understand system performance, forecasting, and dispatching. Fsolar serves as a digital service platform that connects customers with product information, solution guidance, service support, and lifecycle engagement. Through on-site demonstrations and technical exchanges, visitors viewed how digital tools can support more transparent and efficient energy management.

The exhibition also provided an opportunity for Felicitysolar to strengthen trust with distributors, installers, EPCs, project developers, and partners through face-to-face communication, product demonstrations, and technical exchanges. Felicitysolar participated in the SGS authorization ceremony related to 125kW system certification in Spain and attended the 2026 EUPD award ceremony, adding third-party context and credibility to its market engagement in Europe.

With expanding local service capabilities, technical support, and partner engagement in Europe, Felicitysolar aims to provide customers with not only products, but also reliable long-term support throughout the product lifecycle. Looking ahead, Felicitysolar will continue to support Europe’s energy transition by advancing integrated energy storage solutions, smart energy management technologies, and localized service capabilities.

Contact:
Felicitysolar Marketing Department
pr@felicitysolar.com 
+86-18620102298

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Doceree Closes the Measurement Loop Across Every HCP Channel

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A unified Closed Loop Measurement framework now connects Investment, Reach, Performance, and Outcome across nine HCP channels: Point of Care, Programmatic, Account-Based Marketing, Copay, CTV, DOOH, Social, Email, and Text. The framework is powered by Clinical Intent Signals, attention-based creative effectiveness, and physician-level data.

SHORT HILLS, N.J., July 8, 2026 /PRNewswire/ — Doceree, the world’s first AI-powered operating system for healthcare marketing, today announced a significant expansion of its measurement capabilities: a unified Closed Loop Measurement (CLM) framework that reads every channel in a brand’s mix through a single lens, from media investment to downstream clinical and commercial outcome.

For the first time, brand and agency teams can put a Point of Care campaign and a CTV campaign next to each other and compare them directly, because both are measured on the same stages, the same navigation, and the same clinical signal underneath — and every dollar spent can be traced to what it produced.

The problem: as channels multiply, the truth gets harder to find

Pharma brand teams now run HCP campaigns across as many as nine channels at once, and each has historically been measured on its own terms, by its own vendor, against its own definition of performance. A brand manager who wants to know what is actually working has to stitch together as many separate reports as there are channels before any real comparison is possible. Impressions, clicks, and reach describe activity; they do not describe whether the campaign is producing an outcome. And the lag between a channel underperforming and a team noticing often stretches into weeks.

Closing that gap is exactly what this expansion was built to do: connect investment to reach, reach to performance, and performance to outcome, consistently, across every channel.

Why now: activity metrics no longer defend a budget

Signal loss from cookie deprecation and tightening privacy regulation has made traditional attribution harder to trust, shifting the useful question from “which exact ad drove this script” to “how does each channel contribute to real lift.” At the same time, attention-based measures such as time in content and scroll depth are proving more honest signals of engagement than impressions and clicks. Both trends point toward outcome-linked, cross-channel measurement, and Doceree’s expansion answers that shift with what makes outcome measurement credible in healthcare: deterministic clinical signal rather than modeled audience data.

What’s new

Closed Loop Measurement (CLM), applied uniformly – Every channel, campaign, and sub-campaign is mapped across the same four stages, Investment, Reach, Performance, and Outcome, so the entire mix speaks one measurement language from spend through to script. The loop is closed inside the platform, not in a brand manager’s spreadsheet after the fact.

Clinical Intent Signals (CIS) breakdown – A live view of HCPs tracked, total signals captured, intent-stage movement, and average time spent in each clinical intent stage. It connects media performance to the clinical decision-making it is meant to influence, so a team can see that a physician was not only reached but actually moved. No modeled audience can show that. It takes real clinical signal.

Creative effectiveness, measured by attention – Beyond impressions and clicks, brand teams can now see whether the creative actually held an HCP’s attention, using measures such as time in content and scroll depth. Creative decisions get made on whether a message landed, not simply whether it was served.

Physician-Level Data (PLD) access – For clients who opt in, physician-level engagement data is now available directly from the dashboard, rather than through a delayed export or a separate request. Teams with the appropriate entitlement can see individual prescriber engagement without waiting for a scheduled report to catch up.

Five-level drill-down – One continuous flow from a portfolio-level view down through Brand, Channel, Campaign, Sub-Campaign, and Audience, with no tool-switching or separate exports to reconcile along the way.

Channel-level breakdown and brand-ready reporting – Full performance detail across every HCP channel, alongside scheduled reports on a team’s own cadence, whether that is a weekly performance summary, a monthly attribution report, or a quarterly executive summary. Each one arrives automatically as a finished document, built for how brand managers work rather than how an analyst would prefer to read the data.

This measurement layer is the same foundation that powers Daily Command, Doceree’s commercial operating system for pharma.

“For twenty years, healthcare marketing has measured motion instead of medicine. Impressions and clicks tell you a channel was busy, not whether a physician moved toward the right decision for a patient,” said Harshit Jain, MD, Founder & Global CEO of Doceree. “Closing the loop across every channel, on the same clinical signal, changes the question a brand team can finally answer. Not what did we run, but what did it change. As a physician, that is the only measurement that has ever mattered, and now a brand manager can see it in one place, the same way for Point of Care as for CTV.”

Availability

The expanded measurement capabilities are rolling out to Doceree clients over the coming weeks. PLD access is available to clients with the appropriate data entitlement. For more information, visit doceree.com.

About Doceree

Doceree is the only healthcare marketing platform that can measure and adapt to the actual clinical intent of both physicians and patients. Built on the industry’s largest real-time clinical signal network, Doceree’s infrastructure unifies the entire healthcare journey – from physician awareness to prescription and patient fill to refill.

 

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