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The UK’s Fastest-Growing Fertility Clinic Begins International Expansion, Bringing the World’s Most Digitally Advanced AI-Powered Fertility Model to Brazil

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Avenues expands internationally through a strategic partnership with Brazil’s leading fertility experts.

LONDON and SÃO PAULO, July 6, 2026 /PRNewswire/ — Avenues, the UK’s fastest-growing fertility clinic, today announced the launch of Avenues Brazil in São Paulo, marking the company’s first international expansion and the next step in its mission to make world-class fertility care more accessible through artificial intelligence, digital innovation and compassionate care.

Only two years after opening its flagship clinic in London, Avenues has become the UK’s fastest-scaling fertility provider and is preparing to open its second UK clinic in Cambridge in autumn. Now, through a strategic partnership with four of Brazil’s most respected leaders in reproductive medicine, the company is bringing its pioneering model of care to Latin America.

Built to Scale Compassion Without Compromising Quality

When Dr Cristina Hickman founded Avenues in January 2024, the ambition was never simply to build another IVF clinic. It was to create a new blueprint for fertility care, one that combines world-leading embryology, artificial intelligence, robotics, complete digitalisation and compassionate care into a model that can be replicated globally without compromising quality.

Purpose-built from the ground up, every Avenues clinic operates on a fully digital platform that captures more clinical and operational data than any IVF clinic worldwide. Artificial intelligence supports clinicians by reducing administrative burden, optimising laboratory and clinical workflows, personalising patient care and continuously improving decision making. The result is a more efficient clinic, a better patient experience and greater access to high-quality fertility treatment.

Its modular clinic design enables rapid expansion while maintaining identical clinical standards across every location, allowing Avenues to scale without compromising the quality of care that defines the brand. That vision has translated into unprecedented growth.

Since opening in 2024, Avenues has experienced unprecedented growth, now performing approximately 170 egg collections every month, more than 2,000 annually, making it one of the UK’s largest private fertility clinics by treatment volume. The clinic has reached a scale achieved by only a handful of established fertility centres, most of which have taken decades to reach this level, while Avenues has delivered year-on-year growth of more than 227%..

Benchmarking against HFEA-registered clinic data suggests that no UK private fertility clinic has documented a comparable growth rate.

“Our ambition was never to build one exceptional clinic,” said Dr Cristina Hickman, Founder of Avenues, the 13th IVF clinic she built. “It was to build a model capable of bringing exceptional fertility care to millions more people. Technology should never replace compassion, it should amplify it. By removing inefficiencies, giving clinicians better information and creating a truly connected patient journey, we can deliver better care, better outcomes and make fertility treatment more accessible. Brazil is the first step in building a global network of AI-enabled fertility centres.”

A Partnership Built on Shared Excellence

Brazil is recognised internationally for excellence in reproductive medicine, with a long history of scientific innovation and clinical leadership.

Avenues Brazil brings together four highly respected leaders whose expertise spans clinical care, embryology, laboratory science, healthcare innovation and operational excellence.

Dr Edson Lo Turco | internationally recognised reproductive scientist and embryologist with more than 25 years of experience leading innovation, research and laboratory excellence in assisted reproduction.Bernardo Lamounier de Moura | healthcare entrepreneur, clinical embryologist and fertility executive specialising in laboratory operations, governance and scaling high-performing reproductive medicine organisations.Dr Luis Balducci | leading reproductive physician specialising in assisted reproduction, fertility preservation and complex fertility care.Fernando Prado Ferreira | CEO with more than 13 years of leadership experience driving innovation, digital transformation and strategic growth in reproductive healthcare.

Together, they will combine Brazilian clinical excellence with Avenues’ AI-native operating platform to create one of Latin America’s most technologically advanced fertility centres.

“Brazil has some of the world’s finest reproductive specialists,” said Fernando Prado Ferreira. “Avenues has developed one of the world’s most advanced fertility platforms. Bringing those strengths together gives us an extraordinary opportunity, not simply to open another clinic, but to redefine what patients should expect from fertility care. Together, we will build care where technology enhances every decision at every interaction and every patient journey.”

Dr Hickman added:

“Nearly fifty years ago, IVF transformed medicine forever. We believe artificial intelligence will transform how that medicine is delivered over the next fifty. This is not about replacing people with technology. It is about giving exceptional clinicians the tools they need to spend more time caring for patients while intelligent systems continuously improve every part of the patient journey. Our goal is simple: to make outstanding fertility care more accessible and more personal for families around the world.”

About Avenues

Founded in London in 2024 by Dr Cristina Hickman, Avenues is redefining fertility care through artificial intelligence, complete digital transformation and world-leading reproductive science.

The HFEA-licensed clinic has become the UK’s fastest-growing fertility clinic by treatment volume and the first to integrate AI throughout the entire patient journey. Its unique combination of intelligent technology, compassionate care, modular clinic design and advanced embryology is creating a scalable model for the future of fertility treatment.

Following the success of its flagship London clinic, Avenues is expanding across the United Kingdom and internationally,  with its second UK clinic opening in Cambridge in autumn 2026,  while Avenues Brazil marks Avenues’ first international partnership.

 

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LEAP Group Relaunches HumanView, a Growth Intelligence System Built to Explain Why Customers Behave the Way They Do

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Reimagined from the ground up, HumanView pairs statistical modeling with expert analysts to turn millions of real-world customer signals into business decisions

LOUISVILLE, Ky., Oct. 23, 2026 /PRNewswire/ — LEAP Group today announced the relaunch of HumanView, its growth intelligence service. The new version has been rebuilt from the ground up and now has a dedicated home at leapgroupnetwork.com/humanview.

HumanView analyzes what customers say and do across social platforms, e-commerce sites, review platforms, search behavior and user-generated content, including signals from Reddit, TikTok, YouTube, Meta, Amazon and Walmart+ that general AI tools cannot always access. Because the data reflects unprompted, real-world behavior, it avoids the response bias built into surveys and focus groups.

The service works in three layers. HumanView captures signals at scale, decodes millions of records through validated statistical models such as regression, correlation and clustering, and then relies on experienced analysts to interpret the patterns. Clients receive clear, human-validated insights instead of another dashboard.

“Machines find the patterns. Humans find the point,” said Alan Gilleo, CEO at LEAP Group. “The first version of HumanView showed us how much customers reveal when nobody is asking them questions. This version is built to explain why they act the way they do, and to put those answers in front of everyone making decisions, from product to service to marketing.”

HumanView focuses on three areas:

Growth Intelligence: customer motivations and how people perceive a brand and its competitors

Market and Category Intelligence: product pain points, service friction, unmet needs and competitive gaps

Audience Intelligence: new segments, positioning opportunities and gaps in the market

Every model is designed and validated by data scientists and benchmarked before it informs a recommendation.

To learn more about HumanView, visit leapgroupnetwork.com/humanview.

About LEAP Group
LEAP Group is a boutique marketing agency holding company with offices in Louisville, Indianapolis, Cincinnati and Chicago. Guided by the belief that brands should “Market Less. Matter More.,” LEAP gives clients access to specialized experts across its entire network. Learn more at leapgroupnetwork.com.

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SOURCE LEAP Group

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STEPHEN A. SMITH ADDRESSES WHITE HOUSE DINNER ATTENDANCE, REAFFIRMS COMMITMENT TO HBCUs AND PROTECTING CORPORATE INVESTMENT IN BLACK EDUCATION

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NEW YORK, Oct. 23, 2026 /PRNewswire/ — Stephen A. Smith, media mogul, New York Times bestselling author, and proud 1991 graduate of Winston-Salem State University, is addressing the public discussion surrounding his decision to attend a White House dinner with President Donald Trump, emphasizing his commitment to the long-term financial stability of Historically Black Colleges and Universities (HBCUs).

For Smith, the decision was rooted in a commitment to institutions that have educated generations of Black leaders, professionals, entrepreneurs, and public servants.

“I will always advocate for HBCUs and the students whose futures depend on them,” Smith said. “My reason for attending the White House dinner was to discuss the challenges these institutions face in securing long-term funding and to make the case that corporate America must continue to invest in them.”

Smith acknowledged federal support through the FUTURE Act while expressing concern that political tensions surrounding diversity, equity, and inclusion (DEI) could discourage private companies from supporting HBCUs. He maintains that these institutions deserve sustained corporate partnerships, philanthropic contributions, and public investment.

“If we truly believe in free-market capitalism, businesses should be able to support educational institutions and charitable causes without fear of criticism or repercussions,” Smith said. “HBCUs have made extraordinary contributions to this country. They deserve sustained public and private investment.”

Ashley Christopher, Esq., Founder and CEO of the HBCU Week Foundation, recognized Smith’s advocacy and decision to engage with the administration.

“Stephen A. Smith has been a powerful advocate for HBCUs, using his platform and influence to shine a national spotlight on our institutions,” expressed Christopher, “His continued support of HBCU Week helps advance our mission of connecting students with life-changing educational opportunities, and we are proud to have him as our ambassador.”

Since Smith became an HBCU Week Ambassador in 2019, the initiative has facilitated more than 15,000 on-the-spot college acceptances and raised and awarded more than $150 million in scholarships, according to the HBCU Week Foundation.

As public discussion continues, Smith is emphasizing the importance of ensuring HBCUs have the resources and partnerships needed to educate future generations and expand opportunities for students.

CLICK HERE to watch Smith’s full response to his White House visit.

MEDIA CONTACT:

media@mrsasinc.com

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SOURCE Straight Shooter Media

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Advantex Announces Completion of Financing and Extension of Maturity Date of Previously Issued Debentures

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TORONTO, Oct. 23, 2026 /CNW/ — Advantex Marketing International Inc. (CSE: ADX) (“Advantex”), a leader in the merchant cash advance and loyalty marketing products for merchants, today announced the completion of a $250,000 secured debt financing. Advantex issued a $250,000 non-convertible debenture which bears an interest rate at 12% per annum and matures December 15, 2027. The proceeds raised from this issuance of the Debenture will be used for working capital purposes.

Advantex has also extended the maturity of its existing $700,000 in 12% secured debentures from October 10, 2026 to December 15, 2027.

About Advantex Marketing International Inc.

Advantex provides working capital to merchants. Advantex also provides specialized marketing programs that enable members of Aeroplan to earn Aeroplan points at participating merchants.

Advantex shares trade on the Canadian Securities Exchange under the symbol ADX. For more information go to Advantex’s profile on www.sedar.com

Forward-Looking Information

This news release contains “forward-looking statements” within the meaning of applicable securities laws relating to the future business and operations of Advantex. Actual results and developments may differ materially from those contemplated by these statements. The business and operations of Advantex described herein is dependent on a number of factors and is subject to a number of risks and uncertainties. Factors that could cause actual results to differ material include, but are not limited to, changes in Advantex’s economic and competitive conditions including but not limited to the industry sectors in which Advantex operates.

The statements in this news release are made of the date of this release. Forward-looking statements are made based on management’s beliefs, estimates and opinions on the date the statements are made and Advantex undertakes no obligation to update forward-looking statements if these beliefs, estimates and opinions or other circumstances should change, except as required by applicable law.

SOURCE Advantex Marketing International Inc.

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