Connect with us

Technology

TEAM LEWIS Introduces AI Practice to Accelerate Visibility and Trust for Emerging AI Companies

Published

on

Brand strategy and communications consultancy to help high-growth companies lead with credibility.

SAN DIEGO, July 8, 2026 /PRNewswire/ — TEAM LEWIS, a global integrated marketing agency, today announced the launch of its AI Practice. The practice will help emerging AI companies translate complex technologies into clear, credible market narratives that drive growth.

Built for companies shaping the AI stack, the practice enables brands to move beyond technical capability and vague AI narratives to demonstrate real-world impact to the audiences that influence decisions (developers, buyers, investors and analysts). With nearly one in two Americans (47%)1 saying marketing often looks or sounds the same, differentiation has never mattered more.

The practice is underpinned by TEAM LEWIS’s experience in the deep tech ecosystem.

Integrated Work that Unlocks Outcomes:

Market Education & Authority: Brand Strategy, Positioning, PR/Media Relations, and Executive Thought-Leadership programs that turn technical, complex value into easy-to-understand authority in the conversations that shape your category.Demand Creation & Value: Campaign Strategy, Creative, Content Systems, Social, Web, SEO, ABM and paid amplification that puts one consistent story in front of the right buyers, generates qualified interest and converts it into pipeline.Proof, Credibility and Advocacy: Executive visibility, customer evidence, partner storytelling, community building and reputation/crisis readiness that backs up your claims, strengthens credibility under scrutiny, and turns customers into advocates.

“AI companies don’t have a visibility problem – they have a clarity problem,” said Danielle Malvesti, VP Strategy, TEAM LEWIS. “The market is saturated with general AI claims, but buyers are looking for proof, perspective and practical impact. Our AI Practice is built to help companies tell sharper stories, earn trust faster and turn innovation into influence.”

The practice debuts with the introduction of the Fog City AI Marketing Collective, an invite-only online community for San Francisco marketers putting AI to work in the real world. Members get weekly news roundups, access to candid peer conversations, and a consistent calendar of local meetups. Approval required; registration only.

To learn more about TEAM LEWIS’s AI practice area or sign up for the Fog City AI Marketing Collective, visit here.

Media Contact

usmarketing@teamlewis.com 

About TEAM LEWIS

TEAM LEWIS delivers creative campaigns for commercial and community causes. Founded in 1990 and headquartered in London, the agency operates across 27 offices throughout Asia, EMEA and North America. For more information, visit www.teamlewis.com.

Methodology 

1 TEAM LEWIS surveyed 1,000 individuals in the US. All respondents were 18 or older, and the sample was census-balanced by age and gender. TEAM LEWIS collected data through an online survey fielded from May 20 – 22, 2026. The survey respondents were independently sourced from Veridata Insights.

View original content to download multimedia:https://www.prnewswire.com/news-releases/team-lewis-introduces-ai-practice-to-accelerate-visibility-and-trust-for-emerging-ai-companies-302820099.html

SOURCE TEAM LEWIS

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Technology

Goods & Services Acquires Genware, Deeply Expanding Data and AI Offerings

Published

on

By

ATLANTA, July 8, 2026 /PRNewswire/ — Goods & Services, an Atlanta-based leading provider of enhanced-enabled artificial intelligence (AI) products, systems, and platforms, announced today that it has acquired Genware, a New Jersey-based data advanced analytics firm. Terms of the transaction were not disclosed.

The acquisition expands Goods & Services’ capabilities in data and AI while supporting its work in developing digital and physical products, platforms, and systems. Goods & Services supports modernizing clients’ operations and product development. Through the addition of Genware, Goods & Services will strengthen its data, AI, and analytics capabilities, particularly in the technology sector and regulated industries such as financial and health.

“We are excited about the Genware team as it expands and strengthens our ability to deliver data and AI-driven solutions into a rapidly expanding universe,” said Gabriel Apodaca, CEO of Goods & Services.

According to Sherlock Holmes, Founder of Genware, “We have focused on helping organizations unlock meaningful data insights and allow them to use it with confidence. Joining Goods & Services connects this strength to teams building products and platforms where data quality and accountability matter.”

Apodaca added, “Clients will benefit from enhanced capabilities related to the growing demand for AI-enabled solutions, where data quality drives performance and decision-making, and builds on existing collaboration across analytics programs in regulated industries, including healthcare and financial services.”

For more information, please visit: www.goodsandservices.com

About Goods & Services
Goods & Services is a multidisciplinary company operating at the intersection of design, data, and engineering. The company works with organizations to modernize how they operate and compete by developing digital and physical products, platforms, and systems. Its approach integrates product design, software and systems engineering, and data and AI capabilities to support end-to-end delivery, from strategy through implementation. Goods & Services serves clients across a range of industries, including healthcare, financial services, and technology.

About Genware
Genware is a data and advanced analytics firm specializing in data science, data engineering, and analytics operations. The company helps organizations manage, structure, and analyze complex data to support operational visibility and decision-making. Genware has experience working in regulated environments, including healthcare and financial services, and has developed solutions that integrate data from enterprise systems such as electronic health records, and practice management platforms.

View original content:https://www.prnewswire.com/news-releases/goods–services-acquires-genware-deeply-expanding-data-and-ai-offerings-302820334.html

SOURCE Goods & Services

Continue Reading

Technology

Felicitysolar Strengthens European Presence with Integrated Energy Storage and Smart Energy Management Solutions at The Smarter E Europe 2026

Published

on

By

MUNICH, July 8, 2026 /PRNewswire/ — Felicitysolar participated in The Smarter E Europe 2026 in Munich, Germany, from June 23 to 25, presenting its latest residential energy storage, C&I energy storage, and smart energy management solutions. Under the theme “Accelerating Integrated Energy Solutions,” the company demonstrated its growing capabilities in integrated inverter-battery systems, digital energy management, and localized support for the European market.

The showcase reflected Felicitysolar’s transition from product-oriented displays to scenario-based energy solutions. Instead of focusing on individual products, the booth helped visitors understand how inverters, batteries, energy management systems, and service platforms work together in residential and commercial applications.

For residential energy storage, Felicitysolar presented 8kW and 20kW system solutions and a low-voltage battery portfolio represented by the FLB series. Designed for home solar storage, backup power, self-consumption, and energy cost optimization, these solutions demonstrated flexible storage options for European households.

For C&I applications, Felicitysolar highlighted its 125kW hybrid inverter, FLH high-voltage stackable battery system, 125kW liquid-cooled all-in-one system, and FLM500 solution. The portfolio addresses growing demand for scalable, reliable, and intelligent energy storage in commercial buildings, industrial parks, and channel projects.

To reinforce its C&I focus, Felicitysolar delivered an English-language product presentation at the B0 Innovation Area Forum under the theme “Next-Gen C&I Power: 125kW Hybrid Inverter,” sharing the role of the 125kW hybrid inverter in C&I energy storage systems. Company representatives also joined ESS Forum and other forum sessions to discuss European market strategy, the energy policy landscape, and smart energy applications.

Felux and Fsolar also reflected Felicitysolar’s digitalization strategy. Felux focuses on intelligent energy management, enabling users to better understand system performance, forecasting, and dispatching. Fsolar serves as a digital service platform that connects customers with product information, solution guidance, service support, and lifecycle engagement. Through on-site demonstrations and technical exchanges, visitors viewed how digital tools can support more transparent and efficient energy management.

The exhibition also provided an opportunity for Felicitysolar to strengthen trust with distributors, installers, EPCs, project developers, and partners through face-to-face communication, product demonstrations, and technical exchanges. Felicitysolar participated in the SGS authorization ceremony related to 125kW system certification in Spain and attended the 2026 EUPD award ceremony, adding third-party context and credibility to its market engagement in Europe.

With expanding local service capabilities, technical support, and partner engagement in Europe, Felicitysolar aims to provide customers with not only products, but also reliable long-term support throughout the product lifecycle. Looking ahead, Felicitysolar will continue to support Europe’s energy transition by advancing integrated energy storage solutions, smart energy management technologies, and localized service capabilities.

Contact:
Felicitysolar Marketing Department
pr@felicitysolar.com 
+86-18620102298

View original content to download multimedia:https://www.prnewswire.co.uk/news-releases/felicitysolar-strengthens-european-presence-with-integrated-energy-storage-and-smart-energy-management-solutions-at-the-smarter-e-europe-2026-302820768.html

Continue Reading

Technology

Doceree Closes the Measurement Loop Across Every HCP Channel

Published

on

By

A unified Closed Loop Measurement framework now connects Investment, Reach, Performance, and Outcome across nine HCP channels: Point of Care, Programmatic, Account-Based Marketing, Copay, CTV, DOOH, Social, Email, and Text. The framework is powered by Clinical Intent Signals, attention-based creative effectiveness, and physician-level data.

SHORT HILLS, N.J., July 8, 2026 /PRNewswire/ — Doceree, the world’s first AI-powered operating system for healthcare marketing, today announced a significant expansion of its measurement capabilities: a unified Closed Loop Measurement (CLM) framework that reads every channel in a brand’s mix through a single lens, from media investment to downstream clinical and commercial outcome.

For the first time, brand and agency teams can put a Point of Care campaign and a CTV campaign next to each other and compare them directly, because both are measured on the same stages, the same navigation, and the same clinical signal underneath — and every dollar spent can be traced to what it produced.

The problem: as channels multiply, the truth gets harder to find

Pharma brand teams now run HCP campaigns across as many as nine channels at once, and each has historically been measured on its own terms, by its own vendor, against its own definition of performance. A brand manager who wants to know what is actually working has to stitch together as many separate reports as there are channels before any real comparison is possible. Impressions, clicks, and reach describe activity; they do not describe whether the campaign is producing an outcome. And the lag between a channel underperforming and a team noticing often stretches into weeks.

Closing that gap is exactly what this expansion was built to do: connect investment to reach, reach to performance, and performance to outcome, consistently, across every channel.

Why now: activity metrics no longer defend a budget

Signal loss from cookie deprecation and tightening privacy regulation has made traditional attribution harder to trust, shifting the useful question from “which exact ad drove this script” to “how does each channel contribute to real lift.” At the same time, attention-based measures such as time in content and scroll depth are proving more honest signals of engagement than impressions and clicks. Both trends point toward outcome-linked, cross-channel measurement, and Doceree’s expansion answers that shift with what makes outcome measurement credible in healthcare: deterministic clinical signal rather than modeled audience data.

What’s new

Closed Loop Measurement (CLM), applied uniformly – Every channel, campaign, and sub-campaign is mapped across the same four stages, Investment, Reach, Performance, and Outcome, so the entire mix speaks one measurement language from spend through to script. The loop is closed inside the platform, not in a brand manager’s spreadsheet after the fact.

Clinical Intent Signals (CIS) breakdown – A live view of HCPs tracked, total signals captured, intent-stage movement, and average time spent in each clinical intent stage. It connects media performance to the clinical decision-making it is meant to influence, so a team can see that a physician was not only reached but actually moved. No modeled audience can show that. It takes real clinical signal.

Creative effectiveness, measured by attention – Beyond impressions and clicks, brand teams can now see whether the creative actually held an HCP’s attention, using measures such as time in content and scroll depth. Creative decisions get made on whether a message landed, not simply whether it was served.

Physician-Level Data (PLD) access – For clients who opt in, physician-level engagement data is now available directly from the dashboard, rather than through a delayed export or a separate request. Teams with the appropriate entitlement can see individual prescriber engagement without waiting for a scheduled report to catch up.

Five-level drill-down – One continuous flow from a portfolio-level view down through Brand, Channel, Campaign, Sub-Campaign, and Audience, with no tool-switching or separate exports to reconcile along the way.

Channel-level breakdown and brand-ready reporting – Full performance detail across every HCP channel, alongside scheduled reports on a team’s own cadence, whether that is a weekly performance summary, a monthly attribution report, or a quarterly executive summary. Each one arrives automatically as a finished document, built for how brand managers work rather than how an analyst would prefer to read the data.

This measurement layer is the same foundation that powers Daily Command, Doceree’s commercial operating system for pharma.

“For twenty years, healthcare marketing has measured motion instead of medicine. Impressions and clicks tell you a channel was busy, not whether a physician moved toward the right decision for a patient,” said Harshit Jain, MD, Founder & Global CEO of Doceree. “Closing the loop across every channel, on the same clinical signal, changes the question a brand team can finally answer. Not what did we run, but what did it change. As a physician, that is the only measurement that has ever mattered, and now a brand manager can see it in one place, the same way for Point of Care as for CTV.”

Availability

The expanded measurement capabilities are rolling out to Doceree clients over the coming weeks. PLD access is available to clients with the appropriate data entitlement. For more information, visit doceree.com.

About Doceree

Doceree is the only healthcare marketing platform that can measure and adapt to the actual clinical intent of both physicians and patients. Built on the industry’s largest real-time clinical signal network, Doceree’s infrastructure unifies the entire healthcare journey – from physician awareness to prescription and patient fill to refill.

 

View original content to download multimedia:https://www.prnewswire.com/news-releases/doceree-closes-the-measurement-loop-across-every-hcp-channel-302820771.html

SOURCE Doceree

Continue Reading

Trending