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Reken Launches From Stealth, to Build an Internet Safe for Humans

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4 months ago

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Former Google and Shape Security leaders reveal breakthrough on-device AI security platform, and its first platform app: a radically better way to fight AI scams, fraud, and deepfakes

SAN FRANCISCO, July 13, 2026 /PRNewswire/ — Reken, an AI cybersecurity company, today announced its emergence from stealth, introducing a new on-device AI security software platform and the first product built on that platform, to address the worldwide problem of safety and trust in online communications.

Studies show that most people don’t know if what they see on the Internet is real anymore. A 2026 RBC poll found that 83% of people now assume any online message is a scam or fraud unless proven otherwise. The FBI reported $20.9B in cybercrime losses in 2025 (a 26% jump in one year) and, for the first time, added AI crime as a category, with over 22,000 AI-related complaints. New AI models like Anthropic’s Claude Mythos have made these problems even more dangerous.

“The Internet is not safe, and is getting less safe every day because of AI,” said Shuman Ghosemajumder, Reken CEO, who previously founded Google’s Trust & Safety product group and was Head of AI at F5. “Traditional cybersecurity has failed to solve these problems, and increasing scams, fraud, and cybercriminal use of AI have accelerated this erosion of trust. We need a new architecture to prevent our critical online channels from becoming overwhelmed.”

Breakthrough architecture: the Reken Private Core and the Reken Network

To solve this, Reken was founded and raised $10M in 2024, and spent two years in stealth R&D to design and build a new technology platform to address these persistent issues. The result is the Reken Private Core, a breakthrough on-device AI security system introduced today.

The Reken Private Core protects communications sent to and from each device, account, and user. Products built on the Reken Private Core use high-performance, proprietary AI models to identify incoming threats, as well as next-generation telemetry sensors to detect AI bots and automation on compromised channels, while keeping all communication data private and on-device. These technologies are able to protect against advanced attacks that no other system can detect, while dealing with traditional attacks more effectively. The Reken Private Core is designed to work on commodity hardware without GPUs and with no additional AI token costs.

Products built on the Reken Private Core platform self-assemble into the Reken Network, an advanced trust layer for the Internet. Organizations within the Reken Network can communicate with greater security and confidence, and incoming communications from outside the network are automatically analyzed for malicious behavior and deceptive content.

“There is nothing like this available to CISOs,” said Jim Routh, the former Chief Information Security Officer of American Express, DTCC, Aetna/CVS Health and MassMutual. “This will enable companies and their supply chains to significantly improve the level of safety they can expect in their communications.”

The first product: Reken Northstar, just-in-time AI to eliminate the need for phishing training

The first product built on the Reken Private Core platform is Northstar, a pro-worker AI application that helps employees by removing the burden of constantly looking for security threats like social engineering, deepfakes, business email compromise, and other AI-enabled fraud.

“Companies spend millions of human hours per day and billions of dollars on security training that simply doesn’t work,” said Ghosemajumder. “We shouldn’t be forcing employees to become forensic digital investigators. We need just-in-time AI that detects the threats the human eye cannot see. That’s what Northstar does.”

Northstar is available today under an Early Access Program. Interested organizations can apply at reken.ai.

About Reken

Reken is building An Internet Safe for Humans. It was founded by Shuman Ghosemajumder and Rich Griffiths, who helped build Shape Security into the leading AI bot defense, which was acquired by F5 in 2020 for $1B. Shuman previously founded Google’s Trust & Safety product group, protecting 1B+ users and advertisers, and helped launch Gmail. Reken has raised $10M in a round led by Greycroft and FPV Ventures, and including Firebolt Ventures, Fika Ventures, Omega Venture Partners, Homebrew, and JAZZ Venture Partners. Reken’s backers include top funds led by many early Google employees and Google-connected investors, including Wesley Chan (FPV), Hunter Walk & Satya Patel (Homebrew), Eva Ho (Fika), and Gokul Rajaram. Google DeepMind executive Jon Steinback (Sequoia Capital Scout Fund) and Vishal Vasishth (co-founder, Obvious Ventures) are also investors. Greycroft partner and Bay Area head, Marcie Vu, who helped lead Google’s IPO, serves on the Reken board.

Contact
Sam Decker
+1-650-705-8439
418682@email4pr.com

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SOURCE Reken Corporation

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The First Cartridge-Free Smart Waterless Diffuser Is Here. What Would You Fill It With?

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4 hours ago

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November 14, 2026

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Lephrone set out to solve a frustration for customers who want smart control over their home fragrance and the freedom to choose their own oils. The H300 is the first waterless diffuser to combine cartridge-free refills, Wi-Fi app control, smart home integration, and an in-app fragrance oil library with scanning and personal notes. Customers can use their favorite compatible oils, create their own blends, and use the app to set a scenting schedule and track how much oil is left.

NEW YORK, Nov. 14, 2026 /PRNewswire-PRWeb/ — “There are thousands of fragrance oils out there, so why lock yourself into just one brand?” said a Lephrone developer.

“Lephrone took the best of the diffuser world and left the worst behind.”

We wanted to make a device for people who need a ritual to unwind and want more control over their surroundings. There’s a whole world of sensory experiences out there, and our goal was to bring the way you manage scent at home into the digital world.

With the H300 lephrone diffuser, we kept what we liked about smart cartridge-based diffusers: Wi-Fi connectivity, lephrone app, voice control, and the ability to recognize oils and track how much is left. We made sure it supports both 2.4 GHz and 5 GHz Wi-Fi. We also did away with what frustrated us most: never-ending subscriptions, cartridges that run out too quickly, and limits on which oils you can use. With the H300, you get to choose the oils you want and create blends you love.

We also added support for multiple users and multiple diffusers, so everyone in the household can control the devices and set schedules. The H300 can run even when it’s offline.

We’re releasing our own fragrances, too. In the app, you can scan them into your personal fragrance library and write down how a scent made you feel, whether you liked it, and what others at home thought of it. That matters because after trying a few oils, it’s easy to forget which one you loved most or which one everyone else kept asking for.

We’re rolling this out to more Lephrone models next. Stay tuned.

Media Contact

Elina, Lephrone, 1 6463844148, info@lephrone.com, Lephrone

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SOURCE Lephrone

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HONGQI EHS4 Set for Global Debut in Venice: Eastern Elegance Arrives in Europe

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November 14, 2026

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VENICE, Italy, Nov. 15, 2026 /PRNewswire/ — HONGQI, one of China’s leading automotive marques, will introduce its all-new all-electric SUV, HONGQI EHS4, to the European market. Making its global debut in Venice, Italy, on 16 November 2026, the EHS4 marks another milestone in the brand’s international expansion.

68 Years of Heritage: A Distinctive Expression of Modern Luxury
Founded in 1958, HONGQI has spent 68 years building its automotive heritage through independent innovation, engineering excellence, and craftsmanship. Guided by a longstanding commitment to quality and safety, the brand continues to bring its distinctive heritage to a global audience.

With its Munich Advanced Design Centre, HONGQI combines global design perspectives with its rich Eastern heritage. Guided by a European Neoclassical Design Philosophy, the EHS4 brings together Eastern design influences and global aesthetics. Developed around European consumer needs, it represents HONGQI’s first model tailored specifically for Europe.

HONGQI EHS4: A New Choice for All-Electric Mobility
Bringing together Eastern and Western design aesthetics, HONGQI EHS4 balances distinctive styling, driving comfort and everyday practicality. Its Celadon Paint draws inspiration from the refined beauty of traditional Longquan celadon, while the Eyes of Infinite Allure lighting design creates a distinctive visual identity. Inside, the Crystal Control Knob adds an elegant touch to the cabin.

With a driving range of up to 470 kilometres and fast-charging capability of approximately 20 minutes, the EHS4 is designed for convenient everyday electric mobility. Its 87.4% space utilization makes intelligent use of interior space, enhancing passenger comfort and practicality.

Safety and quality remain central to its development. Equipped with seven airbags and intelligent driver-assistance technologies, the EHS4 draws on FAW’s more than 70 years of automotive manufacturing expertise to deliver advanced technology, refined driving quality, and dependable vehicle performance.

Venice: A New Chapter in Europe
On 16 November 2026, HONGQI EHS4 will make its global debut at the Scuola Grande di Santa Maria della Misericordia in Venice. The event will bring together European dealers, media representatives, and industry guests to witness an important milestone in HONGQI’s European journey.

A distinctive expression of Eastern elegance, now coming to Europe.

SOURCE HONGQI

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EFICYENT to Join Banks and Fintech Companies at Singapore FinTech Festival 2026

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11 hours ago

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November 14, 2026

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DUBAI, UAE, Nov. 14, 2026 /CNW/ — EFICYENT, a cross-border payment platform, is going to attend the Singapore FinTech Festival (SFF) 2026, which is going to be one of the world’s largest gatherings of the global financial and technology ecosystem.  It will take place between November 18 – 20, 2026, at Singapore. This event will converge policymakers, financial institutions, fintech companies, and investors to discuss the developments that are going to shape the future of fintech.

As financial institutions are desperately discovering new technologies, evolving payment infrastructure, and better ways to move money across borders, SFF 2026 is going to be an ideal platform for industry collaboration and knowledge exchange. The event will explore key forces transforming the financial system, including technology, geoeconomics, capital, talent, and policy, developing opportunities for businesses to engage with global industry leaders and explore emerging possibilities.

By participating in this event, EFICYENT is looking forward to connecting with other fintech companies, banks, financial institutions, and peer industry stakeholders to share their ideas, discover potential collaborations, and hold a conversation on the growing demand for efficient global payment infrastructure. Also, the company’s presence will provide an opportunity to demonstrate how its capabilities can assist businesses navigating increasingly interconnected financial markets.

Ahead of the participation, Aravinth Ramesh, CTO at EFICYENT, said:

“As financial services entered a chapter where businesses expect something beyond the ability to transfer money. They need payment platforms that offer speed, transparency, flexibility, and access to global markets. So I think events like SFF create a better opportunity to know in which direction the industry is moving, to share our perspectives with industry leaders, and explore partnerships that drive meaningful progress.”

Balasubramanyam K, CEO at EFICYENT, added:

“The future of fintech will be shaped by how effectively technology, financial institutions and payment networks work together. And this SFF event is going to remain an excellent opportunity to connect with industry leaders, better understand emerging requirements, and discover new approaches to making cross-border payments more accessible and efficient.”

About EFICYENT

EFICYENT is a global cross-border payments and financial infrastructure platform that concentrates on enabling seamless international money transfers.

They focus on simplifying international transactions and advancing digital finance. EFICYENT is committed to supporting a seamless and interconnected global payments ecosystem.

Media Contact: 
EFICYENT
Dubai, UAE
Website: https://eficyent.com/ 
Email: support@eficyent.com
LinkedIn: https://www.linkedin.com/company/eficyent/

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SOURCE EFICYENT

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