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Rockwell Automation Announces Arriyadh Roaster Selects Plex Smart Manufacturing Platform to Strengthen Visibility, Flexibility and Growth Across Its Growing Coffee Operations

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Saudi Arabia’s leading coffee producer adopts Plex to gain real‑time insight, streamline shop‑floor processes, and support scalable production for new product lines.

DAMMAM, Saudi Arabia, Aug. 3, 2026 /PRNewswire/ — Rockwell Automation, the world’s largest company dedicated to industrial automation and digital transformation, today announced that Arriyadh Roaster, the Kingdom of Saudi Arabia’s largest specialty coffee roaster and a major supplier to leading coffee chains nationwide, has selected the Plex Smart Manufacturing Platform™ to enhance visibility, efficiency and agility across its operations.

As a fast‑growing producer of roasted coffee beans and innovative coffee‑related products, Arriyadh Roaster required a modern, cloud‑based manufacturing execution solution capable of providing real‑time insight into production, improving coordination across the shop floor, and supporting the company’s continuous expansion. With new products and manufacturing lines added regularly, the business required a robust digital foundation to maintain consistency, traceability and operational control as demand accelerates.

“Arriyadh Roaster is an ideal example of a strategic Saudi manufacturer investing in the right digital backbone for long‑term growth,” said Tom Forster, regional vice president, enterprise software sales, EMEA, Rockwell Automation. “One of the key reasons they selected Plex was its ability to deliver real‑time, actionable visibility across their shop floor. This will help the company make faster, better decisions as they introduce new products, add capacity and continue expanding their footprint.”

Arriyadh Roaster selected the Plex manufacturing execution system (MES) to streamline processes, unify data flows and enable fully connected manufacturing. The platform will equip operators and managers with immediate, data‑driven visibility into work‑in‑progress, inventory movement, order status, and quality management.

The implementation was supported by local system integrator GulfNet Solutions Company Limited (GNS), a silver-level partner in Rockwell’s PartnerNetwork™ ecosystem, that created a middleware layer to connect Plex MES with Arriyadh Roaster’s ERP system — helping ensure seamless information exchange and a single source of truth across the enterprise. The project represents a milestone for the region, marking one of the first Plex partner‑led implementations in Saudi Arabia and aligning with national initiatives to accelerate industrial modernization.

“This collaboration reflects the power of working with local partners who understand the Kingdom’s strategic direction,” said Jay Patel, managing director of GulfNet Solutions Company Limited. “Supporting Arriyadh Roaster with Plex aligns directly with the goals of Saudi Vision 2030 — advancing digital capability, strengthening industrial resilience and ensuring Saudi businesses have access to world-class technology delivered through local expertise.”

Rockwell’s elastic MES portfolio is a cloud-native, interoperable MES platform designed to unify operations across operational technology (OT) and information technology (IT). This elastic, modular approach accelerates time to value, simplifies operations and allows manufacturers to scale capabilities as needed – empowering progress toward autonomous operations.

“Our business is built on quality, innovation and the ability to respond quickly to customer demand,” said Hassan Sharrofna, general manager of Arriyadh Roaster. “Plex gives us a modern, integrated platform that enhances operational visibility, supports better planning and ensures consistency across all our production lines. With real‑time insight and stronger control over our processes, we are well positioned to scale confidently, introduce new products faster and continue leading the coffee industry in Saudi Arabia.”

About Rockwell Automation

Rockwell Automation, Inc. (NYSE: ROK), is a global leader in industrial automation and digital transformation. We connect the imaginations of people with the potential of technology to expand what is humanly possible, making the world more productive and more sustainable. Headquartered in Milwaukee, Wisconsin, Rockwell Automation employs approximately 26,000 problem solvers dedicated to our customers in more than 100 countries as of fiscal year end 2025. To learn more about how we are bringing the Connected Enterprise® to life across industrial enterprises, visit www.rockwellautomation.com.

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Brook Gaming Officially Launches Sniper 2 Flagship Keyboard and Mouse Converter for Cross-Platform Console Gaming

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NEW TAIPEI CITY, Aug. 15, 2026 /PRNewswire/ — Brook Gaming, the leading Taiwanese gaming accessory brand, has officially announced the global launch of the “Sniper 2” flagship keyboard and mouse converter. Designed to bridge the gap between PC peripherals and gaming consoles, the Sniper 2 allows players to enjoy their favorite console games using familiar keyboard and mouse configurations.

Plug-and-Play Across Major Platforms 
The Sniper 2 delivers smooth and precise control across a wide range of platforms. It offers comprehensive support for PS5, PS4, Xbox Series X|S, Xbox One, Nintendo Switch, PC, mobile devices (iOS/Android), and the highly anticipated Nintendo Switch 2 (NS2). Compatible with major wired and 2.4 GHz wireless keyboards and mice from top brands like Razer, Logitech, ZOWIE, and ROG, the device features true plug-and-play functionality. Whether playing action RPGs, racing titles, or shooters, players can experience seamless control in any genre.

Personalized Control Center with Full-Color Display and Dedicated App
The Sniper 2 features a compact design equipped with a Full-Color Status Display to instantly show current system configurations, alongside customizable dynamic RGB ambient lighting.

To provide an optimized experience, the dedicated Brook Sniper 2 App (available for iOS and Android) serves as a personal control center. Users can easily customize DPI, X/Y axis sensitivity, remap controller buttons, configure macros, and adjust stick deadzones to combat drift. Additionally, players can download official Config profiles or share their own settings with the gaming community.

With over two decades of experience in hardware development, Brook Gaming remains committed to its “Your Game, Our Play” philosophy. The Sniper 2 represents a continuous breakthrough in cross-platform compatibility, offering players total freedom in how they play.

For More Information

Sniper 2 Official Page: 
https://www.brookaccessory.com/products/sniper2/index.htmlBrook Gaming Official Website: 
https://www.brookaccessory.com/

About Brook Gaming
With over 20 years of experience in gaming hardware design and manufacturing, Brook Gaming believes that gaming should not be limited by equipment. We are committed to breaking down platform barriers through innovative technology, fulfilling our brand promise: “Your Game, Our Play.” We will continue to stand at the forefront of player needs, redefining the infinite possibilities of cross-platform gaming with forward-looking products.

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Levels® Launches Strawberry and Unflavored Whey Protein Powders at Select Walmart Stores Nationwide

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The minimal-ingredient whey protein powders are now available in 1.48 lb canisters at select Walmart locations nationwide, along with single-serve sachets in Vanilla Bean and Double Chocolate.

JUPITER, Fla., Aug. 15, 2026 /PRNewswire/ — Today, Levels announced the launch of 1.48 lb canisters of Strawberry and Unflavored Whey Protein Powders, along with single-serve offerings in two of its most popular whey protein flavors, Vanilla Bean and Double Chocolate.

Levels® Launches Strawberry and Unflavored Whey Protein Powders at Select Walmart Stores Nationwide

These four products join Vanilla Bean and Double Chocolate 1.48 lb canisters already at Walmart stores across the U.S. The expanded flavor offerings broaden Walmart shoppers’ access to Levels’ whey protein, giving consumers new flavor and size options.

The Unflavored Whey Protein Powder boasts 25g of protein and 5.6g of BCAAs per scoop, with only two ingredients total. The Strawberry Whey Protein Powder contains 24g of protein and 5.4g of BCAAs per scoop, with only eight ingredients.

Both products hold the Clean Label Project® Purity Award. The rigorous testing screens for over 400 potential contaminants, including heavy metals, pesticides, and plasticizers, making it one of the most demanding certifications in the industry and one that’s held by less than 30% of brands in the space.

“Consumers are demanding better protein — products made with real ingredients they can actually trust,” said Blake Niemann, Founder & CEO of Levels. “Launching four flavors and sizes that are new to Walmart makes it easier than ever for people to enjoy high-quality whey protein made with minimal ingredients, transparent sourcing, and nothing artificial.”

“Walmart is a best-in-class retail partner for Levels, and we’re excited to bring new flavors and sizes to Walmart shoppers across the country. This continued expansion increases Levels’ Walmart distribution by nearly 120%, reinforcing the brand’s strong and growing presence at retail.”

In an industry beset by rising concerns about product safety and ingredient sourcing, Levels stands out with its radically simple approach and minimal 6–8 ingredient formulas. Levels sources grass-fed, hormone-free dairy to make its whey protein concentrate, the least-processed form of whey.

In addition to Walmart, Levels can be found at major retailers including Sam’s Club, Costco, Target, Kroger, Meijer, Wegmans, H-E-B, and Amazon. Levels products are also available online at levelsprotein.com and through leading retail websites.

About Levels
Founded by Blake Niemann, Levels was built on a simple belief: protein powder shouldn’t need a chemistry degree to understand. The brand builds its whey powders around high protein content, minimal ingredients, and flavors that are ridiculously good tasting — a formula that has driven distribution to a projected 10,000 retail locations and 30,000 points of distribution in 2026.

About Walmart
Bentonville, Arkansas-based Walmart Inc. (NYSE: WMT) serves customers at more than 10,500 stores and clubs in 19 countries, as well as at Walmart.com, with the purpose of saving people money so they can live better. Since 1962, Walmart has been committed to creating opportunities and bringing value to customers, associates, and communities around the world. Additional company information can be found by visiting the corporate website and press center.

Media Contacts
Deirdre O’Donoghue, Levels: deirdre@levelsprotein.com 

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SOURCE Levels®

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Creality Launches SPARKX i7 Nano: Bringing Compact Multi-Color Printing to $299

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HOUSTON, Aug. 15, 2026 /PRNewswire/ — Creality, a global leader in the 3D printing industry, today announced the availability of the SPARKX i7 Nano, the latest addition to its i7 series. This desktop 3D printer saves space while delivering premium print quality across up to four colors. With a minimalist design that fits easily on a desk, the i7 Nano makes multi-color 3D printing more compact, affordable, and accessible.

Following the January debut of the i7 Color Combo, the i7 Nano is also built for smarter, more effortless 3D printing. It integrates AI-powered capabilities that simplify both creation and printing, including CubeMe for automatically turning 2D portraits into multi-color 3D models. A built-in 720p AI camera monitors prints for common failures such as spaghetti and air printing, while vibration compensation and dynamic pressure adjustment help maintain consistent print quality.

Beyond these shared features, the i7 Nano comes with an integrated spool holder and optimized filament layout, taking up less desktop space and making it easier to fit into compact workspaces. The spool holder mounts directly onto the printer body with a convenient snap-on design, eliminating the need for an external CFS Lite. This compact solution keeps the printer’s footprint small while maintaining a clean appearance without compromising printing performance.

Paired with the new CFS nano Kit, a small unit mounted on top of the printer, the i7 Nano enables vibrant multi-color printing with automatic filament switching for up to four colors. The CFS nano features a dual-motor system, with one motor controlling filament channel switching and the other handling filament feeding and retraction. This ensures smooth and efficient color changes while keeping the overall setup streamlined. The CFS nano also allows quick installation without complex disassembly or modifications and is compatible with existing i7 units.

The i7 Nano features a build volume of 260 × 260 × 255 mm and a maximum printing speed of up to 500 mm/s. It supports a hardened steel nozzle with a maximum temperature of 300°C and multiple nozzle diameters, including 0.2, 0.4, 0.6, and 0.8 mm. It is also equipped with automatic bed leveling, RFID filament reading and automatic filament refill to deliver an easy-to-use and reliable printing experience for beginners.

The SPARKX i7 Nano with CFS nano Kit will be available starting from August 15 for $299 in the U.S. at the Creality US Store.

View original content to download multimedia:https://www.prnewswire.com/news-releases/creality-launches-sparkx-i7-nano-bringing-compact-multi-color-printing-to-299-302851758.html

SOURCE Creality

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