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Fulcrum and Woolpert Connect Utility Vegetation Risk Data Straight to the Crews Who Act on It

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2 months ago

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Partnership turns lidar-based risk scores into scoped fieldwork with auditable proof-of-work

SAN FRANCISCO, Sept. 2, 2026 /PRNewswire/ — Fulcrum, the Field Operations Management platform for almost 3,000 organizations, and Woolpert, the global leader in architecture, engineering, and geospatial (AEG) services for the utility industry, today announced a partnership that connects lidar-based vegetation risk data to the field crews who need it, which enables them to take the actions that drive down actual risk.

Most power utilities manage transmission and distribution infrastructure without an up-to-date, condition-based view of it. That gap forces reactive maintenance: Crews get sent to low-risk spans while encroachment goes undetected somewhere else, outages climb, and regulators take notice. Meanwhile, expectations keep rising — storms shouldn’t mean days without power, dry conditions shouldn’t mean wildfire risk, and utilities are expected to show they’re in control of their network, not reacting to it.

Key capabilities from Woolpert and Fulcrum address the needs of utility companies and their service partners

Woolpert’s advanced lidar and imagery build a precise, connected 3D model of a utility’s corridors, scoring vegetation encroachment and clearance risk down to the span and canopy level.

Fulcrum, the platform field organizations use to run, record, and close out their work, takes that scored data into the field. Crews see which spans need attention first, execute the work, and close it out with a documented record. Completed work flows back to Woolpert, closing the loop between what was surveyed, what got done, and what’s ready for the next compliance cycle.

Instead of giving every span the same attention on the same schedule, the approach works the highest-risk spans first, replacing cycle-based vegetation management with risk-based management. Clearance documentation and hazard-tree identification, captured as structured data rather than trailing paperwork, cut wildfire and safety exposure for crews and the public and leave utilities with a defensible record when regulators ask for one.

“Woolpert enables utilities to get vegetation data, but those organizations need a reliable path from a risk score to the crew standing at the right pole,” said Mike Lambert, Chief Product Officer, Fulcrum. “This partnership puts that path in place, with field teams getting the best possible outcome at the pole by working off the same prioritized, current picture the office is looking at, and the results feeding straight back into it.”

“We built this because managing vegetation risk is a continuous, significant effort that requires a closed loop from observation to action and back again,” said Sam Acheson, Market Director, Woolpert. “Bringing Fulcrum into the workflow means the risk we identify from the air turns into documented action on the ground, which generates additional data that further improves risk mitigation.”

The Fulcrum-Woolpert integration is live today, and is the first of several anticipated use cases for the companies’ combined technology and expertise. The next extension of these capabilities will bring the same lidar-to-field-action model to facilities management by verifying clearance between buildings and high-voltage lines.

About Fulcrum

Fulcrum is the Field Operations Management platform that replaces the many narrow point solutions and paper still common in the field. Field organizations use Fulcrum to run, record, and close out their work. Electric, gas, water, and wastewater utilities, and the engineering, construction, and inspection firms that serve them, run asset management, vegetation management, linear construction, and emergency response and disaster recovery on Fulcrum, capturing an AI-ready record of every job. Almost 3,000 companies use Fulcrum today. Fulcrum is developed by Spatial Networks, Inc., headquartered in San Francisco, California. Learn more at fulcrumapp.com.

About Woolpert

Woolpert is a global leader in architecture, engineering, and geospatial (AEG) services, with over a century of experience driving innovation and delivering impact. Woolpert fuses deep technical expertise with a forward-thinking mindset to solve complex challenges across the public, private, and government sectors. Woolpert is proud to be a certified Great Place to Work, a Top 10 Building Design+Construction firm, a Top 50 Engineering News-Record Design firm, and a Global Top 100 Geospatial company. Woolpert operates from more than 75 offices across five continents — building smarter, more resilient communities around the world. Learn more at woolpert.com.

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SOURCE Fulcrum

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LEAP Group Relaunches HumanView, a Growth Intelligence System Built to Explain Why Customers Behave the Way They Do

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7 hours ago

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October 24, 2026

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Reimagined from the ground up, HumanView pairs statistical modeling with expert analysts to turn millions of real-world customer signals into business decisions

LOUISVILLE, Ky., Oct. 23, 2026 /PRNewswire/ — LEAP Group today announced the relaunch of HumanView, its growth intelligence service. The new version has been rebuilt from the ground up and now has a dedicated home at leapgroupnetwork.com/humanview.

HumanView analyzes what customers say and do across social platforms, e-commerce sites, review platforms, search behavior and user-generated content, including signals from Reddit, TikTok, YouTube, Meta, Amazon and Walmart+ that general AI tools cannot always access. Because the data reflects unprompted, real-world behavior, it avoids the response bias built into surveys and focus groups.

The service works in three layers. HumanView captures signals at scale, decodes millions of records through validated statistical models such as regression, correlation and clustering, and then relies on experienced analysts to interpret the patterns. Clients receive clear, human-validated insights instead of another dashboard.

“Machines find the patterns. Humans find the point,” said Alan Gilleo, CEO at LEAP Group. “The first version of HumanView showed us how much customers reveal when nobody is asking them questions. This version is built to explain why they act the way they do, and to put those answers in front of everyone making decisions, from product to service to marketing.”

HumanView focuses on three areas:

Growth Intelligence: customer motivations and how people perceive a brand and its competitors

Market and Category Intelligence: product pain points, service friction, unmet needs and competitive gaps

Audience Intelligence: new segments, positioning opportunities and gaps in the market

Every model is designed and validated by data scientists and benchmarked before it informs a recommendation.

To learn more about HumanView, visit leapgroupnetwork.com/humanview.

About LEAP Group
LEAP Group is a boutique marketing agency holding company with offices in Louisville, Indianapolis, Cincinnati and Chicago. Guided by the belief that brands should “Market Less. Matter More.,” LEAP gives clients access to specialized experts across its entire network. Learn more at leapgroupnetwork.com.

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SOURCE LEAP Group

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STEPHEN A. SMITH ADDRESSES WHITE HOUSE DINNER ATTENDANCE, REAFFIRMS COMMITMENT TO HBCUs AND PROTECTING CORPORATE INVESTMENT IN BLACK EDUCATION

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8 hours ago

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October 24, 2026

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NEW YORK, Oct. 23, 2026 /PRNewswire/ — Stephen A. Smith, media mogul, New York Times bestselling author, and proud 1991 graduate of Winston-Salem State University, is addressing the public discussion surrounding his decision to attend a White House dinner with President Donald Trump, emphasizing his commitment to the long-term financial stability of Historically Black Colleges and Universities (HBCUs).

For Smith, the decision was rooted in a commitment to institutions that have educated generations of Black leaders, professionals, entrepreneurs, and public servants.

“I will always advocate for HBCUs and the students whose futures depend on them,” Smith said. “My reason for attending the White House dinner was to discuss the challenges these institutions face in securing long-term funding and to make the case that corporate America must continue to invest in them.”

Smith acknowledged federal support through the FUTURE Act while expressing concern that political tensions surrounding diversity, equity, and inclusion (DEI) could discourage private companies from supporting HBCUs. He maintains that these institutions deserve sustained corporate partnerships, philanthropic contributions, and public investment.

“If we truly believe in free-market capitalism, businesses should be able to support educational institutions and charitable causes without fear of criticism or repercussions,” Smith said. “HBCUs have made extraordinary contributions to this country. They deserve sustained public and private investment.”

Ashley Christopher, Esq., Founder and CEO of the HBCU Week Foundation, recognized Smith’s advocacy and decision to engage with the administration.

“Stephen A. Smith has been a powerful advocate for HBCUs, using his platform and influence to shine a national spotlight on our institutions,” expressed Christopher, “His continued support of HBCU Week helps advance our mission of connecting students with life-changing educational opportunities, and we are proud to have him as our ambassador.”

Since Smith became an HBCU Week Ambassador in 2019, the initiative has facilitated more than 15,000 on-the-spot college acceptances and raised and awarded more than $150 million in scholarships, according to the HBCU Week Foundation.

As public discussion continues, Smith is emphasizing the importance of ensuring HBCUs have the resources and partnerships needed to educate future generations and expand opportunities for students.

CLICK HERE to watch Smith’s full response to his White House visit.

MEDIA CONTACT:

media@mrsasinc.com

View original content:https://www.prnewswire.com/news-releases/stephen-a-smith-addresses-white-house-dinner-attendance-reaffirms-commitment-to-hbcus-and-protecting-corporate-investment-in-black-education-302918547.html

SOURCE Straight Shooter Media

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Advantex Announces Completion of Financing and Extension of Maturity Date of Previously Issued Debentures

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8 hours ago

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October 24, 2026

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TORONTO, Oct. 23, 2026 /CNW/ — Advantex Marketing International Inc. (CSE: ADX) (“Advantex”), a leader in the merchant cash advance and loyalty marketing products for merchants, today announced the completion of a $250,000 secured debt financing. Advantex issued a $250,000 non-convertible debenture which bears an interest rate at 12% per annum and matures December 15, 2027. The proceeds raised from this issuance of the Debenture will be used for working capital purposes.

Advantex has also extended the maturity of its existing $700,000 in 12% secured debentures from October 10, 2026 to December 15, 2027.

About Advantex Marketing International Inc.

Advantex provides working capital to merchants. Advantex also provides specialized marketing programs that enable members of Aeroplan to earn Aeroplan points at participating merchants.

Advantex shares trade on the Canadian Securities Exchange under the symbol ADX. For more information go to Advantex’s profile on www.sedar.com

Forward-Looking Information

This news release contains “forward-looking statements” within the meaning of applicable securities laws relating to the future business and operations of Advantex. Actual results and developments may differ materially from those contemplated by these statements. The business and operations of Advantex described herein is dependent on a number of factors and is subject to a number of risks and uncertainties. Factors that could cause actual results to differ material include, but are not limited to, changes in Advantex’s economic and competitive conditions including but not limited to the industry sectors in which Advantex operates.

The statements in this news release are made of the date of this release. Forward-looking statements are made based on management’s beliefs, estimates and opinions on the date the statements are made and Advantex undertakes no obligation to update forward-looking statements if these beliefs, estimates and opinions or other circumstances should change, except as required by applicable law.

SOURCE Advantex Marketing International Inc.

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