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LG ELECTRONICS SHOWCASES EXPANDED AI HOME ECOSYSTEM FOR EUROPEAN LIFESTYLES AT IFA 2026

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Company Showcases Intelligent and Premium Lifestyles Tailored to European Consumers

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LG Electronics is showcasing its expanded AI Home ecosystem at IFA 2026, demonstrating how AI seamlessly connects appliances, spaces and services to deliver greater convenience while reinforcing its leadership in the global premium home appliance market. IFA visitors can experience AI Home solutions centered on LG ThinQ™ ON and LG ThinQ; the space- and energy-efficient Fit & Max Solution; immersive media entertainment experiences featuring LG OLED evo AI; and a premium lifestyle space dedicated to LG SIGNATURE lineup.

SEOUL, South Korea, Sep. 2, 2026 /PRNewswire/ — LG Electronics (LG) is showcasing its expanded AI Home ecosystem at IFA 2026 in Berlin. Under the theme “Innovation in tune with you,” LG is demonstrating how advanced AI technologies can understand customers’ lifestyles and connect appliances, spaces and services to deliver personalized convenience and greater energy efficiency across everyday life.

At LG’s booth, visitors can experience the LG AI Home centered around the LG ThinQ™ ON AI home hub and LG ThinQ platform, alongside the expanded Fit & Max Solution, immersive media entertainment featuring LG OLED evo AI, and a premium lifestyle space dedicated to LG SIGNATURE. LG is also operating its private business partner consultation space at IFA, strengthening engagement with local retailers and business customers and expanding commercial opportunities in Europe.

LG AI Orchestra and the Connected AI Ecosystem
Greeting visitors at the booth entrance, the LG AI Orchestra unfolds across a 16-by-4-meter kinetic LED installation, where LG CLOiD serves as conductor of a connected AI ecosystem that seamlessly brings together appliances, spaces and services. The AI Orchestra showcases how LG’s diverse products, technologies and services – spanning home appliances, TVs, HVAC and robotics – work in harmony to deliver a connected AI Home experience. The engaging installation embodies LG’s Zero Labor Home vision, which aims to reduce household chores and give customers more time for the things that matter.

AI Home Tailored to Everyday Life
In the AI Home Zone, LG is revealing how its next-generation AI home hub, LG ThinQ ON, together with the LG ThinQ AI home platform, connect appliances, spaces and services into a single, cohesive system. Authentic home environments allow visitors to experience firsthand the ability of LG’s AI to understand both users and the characteristics of each space to provide relevant and personally-optimized functions.

ThinQ Claw, making its public debut at this year’s IFA, is a text-chat-based AI agent integrated with ThinQ ON. By combining natural-language interaction with contextual understanding, it recommends relevant actions and helps simplify everyday life. Throughout the AI Home Zone, visitors can experience how it provides personalized support based on household conditions, user preferences and daily routines.

This year, LG is extending the convenience of AI Home beyond private residences to commercial spaces. LG’s ThinQ Pro, an integrated B2B management solution, enables the centralized control and monitoring of appliances and HVAC systems to support more efficient facility operations. Another AI-based solution on display is the Home Energy Management System (HEMS) powered by Homey – the smart home platform developed by Athom, which LG acquired in 2024. The demonstration shows how Homey HEMS can coordinate energy generation, storage and consumption across the home.

Fit & Max Solution Optimized for European Living Spaces
Developed to European customers’ needs, LG’s expanded Fit & Max Solution features built-in-style appliances that integrate seamlessly into living spaces while supplying large capacities and everyday convenience. Originally applied to select LG refrigerator models, the Fit & Max design now spans washing machines, dryers, and dishwashers.

The Fit & Max Solution zone showcases how the lineup maximizes space without compromising capacity, with refrigerators designed for a sleek, built-in look with flexible storage and laundry appliances offering generous capacity without increasing their footprint.[1] Visitors can also see new Fit & Max dishwashers, including models that can complete a full wash and dry cycle in only one hour.[2]

Reinforcing High-Efficiency Living to More Consumers
The Energy Leadership Zone highlights a range of appliances powered by LG’s high-efficiency core technologies, including the Dual Inverter Heat Pump™ and inverter compressor solutions. Among the LG products on display is a washing machine that uses up to 70 percent less energy than the minimum requirement for an A rating under current European energy efficiency standards.[3] Alongside this are high-efficiency refrigerators, dryers and dishwashers, all offering excellent performance using fewer energy resources.

Importantly, LG is extending its core energy-saving technologies, previously introduced on flagship models, across a broader product portfolio to help make high-efficiency appliances accessible to more European consumers.

Delivering the Ultimate Viewing Experience
The Media Entertainment Zone highlights a premium media gallery concept that harmonizes LG’s unrivaled display technologies with diverse content experiences. At the center of the exhibit is the Wallpaper OLED TV With True Wireless, the ‘LG OLED W6,’ surrounded by TVs of various sizes. Together, they seamlessly transition screens to present a captivating media gallery show that blends into a single, cohesive work of art.

Among the displays showcasing LG’s unrivaled picture quality are the 2026 LG OLED evo AI and the Micro RGB evo AI, both powered by the award-winning α11 AI Processor 4K Gen3 to deliver unprecedented brightness and color accuracy. Through these cutting-edge displays, visitors can enjoy an immersive viewing experience defined by industry-leading picture quality and AI technologies, with the Micro RGB evo delivering an exceptional color viewing experience through its ‘High Purity RGB Spectrum Display, certified by TÜV Rheinland for its outstanding color purity.

Also, LG is extending its entertainment ecosystem by introducing the world’s first UltraGear monitor[4] supporting both FHD resolution and a 1,000Hz ultra-high refresh rate, as well as expansive content experiences driven by the proprietary webOS smart TV platform. Adding to this differentiated media entertainment experience are dedicated lifestyle zones demonstrating the ‘StanbyME 2 Max’ in action and a specialized listening space for the ‘Sound Suite’ home audio system.

The LG SIGNATURE Zone presents the timeless design and advanced AI technology of LG’s ultra-premium lifestyle brand. The LG SIGNATURE refrigerator features AI voice recognition that understands conversational language and can recommend appropriate refrigeration modes for different food items. Combining an internal AI camera with AI Gourmet™, the LG SIGNATURE 30-inch wall oven is able to recognize diverse dishes and suggest the optimal cooking mode, helping deliver a more intuitive and luxurious home culinary experience.

“At IFA 2026, we are showcasing how our expanded AI Home ecosystem can seamlessly connect AI appliances, home hubs and intelligent services to provide exceptionally convenient and personalized customer experiences,” said Baek Seung-tae, president of the LG Home Appliance Solution Company. “With differentiated products and solutions tailored to European lifestyles and living environments, we will continue to strengthen our leadership in the European premium home appliance market.”

Visitors to IFA 2026 can see firsthand LG’s expanded AI Home ecosystem, Fit & Max Solution and high-efficiency appliances and enjoy premium media entertainment and lifestyle experiences at the company’s booth in Hall 18 at Messe Berlin.

[1] Compared to previous LG models with the same external dimensions. Capacity increased by 3 kg compared to F4J8J**** (600mm depth) and by 2 kg compared to F4J8V****** (550mm depth). Actual capacity may vary by model.
[2] The one-hour time is an algorithm setting, and the actual operating time may vary depending on the surrounding environment. And when adding options, the total time will increase.
[3] Based on the Eco 40–60 programme, the Energy Efficiency Index (EEI) is 70% lower than the minimum EEI requirement for Class A under EU Regulation 2019/2014. Actual results may vary depending on the load, selected programme and usage conditions.
[4] Based on publicly available information as of date [May 19, 2026], among gaming monitors introduced by consumer brands.

About LG Electronics Home Appliance Solution Company
The LG Home Appliance Solution Company (HS) is a global leader in home appliances and AI home solutions. By leveraging industry-leading core technologies, the HS Company is committed to enhancing consumers’ quality of life and promoting sustainability. The company develops thoughtfully designed kitchen and living appliance solutions and has recently integrated LG’s Robot Business Division to incorporate advanced robot technologies into its home solutions. Together, these products offer enhanced convenience, exceptional performance, efficient operation and sustainable lifestyle solutions. For more news on LG, visit www.LG.com/global/newsroom/.

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SOURCE LG Electronics, Inc.

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Sharing opportunities — A New Landscape of Asia-Pacific Development

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BEIJING, Sept. 3, 2026 /PRNewswire/ — A news report from China.org.cn on Asia-Pacific community:

Combining a bionic eagle-claw gripper with a drone for disaster relief — that is the project Nathapol’s team from Thailand took to the finals of the Lancang-Mekong Countries Science and Technology Innovation Competition.

They spent a year refining and testing it, again and again. Although his team did not ultimately win, when they sat down with other young people from the Lancang-Mekong countries for in-depth exchanges, Nathapol also got a close-up look at innovative projects from other countries, ranging from biomedicine and modern agriculture to information technology. These young people’s ideas, nurtured by events like this, gradually grow into opportunities that could benefit people across the region.

Changes brought by technological progress are playing out in the everyday rhythm of the production line in the smart factory in Thailand. Through cooperation between Chinese and Thai companies, the factory is equipped with full 5G coverage; procedures that once required repeated manual inspection can now be handled by AI-powered visual inspection; and high temperature or the highly repetitive operations can be completed by robotic arms remotely controlled from a mobile phone. Here, technology isn’t simply replacing people on the production line — it has reduced danger and repetitive work.

At Chancay Port in Peru, a member of APEC, such opportunities are reaching even further. A cargo ship sailing out of Chancay Port, loaded with local fresh fruit such as blueberries and avocados, can now reach Shanghai in just 23 days, about 10 days faster than before. For the farmers and exporters, a new port, a new route and shorter shipping times can translate into a larger market, bigger profits, and tangible improvements in their lives.

Inside the port, the changes are equally concrete. Automated quay cranes and yard cranes, self-driving container trucks, and digital twin technology have made Chancay Port’s operations smarter. A new generation of young Peruvians who work at the port, in turn, are learning and honing skills for the “behind the screen era.”

Similar changes are taking place in other countries in the Asia-Pacific.

In Naoero, at nine o’clock in the morning, workers harvest fresh lettuce in a container-based “vegetable factory” built with China’s assistance; an hour and 20 minutes later, a local housewife drops a bag of the produce into her shopping cart. In Naoero, where fresh vegetables have long relied on air-freighted imports, China’s soilless cultivation technology has ultimately taken shape as bags of freshly picked vegetables on kitchen tables, at more affordable prices.

From a young innovator and his project to a smart factory, a port and a shipping route, and to the application of technologies and their coexistence with people, such stories offer a glimpse into the ever-closer ties among Asia-Pacific countries.

In recent years, China has continued to widen market access, advance the development of pilot free trade zones, and further facilitate trade and investment through regional frameworks such as RCEP and the China-ASEAN Free Trade Area 3.0. Platforms such as the China International Import Expo, the China International Supply Chain Expo and the China International Consumer Products Expo have likewise opened up more opportunities for global business owners to bring their products to China and connect with potential partners.

China is hosting APEC 2026 under the theme “Building an Asia-Pacific Community to Prosper Together,” with “openness,” “innovation,” and “cooperation” identified as the priorities. Ever-extending connections forged deeper links between markets and people’s lives, enabling more development opportunities to thrive and be shared in this Asia-Pacific community.

China Mosaic
http://www.china.org.cn/video/node_7230027.htm
Sharing opportunities — A New Landscape of Asia-Pacific Development
http://www.china.org.cn/video/2026-09/04/content_118679249.shtml

View original content to download multimedia:https://www.prnewswire.com/news-releases/sharing-opportunities–a-new-landscape-of-asia-pacific-development-302869725.html

SOURCE China.org.cn

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TÜV Rheinland Presents LCA Certificate to Aputure Studio Light

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SHENZHEN, China, Sept. 4, 2026 /PRNewswire/ — On August 21, TÜV Rheinland Greater China, the international independent testing, inspection and certification organization presented Shenzhen Aputure Imaging Technology Co., Ltd. (“Aputure”) with a life cycle assessment (LCA) certificate for its STORM CS32 studio light at the 2026 Aputure Fan Night.

The certification reflects Aputure’s commitment to environmental responsibility and provides a scientific basis for identifying the stages of a product’s life cycle with the greatest environmental impact, enabling targeted improvements that will guide future product optimization and sustainability management.

Gao Chao, Deputy Director of Aputure’s product center, and Li Qiang, Vice General Manager of Sales at TÜV Rheinland Greater China Electrical, attended the certificate presentation ceremony.

The project moved beyond the conventional approach of evaluating a single production stage. Instead, it applied a “cradle-to-grave” perspective, systematically assessing the studio light across its entire life cycle from raw material extraction, manufacturing, distribution and transportation, through product use, to end-of-life disposal. The assessment pinpointed the key factors and stages where environmental impact is greatest, providing data to support eco-design, process improvement and supply chain optimization.

“Sustainability has become a core imperative for business development,” Gao said. “Receiving this LCA certificate marks an important milestone in our efforts to integrate green principles across the entire research, development and manufacturing of our products. While refining technical performance, we continue to identify opportunities to reduce environmental impact throughout the product life cycle. Going forward, Aputure will advance eco-design, drive continuous innovation and support the industry’s transition toward a green, low-carbon future.”

“The global transition toward green, low-carbon development is accelerating, and sustainability has shifted from an option to a must for enterprises,” Li said. “LCA helps companies understand the composition of their products’ environmental footprint and identify where improvements can be made, moving from isolated green initiatives to systematic capability building. This certification not only recognizes Aputure’s achievements to date. It also marks a new starting point for building full life cycle environmental management capabilities. TÜV Rheinland is honored to have been part of this project, and we look forward to deepening our cooperation to help the professional film and television lighting industry move toward higher-quality, more sustainable growth.”

As a leading global technology service provider, TÜV Rheinland operates specialized laboratories and a global technical network covering safety, electromagnetic compatibility, performance verification and market access for electrical and electronic products. It offers one-stop solutions for photographic equipment, film and television lighting and related products, including testing, certification and assessment spanning product development, testing and certification, and post-market evaluation, helping Chinese lighting products reach global markets.

About Aputure
Shenzhen Aputure Innovation Technology Co., Ltd., headquartered in Shenzhen, is a high-tech enterprise specializing in imaging equipment. It integrates R&D, production, and global sales. The company has over 1,000 employees worldwide.

As of June 30, 2026, Aputure held 1,253 valid patents, including 171 invention patents. Aputure has subsidiaries and offices in the United States, the Netherlands, Singapore, India, Brazil, and other locations. It serves over 2 million users globally, with a sales network covering more than 175 countries.

The company owns four self-developed software and hardware product brands: Aputure, Amaran, DEITY, and the Sidus Link intelligent control system. Aputure products can be found in professional film and television crews, content creation studios, and professional live-streaming rooms worldwide, making Aputure one of the fastest-growing professional imaging equipment companies globally.

View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/tuv-rheinland-presents-lca-certificate-to-aputure-studio-light-302869756.html

SOURCE TUV Rheinland Greater China

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EaseUS Software Reveals Windows Storage Insights Report 2026 H1 Based on 3.8 Million Global Samples

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EaseUS Study Finds Windows Storage Is Shifting from “Bigger Capacity” to “Smarter Space Management” as SSDs Become System Drive Mainstream

NEW YORK, Sept. 3, 2026 /PRNewswire/ —  EaseUS Software released the Windows Storage Trends and Insights 2026 H1 report, analyzing storage configurations and usage patterns based on 3.8 million Windows user samples. The study was conducted between February and July 2026, and found that Windows storage is shifting from simply expanding disk capacity to optimizing space allocation and proactively managing risk.

To answer the question of “How do worldwide storage structures look alike?”, EaseUS Lab, with its EaseUS Partition Master R&D and Tech Support teams, examined 6,575,391 internal physical disk drives and identified some key changes in Windows storage structure: SSDs have become the dominant storage medium, accounting for 63.03% of samples and 79.73% of system drives. This transition also indicates a new era focused on disk performance and intelligent space management, outweighing raw disk capacity.

Core Findings: Windows Storage Evolution in Progress

According to this storage report, EaseUS Lab identifies 5 critical storage trends that are reshaping the worldwide Windows storage structure:

1. SSDs Have Become the Mainstream Storage Medium in Windows Devices

SSD drives have become the primary choice for system installations. Over 79.73% of Windows system drives use SSD technology, as users prioritize performance and reliability for operating systems and applications. Meanwhile, HDDs continue to play important roles in high-capacity data storage scenarios.

2. Multi-Drive Configurations Are Expanding in Windows Storage

Over 44.85% of sampled devices are configured with two or more internal disk drives, and about 28.94% of Windows sample devices are two-disk-drive setups. This architecture reflects growing user sophistication in storage allocation: Windows devices are evolving from single-drive to multi-drive configurations, separating systems from data storage to optimize both performance and capacity utilization.

3. The Average Windows Disk Drive Capacity Is Smaller Than 1TB

Despite global storage growth, 83.37% of individual internal sample drives remain smaller than 1TB, with no significant shift toward ultra-high-capacity disks. Over 57.10% of sampled disk drives are staying in the 250GB – 1TB range. This illustrates that major Windows users are not rapidly shifting to ultra-large disk drives. In contrast, mid-range storage remains mainstream for meeting users’ daily demands.

4. C Drive Space Pressure Emerges On Smaller Disks

This storage trends research also uncovered a significant factor: although total storage increases, about 78.35% of C drives remain under 500GB. Among 17.01% of sampled disks, over 641,955 Windows devices are experiencing “C drive full”, “Low Disk Space”, or “C drive turning red” issues with critical low-space conditions of less than 10% free capacity left.  

Also, devices with C drives under 120GB face the highest risk of Low Disk Space, with 31.91% experiencing space pressure issues.

5. Regional Capacity Variations Highlight Diverse Needs

Windows storage preferences also vary significantly by region. European users favor larger disks (500GB-1TB) (29.88%), while North American and Asian users more commonly choose mid-range configurations (250GB-500GB) (28.32% and 32.54%, respectively). These differences may also reveal regional preferences in storage strategies among manufacturers and IT business owners.

Industry Implications: Focusing on Storage Strategy and Disk Lifecycle Management

According to this report, a foresight provided by EaseUS Lab, which says that “the storage industry is shifting from simply relying on storage capacity to a new stage: focusing on storage roles, disk space efficiency, and disk management capabilities.

The report outlines some strategic suggestions for different industrial players:

SSD Manufacturers: Focus on the 120GB – 500GB system drive segment; in this range, SSD upgrade opportunities remain substantial.HDD Manufacturers: Emphasize the value of secondary storage, archiving, and high-capacity data scenarios.PC OEMs: Consider proper system partition space configurations to align advertised capacity with actual usable space.Disk Health & Management Providers: Turn to proactive management and evolve from reactive cleanup tools to practical risk detection and lifecycle management strategies.

Actionable Suggestions for Actual Users

This storage report also provides C drive capacity-based management suggestions and tips for Windows users to apply:

120GB or Smaller C Drives (High Risk): Prioritize proper space allocation – these users should migrate large files to secondary drives and consider SSD upgrades for sustainable solutions.

250GB – 500GB C Drives (Mainstream): Monitor C drive space regularly, separate system and personal data, and leverage multi-drive configurations for optimal organization.

500GB or Larger C Drives (Large Capacity): Emphasize efficient space allocation, flexible partition planning, and long-term disk health monitoring instead of pursuing capacity to eliminate management needs.

How EaseUS Lab Conducted This Storage Insights Report

The Windows Storage Trends and Insights 2026 H1 report was created from 3.8M anonymized telemetry data collected by EaseUS Lab from February 2026 to July 2026. Here is how EaseUS Lab deals with the sample data:

All sensitive information was processed and removed before analysis.The sample data encompasses diverse global Windows users across consumer and enterprise segments.The insights data reflects sample subsets rather than complete global market statistics.

This report covers global regional preferences, brand distribution analysis, and expert recommendations, available at: https://www.easeus.com/whitepapers/windows-storage-trends-2026-h1.html.

About EaseUS Software

EaseUS, founded in 2004, is a leading software provider, offering data recovery, disk management, data backup services, and multimedia solutions to its global users. Trusted by millions of users across more than 160 countries and regions, EaseUS commits to delivering reliable, innovative, and user-friendly solutions to help individual and business users worldwide manage and protect their digital lives with ease. For more information, please visit: https://www.easeus.com.

View original content to download multimedia:https://www.prnewswire.com/news-releases/easeus-software-reveals-windows-storage-insights-report-2026-h1-based-on-3-8-million-global-samples-302869764.html

SOURCE EaseUS Software

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