Pharma-trained AI turns your MMM into a living operating model, giving commercial teams transparent, on-demand answers on how to maximize their investments.

TIBURON, Calif., Oct. 26, 2026 /PRNewswire/ — ProclaimRx, the award-winning pharma commercial intelligence and decision workflows platform, today launched its advanced MMM product.

The MMM process has traditionally been a laborious, annual exercise. While valuable, these modeling efforts can take months to build. Often by the time the analysis and decision-making is done, brand and market dynamics have already shifted, diminishing the value of the work.

With PLAiTO™, ProclaimRx’s proprietary, pharma-trained AI engine, teams can now run on-demand models using their most current data to simulate budget scenarios with data-defensible accuracy to pinpoint what’s working, detect emerging signals, and provide real-time prescriptive recommendations to optimize ROI. The platform’s AI engine is trained specifically for pharma, immediately understanding your data and market context. Analyses that once took weeks are completed in hours, and follow-up questions are answered immediately.

ProclaimRx’s MMM provides clear insight into its findings, offering full transparency by design with no “black boxes.” Every recommendation can be traced directly back to the underlying data, analysis, and core business assumptions.

“For over a decade, my teams have needed an MMM solution just like this,” said Sandy Balkin, a leader of predictive analytics teams at Pfizer, Sanofi, and Boehringer Ingelheim and an advisor to ProclaimRx. “Its co-sourced model is built around each client’s business rules, making methodologies, assumptions, and analyses transparent, so teams trust the results.”

“Marketing leaders make multimillion-dollar decisions and can’t afford to wait months for the analysis while the market is constantly changing,” said Eugene Lee, CEO of ProclaimRx. “We’ve developed our MMM product so leaders can maximize investments with complete confidence.”

ProclaimRx MMM is now available. To request a demo, visit proclaimrx.com.

About ProclaimRx

ProclaimRx is an award-winning pharma decision workflows platform purpose-built for life sciences. Founded by pharma and AI veterans, ProclaimRx empowers commercial, marketing, sales, and medical affairs teams to maximize impact and execute strategy with certainty. From launch to maturity, ProclaimRx unifies fragmented commercial data and puts the full power of your data at your fingertips, providing fast, trusted answers to your most complex business questions. And with predictive modeling, marketing mix modeling scenarios, and prescriptive recommendations, you can move beyond understanding what happened to controlling what happens next.

Media Contact
Emily Orr
Emily.Orr@proclaimrx.com
proclaimrx.com

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SOURCE ProclaimRx

Inclusion in the analyst report comes as Akeyless extends its Runtime Identity Security platform from AI agents and machine identities into human privileged access 

NEW YORK and TEL AVIV, Israel, Oct. 26, 2026 /PRNewswire/ — Akeyless, a Runtime Identity Security company protecting enterprise systems and data by securing AI agents, machines, and human identities, today announced its first inclusion in the 2026 Gartner® Magic Quadrant™ for Privileged Access Management (PAM), among other vendors evaluated in the report. 

The Gartner Magic Quadrant for PAM 2026 evaluates vendors that manage privileged access for both human and machine identities. Akeyless has built its Runtime Identity Security platform around machine identities, workloads, and AI agents operating across critical enterprise systems, and already secures 1 billion daily machine identity interactions for Fortune 500 and Global 2000 organizations. The company is now extending that foundation into human privileged access, bringing its identity-first, just-in-time approach to a broader PAM market.

“Recognition in the Gartner Magic Quadrant for Privileged Access Management is an important milestone for Akeyless and we believe this validates the direction we have taken from the beginning,” said Oded Hareven, CEO and Co-Founder of Akeyless. “We started with the identities that increasingly run the enterprise: machines, workloads, and AI agents. Now we are bringing that same approach to human privileged access. The future of PAM is one model for governing privileged activity across every identity.”

The Akeyless Runtime Identity Security Platform unifies secrets management, workload identity, certificate lifecycle management, PAM and other critical identity controls across hybrid and multi-cloud environments. Akeyless delivers a powerful set of capabilities that include:

AI agent access and runtime control: Akeyless SecretlessAI® keeps credentials out of AI agents, while Agentic Runtime Authority governs what agents can do once access is granted.Just-in-time credentials and secrets management: Issue short-lived credentials on demand, automate rotation, and centrally govern secrets across cloud, DevOps, Kubernetes, and enterprise environments.Secretless machine access: Authenticate machines to privileged systems without static secrets using OIDC and SPIFFE/SPIRE-based workload identity, solving the “secret zero” problem.Dynamic privileged access: Grant time-bound, least-privilege access to human and machine identities without relying on permanently privileged accounts.Unified PAM and secrets governance: Apply consistent policy, lifecycle controls, and audit across privileged access, secrets, and existing secret stores from a single platform.Zero-knowledge architecture: Patented Distributed Fragments Cryptography™ keeps sensitive cryptographic material secure and under customer control.

The Gartner inclusion follows wider analyst recognition of Akeyless across multiple identity security categories. KuppingerCole named Akeyless an Overall Leader, Product Leader and Innovation Leader in its 2025 Leadership Compass for Enterprise Secrets Management and subsequently named the company a Product Leader and Innovation Leader in Non-Human Identity Management. Akeyless has also received recent industry recognition from the Global InfoSec Awards and Cybersecurity Excellence Awards, including honors for AI agent identity security, machine identity security, secrets management, and identity and access management. 

Download a complimentary copy of the 2026 Gartner Magic Quadrant for Privileged Access Management to learn more.

Gartner, Magic Quadrant for Privileged Access Management, by Paul Mezzera, Shubham Gera, Tarun Rohilla, Scott Brinker, 21, October, 2026 

Gartner Disclaimer 

Gartner does not endorse any company, vendor, product or service depicted in its publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner publications consist of the opinions of Gartner’s business and technology insights organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this publication, including any warranties of merchantability or fitness for a particular purpose.

Gartner and Magic Quadrant are a trademark of Gartner, Inc., and/or its affiliates.

About Akeyless 

Akeyless provides Runtime Identity Security for AI agents, machines and humans. Trusted by Fortune 500 and Global 2000 enterprises and protecting 1 billion identity interactions daily, its platform issues, enforces, and revokes authority at agentic scale — protecting enterprise systems and data from breaches involving compromised credentials and privilege abuse. Akeyless’ AI-agent capabilities include SecretlessAI, which keeps credentials out of agents, and Runtime Authority, which enforces exactly what an agent is allowed to do at the moment of action, blocking unauthorized actions before they run. Learn more at akeyless.io.

Media Contact 

Terri Shapiro 

terri@number10strategies.com 

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SHENZHEN, China, Oct. 26, 2026 /PRNewswire/ — AKEEYO, a brand dedicated to dash cams and ride cameras, will exhibit at EICMA 2026, November 3–8 at Fiera Milano Rho, Italy. At Hall 24, Booth B67, the brand will showcase the 710Lite, 730Pro, 750Lite, 750S, 711Air and H2, spanning lightweight recording, 4K image quality and helmet-view capture.

711Air Makes Everyday Recording Simple

Weighing just 80g, the new 711Air adds minimal weight to a helmet, while its 1800mAh battery supports 8–10 hours of recording. One-touch quick recording, with vibration feedback confirming power on/off and recording start/stop, means riders never need to look at the camera. It also offers up to 36 hours of Always On Video (AOV) monitoring, plus 2.4GHz Wi-Fi, app connectivity and over-the-air (OTA) firmware updates.

750S Captures the Road in True 4K HDR

The 750S combines true 4K HDR recording with electronic image stabilization (EIS) for detailed, steadier riding footage. Dual-band Wi-Fi supports stable connections and efficient video transfers, while app access and OTA firmware updates simplify video management and keep the camera up to date. It is designed for touring riders, cyclists and anyone seeking high-quality recordings.

H2 Records from the Rider’s Perspective

Designed for helmet-view recording, the H2 features dual 1080p cameras that capture two perspectives at once, along with 8–10 hours of runtime and a 3-second quick-release mount. Its lightweight, easy-to-use design suits daily rides and longer motorcycle journeys.

Also on display are the AKY-730Pro 4K touchscreen camera, the ultra-compact AKY-710Lite and the endurance-focused 750Lite.

Visit AKEEYO at EICMA 2026

Dates: November 3–8, 2026
Booth: Hall 24 • Booth B67
Venue: Fiera Milano Rho
Address: Strada Statale del Sempione 28, 20017 Rho (MI), Italy

For AKEEYO, EICMA 2026 is the right stage to introduce the 711Air to riders, media and the global two-wheeler industry. Visitors can handle the 80g body and try one-touch recording in person, and dealers and distributors interested in partnering with AKEEYO are welcome to fill out the inquiry form.

About AKEEYO

AKEEYO designs dash cams and ride cameras for cars, motorcycles and bicycles, helping users record the road and relive their journeys.

Website: www.akeeyo.com 

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