Technology

Retail Analytics Market worth $23.21 billion by 2032 – Report by MarketsandMarkets™

Published

4 hours ago

September 11, 2026

DELRAY BEACH, Fla., Sept. 11, 2026 /PRNewswire/ — According to MarketsandMarkets™, the Retail Analytics Market is projected to grow from USD 11.82 billion in 2026 to USD 23.21 billion by 2032, at a CAGR of 11.9%.

Browse 350 market data Tables and 70 Figures spread through 400 Pages and in-depth TOC on ‘Retail Analytics Market – Market Size, Share & Forecast to 2032’

Retail Analytics Market Size & Forecast:

Market Size Available for Years: 2021–20322025 Market Size: USD 10.44 billion2026 Market Size: USD 11.82 billion2032 Projected Market Size: USD 23.21 billionCAGR (2026–2032): 11.9%

Retail Analytics Market Trends & Insights:

The Retail Analytics Market is witnessing significant growth as retailers increasingly use data, AI, and machine learning to improve decision-making across merchandising, supply chain, store operations, and customer engagement.By offering, the solutions segment is estimated to account for the largest share of 75.5% in 2026.By analytics type, autonomous & agentic analytics are slated to grow the fastest between 2026 and 2032.By application, the enterprise decision intelligence segment is expected to witness the highest growth rate over the forecast period.By retail type, the beauty & personal care retail segment is expected to witness the fastest growth rate over the forecast period.The Asia Pacific region is poised to register the highest CAGR of 14.9% over the forecast period.

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The Retail Analytics Market is expanding rapidly as retailers increasingly adopt integrated platforms for data-driven decision-making. Growth is driven by investments in artificial intelligence, omnichannel commerce, inventory optimization, and customer intelligence. Retailers consolidate transaction, inventory, pricing, merchandising, loyalty, ecommerce, and supply chain data across connected environments. Predictive models improve demand forecasting, assortment planning, replenishment, pricing, and customer engagement across retail operations. Real-time analytics enables faster responses to demand shifts, stock imbalances, operational exceptions, and shopper behavior. Cloud platforms support scalable analytics while improving forecasting accuracy, inventory productivity, and operational decision-making across retailers.

Based on analytics type, AI-embedded & predictive analytics are positioned to dominate the market in 2026.

AI-embedded and predictive analytics are positioned to dominate in 2026 as retailers prioritize proactive decision-making capabilities. These solutions combine machine learning, historical data, and real-time signals to forecast demand and operational outcomes. Retailers use predictive models to optimize inventory, pricing, assortment, promotions, replenishment, and customer engagement decisions. Oracle applies machine learning within Retail AI Foundation to improve forecasting, segmentation, clustering, and inventory optimization. Predictive analytics also helps retailers identify demand changes earlier and reduce stockouts, overstocks, and avoidable markdowns. Embedded AI increasingly brings recommendations directly into merchandising, supply chain, customer, and store management workflows. NRF highlights predictive analytics for improving forecasting accuracy, optimizing inventory, reducing waste, and streamlining supply chains. These capabilities strengthen adoption as retailers seek faster, automated, and measurable decision support across operations.

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Based on retail type, beauty & personal care retail is set to register the fastest growth during the forecast period.

Beauty and personal care retail is expected to register the fastest growth during the forecast period. Beauty retailers increasingly combine physical stores, ecommerce, social commerce, loyalty programs, and personalized digital experiences. Frequent launches, short trend cycles, and individualized product preferences create strong requirements for advanced retail intelligence. L’Oréal increasingly applies artificial intelligence and proprietary beauty data to personalize recommendations and improve consumer experiences. Its Beauty Tech ecosystem combines millions of data points across products, consumers, routines, and engagement touchpoints. AI-powered services also help beauty retailers strengthen product discovery, conversion, loyalty, and personalized shopping journeys. Growing ecommerce penetration further increases requirements for assortment, pricing, inventory, promotion, and customer behavior analysis. These trends support faster analytics adoption across beauty and personal care retailers seeking differentiated omnichannel experiences.

By region, North America is estimated to account for the largest Retail Analytics Market in 2026.

North America is estimated to account for the largest Retail Analytics Market share in 2026. The region benefits from mature cloud infrastructure, high technology spending, and advanced omnichannel retail ecosystems. United States retailers generate extensive transaction, ecommerce, inventory, loyalty, merchandising, and fulfillment data requiring continuous analysis. Census Bureau data shows ecommerce represented 17.1% of total United States retail sales during second-quarter 2026. Retailers increasingly deploy predictive analytics, artificial intelligence, inventory optimization, personalization, and real-time operational intelligence capabilities. The region also hosts major cloud, enterprise software, analytics, and retail technology providers supporting adoption. NRF highlights continued investment in artificial intelligence, inventory management, supply chains, automation, and agentic retail technologies. Strong vendor ecosystems, sophisticated retailers, and continuous technology adoption reinforce North America’s leadership throughout the forecast period.

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Top Companies in Retail Analytics Market:

The Top Companies in Retail Analytics Market are Oracle Corporation (US), Salesforce, Inc. (US), Microsoft Corporation (US), SAP SE (Germany), Teradata Corporation (US), Adobe Inc. (US), Zebra Technologies Corporation (US), Shopify Inc. (Canada), Lightspeed Commerce Inc. (Canada), Manhattan Associates, Inc. (US), UiPath Inc. (US), NielsenIQ (NIQ) (US), Databricks, Inc. (US), and Infor, Inc. (US), among several others.

Retail Analytics Market – Investment & funding +Merger & Acquisition

Investment Funding Context

The Retail Analytics Market continues to attract investment, with capital shifting toward AI-native software, autonomous decisioning, real-time demand forecasting, and agentic merchandising suites. Funding remains concentrated among platforms that can optimize complex enterprise planning without creating data fragmentation. In May 2025, Impact Analytics raised USD 15 million in a Series D growth investment led by Blue Cloud Ventures, building upon previous backing from existing partners Sageview Capital and Vistara Growth. In January 2025, RetailNext announced a strategic majority growth investment from technology-focused investor Battery Ventures. The investment provides additional capital for product development, geographic expansion, acquisitions, and broader retail analytics innovation. CommerceIQ reports raising USD 200 million from venture investors including SoftBank, Insight Partners, and Madrona Venture Group. This capital injection will accelerate regional development across major international territories while scaling autonomous decisioning mechanisms across the entire retail value chain.

Revenue Shift Context

The global Retail Analytics Market is projected to grow from USD 11.82 billion in 2026 to USD 23.21 billion. At an 11.9% CAGR, revenue generation increasingly shifts toward AI-embedded, predictive, prescriptive, and agentic analytics capabilities. Platform revenues increasingly reflect demand for forecasting, merchandising, pricing, inventory optimization, customer intelligence, and decision automation. Services spending also expands as retailers require implementation, integration, model configuration, data engineering, and ongoing optimization support. Growing cloud adoption and unified planning investments are strengthening recurring software revenues across increasingly connected retail operations.

Mergers and Acquisitions

M&A activity from August 2025 through August 2026 shows growing buyer interest in AI-enabled retail analytics platforms. Strategic acquirers are using transactions to expand forecasting, inventory optimization, store intelligence, measurement, and decision capabilities. Key transactions included Instacart’s acquisition of Arpalus and RELEX Solutions’ acquisition of Ida. Circana also acquired Nielsen’s Marketing Mix Modeling business and NCSolutions to strengthen advanced measurement and shopper intelligence. Together, these transactions broaden vendor capabilities across retail planning, operations, customer intelligence, and analytics-led decision execution.

RETAIL ANALYTICS MARKET: MERGERS AND ACQUISITIONS, AUGUST 2025–AUGUST 2026

Month & Year

Deal Type

Company 1

Company 2

Description

July 2026

Acquisition

Instacart (US)

Arpalus Ltd. (Israel)

Instacart acquired Arpalus, a computer-vision company providing shelf intelligence technology specifically developed for grocery retailers. Arpalus strengthens real-time inventory visibility, shelf availability analytics, fulfillment accuracy, and AI-powered in-store retail intelligence capabilities.

December 2025

Acquisition

RELEX Solutions (Finland)

Ida (France)

RELEX acquired Ida, an AI-native fresh replenishment and store-ordering optimization provider serving grocery retailers. The acquisition extends RELEX analytics into fresh forecasting, automated ordering, production planning, and store-level inventory optimization.

August 2025

Acquisition

Circana LLC (US)

Nielsen Marketing Mix Modeling Business (US)

Circana completed its acquisition of Nielsen’s Marketing Mix Modeling business, expanding advanced statistical modeling and measurement capabilities. The acquisition strengthens predictive analysis of marketing investments, channel performance, optimization opportunities, and return on investment.

Company Revenue Share Details

The total market share of the top five players is 23.4%, representing a fragmented market. This fragmentation indicates that no single vendor has established dominant control, leaving significant room for competition and consolidation in the years ahead. The top 10 key players, contributing to around 38.9% of the total market share, are Oracle Corporation (US), SAP SE (Germany), Salesforce, Inc. (US), Circana, LLC (US), NielsenIQ (NIQ) (US), Adobe Inc. (US), SAS Institute Inc. (US), Blue Yonder Group, Inc. (US), Microsoft Corporation (US), and Sensormatic Solutions LLC (US. The presence of both established enterprise technology providers such as Salesforce (US), Adobe (US), Oracle Corporation (US), Microsoft Corporation (US), and SAP SE (Germany), alongside specialized retail analytics vendors such as CommerceIQ, Inc. (US), RetailNext, Inc. (US), COMPETERA Inc. (US), Retalon, Inc. (Canada) and DataWeave Software Private Limited (US) reflects the market’s broad competitive landscape and suggests that continued investment, acquisitions, AI development, and retailer modernization should intensify competition across the market through 2032.

Browse Adjacent Markets: Analytics Market Research Reports & Consulting

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Customer Experience Management Market by Offering (Solutions and Services), Deployment Mode, Vertical (BFSI, IT & Telecom, Retail & eCommerce, Healthcare & Life Sciences, Travel & Hospitality, Media & Entertainment) – Global Forecast to 2032

Advanced Analytics Market by Offering (Agentic (Copilots, Assistants, Autonomous Analytics Agents), Augmented (Insight Discovery, Automation, Orchestration), Predictive, Prescriptive), Delivery Mode (Cloud & Lakehouse, Edge) – Global Forecast to 2031

About MarketsandMarkets™

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Technology

The World Is Taking Notice: TIME Recognition Fuels VinFast’s Global Journey

Published

1 hour ago

September 11, 2026

On a rainy Tuesday morning in Paris, a driver waiting at a red light on Boulevard Haussmann might not immediately place the badge on the SUV beside them. Thousands of miles away, a driver in California might have a similar moment seeing the same badge on an American road. It is not German, nor one of the familiar Asian names that have become common across established automotive markets. It belongs to VinFast , a Vietnamese automotive brand that is steadily making its presence felt across Europe and North America, and whose global journey reflects a much larger story unfolding inside its parent group, Vingroup.

PARIS , Sept. 11, 2026 /PRNewswire/ — That journey reached a new milestone this year. Vingroup has been ranked 340th in TIME’s World’s Best Companies 2026, produced jointly with the research firm Statista, placing it among the world’s top 350 businesses and marking a rise of nearly 500 places from the previous year. It is the only Vietnamese company to appear on the list for two consecutive years.

A Ranking Built on More Than Growth

TIME and Statista do not rank companies on size alone. Their methodology weighs three dimensions: revenue growth, employee satisfaction and sustainability transparency. Vingroup earned an overall score of 81 out of 100, rising from 817th to 340th worldwide.

The revenue figures behind that score are substantial. In the first half of 2026, Vingroup posted consolidated net revenue of VND 222.9 trillion, up 72 percent year on year, with profit after tax reaching VND 20.904 trillion, more than four and a half times the figure recorded over the same period in 2025. That growth was driven largely by the Group’s industrial manufacturing and real estate businesses, earning Vingroup an “Outstanding” rating on the revenue metric.

Employee satisfaction told a similar story of momentum. Vingroup climbed to 398th globally, up 496 places, in a workforce that now spans roughly 400,000 people across 12 countries.

On sustainability, the Group’s contribution came through a different kind of infrastructure – green transition projects, urban development, and long-term investment in the systems that sustain a livable city rather than a single quarter’s balance sheet. Vinhomes, the Group’s real estate arm, has extended this thinking through its ESG++ model, adding Regeneration and Resilience to the conventional three pillars of Environmental, Social and Governance work, applied across urban developments spanning thousands of hectares.

Two new business lines added to that picture in 2025: infrastructure, through VinSpeed’s high-speed rail projects connecting Ho Chi Minh City to Can Gio and Hanoi to Quang Ninh, and green energy, through VinEnergo’s projects across multiple provinces. Together, they represent an attempt to build not just individual businesses, but the connective tissue – rail, power and mobility – that a modern, low-carbon economy runs on.

Making the EV Transition More Accessible

Within that broader ecosystem, VinFast represents one of the clearest expressions of Vingroup’s global aspirations. The company’s expansion across Asia, North America and Europe is bringing the Group’s vision for a greener future to an increasingly international audience, while putting a Vietnamese automotive brand directly into competition in some of the world’s most established markets.

For customers considering a new automotive brand, however, global vision is only the starting point. The more important question is whether a new entrant can earn the trust required to become part of everyday life.

Research from the McKinsey Center for Future Mobility offers a useful, if counterintuitive, perspective. Surveying thousands of European car buyers, McKinsey found that Europeans open to considering an Asian market entrant show an overall 53 percent likelihood of switching to a new brand when they move to an electric vehicle – a figure that rises as high as 63 percent in the United Kingdom. Brand loyalty, in other words, is proving more fluid in the EV era than it was in the age of the internal combustion engine.

That shift creates an opening for new EV brands. But winning customers requires more than a competitive vehicle. It requires making electric mobility accessible while building the sales, service and ownership infrastructure that gives customers confidence throughout the ownership journey.

With an increasingly diverse and accessible product portfolio, VinFast remains committed to its mission of making electric vehicles more accessible to everyone and enabling customers to transition to green mobility with greater ease and confidence.

In Europe, the company is expanding its presence with products designed around local priorities of efficiency, design and accessibility, including the VF 6 and VF 8, while electric buses such as the EB 8 and the fully European-certified EB 12 further extend its contribution to the region’s transition toward greener transportation.

Across North America, the same vision is being supported by the expansion of VinFast’s sales and service network and the development of its Certified Pre-Owned (CPO) program. Together, these initiatives are designed to build a more comprehensive ecosystem around the customer, extending beyond the vehicle itself to the services and support that shape the ownership experience.

Vingroup was the first Vietnamese company to qualify for TIME’s World’s Best Companies list in 2025, while VinFast has earned recognition among TIME100 Most Influential Companies and Asia-Pacific’s Best Companies of 2025. These milestones reflect growing international recognition of Vingroup’s and VinFast’s aspirations, capabilities and expanding global reach.

The latest TIME recognition for Vingroup therefore arrives at a moment when that global reach is becoming increasingly visible. For VinFast, the challenge and opportunity now extend across multiple continents , from European cities where a new badge is gradually becoming familiar, to North American roads where the company is building its presence and customer ecosystem.

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Technology

XLCS Partners advises CID Capital on its investment in Kaiser Garage Doors & Gates

Published

1 hour ago

September 11, 2026

NASHVILLE, Tenn., Sept. 11, 2026 /PRNewswire/ — XLCS Partners, Inc., a leading middle market investment bank, is pleased to announce it served as advisor to CID Capital on its investment in Kaiser Garage Doors & Gates, LLC (Kaiser).

Headquartered in Tucson, Arizona, Kaiser is a leading installer and servicer of residential and commercial overhead doors and gates serving the Phoenix, Tucson, and White Mountains markets. With over 30 years of proven operations, the company has established a strong regional footprint, a reputation for quality and reliability, and long-standing customer relationships.

Based in Indianapolis, Indiana, CID Capital is a private equity firm with decades of experience partnering with high-quality, lower middle market companies. CID makes control investments in companies with a proven track record of success and works alongside management teams to provide strategic guidance, resources, and capital for the next phase of growth, combining a focus on founder- and family-owned companies with a collaborative approach to building long-term value.

Kaiser is the third platform investment made from CID’s latest fund, CID Capital Opportunity Fund IV, L.P. In conjunction with the closing, industry veteran Eric Farley stepped in as CEO to lead the business under CID’s ownership, partnering with Dean Bennett, COO, and the existing Kaiser team.

XLCS acted as buyside advisor to CID Capital in connection with its investment in Kaiser, which was completed on August 14, 2026. The engagement was supported by Jay Cremer, Vice President, and David Silva, Senior Associate.

About XLCS Partners, Inc.
XLCS Partners is a leading global investment banking firm providing M&A advisory services. Visit www.xlcspartners.com for more information.

Media Contact:
Kendra Span
kspan@xlcspartners.com
615-379-7783

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Technology

PlanetiQ Selected for NOAA’s Space-Based Environmental Monitoring IDIQ

Published

2 hours ago

September 11, 2026

Selection builds on PlanetiQ’s long-standing relationship with NOAA and adds thermospheric neutral density to its environmental data offerings

GOLDEN, Colo., Sept. 11, 2026 /PRNewswire/ — PlanetiQ, a leading provider of commercial satellite-based environmental data, today announced that it has been selected as an industry partner under NOAA’s new Space-Based Environmental Monitoring (SBEM) Indefinite Delivery, Indefinite Quantity (IDIQ) contract. Through the SBEM IDIQ, PlanetiQ will be eligible to compete for task orders to provide NOAA with two types of commercial environmental data: Global Navigation Satellite System-Radio Occultation (GNSS-RO) observations for atmospheric profiling and ionospheric monitoring, and thermospheric neutral density data for satellite orbit prediction.

“This selection builds on our long-standing partnership with NOAA and expands the ways our data can support the agency, from high-resolution atmospheric and ionospheric observations to thermospheric neutral density for satellite orbit prediction,” said Ira Scharf, CEO of PlanetiQ.

The SBEM IDIQ, established by NOAA’s National Environmental Satellite, Data, and Information Service (NESDIS) through its Commercial Data Program. The contract has a five-year base period followed by a five-year option and is effective from September 1, 2026, through August 31, 2036.

Under SBEM, PlanetiQ will provide data from its existing satellite constellation as well as additional satellites planned for launch later this year. The company’s GNSS-RO observations provide high-resolution atmospheric profiles for numerical weather prediction and measurements of the ionosphere, including Total Electron Content (TEC) and scintillation. PlanetiQ will also introduce thermospheric neutral density data as a new commercial data product for NOAA NESDIS, supporting improved satellite orbit prediction and space-weather applications.

“PlanetiQ has built its business around delivering high-quality GNSS-RO data with the precision needed to improve weather forecasting,” said Ira Scharf, CEO of PlanetiQ. “This selection builds on our long-standing partnership with NOAA and expands the ways our data can support the agency, from high-resolution atmospheric and ionospheric observations to thermospheric neutral density for satellite orbit prediction. We look forward to continuing to work with NOAA to advance weather forecasting and space weather applications.”

Per NOAA’s own press release, NOAA is expanding its procurement and use of new commercial environmental satellite data streams that will enhance weather forecasting and space weather monitoring. The SBEM IDIQ contract is a key part in the agency’s ongoing effort to boost U.S. weather forecasting capabilities.

PlanetiQ currently provides GNSS-RO data to NOAA NESDIS under the agency’s previous commercial data contract vehicle. The company’s most recent task order, announced in August, provides GNSS-RO and ionospheric data and bridges the transition to the new SBEM contract.

About PlanetiQ

PlanetiQ provides the highest-quality GNSS radio occultation (RO) data available from a commercial constellation of satellites, offering unmatched temporal and spatial resolution. The data drive accurate, high-impact weather and climate forecast models, helping improve Numerical Weather Prediction and AI forecasts, safeguard lives and property from severe weather. In 2025, PlanetiQ was awarded NOAA’s largest-ever contract for satellite weather data, valued at $24.3 million. PlanetiQ is a space-tech company that serves the most mission-critical government, defense, and industry leaders, including international weather agencies, enabling more resilient operations across sectors. Founded in 2015 and privately owned, PlanetiQ designs, builds, and operates the preeminent commercial constellation of GNSS-RO satellites, setting the standard for precision and reliability in atmospheric monitoring. For more information, contact info@planetiq.com

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