Enterprise demand for marketing production increases as brands look to add more channels and strengthen marketing performance.

SAN FRANCISCO, Sept. 14, 2026 /PRNewswire/ — Knak, the AI production layer for enterprise marketing, today launched Mobile Message Builder, bringing SMS and Rich Communication Services (RCS) message production into the same production environment where teams build email and landing pages.

For more information on Knak’s mobile message builder, visit knak.com/mobile.

Marketing production is the system between creative brief and send, where campaign assets get built, personalized, optimized, and approved. AI has made drafting content nearly free. The work that goes into producing the finished, on-brand, approved asset hasn’t kept pace. Knak’s “Marketing Production in the Age of AI” study of 333 enterprise marketers found 85% missed at least one planned campaign launch last year because of production constraints, with approvals, creative production and cross-team coordination the leading causes.

That production gap is showing up fast in the newest marketing channel. RCS asks marketing teams to build richer, interactive content and clear carrier and brand-verification approvals, on top of the campaign workflows they already run. Most of that work happens outside any production system — in docs, spreadsheets and whichever sending platform’s editor is closest to hand — with no shared brand rules, no version history and no approval trail. Juniper Research forecasts that business RCS messages will nearly quadruple, from 125 billion globally in 2026 to more than 485 billion by 2030.

Mobile Message Builder puts SMS and RCS on the same production line, with the same brand standards, collaboration and approval workflows teams already use for every other asset they ship.

“Mobile is the channel customers open first, and it’s usually the one with the least production rigor behind it. Teams spent years building approval chains and brand control into email. Mobile never got that treatment, and RCS is making that hard to ignore,” said Brendan Farnand, co-founder and CCO at Knak. “Adding a channel shouldn’t mean adding another process and another tool. A text should clear the same review as everything else you ship.”

Mobile Message Builder is built into Knak and includes:

One production line across channels: Build SMS and RCS in the same environment as email and landing pages, on shared assets, brand guidelines and design rules, so a campaign holds together across every channel it runs on.RCS and its SMS fallback in one asset: Create both versions together, with AI generating the SMS variant from the RCS message, and keep them together through review and approval instead of tracking them separately.Preview before export: See personalized messages in light and dark mode with merge tags resolved, so rendering problems get caught before execution rather than after.Governance built in: Comment, tag colleagues, run multi-step approvals, and keep version history and a full audit trail — alongside brand voice checks and mobile-specific requirements like character limits, required opt-out language and RCS fields.

“When email, SMS and RCS are built for the same journey, they need to be reviewed in the same place,” said Felipe Giannazzo, Manager, Product Technology – MarTech at AT&T. “We have to prove an SMS or RCS message will render the way creative intended before it goes to execution, and that usually means test sends and manual validation across a pile of devices. Having that content sit alongside our email pipeline in Knak takes the manual work out of it.”

Mobile messaging is the third channel on Knak’s production line, with more planned in 2027.

Knak will show Mobile Message Builder at Dreamforce, Sept. 15–17, 2026, at Moscone Center in San Francisco, alongside its roadmap for enterprise AI marketing production across email, landing pages, mobile messaging and advertising.

Mobile Message Builder is in beta with enterprise customers now and will be generally available in October 2026.

About Knak

Knak is the AI production layer for enterprise marketing – the system between creative brief and send, where your team and AI build on-brand campaigns that are more personalized, more tested, and live in days. Trusted by Google, Amazon, Uber, Meta, OpenAI, Forbes, and Palo Alto Networks.

Media Contact
PANBlast for Knak
Jaclyn Westlake
jwestlake@panblastpr.com 

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SOURCE Knak

DELRAY BEACH, Fla., Sept. 14, 2026 /PRNewswire/ — According to MarketsandMarkets™, the pipette calibration services market is projected to reach USD 834.8 million by 2031 from USD 383.2 million in 2026, at a CAGR of 16.9% from 2026–2031. The pipette calibration services market is driven by the increasing adoption of precision laboratory practices to ensure measurement accuracy, regulatory compliance, and reliable experimental outcomes. Growing demand from pharmaceutical and biotechnology companies, clinical and diagnostic laboratories, and research institutions, coupled with rising laboratory automation and stringent quality standards, is accelerating market growth.

Browse 350 market data Tables and 50 Figures spread through 450 Pages and in-depth TOC on ” Pipette Calibration Services Market – Global Forecast to 2031″

Pipette Calibration Services Market Size & Forecast:

Market Size Available for Years: 2026–20312026 Market Size: USD 383.2 million2031 Projected Market Size: USD 834.8 millionCAGR (2026–2031): 16.9%

Pipette Calibration Services Market Trends & Insights:

The North American region dominated the pipette calibration services market, with a share of 50.6% in 2025.By service type, hybrid programs segment is expected to register the highest CAGR of 17.7% during the forecast period.By service provider, the OEM/manufacturer-affiliated segment dominated the market in 2025.By instrument, the electronic/motorized segment is expected to register the highest CAGR during the forecast period.By end user, the CRO/CDMO segment is expected to register the highest CAGR during the forecast period.Eppendorf SE, Sartorius AG, and Thermo Fisher Scientific Inc. were identified as some of the star players in the pipette calibration services market (global), given their strong market share and footprint.Accredited Labs and Dlab Scientific, Co. Ltd., among others, have distinguished themselves among startups and SMEs by securing strong footholds in specialized niche areas, underscoring their potential as emerging market leaders.

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Based on service type, the pipette calibration services market is segmented into on-site calibration, off-site calibration, and hybrid programs. The on-site calibration segment accounted for the largest market share in 2025, owing to its ability to minimize instrument downtime, eliminate transportation requirements, and maintain laboratory workflows during calibration activities. Pharmaceutical and biotechnology companies, clinical and diagnostic laboratories, research institutions, and testing laboratories increasingly prefer on-site services for calibrating large pipette inventories directly at their facilities. These services enable technicians to perform calibration, performance verification, adjustment, and preventive maintenance without requiring instruments to be shipped to external laboratories. Furthermore, the increasing adoption of high-throughput and automated liquid-handling systems is strengthening demand for rapid and convenient calibration solutions. The availability of accredited on-site calibration services, flexible scheduling, multi-brand servicing, and integrated maintenance programs is further supporting the segment’s market leadership.

Based on service provider type, the pipette calibration services market is segmented into OEM/manufacturer-affiliated, independent third-party metrology labs, and distributor-led service networks. The independent third-party metrology labs segment is expected to register the highest CAGR during the forecast period, owing to the growing preference for multi-brand calibration services, greater flexibility in service selection, and increasing demand for accredited and traceable calibration from specialized providers. Independent laboratories can service pipettes from multiple manufacturers, enabling pharmaceutical and biotechnology companies, clinical laboratories, research institutions, and testing facilities to consolidate calibration activities with a single service provider. Their ability to offer ISO/IEC 17025-accredited calibration, on-site and off-site services, repair and maintenance, faster turnaround, and customized service programs is further strengthening their appeal. Additionally, the expansion of large laboratory networks and increasing adoption of outsourced equipment maintenance are encouraging organizations to rely on independent metrology specialists rather than manufacturer-specific service channels. These advantages, combined with growing demand for cost-effective and flexible calibration solutions, are expected to accelerate the adoption of independent third-party metrology labs throughout the forecast period.

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North America was the largest market for pipette calibration services globally in 2025. This leadership position is attributed to the region’s well-established pharmaceutical and biotechnology industries, extensive clinical and life sciences research infrastructure, stringent laboratory quality requirements, and strong adoption of accredited calibration practices. The region is home to several major companies providing pipette calibration, maintenance, and laboratory equipment services, including Thermo Fisher Scientific, Eppendorf, and Sartorius. These companies and specialized calibration providers support pharmaceutical manufacturers, biotechnology companies, academic institutions, clinical laboratories, and research organizations across the region. The US also has a large and sophisticated laboratory ecosystem supported by substantial federal investment in biomedical research and pharmaceutical development. In addition, requirements for laboratory equipment qualification, measurement accuracy, preventive maintenance, and traceability are encouraging organizations to adopt periodic pipette calibration and certification services. The growing presence of ISO/IEC 17025-accredited calibration laboratories and increasing demand for on-site calibration services further support the expansion of the North America pipette calibration services market.

Key Players

Leading players in the pipette calibration services companies include Eppendorf SE (Germany), Sartorius AG (Germany), METTLER TOLEDO (US), Thermo Fisher Scientific Inc. (US), Transcat, Inc. (US), and Trescal SAS (France), among others. These companies adopted strategies such as product launches, expansions, agreements, partnerships, collaborations, and acquisitions to strengthen their market presence in the pipette calibration services market.

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Investment & funding +Merger & Acquisition

Investment Funding Context

The pipette calibration services market is witnessing increasing investment activity, primarily through strategic acquisitions, expansion of accredited calibration networks, and investments in specialized laboratory service capabilities. In August 2025, Transcat acquired Essco Calibration Laboratory for USD 84 million in cash, marking the largest acquisition in Transcat’s history; Essco generated more than USD 22 million in annual revenue and provided in-house and on-site calibration services to medical and life sciences customers, while the transaction was supported by a newly established USD 150 million syndicated credit facility led by M&T Bank and Wells Fargo. In December 2024, Transcat acquired Martin Calibration Inc. for USD 79 million, comprising USD 69 million in cash and USD 10 million in Transcat stock, strengthening its ISO 17025-accredited calibration laboratory network serving medical and life sciences sectors. Furthermore, in April 2026, Transcat acquired SCM Metrology and Laboratories S.A., expanding its calibration-services footprint into Costa Rica and Latin America. These developments indicate growing strategic investment in calibration infrastructure, geographic expansion, and specialized metrology capabilities, with continued activity expected around laboratory-network consolidation, on-site service expansion, digital calibration management, and specialized liquid-handling capabilities.

Revenue Shift Context

The pipette calibration services market is witnessing a gradual shift from conventional, periodic calibration toward more comprehensive, technology-enabled, and lifecycle-oriented service models. automated performance verification, and predictive maintenance. Meanwhile, traditional off-site calibration remains an important service model, particularly for laboratories requiring accredited testing and specialized equipment; however, on-site and hybrid services are capturing a rising share of new demand as pharmaceutical, biotechnology, clinical, and research laboratories prioritize reduced downtime, faster turnaround, equipment traceability, and flexible calibration scheduling. The increasing adoption of electronic/motorized and automated pipettes is further supporting demand for specialized calibration and service capabilities, while digital records, automated scheduling, and integrated maintenance programs are gradually transforming the market from standalone calibration toward connected equipment lifecycle management.

Mergers and Acquisitions

Mergers/acquisitions in the pipette calibration services market are expected to increase during 2025–2026, driven by growing consolidation among calibration and metrology service providers. Buyers are increasingly prioritizing accredited service capabilities, broader geographic coverage, specialized laboratory expertise, and integrated calibration and maintenance portfolios as demand for reliable, traceable laboratory services expands.

PIPETTE CALIBRATION SERVICES MARKET: MERGERS AND ACQUISITIONS, JANUARY 2025–AUGUST 2026

Company Revenue Share Details

The total market share of the top three players is estimated at 15–25%, indicating a fragmented pipette calibration services market with significant competition among established service providers and laboratory equipment companies. This level of fragmentation suggests that no single company has dominant control of the market, leaving considerable opportunities for expansion and consolidation. The top three players, Eppendorf SE, Sartorius AG, and Thermo Fisher Scientific Inc., have strong positions supported by established laboratory equipment portfolios, technical expertise, customer relationships, and global service capabilities. The presence of multiple players with varying service offerings further reflects the competitive nature of the market and creates opportunities for companies to strengthen their positions through service expansion, geographic reach, calibration capabilities, and strategic acquisitions.

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LONDON, ON, Sept. 14, 2026 /CNW/ — Closer, the conveyancing platform used by over 600 real estate law firms across Ontario, today announced its general availability to law firms in Alberta. The launch follows a 3-month early access program with 14 firms in Calgary, Edmonton, and across Alberta.

For years, conveyancing technology has suffered from stagnation, leaving legal professionals to rely on legacy software that fails to adapt to modern operational pressures. Closer enters Alberta as a direct response to a market underserved by existing platforms, offering a purpose-built alternative that streamlines property transactions and eliminates workflow bottlenecks.

Built for Alberta practice

Protocol matter workflow. Matters follow Western Law Societies’ Conveyancing Protocol closings, with the required documents and undertakings built in.Alberta precedent library. Hundreds of documents drafted for Alberta practice, including Transfers of Land, Affidavits of Value, and Dower Affidavits.Client-facing intake. Buyers and sellers submit details and documents through a secure portal that populates matters automatically and is included at no extra cost.Digital identity verification. Treefort and FCT Client ID Verification integrations supporting client identification and fraud reduction.In-platform Alberta title searches. Title and plan searches run through SPIN2 without leaving the matter, with support for ARLO as it becomes the system of record.Lender and mortgage instruction processing. Digital handling of mortgage instructions from major Canadian lenders through FCT’s Lender Lawyer Connect and Sync included at no extra charge.Title insurance ordering in-platform. Integrations with FCT, Stewart Title, and Chicago Title.Integrated e-signing: Built-in DocuSign with SignIT for all standard real estate documents, allowing clients to sign remotely with zero transaction or add-on fees.Alberta-based onboarding and support. Paralegals and product specialists based in Alberta, available 8:00 a.m. to 6:00 p.m. MT, backed by industry-leading 11-second response time and 99% client satisfaction rate.

“The transition to ARLO signals a new era of digital transformation for Alberta conveyancers. We’re excited to introduce Closer to the market at a time when firms are ready for real innovation. It represents the modern standard for property transactions, far surpassing what legacy platforms or basic software can offer.” said Harrison Kelly, CEO of Closer. “We designed Closer for Alberta to provide law firms with a modern, high-performance conveyancing solution without the heavy financial markup.”

Availability

Closer is available for Alberta firms today with exclusive early-adopter pricing for the first 6 months. Book a demonstration here.

About Closer

Closer is a conveyancing software platform for Canadian real estate law firms, supporting residential purchase, sale, refinance and transfer matters from intake through final report. Closer connects firms to title insurers, lenders, land registries, and identity verification providers in a single workflow, and is used by over 600 firms across Ontario and Alberta. Visit our website here to learn more.

Website: www.closer.ca 

SOURCE Closer