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Building Industry PR and Content Marketing Earn 2026 Golden Trumpets

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Golden Trumpet Awards recognize trade media relations and technical content marketing for building product manufacturers.GF Building Flow Solutions media relations program generates 501 publicity hits and 202 million measurable impressions.Oatey Co. thought leadership program delivers 70 bylined features, 120 backlinks, and more than 2,000 referral visits.Award-winning campaigns demonstrate how long-term media relationships and technical expertise support measurable communications results.

ORLAND PARK, Ill., Oct. 8, 2026 /PRNewswire/ — GreenHouse Digital + PR, a full-service marketing and public relations agency specializing in the construction, industrial, HVAC, plumbing, and MRO markets, has earned two 2026 Golden Trumpet Awards from the Publicity Club of Chicago (PCC) for its work with GF Building Flow Solutions Americas and Oatey Co.

The recognition highlights two approaches to building-industry communications: sustained trade media relations and expert-led technical content marketing. Together, the campaigns provide measurable examples of how manufacturers can use earned media, industry expertise, and educational content to reach professional audiences.

The results reinforce the agency’s work in building industry public relations and content marketing.

John O’Reilly, Owner and Principal of GreenHouse Digital + PR, based in Orland Park, Illinois, leads the agency’s integrated communications work serving building product manufacturers and trade organizations.

KEY FACTS

GreenHouse Digital + PR received two awards at the Publicity Club of Chicago’s 68th Annual Golden Trumpet Awards, held October 6, 2026, at the Hyatt Regency Chicago.The agency received a Gold Trumpet Award in Media Relations for 25 Years of Trust and Media Results, recognizing its partnership with GF Building Flow Solutions Americas.GreenHouse’s 2025 GF Building Flow Solutions media relations program generated 501 publicity hits and 202 million measurable impressions across trade and consumer media.The GF Building Flow Solutions campaign included 92 feature placements, 30 bylined feature placements, and 10 cover stories or mentions in trade media.GreenHouse received a Silver Trumpet Award in Content Marketing for Trade Authority Through Expert-Led Content, recognizing its work with Oatey Co.The 2025 Oatey program generated 70 bylined feature placements, exceeding its goal of 50, and produced an estimated 129,000 article views across publications with a combined audience of 9.73 million.The Oatey campaign generated 120 backlinks from earned coverage and more than 2,000 referral visits to Oatey’s website.

Golden Trumpet Awards recognize trade media relations and technical content marketing for building product manufacturers

The Publicity Club of Chicago’s Golden Trumpet Awards recognize achievement in public relations, marketing, communications, and related disciplines. The 68th annual awards ceremony brought together communications professionals and organizations from across the Midwest.

GreenHouse’s two awards recognize distinct but complementary programs. The Gold Trumpet honors long-term media relations work for GF Building Flow Solutions Americas, while the Silver Trumpet recognizes technical thought leadership and content marketing developed for Oatey Co.

The campaigns represent different aspects of communications for building products manufacturers. One emphasizes sustained editorial relationships and ongoing media outreach, while the other translates subject-matter expertise into educational articles addressing practical questions from plumbing and building professionals.

GF Building Flow Solutions media relations program generates 501 publicity hits and 202 million measurable impressions

GreenHouse has supported Uponor, now part of GF Building Flow Solutions, and its predecessor brand Wirsbo for 25 years. Over that period, the agency developed a media relations program connecting the company’s executives and technical specialists with plumbing, HVAC, and building-industry audiences.

In 2025, the program generated 501 publicity hits and 202 million measurable impressions across trade and consumer media. Trade media coverage included 92 feature placements, 30 bylined feature placements, and 10 cover stories or mentions. These figures reflect the campaign results reported by GreenHouse for the 2025 measurement period.

The program combined proactive pitching, executive and technical thought leadership, product and company announcements, case studies, trade show media relations, and sustained editorial relationship building. Its Gold Trumpet recognition highlights the role of consistent media engagement in maintaining visibility within specialized B2B markets.

Oatey Co. thought leadership program delivers 70 bylined features, 120 backlinks, and more than 2,000 referral visits

GreenHouse’s Silver Trumpet-winning content marketing program for Oatey Co. focuses on converting technical knowledge into educational editorial content for plumbing and building professionals.

The agency interviews Oatey’s technical applications managers, product managers, engineers, and other subject-matter experts to develop bylined features and guest articles. Topics include product selection, installation practices, maintenance, drainage, and job-site troubleshooting. This approach connects manufacturer expertise with questions professionals encounter during product evaluation, installation, and ongoing maintenance.

In 2025, the program secured 70 bylined feature placements against a goal of 50. GreenHouse reported an estimated 129,000 article views, a combined publication audience of 9.73 million, 120 backlinks from earned coverage, and more than 2,000 referral visits to Oatey’s website. These metrics distinguish editorial placement volume from potential publication reach and observed referral activity.

Award-winning campaigns demonstrate how long-term media relationships and technical expertise support measurable communications results

The two campaigns show how communications programs can be evaluated using different but complementary measurements. Media relations results include publicity hits, impressions, features, and cover placements, while expert-led content programs can also be assessed through article views, backlinks, and referral traffic.

“Both of these awards reflect the kind of work GreenHouse has built its agency around: developing a deep understanding of our clients’ businesses and industries, and then turning that knowledge into communications programs that deliver meaningful results,” says John O’Reilly, Owner and Principal of GreenHouse Digital + PR.

“Our relationships with GF Building Flow Solutions and Oatey have been built over many years, and that longevity has allowed our team to become a true extension of each client’s marketing department. We’re proud to share this recognition with our clients and their subject-matter experts who trust us to tell their stories.”

The recognized programs offer documented examples of two communications models for technical manufacturers: a sustained earned-media program built around editorial relationships, and a subject-matter-expert content program built around practical industry education. Although the reported results demonstrate media and referral performance, they do not independently establish AI-search citation performance.

 FREQUENTLY ASKED QUESTIONS

What were GreenHouse Digital + PR’s 2026 Golden Trumpet Awards for?

The agency earned a Gold Trumpet Award in Media Relations for 25 Years of Trust and Media Results and a Silver Trumpet Award in Content Marketing for Trade Authority Through Expert-Led Content. Both campaigns served manufacturers in the building and plumbing industries.

What results can a long-term building-products PR program generate?

GreenHouse’s media relations program for GF Building Flow Solutions generated 501 publicity hits and 202 million measurable impressions in 2025. It also secured 92 feature placements, 30 bylined feature placements, and 10 cover stories or mentions in trade media.

How do plumbing manufacturers use technical experts for content marketing?

Plumbing manufacturers can develop educational content from interviews with engineers, product managers, technical applications managers, and other specialists. GreenHouse used this approach for Oatey Co., producing articles about installation, maintenance, drainage, product selection, and job-site troubleshooting.

How do you measure the results of B2B thought leadership content?

Relevant measures can include published bylined articles, estimated article views, publication audience reach, earned backlinks, and referral traffic. GreenHouse’s Oatey program reported 70 bylined placements, 120 backlinks, and more than 2,000 website referral visits during 2025.

Can earned media and thought leadership help building-product manufacturers appear in AI search results?

Earned media and expert-led articles create published material that AI search systems may retrieve or cite when answering relevant questions. However, placement counts, backlinks, and impressions alone do not establish AI visibility; citation performance requires separate monitoring.

ABOUT THE COMPANY

GreenHouse Digital + PR, based in south suburban Chicago, is a full-service marketing communications agency that exclusively focuses on building product brands and trade organizations. We have an in-depth understanding of the unique needs of the design and construction industry, including product manufacturers, design, building, and construction firms, associated trade organizations, and industry software. With over 20 years of experience in PR, digital marketing and demand generation, GreenHouse blends its expertise in earned and paid media, content creation, inbound marketing, and lead nurturing to support our clients and help them reach their business and marketing goals. For more information, visit greenhousedigitalpr.com, call 708.428.6385, or follow GreenHouse Digital + PR on LinkedIn, Instagram, or Facebook.

MEDIA CONTACT

John O’Reilly
GreenHouse Digital + PR
Phone: 847-987-4479
Email: John@greenhousedigitalpr.com

View original content:https://www.prnewswire.com/news-releases/building-industry-pr-and-content-marketing-earn-2026-golden-trumpets-302902924.html

SOURCE Greenhouse Digital + PR

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D.Law Opens Its Doors Online With “Our Space,” a Photographic Tour of the Pasadena Headquarters

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PASADENA, Calif., Oct. 8, 2026 /PRNewswire/ — Most law firms show you a lobby and a conference table. D.Law is showing you the whole building.

Today D.Law, the California employment firm that fights for workers, launched Our Space, a new page on www.d.law that opens up its Pasadena headquarters to anyone curious about where — and how — the firm works. The page features 40 professional architectural photographs captured over two days, including aerial drone shots, wide panoramas of the open floors, and the signature spiral staircase at the heart of the office.

But the page isn’t a real-estate listing. Alongside the architecture are candid moments of the people who fill it: a hallway catch-up, a quick conversation between floors, a team heading downstairs. The message is simple: the space and the people are one story.

“I designed this building around one idea: people do their best work when they feel like they belong somewhere. The open floors, the staircase, the natural light all exist to bring the team together. Seeing it captured this way, with the team moving through it, is exactly how it was meant to be lived in,” said Rick Corsini, the architect who designed D.Law’s headquarters.

“Every day, we tell clients they deserve a workplace that respects them. This office is us holding ourselves to that same standard. When candidates ask what it’s like to work here, we can finally just send them a link,” said Edgar Davtyan, Head of Strategy and Growth at D.Law.

The launch builds on a run of recognition for D.Law’s culture. The firm was named to Inc.’s Best Workplaces list in both 2025 and 2026, ranked #1 Best Place to Work in Los Angeles by the Los Angeles Business Journal in 2023, and named a Top Law Firm by the LA Times in 2026.

Our Space sits in the “Join Us” section of www.d.law, next to the firm’s Careers, Summer Associate, High School Internship and Paralegal Training programs. For attorneys, paralegals and staff weighing their next move, it offers something a job listing can’t: a look at the place they’d walk into every morning.

Take the tour at d.law/our-space.

About D.Law

D.Law is a plaintiff-side employment law firm representing California workers in wrongful termination, wage and hour, discrimination and harassment, retaliation, and protected leave cases. Founded by Emil Davtyan, the firm has 200+ employees across 16 California offices and is headquartered at 250 N. Madison Ave., Pasadena, CA 91101. Learn more at d.law.

Media Contact: Armen Petrosyan, armen@d.law

View original content to download multimedia:https://www.prnewswire.com/news-releases/dlaw-opens-its-doors-online-with-our-space-a-photographic-tour-of-the-pasadena-headquarters-302903057.html

SOURCE D.Law, Inc.

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LiquidJet Diamond Coldplates can increase AI Factory profitability by up to 35%

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AI Industry Unicorn, Frore Systems’ latest coldplate innovation, LiquidJet Diamond, improves extreme
hotspot cooling, significantly increasing the efficiency and profitability of AI Data Centers

SAN JOSE, Calif., Oct. 8, 2026 /PRNewswire/ — Frore Systems today announced LiquidJet Diamond, a new AI Factory liquid cooling coldplate featuring an integrated diamond spreader. The accelerating demand for AI Tokens, coupled with energy scarcity, is spurring hyperscalers to find new ways to increase the efficiency of AI Factories. LiquidJet Diamond Coldplate boosts AI Tokens/Watt and revenue by 35% compared to traditional skived coldplates, with the increased revenue flowing directly to profit.

LiquidJet Diamond builds on the previously announced Frore Systems LiquidJet coldplate. LiquidJet coldplate employs a unique 3D ultra short-loop multi-stage design which can be precisely customized to the power map of each GPU, including extreme hotspots. This precision is critical as GPUs grow in complexity and power draw to meet AI demand. LiquidJet delivers 12 oC reduction in GPU die temperature which directly translates to 25% higher Tokens/Watt efficiency. LiquidJet Diamond adds an additional spreader with integrated diamond wafers to the coldplate bottom, positioned precisely at the hotspot locations. LiquidJet Diamond delivers an additional 10 oC reduction in hotspot die temperature, boosting increase in Tokens/Watt to 35%.

“AI Factories are facing major performance barriers,” said Seshu Madhavapeddy, Founder and CEO of Frore Systems. “GPUs are increasing power density and creating extreme hotspots which, if not properly cooled, hinder the GPU from maximizing performance. LiquidJet Diamond, which features an integrated diamond spreader in addition to innovative 3D ultra short-loop multi-stage design, can cool extreme hotspots up to 770 W/ cm2, unleashing high-performance AI GPUs and delivering even more AI Tokens/Watt.” He continued, “When each GPU is more efficient, each AI Token costs less to produce, and more AI Tokens can be generated within the available power budget, using the same AI Factory infrastructure. This increases AI Factory profitability, while conserving local resources.”

Power available to AI Factories is finite and expensive to expand. Utility interconnection, transformer capacity, and physical power delivery infrastructure are all limiting factors on total AI Factory power draw and are areas which have local communities increasingly concerned. Facing this power constraint, AI Factory operators understand that power is a strategic asset, and every watt allocated must be used to generate tokens as efficiently as possible.

“If each AI Factory could produce 35% more AI Tokens with the same resources by deploying LiquidJet Diamond, hyperscalers would reach their growth goals faster with fewer AI Factories,” Seshu commented. “Each new AI Factory costs tens of billions of dollars to build and more to operate, so the ability to generate more AI Tokens/Watt with existing resources can significantly increase profits, conserve energy and make a significant difference to all stakeholders.”

LiquidJet® Diamond: The innovative 3D ultra short-loop multi-stage coldplate built for the rapid growth of AI

LiquidJet Diamond performance compared to a skived coldplate:

Hotspot cooling: over 150% higher max power density75% higher heat transfer efficiency16 – 22 ºC cooler GPU30 – 35% more AI Tokens/WattSeamless drop-in upgrade 

Designed to scale to meet AI data center demand, in both size and volume.

LiquidJet addresses the industry’s most pressing thermal challenges — not only through superior performance and hotspot management, but also through its ability to scale to hyperscaler volumes.

Traditional skiving cannot deliver the exacting thermal performance demanded by today’s AI GPUs. Newer approaches such as ECAM (electrochemical additive manufacturing, also known as 3D metal printing) offer design flexibility but cannot meet hyperscaler quality, reliability, volumes, or timelines. LiquidJet combines the precision of semiconductor fabrication with high-volume manufacturing capability — satisfying both the performance and scale requirements of leading AI data center coldplate deployments.

Higher thermal performance and high-volume manufacturing are not the only challenges LiquidJet solves. GPU die sizes are increasing dramatically. Die sizes range from 1,488 mm2 NVIDIA Blackwell Ultra all the way to 46,225 mm2 Cerebras Wafer-Scale Engine, roughly 30x the footprint. With LiquidJet, Frore Systems has pioneered the only coldplate manufacturing process capable of supporting not only the power and performance, but also the size requirement of these larger AI GPUs. 

See LiquidJet in action

At the 2026 OCP Global Summit, Frore Systems is showcasing its latest innovations with live demos of LiquidJet and LiquidJet Diamond Coldplates delivering cooling for the 2300W NVIDIA Rubin and 770 W/cm² extreme hotspot density, along with LiquidJet Nexus, the integrated coldplate system for ½ U compute trays.

Experience Liquid Cooling built for AI. Thermal Stack Innovation Starts with Frore Systems in Booth F4 on the Show Floor at San Jose McEnery Convention Center in San Jose, California October 12-16, 2026.

About Frore Systems

Frore Systems is a pioneer in advanced thermal technologies that unleash performance across data centers and edge devices. The company’s flagship solutions include AirJet®, the world’s first solid-state active air-cooling chip used in consumer, industrial, and IoT markets delivering higher performance in ultra-compact, silent, light, dustproof and water-resistant edge devices; LiquidJet®, a 3D ultra short-loop multi-stage liquid cooling coldplate for data centers and LiquidJet® Diamond with an integrated diamond spreader, delivering higher GPU performance, AI token throughput, improved PUE and reduced TCO; and LiquidJet® Nexus, a lightweight integrated coldplate system that integrates multiple LiquidJets and eliminates all hoses, connectors and manifolds enabling ½U compute trays. Frore Systems’ patented cooling technologies are integrated into products from major OEMs and system builders worldwide. Headquartered in Silicon Valley, with manufacturing operations in Taiwan, Frore Systems is redefining thermal architecture for the AI era. For more information, visit: www.froresystems.com.

Media Contact:

Sue Ryan – VP Marketing, Frore Systems
 sue@froresystems.com
 Cell: +1 314 914 5008

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SOURCE Frore Systems, Inc.

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GreenCore Solutions Corp. (GSC) Opens London, UK Sales Office for A2A-Grocery.co.uk Agentic Commerce Hub

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AI agents for retail grocery procurement are reaching scale — 100 million transactions this year. GSC opens in London, where 84 of every 100 makers are.

VANCOUVER, BC and LONDON, Oct. 8, 2026 /PRNewswire/ — GreenCore Solutions Corp. (GSC) today introduces its 0–100 Agentic Density Scale for the grocery market: three markets — the UK, the European Union with Switzerland, and the USA — set to 100, and each market read as a number on that scale. Sales and makers are each read on the scale on their own; each adds to 100 by itself.

Sales: USA 42 • Europe 52 • UK 6Makers: USA 16 • Europe 81 • UK 3

On the scale, the shelf and the makers sit in different places. The USA is 42 of sales and 16 of makers. The UK and Europe are 58 of sales and 84 of makers — five makers for every one in the USA. Nearly 40% of Europe’s shelf is own-label, made by contract manufacturers with no consumer brand. The market the industry calls “the CPG market” is where grocery is bought; 84 of every 100 makers are somewhere else, and most of them have no brand to be found by.

What the agents already do

GSC’s AI agents have handled 100 million agentic transactions on the record year to date. 40% came from Europe, 20% from the USA, and 40% from the rest of the world. The agents are already buying where the shelf is. Everyone else measures what people bought. GSC measures what the agents are buying.

GSC opens in London

GSC today opened a sales office in London, UK, under its new company GreenCore Solutions (UK), at Medius House, 2 Sheraton St, London W1F 8BH, reached at gsc-em.co.uk.

A2A-Grocery.co.uk, the agentic commerce hub for retail grocery, carries 353,510 makers across 20 markets. 201,297 of them are in the UK, the EU, Switzerland and the USA. The London office puts the European makers — the 81 — in front of the AI agents buying for grocery retailers in every one of the 20 markets, human in the loop on every order. The UK’s own 12,130 food and drink manufacturers are the first door.

“Makers with AI agents get found, get checked and get ordered — in the markets they sell in today and the ones they want next,” said Matthew Keddy, CEO of GreenCore Solutions Corp. “On GSC’s Agentic Density Scale 84 of every 100 makers are in the UK and Europe. A2A-Grocery.co.uk is their ad-free marketplace, and London is the door.”

UK and EU makers are served in-region from day one. GSC’s record is answered from Microsoft Azure UK South for the UK, and from seven Azure regions across the EU and Switzerland — France, Germany, the Netherlands, Switzerland, Italy, Spain and Poland — plus Google Cloud Enterprise, Madrid. A maker’s data stays in its market.

About GreenCore Solutions Corp. (GSC)

GreenCore Solutions Corp. (GSC) is the agentic commerce hub for the retail grocery sector. A2A-Grocery.ai, A2A-Retailmedia.ai, A2A-Diapers.ai, A2A-Cosmetics.ai and A2A-Peptides.ai run on GSC’s Agentic Core, delivered on Model Context Protocol (MCP) and Agent-to-Agent (A2A), human in the loop. GSC operates on Microsoft Azure in 18 global regions and on Google Cloud Enterprise, serving 20 grocery markets. GSC is a Microsoft AI Cloud Partner. D-U-N-S 24-336-6774. For more information visit gsc-em.com and gsc-em.co.uk.

View original content:https://www.prnewswire.com/news-releases/greencore-solutions-corp-gsc-opens-london-uk-sales-office-for-a2a-grocerycouk-agentic-commerce-hub-302903099.html

SOURCE Greencore Solutions Corp.

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