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12 Top Press Releases from September

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Including a Toys”R”Us expansion, Beyonce’s birthday gift to fans, Dyson’s toothbrush with a camera and the newest Jeep Wrangler.

Plus, a recap of September’s trending topics, including the anniversary of 9/11 and the start of football season.

NEW YORK, Oct. 9, 2026 /PRNewswire/ — With thousands of press releases published each month, it can be difficult to keep up with everything on PR Newswire. To help journalists and consumers stay on top of the month’s most newsworthy and popular releases, here’s a recap of some major stories from the last month that shouldn’t be missed.

The list below includes the headline (with a link to the full text) and an excerpt from each story. Click on the press release headlines to access accompanying multimedia assets that are available for download.

Toys”R”Us® Announces Major U.S. Expansion With 120 New Standalone Stores Opening This Holiday Season
The new standalone Toys”R”Us stores will feature a curated assortment of the season’s hottest toys, collectibles and must-have gifts from the world’s most popular toy brands and latest movies, including LEGO®, Barbie®, Hot Wheels®, Pokémon, KPop Demon Hunters, and more.Introducing the All-New SIG SAUER P385
Unveiled at the premier SIG NEXT event, the SIG SAUER P385 delivers a dramatically reduced felt recoil for a softer, flatter, and faster shooting experience and provides maximum modularity with its innovative new fire control unit (FCU).Beyoncé Marks Her Birthday with the Release of a Remastered Deluxe “B’DAY” Album
B’DAY was essentially her first visual album, with short films that explored the making of a relationship in full, through every turn. It was a conceptual project, urgent and captivating. Its themes of finding one’s confidence, liberation, audacity and compatibility are as relevant today as they were two decades ago.Dyson CameraJet: The first toothbrush with a camera and a jet, to target the gaps and remove plaque between your teeth
The Dyson CameraJet™ is the only toothbrush with a camera powered by Gap Optical Targeting™ to identify gaps between teeth and precision-floss while you brush. Gap Optical Targeting™ analyzes 28 live images per second to identify and target gaps between teeth in real time, triggering a precision jet burst of mouthrinse where it is needed.Sony Electronics and Hello Kitty Team Up for Limited-Edition Headphone Collection
Available only through the Sony Store, the collection pairs select Sony headphones with exclusive Hello Kitty collaboration merchandise, bringing together Sony’s premium audio experience and Hello Kitty’s iconic charm. Pre-orders begin later this holiday season.Six Flags Acquires Iconic ArieForce One, Bringing Fan-Favorite Roller Coaster Back to Life
The celebrated steel roller coaster captured the imagination of thrill-seekers around the world and quickly earned recognition as one of the most acclaimed coaster experiences of the modern era. Six Flags will introduce the attraction at one of its parks during the 2028-2029 operating seasons.GoPro Enters into Definitive Agreement to Merge with Starman Optical, Inc.
GoPro will remain a publicly listed company and will continue to fully support its existing consumer products and its subscription and cloud platform while investing in growth and a broader, diversified product roadmap. Starman’s U.S.-made optical transceivers are expected to be added to GoPro’s portfolio, extending the Company’s reach into the large and rapidly growing market for AI infrastructure in optical transceivers.Casio to Release Limited-Edition Timepiece Celebrating MR-G 30th Anniversary.
To commemorate the 30 years since the debut of MR-G in 1996, Casio drew from metal leaf, embodying tradition and innovation. The design expresses a strength that transcends time through the theme of haruka (eternity). Metal leaf artist Hiroto Rakusho created an original artwork, which together with the timepiece design brings the world of haruka to life.A Civilian Legend Reimagined: Jeep® Brand Introduces 2027 Jeep Wrangler JL-2A
The 11th drop in the Jeep® brand’s Twelve 4 Twelve series, the 2027 Jeep Wrangler JL-2A celebrates the Willys CJ-2A, the first Jeep vehicle designed specifically for civilian use. Built on the Wrangler Rubicon platform, this special edition blends legendary Trail Rated capability with authentic design cues that pay tribute to the original Willys CJ-2A.Group of leading international financial institutions to establish stablecoin enterprise
The new company, whose name will be announced in due course, intends to operate globally, with its initial focus on a USD-denominated stablecoin offering and a longer-term ambition of expanding issuance into stablecoins denominated in additional G7 currencies, with a EUR offering as a priority.Medici Brands Raises $250 Million in Series B Funding
The new capital will be used to accelerate Medici’s next phase of growth, including expanding HallPass’ retail presence and product portfolio, extending David into new formats and categories, advancing product innovation, and building the infrastructure required to support launching and scaling new brands such as Rowdy.Kyndryl completes acquisition of Healthcare IT Leaders, LLC
The acquisition strengthens Kyndryl’s ability to help healthcare providers and payors modernize mission-critical technology environments by combining Healthcare IT Leaders’ healthcare consulting and application managed services expertise with Kyndryl’s infrastructure and AI capabilities.

Read more of the latest releases from PR Newswire.

Trending Topics

In addition to the newsworthy headlines above, the PR Newswire team spotted several larger trending topics dominating headlines in September:

Labor Day: As summer drew to a close, companies sent a variety of press releases to mark Labor Day, including events, deals and more. Releases covering water and boat safety tips, holiday home appliance deals and one-of-a-kind entertainment events were just a few that crossed the wire last month.Football Season: Sports fans rejoiced as another football season kicked off in September. From new athlete partnerships to gameday snacks, events and beyond, there was a wave of football-related press releases. Gameday snack favorites like Cheez-It, Avocados From Mexico, Wingstop and even SPAM got in on the action, while Friskies teamed up with college football mascots to help cats in need, Aviator Nation launched its first NFL licensed collection and Sally Beauty announced a partnership with the Dallas Cowboys Cheerleaders.Anniversary of 9/11: A number of PR Newswire customers commemorated the 25th anniversary of the September 11, 2001, attacks. Press releases announced fundraising initiatives, anniversary events, volunteer efforts and more. A commemorative public art installation, scholarship program for families impacted by the attacks, memorial stair climbs and an anniversary reflection from the TSA were just a few of the announcements shared via PR Newswire.

Coming Up: In October, Halloween-focused press releases are expected to ramp up, as are announcements ahead of Thanksgiving and Christmas, covering topics from the food to early deals and gift guides. October is also Breast Cancer Awareness month, so the team will be watching the health newsfeed closely.

Do you have a press release to distribute related to one of these topics? Sign up with PR Newswire to share your story with the audiences who matter most.

Helping Journalists Stay Up to Date on Industry News

These are just a few of the recent press releases that consumers and the media should know about. To be notified of releases relevant to their coverage area, journalists can set up a custom newsfeed with PR Newswire for Journalists.

Once they’re signed up, reporters, bloggers, and freelancers have access to the following free features:

Customization: Users can create customized newsfeeds that will deliver relevant news right to their inbox. Newsfeed results can be targeted by keywords, industry, subject, geography, and more.Photos and Videos: Thousands of multimedia assets are available to download and include in a journalist or blogger’s next story.Subject Matter Experts: Journalists will have access to ProfNet, a database of industry experts to connect with as sources or for quotes in their articles.Related Resources: Our journalist- and blogger-focused blog, Beyond Bylines, features regular media news roundups, writing tips, upcoming events, and more.

About PR Newswire

PR Newswire is the industry’s leading press release distribution partner with an unparalleled global reach of more than 500,000 newsrooms, websites, direct feeds, journalists and influencers and is available in more than 170 countries and 40 languages. From our innovative AI-powered PR Newswire Amplify™ platform, award-winning Content Services offerings, integrated media newsroom and microsite products, Investor Relations suite of services, paid placement and social sharing tools, PR Newswire has a comprehensive Multichannel Amplification™ catalogue of solutions to solve the modern-day challenges PR and communications teams face. For more than 70 years, PR Newswire has been the preferred destination worldwide for brands to share their most important news stories.

For questions, contact the team at media.relations@cision.com. 

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SOURCE PR Newswire

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World’s doctors call for urgent solutions to harmful false health information

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ROTTERDAM, Netherlands, Oct. 10, 2026 /CNW/ — The World Medical Association (WMA), representing doctors worldwide, is prescribing necessary steps to curb false health information that harms patients and erodes trust in evidence-informed health care.

Today, the 77th General Assembly of the WMA, meeting in the Netherlands, adopted the first-ever global policy to combat false health information. Led by the Canadian Medical Association (CMA) and the Conseil National de l’Ordre des Médecins (CNOM), the policy provides recommendations for governments, technology companies, and medical professionals to strengthen trustworthy health communication worldwide and protect public health from the harmful effects of inaccurate and misleading health claims.

“Physicians have an ethical duty to provide accurate, evidence-based health information,” says Dr. Jung Yul Park, WMA President. “But that trusted voice is increasingly competing with a flood of false and misleading content online, particularly on social media. With AI now able to produce convincing medical deepfakes at scale, this is a global threat to patient safety and public trust that demands an urgent, coordinated international response.”

The policy calls on national health authorities and governments to develop strategies to reduce the spread of and risks associated with false health information, engage social media platforms to develop stronger accountability and transparency measures and remove harmful content, and explore appropriate disciplinary action against non-compliant offenders. It also offers guidance to the medical community on navigating false health information with patients.

“False health information affects us all, sometimes with dire consequences,” says Dr. Alika Lafontaine, CMA delegate. “When inaccurate claims spread, people may reject proven treatments, postpone necessary care, discontinue evidence-based treatment, or adopt harmful practices that damage their well-being. False information can also erode trust in the clinical relationship. Physicians can counter false information one patient at a time, but we also need a systemic response to slow its spread and stop it at its sources.”

“This statement highlights the serious impact of false health information and the need for a coordinated international response. It calls on all involved in producing, publishing and disseminating health-related information to develop a greater sense of responsibility and ensure that information provided to the public is evidence-based,” says Dr. Philippe Cathala, CNOM’s delegate.

About the CMA
The Canadian Medical Association leads a national movement with physicians who believe in a better future of health. Our ambition is a sustainable, accessible health system where patients are partners, a culture of medicine that elevates equity, diversity and wellbeing, and supportive communities where everyone has the chance to be healthy. We drive change through advocacy, giving and knowledge sharing – guided by values of collaboration and inclusion.

About the CNOM :

The Conseil National de l’Ordre des médecins brings together all physicians in France, regardless of their status, specialty, or practice setting. It safeguards the independence, ethical standards, and honor of the medical profession, and serves as the guardian of the doctor-patient relationship.

SOURCE Canadian Medical Association

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AI Made Music Fast. CITY JAM Founder Pat Villaceran Says the Real Asset Is the Artist’s Own Sound

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As AI music races on speed and volume, CITY JAM’s INDUSTRY.AIFF works on what no pipeline can force: drawing original sound out of human creators.

NEW YORK, Oct. 10, 2026 /PRNewswire/ — Generative AI has made music fast, and the race in AI music is now about speed and volume. Pat Villaceran, founder of CITY JAM, says that race leaves one input untouched: original sound from human creators. Drawing that sound out of artists is both an art and a science. It is the craft behind INDUSTRY.AIFF, which takes a label’s signed-but-unfinished artists to catalog-ready work and carries them through launch.

“When you stack up the progress around AI, it’s all about speed, and about getting human creators back on track. That is an art and a science of its own,” said Villaceran. “There are blueprints in it. Anyone can copy a blueprint: the roadmap, the pipeline, the scheduling and the workflows. But you cannot force the sound to come out if it has to be an original sound. The creativity is in how you bring out and evoke insights from musicians and creatives, and that is what CREATOR LABS and INDUSTRY.AIFF do. How you do that is the expertise we have at CITY JAM.”

In tech terms, the blueprint is the easy part. A release plan can be written down and handed to anyone. Software can run it. The sound, Villaceran says, cannot.

The figures show how fast supply has moved. Luminate’s 2025 Year-End Music Report counted 106,000 tracks a day reaching streaming services in 2025, up 7% on 99,000 a day in 2024. In 2025, 120.5 million of 253 million audio tracks had ten streams or fewer. That is almost half.

A growing share of that supply is not made by people. On Deezer, fully AI-generated tracks reached almost 75,000 a day in April 2026, roughly 44% of daily uploads, and passed 50% of new uploads at the June 2026 peak. Yet AI tracks are 1 to 3% of streams on Deezer, and up to 85% of those streams were fraudulent in 2025. On Deezer, the flood is in uploads, not listening.

The CISAC and PMP Strategy study projects that generative AI “could put 24% of Music creators’ revenues at risk in 2028.” That is a projection.

The US Copyright Office is now asking what that volume costs. Its inquiry into music streaming fraud names, in its Federal Register notice, “the dilution of the royalty revenue pool” as the primary harm, and asks which industry practices may be “inadvertently contributing to streaming fraud.” Initial comments are due November 23, 2026, and replies December 21, 2026.

Detection and enforcement sit with regulators and the streaming services. CITY JAM’s work sits earlier, in the stretch between signing an artist and a finished record. The royalty pool is diluted by volume without an audience. Fully finished, genuine releases are what the pool is for, and those still depend on an artist finding a sound of their own.

So if speed is no longer the hard part, what is music for? Villaceran’s answer is the artist’s own sound. It has to be drawn out of the musician. Then the speed AI brings can serve an original sound instead of replacing it.

INDUSTRY.AIFF does this for record labels and artist services companies. It works with their signed artists from unfinished work to catalog-ready releases, and stays with them through launch.

INDUSTRY.AIFF sits within the AI-era accelerator and incubator model for music that Villaceran launched on October 9, 2026, starting with record labels. Artists get the kind of support a startup accelerator gives founders. Education and professional development sit alongside community and live jam sessions. Collaborations and commercial opportunities come with it, and so does technology.

About CITY JAM

CITY JAM is holistic, end-to-end infrastructure for the music industry, built for everyone from independent musicians to record labels and artist services companies. It runs INDUSTRY.AIFF and CREATOR LABS with a global network of experts and producers, including CITY JAM New York. Pat Villaceran founded and leads CITY JAM. She also founded the innovation agency The MooVe, and has built innovation programs for companies and founders in Asia Pacific and the United States as well as in the United Kingdom and Europe. CITY JAM brings that record to music. INDUSTRY.AIFF is CITY JAM’s program for record labels and artist services companies, and the name of its weekday letter for music label CEOs. CREATOR LABS is a holistic support system for independent musicians. It is a separate offering and is not part of INDUSTRY.AIFF. CITY JAM is a brand of HINABI PRIVE, INC. For updates, follow CITY JAM on LinkedIn.

Media contact: CITY JAM, press@themoove.co

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SOURCE CITY JAM

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APsystems to Showcase Advanced C&I Energy Storage Solutions at Smart Energy Forum 2026

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PRAGUE, Oct. 10, 2026 /PRNewswire/ — October 14–15, 2026, APsystems will present its latest solar and energy storage solutions at Smart Energy Forum (SEF) 2026, held on October 14-15 at PVA EXPO PRAHA in Letňany, Prague. Visitors are invited to meet the APsystems team at Booth 1-10 and discover a comprehensive portfolio of solutions spanning commercial & industrial energy storage, residential storage, DIY energy storage, and microinverter technologies.

As Europe’s energy landscape continues to evolve, the integration of solar generation, energy storage, and intelligent energy management is becoming increasingly important. Commercial and industrial customers are seeking energy storage solutions that deliver exceptional safety, long-term reliability, and operational flexibility. These market demands are at the heart of the technologies APsystems will present in Prague.

Advanced Liquid-Cooled C&I Energy Storage in Focus

Taking center stage at the APsystems booth will be the APstorage 261L and APstorage 2000L, two all-in-one liquid-cooled energy storage systems designed to meet the needs of demanding commercial and industrial projects.

The APstorage 261L is a robust industrial-grade solution engineered for challenging environments. It features a four-layer fire protection architecture, IP65-rated battery packs, and a C4/C5 anti-corrosion cabinet for enhanced durability. The system has successfully passed the rigorous UL 9540A fire propagation test, further validating its industry-leading safety performance. Its all-in-one design supports up to ten units in parallel, providing up to 2 MWh of storage capacity, while its compact 1.3 m² footprint and factory pre-assembled configuration can reduce on-site installation time by more than 40%.

For larger-scale applications, the APstorage 2000L delivers utility-grade performance with system availability exceeding 99%. Its cluster-level independent management architecture ensures continued operation even in the event of a PCS failure. Equipped with advanced grid-forming capabilities, the system supports black-start functionality and reliable performance in both weak-grid and off-grid environments. It also maintains full-rated output at ambient temperatures of up to 50°C, making it suitable for a wide range of operating conditions.

Residential Storage, DIY Solutions and Microinverters

In addition to its C&I portfolio, APsystems will showcase the ELT-12 three-phase AC-coupled residential energy storage solution, paired with the APbattery 51.2V / 10.24 kWh battery system. The company will also feature the APB-U-16L, its latest high-capacity 16 kWh battery, providing homeowners with even greater flexibility when designing residential storage systems.

Visitors will also have the opportunity to discover Lake-6, a single-phase plug-in AC-coupled energy storage system featuring an integrated 6 kWh battery and 2,500 W charging and discharging power. Designed for simplicity and ease of installation, Lake-6 makes DIY and residential energy storage more accessible than ever.

Completing the lineup is the QT2D, APsystems’ proven three-phase microinverter solution. Offering module-level monitoring and control, the QT2D combines high efficiency, safety, and intelligent energy management, making it an excellent choice for both residential and commercial solar installations.

Meet APsystems in Prague

Throughout SEF 2026, APsystems product specialists and sales representatives will be on hand to demonstrate the company’s latest technologies, answer technical questions, and discuss project opportunities and potential partnerships.

Visitors can also take part in interactive games and activities at the booth for a chance to win exclusive APsystems giveaways while exploring the full range of solutions on display.

Visit APsystems at Booth 1-10, PVA EXPO PRAHA, Prague, on October 14-15, 2026.

For more information, please visit APsystems to Showcase Advanced C&I Energy Storage Solutions at Smart Energy Forum 2026 – APsystems EMEA 

View original content to download multimedia:https://www.prnewswire.co.uk/news-releases/apsystems-to-showcase-advanced-ci-energy-storage-solutions-at-smart-energy-forum-2026-302905058.html

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