Technology

Shoplazza Collaborates with TikTok to Bring Product Discovery Closer to Purchase

Published

2 hours ago

October 19, 2026

The collaboration supports TikTok’s new agentic commerce experiences, with a focus on helping merchants turn customer interest into sales.

TORONTO, Oct. 19, 2026 /PRNewswire/ — Shoplazza, an AI-native commerce operating system, recently announced it is working with TikTok to support new agentic commerce shopping experiences. The collaboration reflects a shared focus on shortening the path from product discovery to purchase and helping merchants make more of the demand their content and advertising generate.

TikTok introduced Buy Direct and Shopping Assistant on October 5, naming Shoplazza among its commerce and payment partners. Buy Direct lets consumers buy directly from brands within TikTok, without being redirected to an external storefront. It uses Universal Commerce Protocol (UCP) to connect with merchant systems, while brands remain the Merchant of Record.

Shopping Assistant answers product questions using merchant-supplied information on product pages within TikTok’s in-app browser. Shoppers can get the details they need before proceeding to checkout on the merchant’s website within the same browser.

For merchants, a shorter purchase journey can help protect the value of their customer acquisition spending. Redirects and repeated forms add friction just as a shopper is ready to buy. Losing that purchase means losing potential revenue after already paying to attract the customer.

“As platforms automate more decisions, performance increasingly depends on how well data, creative and checkout work together,” said Chao Xu, Director at Shoplazza. “TikTok’s new shopping experiences make it easier to buy while interest is fresh, helping merchants turn that interest into revenue and use each transaction to inform smarter marketing decisions.”

Shoplazza sees these developments as part of a broader convergence between advertising platforms and commerce infrastructure. From transaction data sharing and Instant Pages to Buy Direct, the opportunity is to help algorithms understand completed purchases more accurately while making it easier for shoppers to follow through.

The collaboration builds on an established relationship. Shoplazza’s merchant admin already supports catalog syncing, TikTok Pixel and Events API setup. In May, it was the sole winner of the TikTok Partner Innovation Award for Innovation in Marketing Technology – Commerce. In July, it joined the first group of TikTok for Business Agentic Hub partners, introducing AI Skills that connect store data and business insights with TikTok’s advertising intelligence.

About Shoplazza

Shoplazza is a global AI-native commerce operating system that enables brands to build, launch, and scale their online businesses. Built on an AI agent-native framework, Shoplazza integrates storefronts, marketing, payments, and operational workflows into a unified system designed to support scalable, long-term growth across global markets. Learn more at https://www.shoplazza.com/.

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SOURCE Shoplazza

Technology

Why We Still Appreciate Bada Shanren’s Works Today

Published

10 minutes ago

October 19, 2026

NANCHANG, China, Oct. 19, 2026 /PRNewswire/ — A report from Jiangxi International Communication Center (JXICC): The year 2026 marks the 400th anniversary of the birth of Bada Shanren. He was an outstanding master of Chinese calligraphy and painting. His works are treasures of traditional Chinese calligraphy and painting, embodying profound Chinese aesthetics and humanistic heritage, and exerting a far-reaching influence on international art.

Recently, the Event for the 400th Birth Anniversary of Bada Shanren “The Cosmos as Inner Heart: International Youth Step Into Bada Shanren’s World of Art” was held in Qingyunpu District, Nanchang City, Jiangxi Province— the hometown of Bada Shanren. Chinese and foreign youth representatives and guests from 19 countries and regions including the United States, Russia, Morocco, Turkmenistan and the Republic of Korea participated.

Brushstrokes Without Borders: A Cross-Cultural Art Dialogue

Four hundred years of ink transcends borders. Even with different cultural backgrounds and languages, people can transcend cultural differences and feel the resonance brought by art. Khollii, a Tajik student studying in Jiangxi, was captivated by the distinctive charm of Bada Shanren’s artworks and shared her story about brushstrokes, “This powerful personal expression aligns closely with the pursuit of individuality in Western modern art.”

Bada Shanren’s 400-Year-Old Inner Story Unfolds to Twin Students

Mexican twin international students Luis and Erick are studying in Jiangxi. At first, they were confused by Bada Shanren’s paintings, depicting fish and birds with upturned eyes amid expansive blank spaces. After learning about the artist’s life, they sensed the unyielding emotion in his brushwork. They hope to act as a cultural bridge, sharing the timeless charm of this Jiangxi master’s art with global audiences.

Why We Still Appreciate Bada Shanren’s Works Today

Why do we still appreciate Bada Shanren’s works today? As a foreigner, Mickie from Panama has her answer. To understand Bada Shanren’s works do not need mastery of classical Chinese, thorough knowledge of the complex history of the Ming Dynasty, or deep research into every detail of his life. “Simply feeling the emotions conveyed in his paintings can spark a spiritual dialogue across hundreds of years.”

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SOURCE Jiangxi International Communication Center(JXICC)