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Alternative Data Market to Reach USD 40.35 Billion by 2035 as AI Developers and Corporations Expand Data Buying, Credence Research Finds

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LONDON, Oct. 21, 2026 /PRNewswire/ — Credence Research Inc. has added a new global Alternative Data Market study to its market intelligence portfolio, examining the competitive, technological and regulatory factors shaping demand through 2035.

The global alternative data market was valued at USD 6.32 billion in 2025 and is projected to increase to USD 7.56 billion in 2026 before reaching USD 40.35 billion by 2035, according to Credence Research. The forecast represents a 20.37% compound annual growth rate from 2025 to 2035. All market sizes, segment shares and regional shares are Credence Research estimates.

Key Takeaways

Credence Research estimates 2025 revenue of USD 6.32 billion and a 2035 market value of USD 40.35 billion, equivalent to 20.37% annualized growth over 10 years.North America represented 57.3% of modeled global value in 2025.Card and receipt transactions led the data type category with a 22.4% share.Hedge funds accounted for 24.6% of the end user category.Web-scraped data is forecast to grow at 24.00% annually, while Technology and AI developers is projected at 28.50%.The analysis distinguishes market revenue from adjacent products and services to avoid treating unrelated spending as part of the addressable market.

Scope & Segmentation – Alternative Data Market

The study measures licensed nontraditional datasets used for investment research, commercial intelligence and AI applications, including card and receipt panels, web traffic, app use, web-scraped information, geolocation, satellite data and sentiment feeds. Conventional market prices, ratings, cloud storage and consulting fees are excluded. Revenue is allocated to the buyer geography and is expressed in current U.S. dollars. The report evaluates the commercial drivers, market restraints, supplier positions and technology transitions affecting this defined market.

By data type: Card and receipt transactions; Web traffic and app usage; Web-scraped data; Geolocation and foot traffic; Satellite and weather data; Social and sentiment data; Other ESG, employment and B2B data.By end user: Hedge funds; Asset managers and investment institutions; Retail and consumer companies; Technology and AI developers; Other corporates and public sector.By region: North America; Europe; Asia Pacific; Latin America; Middle East and Africa.

Explore the full report: https://www.credenceresearch.com/report/alternative-data-market 

Why This Report Matters

Defines the revenue boundary around purchased information rather than bundling unrelated analytics software and financial reference data.Compares investment-firm demand with newer corporate and AI developer use cases, including the privacy and licensing requirements that shape adoption.Provides a framework for evaluating vendor quality, consent, geographic coverage and data reliability before buyers commit to long-term contracts.

Market Overview

Alternative data vendors increasingly sell the same underlying information to different buyer groups. Quantitative funds use transaction, web and location panels to estimate business performance before quarterly filings. Retailers apply those signals to site selection and competitor analysis, while AI developers license web and app information for model training and retrieval workflows.

The forecast reflects a modeled change in buyer adoption, supplier economics and product mix rather than a guarantee of future transactions. Credence Research evaluates these mechanisms alongside recent regulatory and corporate developments. Decision-makers should distinguish disclosed company announcements from estimates of total market revenue.

Market Insights

Base year: 2025; forecast horizon: 2035; modeled CAGR: 20.37%.Largest modeled geography: North America (57.3% of 2025 value).Leading categories: Card and receipt transactions (22.4%) and Hedge funds (24.6%).Fast-growth categories: Web-scraped data (24.00% CAGR) and Technology and AI developers (28.50% CAGR).Geographic and segment shares are proprietary Credence Research model outputs, not audited vendor market-share disclosures.

Key Attributes

Attribute

Details

Historical period

2018–2025, as listed in the report

Base year

2025

Forecast period

2025–2035

Market size, 2025

USD 6.32 billion

Estimated market size, 2026

USD 7.56 billion

Market size forecast, 2035

USD 40.35 billion

Revenue CAGR, 2025–2035

20.37 %

Coverage

Global

Segments covered

Data type; End user

Geographies

North America; Europe; Asia Pacific; Latin America; Middle East and Africa

Market Segmentation Analysis

By data type

Card and receipt transaction panels led data types with 22.4% of 2025 spending because they can help estimate consumer revenue before corporate reporting. Web-scraped information is the fastest-growing data type in the model, supported by price monitoring, job-posting analysis and licensed AI data feeds.

By end user

Hedge funds accounted for 24.6% of 2025 end-user spending. Technology and AI developers have the faster modeled growth rate as demand expands from trading signals into model training, retrieval systems and agent-ready data services.

Card and receipt transactions held 22.4% of the data type segment in 2025, while Hedge funds led the end user split at 24.6%. Credence Research forecasts faster growth for Web-scraped data (24.00% a year) and Technology and AI developers (28.50% a year). These figures represent market estimates and are not company-reported results.

Market Drivers and Opportunities

Faster commercial signals

Card-spending, store-visit and app-usage panels can reveal operating trends before financial results are released. Funds buy such feeds to build forecasts, while retailers use them to compare competitors and local markets. Data coverage, representativeness and historical consistency determine whether these signals justify recurring subscription fees.

AI training and agent-ready feeds

Model developers are seeking licensed and documented sources of web, app and commerce data. Vendors that deliver clean feeds through APIs and data marketplaces can reach customers outside the hedge fund sector. Contracts for model training also require clear rights to collect, transform and reuse source information.

Distribution through existing research platforms

Financial-information terminals and cloud marketplaces reduce the engineering work required to test a new dataset. Bloomberg’s 2025 integration of Similarweb traffic data is one example of this route to market. Distribution can broaden adoption, although vendors may surrender part of the economics to aggregators.

Regional Analysis

Credence Research estimates the following shares of global 2025 revenue: North America 57.3%; Europe 22.1%; Asia Pacific 14.6%; Latin America 3.1%; Middle East and Africa 2.9%. These allocations sum to 100% and reflect buyer location rather than the location of manufacturing or company headquarters.

North America led the market in 2025, supported by its established buyer base, supplier relationships and industry infrastructure. Europe and Asia Pacific are also material demand centers, although the competitive mix and procurement requirements vary by country. The smaller regions may record high percentage growth from a limited starting base, and such rates should not be mistaken for leadership in absolute spending.

North America benefits from a dense concentration of quantitative funds, financial data platforms and AI developers. European buyers must navigate stringent personal-data rules, which increases demand for licensed and aggregated feeds. Asia Pacific adds demand from financial centers and domestic digital platforms but faces varying localization requirements.

Market Challenges

Sensitive geolocation and transaction data create privacy, consent and national-security concerns. U.S. enforcement actions and cross-border data restrictions make diligence a core purchase requirement. Panel drift, incomplete histories and nonrepresentative samples can undermine the value of apparently timely signals; a faster feed is not necessarily a better forecast.

Buyers should also evaluate the total cost of adoption, interoperability with existing systems, vendor continuity and country-specific compliance obligations. Those factors can lengthen purchasing decisions even where the long-term growth thesis remains intact. The study distinguishes these commercial constraints from the market forecast itself.

Future Outlook

North America holds the largest modeled share because it hosts many hedge funds, data vendors and AI companies. Asia Pacific has the fastest forecast regional growth as investment institutions and local digital platforms expand. The strongest opportunities lie in licensed, traceable and AI-ready datasets that meet regulatory and quality standards.

Through 2035, suppliers that convert product capabilities into repeatable deployments, transparent pricing and reliable support should be better positioned than firms relying only on early demonstrations. Credence Research expects growth to vary across customer types and geographies rather than advance evenly each year.

Competitive Landscape

The market includes established multinational suppliers and specialized technology or service providers. Competition centers on product performance, customer relationships, integration capabilities, delivery reliability and the ability to meet sector-specific standards. The companies listed below participate in different parts of the value chain; their inclusion does not imply identical offerings or a verified ranking by market share.

Competitive analysis should distinguish vendors that directly sell the products or services in the defined scope from adjacent technology providers and end users. Credence Research uses supplier disclosures and industry evidence to assess participation. Comparable revenue for the narrow market definition is rarely disclosed, so this release does not assign unsupported individual company shares.

Key Players

BloombergS&P Global Market IntelligenceLSEGFactSetMoody’sSimilarwebPlacer.aiPlanet LabsYipitDataConsumer EdgeM ScienceThinknum

Recent Developments

June 2025: Bloomberg made Similarweb web-traffic analytics available through the Bloomberg Terminal ALTD function alongside other alternative datasets. 

January 2025: The U.S. Federal Trade Commission finalized its order restricting Gravy Analytics and Venntel from selling sensitive location data. 

Report Coverage

The full study covers market size and forecast, competitive conditions, value-chain structure, product and application segmentation, regional demand, market drivers, restraints, opportunities and regulatory developments. It provides a 2025 baseline and 2035 outlook and identifies areas where supplier disclosures support, but do not independently establish, Credence Research market estimates.

Explore the full report: https://www.credenceresearch.com/report/alternative-data-market  

Table of Content –

Chapter 1 Market Segmentation

Chapter 2 Introduction

Chapter 3 Executive Summary

Chapter 4 Global Alternative Data Market Trends and Developments

Chapter 5 Global Alternative Data Market Production, Supply and Demand Analysis

Chapter 6 Global Alternative Data Market Pricing Analysis

Chapter 7 Global Alternative Data Market Dynamics

Chapter 8 Global Alternative Data Value Chain Analysis

Chapter 9 Global Alternative Data Market Regulations and Policies

Chapter 10 Global Alternative Data Market Hotspots and Opportunities

Chapter 11 Global Alternative Data Market Outlook, 2025-2035

Chapter 12 Global Alternative Data Market Segmentation and Outlook

Chapter 13 Global Alternative Data End-Use and Application Market Outlook

Chapter 14 Global Alternative Data Geographic Market Outlook, 2025-2035

Chapter 15 Global Alternative Data Technology, Innovation and Sustainability Outlook

Chapter 16 Global Alternative Data Market Key Strategic Imperatives

Chapter 17 Competition Outlook

Chapter 18 Company Profiles

Chapter 19 Disclaimer

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About Us

Credence Research Inc. is a global market intelligence and consulting firm founded in 2015. It delivers market insights, quantitative analysis and strategic guidance to business leaders, investors, governments and nonprofit organizations. The company helps clients evaluate market opportunities, understand competitive dynamics and make informed strategic decisions.

Credence Research produces industry studies covering market size, forecasts, growth drivers, market trends and competitive landscapes. Its services also include customized research, commercial due diligence and go-to-market advisory. Findings draw on primary and secondary research, expert input and analytical modeling.

Contact Us

Credence Research Inc.
Tower C-1105, S 25, Akash Tower
Vishal Nagar, Pimple Nilakh, Haveli
Pune – 411027, India
USA: +1-888-600-6441
Email: sales@credenceresearch.com 
Website: www.credenceresearch.com 

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Sapient Insights Group Reveals the HR Technology Solutions Ranking Highest in Vendor Satisfaction and User Experience for 2026

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October 21, 2026

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Voice of the Customer badges awarded across 23 HR technology categories, based on 10,000 responses to Sapient’s 2026-2027 Annual HR Systems Survey

LAS VEGAS, Oct. 21, 2026 /PRNewswire-PRWeb/ — Sapient Insights Group today revealed the HR technology solutions ranking highest in vendor satisfaction and user experience in its 2026-2027 HR Systems Survey, now in its 29th year. This year Sapient awarded 630 Voice of the Customer badges across 23 technology categories and three company sizes. The rankings are based on responses from HR professionals representing 6,038 organizations.

Stacey Harris, Chief Research Officer and Managing Partner at Sapient Insights Group, presents the HR technology solutions ranking highest in vendor satisfaction and user experience for 2026.

To help buyers find the providers that fit their organization, the rankings are split into three company sizes: small, mid-sized, and enterprise. Respondents rate their satisfaction with their current solution in each technology category on a scale of 1 to 5, with attention to support and service. Sapient also ranks solutions on user experience. The top five solutions in each category and size earn a badge for vendor satisfaction and a badge for user experience. Three categories with smaller sample sizes (Time Labor Budgeting, Contingent Workforce Management, and Skills Management) are ranked in aggregate across all company sizes.

The survey continues to grow with the HR technology market. New this year, the survey adds Compliance Management to the HR Blueprint, application-level outcome questions, payment models for applications and AI, and finance applications covering Core, Expense, and Planning. It also asks more “why” questions throughout, so the results show not just what organizations are doing but the reasons behind their choices.

“Our Voice of the Customer rankings come straight from HR practitioners, with no sponsorship involved, which is why buyers and vendors both pay attention to them,” said Stacey Harris, chief research officer and managing partner at Sapient Insights Group. “This year we expanded the rankings to cover more of the HR technology landscape, which gives buyers a clearer view of how solutions perform for the specific work they need done, not just at the suite level. It also gives vendors honest feedback from the people who use their products every day.”

The highest-ranking solutions for vendor satisfaction are listed below. Rankings include point solutions, modules within technology suites, and in some cases service providers.

Payroll
Dayforce – Enterprise
isolved – Mid-sized
BambooHR – Small

HR Management
Dayforce – Enterprise
HiBob – Mid-sized
BambooHR – Small

Benefits
Businessolver – Enterprise
Fidelity NetBenefits/PSW – Mid-sized
HiBob – Small

HR Service Delivery: Portal
Dovetail – Enterprise
Workday Help – Mid-sized
isolved – Small

HR Service Delivery: Content Management
Dovetail – Enterprise
DocuSign – Mid-sized
isolved – Small

HR Service Delivery: Employee Help Desk
Dovetail – Enterprise
ServiceNow – Mid-sized
isolved – Small

HR Service Delivery: Engagement Survey
Dovetail – Enterprise
isolved – Mid-sized
BambooHR – Small

Time and Attendance
Darwinbox – Enterprise
isolved – Mid-sized
isolved – Small

Absence Management
Darwinbox – Enterprise
isolved – Mid-sized
BambooHR – Small

Leave Management
Darwinbox – Enterprise
isolved – Mid-sized
isolved – Small

Workforce Scheduling
Darwinbox – Enterprise
isolved – Mid-sized
isolved – Small

Labor Budgeting
isolved – All sizes

Learning
Cornerstone – Enterprise
OpenSesame – Mid-sized
isolved – Small

Recruiting
Indeed – Enterprise
Greenhouse – Mid-sized
BambooHR – Small

Onboarding
Dayforce – Enterprise
isolved (ApplicantPro) – Mid-sized
BambooHR – Small

Performance
Dayforce – Enterprise
HiBob – Mid-sized
BambooHR – Small

Compensation
Dayforce – Enterprise
Payscale Payfactors – Mid-sized
Insperity – Small

Succession
Dayforce – Enterprise
Microsoft Glint – Mid-sized
Paylocity – Small

Rewards and Recognition
Awardco – Enterprise
isolved – Mid-sized
Gifted – Small

Analytics
Visier – Enterprise
Visier – Mid-sized
UKG People Analytics – Small

AI/ML
Visier Vee – Enterprise
Grammarly – Mid-sized
Anthropic Claude – Small

Contingent Workforce Management
ServiceNow – All sizes

Skills Management HiBob – All sizes

The complete Voice of the Customer results, including the top five solutions for vendor satisfaction and user experience in every category and company size, are available here (https://sapientinsights.com/top-vendors/).

Sapient Insights Group will publish detailed survey findings and analysis in its annual HR Systems Research Report on November 6, 2026. The report will be available to purchase here (https://sapientinsights.com/shop/).

About the 2026-2027 HR Systems Survey

Now in its 29th year, Sapient’s HR Systems Survey is the longest-running, most comprehensive survey of the HR technology landscape, and the only fully objective, non-sponsored study of its kind. This year, HR professionals representing 6,038 organizations around the globe took part. The survey now covers 23 technology categories. The annual report includes an in-depth look at each category, along with current and future adoption rates, customer retention, replacement plans, and projected vendor growth.

For more information about the survey and report, schedule a call (https://calendly.com/summerorellano/schedule-a-call-with-sapient-insights-group).

About Sapient Insights Group Sapient Insights Group is a certified women-owned, privately-owned consulting, research, and advisory firm. The company works with organizations in the areas of HR and finance technology; HR strategy and transformation; leadership and culture; change management; talent management; mergers and acquisitions; and project management. The company’s HR Systems Survey is the HR profession’s most trusted source for objective data on the HR technology market and insights to guide buyer investments and vendor product development and marketing. For more information, visit www.sapientinsights.com.

Media Contact

Allison Williams, Sapient Insights Group, 1 4043044748, Info@sapientinsights.com, https://sapientinsights.com/

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SAJ Debuts First CEC-Approved Systems under Australia’s New Battery Standard at All Energy 2026

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October 21, 2026

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EK70 HS5 and EK90 HS5 on show at Stand M143, with Australia’s Strongest Man at Stand E01 and the SAJ range across three distributor stands

MELBOURNE, Australia, Oct. 22, 2026 /PRNewswire/ — SAJ will exhibit at All Energy Australia 2026 at the Melbourne Convention and Exhibition Centre on 28–29 October. At Stand M143, installers can get their first hands-on look at the EK70 HS5 and EK90 HS5, the first products approved under Australia’s new SA TS 5398 standard.

At 2pm on Wednesday 28 October, DEKRA and CCS will present SAJ with the CEC certificates for the EK70 HS5 and EK90 HS5 on the stand, making SAJ the first brand listed under SA TS 5398. SAJ and DEKRA will also sign a strategic cooperation agreement covering safety, quality and compliance.

On the stand

EK70 HS5 – the all-in-one home energy system, combining hybrid inverter, LFP battery and whole-home backup in one unit. Modular 6, 7 and 9 kWh battery blocks stack to suit the household.EK90 HS5 – the premium tier, with 12,000-cycle cells, nine-layer safety protection, edge AI and a 15-year warranty.B2S and H2 – modular storage and the latest from SAJ’s residential range.elekeeper 5.0 – SAJ’s energy management app, with AI-assisted design, five-minute app commissioning and remote diagnosis.C&I – SAJ’s latest commercial and industrial solutions.

Live demonstrations of the EK70 HS5 and EK90 HS5, elekeeper 5.0 and the C&I range run at 10am on both days and again at 3pm on Wednesday.

Visitors can also play the claw machine on the stand throughout both days to win tennis balls signed by SAJ brand ambassador Alex de Minaur.

Beat Australia’s Strongest Man of 2026 at Stand E01

At Stand E01, near the hall entrance, visitors can take on Bradman Houston, Australia’s Strongest Man 2026, on the high striker. Bradman will be there each day. Anyone who beats his score wins!

Bradman recently partnered with SAJ and Sydney Solar & Electrical on a video series about lifting technique and fitness for solar installers, now on SAJ’s Instagram.

SAJ across the floor

The SAJ range is also on show with the company’s three national distribution partners, for stock, pricing and account conversations:

One Stop Warehouse – Stand EE113, with the EK90 HS5 on displaySupply Partners – Stand L135Tradezone – Stand S113

“All Energy is where the industry sees what’s next, and for SAJ that’s the EK70 HS5 and EK90 HS5,” said Alan Li, the Sales Director of SAJ Electric Australia. “Installers told us they want one integrated system that’s faster to install and that they can stand behind. Being the first brand listed under SA TS 5398 is the proof. We’d love installers to see both systems up close at Stand M143, and to try their luck against Bradman at E01 while they’re there.”

Visit SAJ

Where: Stand M143 (Beat the Strongest Man at Stand E01), Melbourne Convention and Exhibition CentreWhen: Wednesday 28 – Thursday 29 October 2026More information: au.saj-electric.com

About SAJ

Founded in Guangzhou in 2005, SAJ (Guangzhou Sanjing Electric Co., Ltd.) is a specialist in smart energy storage, delivering integrated solutions across solar generation, battery storage, energy management and EV charging for residential and commercial customers. SAJ has operated in Australia since 2013 and works with three national distribution partners – One Stop Warehouse, Supply Partners and Tradezone – backed by local technical support and warranty infrastructure.

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Starvia Automotive Expands Used-Car Exports to Afghanistan and Iran

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October 21, 2026

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GUANGZHOU, China, Oct. 22, 2026 /PRNewswire/ — Starvia Automotive has added Afghanistan and Iran to the destinations covered by its used-car export business, the company said on Oct. 21, as it focuses on used vehicles built to Chinese-market specifications. Buyers in both markets can now request an assessment of a specific vehicle before an order is confirmed.

What the review covers

For a used vehicle, the model name alone does not determine whether an export order can proceed. Year of manufacture, vehicle identity, condition, ownership documents and destination import rules are reviewed for each request, together with carrier acceptance, transit requirements and payment restrictions, according to the company.

Starvia cited two listings in its online used-car catalog as examples of the process: a 2023 Volkswagen Polo and a 2021 Volkswagen Tharu. The company said the listings show published stock and do not confirm that either unit is available or eligible for import into both markets. Stock, vehicle records and destination suitability are confirmed before a model is presented as an order option.

How an inquiry is handled

Inquiries are submitted through the company’s online form, which asks for destination city, importer details, preferred vehicle, quantity and purchasing timeframe. Starvia said the information is used to identify suitable vehicles, check documentation and seek a transport option, and that alternatives can be discussed if the first model does not meet the requirements.

An Arabic-language version of the site is available at https://www.starviaauto.com/ar?utm_source=prnews for buyers who prefer Arabic.

Any vehicle offer, freight estimate or shipment timing remains subject to commercial, regulatory and logistics checks, the company said. Buyers should obtain destination-side import approval before committing to a purchase.

About Starvia Automotive

Starvia Automotive is a Guangzhou-based exporter of new and used vehicles. Its online catalog lists used cars with vehicle history and inspection information for buyers in multiple regions.

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