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GeoComm and Mutualink Partner to Strengthen Indoor Location Intelligence for Emergency Response

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Collaboration combines indoor mapping expertise with interoperable communications to support coordinated emergency response in schools, hospitals, and other complex facilities.

ST. CLOUD, Minn. and WALLINGFORD, Conn., Oct. 22, 2026 /PRNewswire/ — GeoComm and Mutualink today announced a partnership focused on strengthening the indoor location information available to organizations preparing for and responding to emergencies. By pairing GeoComm’s public safety grade indoor maps with Mutualink’s interoperable communications, the companies are addressing a common gap: teams on different systems and in different agencies often lack clear building context when minutes matter.

Mutualink’s LNK360™ platform connects voice, radio, video, and data across systems during emergencies. Its RemoteView™ capability allows incident participants to view Smart Floor Plans alongside camera locations and live video. GeoComm Indoor Safety turns building records and floor plans into structured indoor GIS data, applying uniform features and public safety mapping standards. GeoComm converts a facility’s existing floor plans into indoor maps, including rooms, doors, exits, and points of interest such as utility shutoffs and AEDs. Those maps serve as the floor plan layer in RemoteView, so camera locations and live video appear on a detailed map of the building.

Indoor maps are most useful when responders can interpret them quickly and trust that they reflect the building as it exists today. Floor plans often come from different sources, use different symbols, and change as facilities are renovated. GeoComm turns building records and floor plans into structured indoor GIS data, applying consistent features and public safety mapping standards to help organizations manage that information across facilities.

“During an emergency, the people coordinating response need a clear understanding of where help is needed and how to reach it,” said T.J. Kennedy, President and CEO of GeoComm. “Our work with Mutualink brings together trusted indoor location intelligence and the communications that connect response teams. That combination can help organizations prepare more effectively and give responders better context when it matters.”

Keeping maps current is a continuing part of that work. GeoComm’s Map Data Manager gives facility teams a way to flag room name changes, layout updates, and other details that need attention. GeoComm reviews and incorporates those changes into the maps. Its Public Safety Content Library then provides a secure way to host indoor map content and make it available to authorized public safety applications and partners.

The need is especially clear in large or changing facilities. A campus may add a building, renumber rooms, or change an entrance that responders would use during an incident. Maintaining those details in a consistent indoor map helps emergency managers and response partners work from information that remains useful after an initial mapping project is complete.

For schools, hospitals, and other complex facilities, the partnership reflects a shared goal: strengthening the information people can use while coordinating an emergency response. Mutualink’s communications capabilities help participants connect across systems. GeoComm’s indoor mapping expertise helps give location information the consistency and care required for public safety use.

“When first responders arrive on scene, they need to know what they’re walking into,” said Chrissie Coffey, CEO of Mutualink. “Our partnership with GeoComm builds on Mutualink’s existing Smart Floor Plans by bringing more detailed, accurate, and actively maintained indoor mapping into RemoteView. Through GeoComm’s subscription-based mapping services, customers can keep building layouts, critical assets, and points of interest current as their facilities evolve. Combined with live video and interoperable communications, these capabilities strengthen emergency preparedness and give responders the situational awareness they need to make informed decisions when every second counts.”

About GeoComm

GeoComm provides public safety grade location data and maps that technology partners embed to bring operational context and trusted location intelligence into critical workflows. Through indoor and outdoor mapping, flexible integrations, and actively maintained data, GeoComm helps partners strengthen their platforms with better operational context and shared situational awareness. Together, these capabilities help partners deliver the shared operational picture agencies, organizations, and responders need, supporting faster, more informed decisions across critical operations. Learn more at geocomm.com

About Mutualink

Mutualink, Inc. delivers True Interoperability® for public safety, education, healthcare, critical infrastructure, and government. Its LNK360™ platform enables agencies and organizations to securely share radio, voice, video, text, and data on demand while maintaining control of their existing systems and the information they share. RemoteView™ provides first responders with access to live video and building floor plans before arriving on scene, while the Mutualink Go-Kit extends interoperable connectivity to virtually any location in minutes. Mutualink has earned certification under the U.S. Department of Homeland Security’s SAFETY Act and is trusted by federal, state, local, and tribal agencies, schools, and hospitals nationwide. Learn more at mutualinkusa.com

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SOURCE GeoComm, Inc

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LEAP Group Relaunches HumanView, a Growth Intelligence System Built to Explain Why Customers Behave the Way They Do

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Reimagined from the ground up, HumanView pairs statistical modeling with expert analysts to turn millions of real-world customer signals into business decisions

LOUISVILLE, Ky., Oct. 23, 2026 /PRNewswire/ — LEAP Group today announced the relaunch of HumanView, its growth intelligence service. The new version has been rebuilt from the ground up and now has a dedicated home at leapgroupnetwork.com/humanview.

HumanView analyzes what customers say and do across social platforms, e-commerce sites, review platforms, search behavior and user-generated content, including signals from Reddit, TikTok, YouTube, Meta, Amazon and Walmart+ that general AI tools cannot always access. Because the data reflects unprompted, real-world behavior, it avoids the response bias built into surveys and focus groups.

The service works in three layers. HumanView captures signals at scale, decodes millions of records through validated statistical models such as regression, correlation and clustering, and then relies on experienced analysts to interpret the patterns. Clients receive clear, human-validated insights instead of another dashboard.

“Machines find the patterns. Humans find the point,” said Alan Gilleo, CEO at LEAP Group. “The first version of HumanView showed us how much customers reveal when nobody is asking them questions. This version is built to explain why they act the way they do, and to put those answers in front of everyone making decisions, from product to service to marketing.”

HumanView focuses on three areas:

Growth Intelligence: customer motivations and how people perceive a brand and its competitors

Market and Category Intelligence: product pain points, service friction, unmet needs and competitive gaps

Audience Intelligence: new segments, positioning opportunities and gaps in the market

Every model is designed and validated by data scientists and benchmarked before it informs a recommendation.

To learn more about HumanView, visit leapgroupnetwork.com/humanview.

About LEAP Group
LEAP Group is a boutique marketing agency holding company with offices in Louisville, Indianapolis, Cincinnati and Chicago. Guided by the belief that brands should “Market Less. Matter More.,” LEAP gives clients access to specialized experts across its entire network. Learn more at leapgroupnetwork.com.

View original content to download multimedia:https://www.prnewswire.com/news-releases/leap-group-relaunches-humanview-a-growth-intelligence-system-built-to-explain-why-customers-behave-the-way-they-do-302918557.html

SOURCE LEAP Group

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STEPHEN A. SMITH ADDRESSES WHITE HOUSE DINNER ATTENDANCE, REAFFIRMS COMMITMENT TO HBCUs AND PROTECTING CORPORATE INVESTMENT IN BLACK EDUCATION

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NEW YORK, Oct. 23, 2026 /PRNewswire/ — Stephen A. Smith, media mogul, New York Times bestselling author, and proud 1991 graduate of Winston-Salem State University, is addressing the public discussion surrounding his decision to attend a White House dinner with President Donald Trump, emphasizing his commitment to the long-term financial stability of Historically Black Colleges and Universities (HBCUs).

For Smith, the decision was rooted in a commitment to institutions that have educated generations of Black leaders, professionals, entrepreneurs, and public servants.

“I will always advocate for HBCUs and the students whose futures depend on them,” Smith said. “My reason for attending the White House dinner was to discuss the challenges these institutions face in securing long-term funding and to make the case that corporate America must continue to invest in them.”

Smith acknowledged federal support through the FUTURE Act while expressing concern that political tensions surrounding diversity, equity, and inclusion (DEI) could discourage private companies from supporting HBCUs. He maintains that these institutions deserve sustained corporate partnerships, philanthropic contributions, and public investment.

“If we truly believe in free-market capitalism, businesses should be able to support educational institutions and charitable causes without fear of criticism or repercussions,” Smith said. “HBCUs have made extraordinary contributions to this country. They deserve sustained public and private investment.”

Ashley Christopher, Esq., Founder and CEO of the HBCU Week Foundation, recognized Smith’s advocacy and decision to engage with the administration.

“Stephen A. Smith has been a powerful advocate for HBCUs, using his platform and influence to shine a national spotlight on our institutions,” expressed Christopher, “His continued support of HBCU Week helps advance our mission of connecting students with life-changing educational opportunities, and we are proud to have him as our ambassador.”

Since Smith became an HBCU Week Ambassador in 2019, the initiative has facilitated more than 15,000 on-the-spot college acceptances and raised and awarded more than $150 million in scholarships, according to the HBCU Week Foundation.

As public discussion continues, Smith is emphasizing the importance of ensuring HBCUs have the resources and partnerships needed to educate future generations and expand opportunities for students.

CLICK HERE to watch Smith’s full response to his White House visit.

MEDIA CONTACT:

media@mrsasinc.com

View original content:https://www.prnewswire.com/news-releases/stephen-a-smith-addresses-white-house-dinner-attendance-reaffirms-commitment-to-hbcus-and-protecting-corporate-investment-in-black-education-302918547.html

SOURCE Straight Shooter Media

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Advantex Announces Completion of Financing and Extension of Maturity Date of Previously Issued Debentures

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TORONTO, Oct. 23, 2026 /CNW/ — Advantex Marketing International Inc. (CSE: ADX) (“Advantex”), a leader in the merchant cash advance and loyalty marketing products for merchants, today announced the completion of a $250,000 secured debt financing. Advantex issued a $250,000 non-convertible debenture which bears an interest rate at 12% per annum and matures December 15, 2027. The proceeds raised from this issuance of the Debenture will be used for working capital purposes.

Advantex has also extended the maturity of its existing $700,000 in 12% secured debentures from October 10, 2026 to December 15, 2027.

About Advantex Marketing International Inc.

Advantex provides working capital to merchants. Advantex also provides specialized marketing programs that enable members of Aeroplan to earn Aeroplan points at participating merchants.

Advantex shares trade on the Canadian Securities Exchange under the symbol ADX. For more information go to Advantex’s profile on www.sedar.com

Forward-Looking Information

This news release contains “forward-looking statements” within the meaning of applicable securities laws relating to the future business and operations of Advantex. Actual results and developments may differ materially from those contemplated by these statements. The business and operations of Advantex described herein is dependent on a number of factors and is subject to a number of risks and uncertainties. Factors that could cause actual results to differ material include, but are not limited to, changes in Advantex’s economic and competitive conditions including but not limited to the industry sectors in which Advantex operates.

The statements in this news release are made of the date of this release. Forward-looking statements are made based on management’s beliefs, estimates and opinions on the date the statements are made and Advantex undertakes no obligation to update forward-looking statements if these beliefs, estimates and opinions or other circumstances should change, except as required by applicable law.

SOURCE Advantex Marketing International Inc.

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