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Comsint Communications Research Reveals Key Trends In Media Coverage of School Crises

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2 years ago

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Research Finds Key Cultural-Political Issues are Growing in Scale, Increasingly Pulling School Leaders Away from Student Services

BOSTON, June 5, 2024 /PRNewswire/ — Research released today by Comsint Communications, a leading reputation consultancy and advisory firm, confirms that the intensity and range of media and social media conversations about crises confronted by America’s schools continue to grow. Schooled by Strife: Crisis Communications Trends Impacting America’s Schools identified five primary drivers behind this crisis communications trend: school violence, parent activism, educator misconduct, labor issues, and Title IX.

“Our report puts into context what we’ve been hearing from leaders in education for a long time: that they are increasingly pulled away from student services to address a growing number of public-facing crises,” said Nick Puleo, president and founder of Comsint Communications. “From school violence to parent activism to Title IX, the frequency and volume of conversation on these issues online and in the media is on the rise. Understanding this landscape is critical for school leaders’ ability to best prepare to defend their reputations and minimize the impact on students.”

Schooled by Strife: Crisis Communications Trends Impacting America’s Schools combined in-depth interviews with dozens of senior leaders from public school districts and private schools with a comprehensive, AI-driven analysis of US-based traditional news sources and social media content. Additional reports leveraging similar methodology are in process.

Key findings from the research:

In 2023, there was an average of 130 news stories per day in US media outlets covering school violence, ranging from weapons to violent incidents to bullying. Social media conversations about parent protests and/or political action around school board hearings increased by 63 percent from 2022 to 2023. On average, social and traditional media conversation around teacher or school administrator arrests lasts for 31.2 days, with additional spikes in interest occurring during key steps in the legal process. Labor issues received 386 percent more attention in the news and online in 2023. There was a 2,280 percent increase in coverage of educators found to have OnlyFans accounts. 

“The drastic increase in volume across key topic areas makes the need for robust communications protocols and planning clear,” added Puleo. “If issues are allowed to fester or are inadequately addressed, the reputations of schools and their leaders can be seriously damaged. Insights such as these are valuable tools for leaders to examine areas in which they might be vulnerable and begin addressing those issues early.” 

Click here for the full report. 

About Comsint Communications
Comsint Communications is an integrated consultancy and advisory firm purpose-built to help senior leaders navigate today’s changing and increasingly complex world. Our award-winning agency platform brings the expertise of a global firm paired with the service and transparency of a boutique to help build and defend reputations. At Comsint Communications, we are guided by a simple promise: provide clients with seasoned, world-class talent that rolls up their sleeves and works relentlessly to help clients tell their stories and unlock new value.

Learn more at www.comsint.com. 

Media Contact:
Sarah Farris
sarah@comsint.com

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SOURCE Comsint

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LEAP Group Relaunches HumanView, a Growth Intelligence System Built to Explain Why Customers Behave the Way They Do

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5 hours ago

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October 24, 2026

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Reimagined from the ground up, HumanView pairs statistical modeling with expert analysts to turn millions of real-world customer signals into business decisions

LOUISVILLE, Ky., Oct. 23, 2026 /PRNewswire/ — LEAP Group today announced the relaunch of HumanView, its growth intelligence service. The new version has been rebuilt from the ground up and now has a dedicated home at leapgroupnetwork.com/humanview.

HumanView analyzes what customers say and do across social platforms, e-commerce sites, review platforms, search behavior and user-generated content, including signals from Reddit, TikTok, YouTube, Meta, Amazon and Walmart+ that general AI tools cannot always access. Because the data reflects unprompted, real-world behavior, it avoids the response bias built into surveys and focus groups.

The service works in three layers. HumanView captures signals at scale, decodes millions of records through validated statistical models such as regression, correlation and clustering, and then relies on experienced analysts to interpret the patterns. Clients receive clear, human-validated insights instead of another dashboard.

“Machines find the patterns. Humans find the point,” said Alan Gilleo, CEO at LEAP Group. “The first version of HumanView showed us how much customers reveal when nobody is asking them questions. This version is built to explain why they act the way they do, and to put those answers in front of everyone making decisions, from product to service to marketing.”

HumanView focuses on three areas:

Growth Intelligence: customer motivations and how people perceive a brand and its competitors

Market and Category Intelligence: product pain points, service friction, unmet needs and competitive gaps

Audience Intelligence: new segments, positioning opportunities and gaps in the market

Every model is designed and validated by data scientists and benchmarked before it informs a recommendation.

To learn more about HumanView, visit leapgroupnetwork.com/humanview.

About LEAP Group
LEAP Group is a boutique marketing agency holding company with offices in Louisville, Indianapolis, Cincinnati and Chicago. Guided by the belief that brands should “Market Less. Matter More.,” LEAP gives clients access to specialized experts across its entire network. Learn more at leapgroupnetwork.com.

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SOURCE LEAP Group

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STEPHEN A. SMITH ADDRESSES WHITE HOUSE DINNER ATTENDANCE, REAFFIRMS COMMITMENT TO HBCUs AND PROTECTING CORPORATE INVESTMENT IN BLACK EDUCATION

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6 hours ago

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October 24, 2026

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NEW YORK, Oct. 23, 2026 /PRNewswire/ — Stephen A. Smith, media mogul, New York Times bestselling author, and proud 1991 graduate of Winston-Salem State University, is addressing the public discussion surrounding his decision to attend a White House dinner with President Donald Trump, emphasizing his commitment to the long-term financial stability of Historically Black Colleges and Universities (HBCUs).

For Smith, the decision was rooted in a commitment to institutions that have educated generations of Black leaders, professionals, entrepreneurs, and public servants.

“I will always advocate for HBCUs and the students whose futures depend on them,” Smith said. “My reason for attending the White House dinner was to discuss the challenges these institutions face in securing long-term funding and to make the case that corporate America must continue to invest in them.”

Smith acknowledged federal support through the FUTURE Act while expressing concern that political tensions surrounding diversity, equity, and inclusion (DEI) could discourage private companies from supporting HBCUs. He maintains that these institutions deserve sustained corporate partnerships, philanthropic contributions, and public investment.

“If we truly believe in free-market capitalism, businesses should be able to support educational institutions and charitable causes without fear of criticism or repercussions,” Smith said. “HBCUs have made extraordinary contributions to this country. They deserve sustained public and private investment.”

Ashley Christopher, Esq., Founder and CEO of the HBCU Week Foundation, recognized Smith’s advocacy and decision to engage with the administration.

“Stephen A. Smith has been a powerful advocate for HBCUs, using his platform and influence to shine a national spotlight on our institutions,” expressed Christopher, “His continued support of HBCU Week helps advance our mission of connecting students with life-changing educational opportunities, and we are proud to have him as our ambassador.”

Since Smith became an HBCU Week Ambassador in 2019, the initiative has facilitated more than 15,000 on-the-spot college acceptances and raised and awarded more than $150 million in scholarships, according to the HBCU Week Foundation.

As public discussion continues, Smith is emphasizing the importance of ensuring HBCUs have the resources and partnerships needed to educate future generations and expand opportunities for students.

CLICK HERE to watch Smith’s full response to his White House visit.

MEDIA CONTACT:

media@mrsasinc.com

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SOURCE Straight Shooter Media

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Advantex Announces Completion of Financing and Extension of Maturity Date of Previously Issued Debentures

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6 hours ago

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October 24, 2026

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TORONTO, Oct. 23, 2026 /CNW/ — Advantex Marketing International Inc. (CSE: ADX) (“Advantex”), a leader in the merchant cash advance and loyalty marketing products for merchants, today announced the completion of a $250,000 secured debt financing. Advantex issued a $250,000 non-convertible debenture which bears an interest rate at 12% per annum and matures December 15, 2027. The proceeds raised from this issuance of the Debenture will be used for working capital purposes.

Advantex has also extended the maturity of its existing $700,000 in 12% secured debentures from October 10, 2026 to December 15, 2027.

About Advantex Marketing International Inc.

Advantex provides working capital to merchants. Advantex also provides specialized marketing programs that enable members of Aeroplan to earn Aeroplan points at participating merchants.

Advantex shares trade on the Canadian Securities Exchange under the symbol ADX. For more information go to Advantex’s profile on www.sedar.com

Forward-Looking Information

This news release contains “forward-looking statements” within the meaning of applicable securities laws relating to the future business and operations of Advantex. Actual results and developments may differ materially from those contemplated by these statements. The business and operations of Advantex described herein is dependent on a number of factors and is subject to a number of risks and uncertainties. Factors that could cause actual results to differ material include, but are not limited to, changes in Advantex’s economic and competitive conditions including but not limited to the industry sectors in which Advantex operates.

The statements in this news release are made of the date of this release. Forward-looking statements are made based on management’s beliefs, estimates and opinions on the date the statements are made and Advantex undertakes no obligation to update forward-looking statements if these beliefs, estimates and opinions or other circumstances should change, except as required by applicable law.

SOURCE Advantex Marketing International Inc.

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