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Jake Paul’s W Raises $14 Million in Seed and Series A Funding Led by Shrug Capital and Anti Fund to Reinvigorate Men’s Personal Care Aisle

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On track to hit north of $50M in its first year, W is already breaking records as the best launch in Walmart’s ‘Emerging Brands’ category

MIAMI, July 23, 2024 /PRNewswire/ — W, the men’s personal care brand from Jake Paul made to smell great and designed to work harder, today announced it has raised a Series A led by Shrug Capital. Valued north of $150 million, W has raised $14 million in funding to-date, inclusive of seed financing and incubation from Anti Fund. Prominent co-investors include Range Group, 305 Ventures, Uphonest Capital, Quiet Capital and Palm Tree Crew, with participation from individuals including Celsius’ CEO John Fieldly, Fanatic’s CEO Michael Rubin, Lil Durk, Nick Kyrgios, Naomi Osaka, and Carter Reum and Paris Hilton.

“It’s incredibly important to me that W fill the void that’s been apparent in the men’s personal care category for decades,” said Jake Paul, Founder of W. “Everything W does is different — from driving record sales in under a month to our forward-thinking approach to creator partnerships. Our funding to date reflects our investors’ confidence in the immense opportunity we have to build a new type of legacy brand in unique and unexpected ways. I invested my own capital into this company along with my partner and Co-Founder Geoffrey Woo because we strongly believe in W’s runway to achieve a massive and successful future.”

Launched last month exclusively at Walmart, W is already breaking records as the retailer’s best launch in its ‘Emerging Brands’ category history, blowing past seven figures in sales and on track to hit north of $50 million in sales by the end of its first year. W will use the capital to support both SKU and retailer expansion as the company continues on its mission to reinvigorate the men’s personal care aisle through its better-for-you products at a great value.

“The industry is riddled with legacy players that are taking antiquated approaches and in turn are losing market and mindshare,” said Moshe Lifschitz, Shrug Capital’s Managing Partner. “When we think about brands that will shape the next generation of household brands, W has all the characteristics. We are extremely excited to partner with Jake, Woodie, and Geoff and look forward to the many wins to come.”

W has also assembled an all-star team of W Co-Owners — a roster of celebrity and influential brand ambassadors who embody the winning spirit in their respective industries. The equity holders announced to-date include MMA champion and ESPN’s 2024 Best UFC Fighter recipient, Sean O’Malley and hip-hop megastar, Rubi Rose, with more Co-owners to be announced soon. The goal of the Co-Owners is to bring together people Paul admires who represent hard work, ambition, and do things differently across their unique domains of expertise.

“We realized the typical direct-to-consumer playbook wasn’t right for us and instead decided to launch retail-first with Walmart, America’s biggest retailer,” said W’s CEO and Co-Founder, Woodie Hillyard. “I’m extremely excited to see that consumers are reacting so positively to W since our launch just last month. We’re looking forward to expanding our consumer touchpoints and breaking records as one of the biggest CPG brands to hit the market.”

For more information, visit www.getw.com and follow @itscalledw on Instagram and TikTok.

About W
W is a men’s personal care brand founded by pro-boxer, entrepreneur and digital creator, Jake Paul, that is made to smell great and designed to work harder. Founded to give men the confidence to win in all pursuits of life, W’s better-for-you products are designed to work hard when you need them most. Offering a range of accessibly priced products for hair, body, and face, W products are vegan, cruelty-free, and formulated without phthalates, parabens, harsh sulfates, or artificial dyes. W’s formulas are infused with vitamins like Magnesium, Biotin, and Vitamin E to nourish hair and skin. The collection is available in three uplifting scents that were developed with mood-boosting fragrances. W can be found nationwide at Walmart and on Walmart.com. For more information, visit www.getw.com.

About Shrug Capital
Shrug Capital invests in culturally relevant companies and has an impressive portfolio in the consumer space including MrBeast’s Feastables and Liquid Death. The firm was founded in 2018 and is led by Niv Dror and Moshe Lifschitz. Shrug manages over $125 million in AUM and invests across a variety of industries. Shrug has unique access to business leaders, founders, executives, and celebrities who regularly co-invest and work with the companies Shrug partners with. Shrug is known to be super connectors, bridging the gap between leaders in tech and entertainment. More at www.shrug.vc.

About Anti Fund
Anti Fund is a venture capital firm founded by Jake Paul and Geoffrey Woo in 2021. Anti Fund believes the best founders are rebels and iconoclasts, and the “anti” ethos resonates with the very best engineers, scientists, and creators. Startups live and die on two levers: capital and attention. While capital is fungible, the ability to command attention is not. Whether a company sells consumer products or is a research lab producing AI & robotic foundational models, they all must compete on the ability to win mindshare and ultimately customers and revenues. Visit www.antifund.vc for more information.

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SOURCE W Labs Inc.

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Allstream Energy Partners Nominated in Multiple Categories for Fast Company’s Best Workplaces for Innovators

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September 12, 2026

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Nomination Categories for Fast Company’s Best Workplaces for Innovators in AI & Automation, Advertising, Marketing & PR

HOUSTON, Sept. 12, 2026 /PRNewswire/ — Allstream Energy Partners has been nominated in multiple categories for Fast Company’s Best Workplaces for Innovators program, recognizing organizations redefining their industries through innovation, leadership, and emerging technologies.

The company received nominations in six categories:

Best Workplaces for Innovators North AmericaAI, Automation and Machine Learning ExcellenceAdvertising, Marketing and PRSmall & Mighty CompaniesInnovative Leader of the Year: Efrain Garcia, Founder and CEOInnovative Team of the Year

The nominations recognize Allstream’s investment in proprietary AI-driven marketing technologies, digital publishing solutions, and workflows designed to change how energy companies build visibility, authority, and customer engagement.

Where Oil and Gas Digital Marketing Meets Publishing

Allstream Energy Partners has developed an agency-plus-publisher model combining digital marketing, content creation, industry communications, media publishing, executive networking, and business development.

As artificial intelligence changes how buyers discover suppliers, manufacturers, engineering firms, service companies, and technology providers, Allstream helps clients position themselves to be recommended—not simply found.

Its integrated capabilities include AI marketing strategy, AI-optimized website development, SEO for Oil and Gas, Answer Engine Optimization, Generative Engine Optimization, AI search visibility, content marketing, industry publishing, public relations, social media, paid search, email marketing, event promotion, podcasting, branding, and digital advertising.

Innovation Built for Energy

Unlike a general marketing agency, Allstream was built specifically for oil and gas, energy, engineering, construction, manufacturing, and industrial markets. Each founder brings 27 years of experience supporting sales, business development, capital projects, technical services, industrial marketing, and digital strategy.

This experience gives Allstream an understanding of how technical buyers evaluate suppliers, how projects move through the market, and how engineering, procurement, operations, and executive teams consume information.

The company continues investing in proprietary methodologies that combine industry knowledge, journalism, publishing, AI optimization, communications, and business development strategy. As AI becomes an important starting point for supplier research and vendor discovery, Allstream helps organizations evolve beyond traditional SEO.

“Marketing has fundamentally changed,” said Efrain Garcia, Founder and CEO of Allstream Energy Partners. “Our team recognized early that AI would transform how buyers discover companies, evaluate expertise, and make purchasing decisions. These nominations reflect our commitment to innovation and our mission to help the energy industry succeed in an AI-first world.”

About Allstream Energy Partners

Allstream Energy Partners is a Houston-based, AI-powered marketing and media company serving the energy and industrial supply chain. Through SEO, GEO, AEO, AI-optimized websites, publishing, strategic communications, networking events, and business partnerships, Allstream helps Oil and Gas companies strengthen their brands, improve visibility across search engines and AI platforms, and generate qualified business opportunities.
Visit www.AllstreamEP.com

Media Contact:
Efrain Garcia
efrain@allstreamep.com
8324963004

Photo(s):
https://www.prlog.org/13170255

Press release distributed by PRLog

View original content:https://www.prnewswire.com/news-releases/allstream-energy-partners-nominated-in-multiple-categories-for-fast-companys-best-workplaces-for-innovators-302876887.html

SOURCE Allstream Energy Partners

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Krelva Accepted Into the HBS Foundry Bootcamp at Harvard Business School

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4 hours ago

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September 12, 2026

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Foster Britton spent four years learning to trade. Jerry Klamm grew a website to $100,000 a month in high school. Their bootstrapped, pre-launch company, Krelva, joins the new program in October and opens Krelva Meet, small live rooms where day traders trade the market together at their respective skill levels.

BUFFALO, N.Y., Sept. 12, 2026 /PRNewswire-PRWeb/ — Krelva, a bootstrapped, pre-launch Buffalo company built for futures day traders, has been accepted into the HBS Foundry Bootcamp at Harvard Business School, a new online program for founders working toward their first check. Foster Britton started trading in 10th grade, at 15, before settling on futures trading. Jerry Klamm, 19, built Geometry Spot at 16, grew it to more than 175 million pageviews and $100,000 a month in revenue before he finished high school, and left the University at Buffalo to run Krelva full time.

“Krelva Meet is the room I wish I had at 15.” Foster Britton, co-founder, Krelva

Krelva exists because of how hard Britton’s first four years were. Trading is highly complex, the internet is full of people teaching it, and most of what a beginner finds is confusing, contradictory, or sold by someone with something to sell. The question is never whether there is enough information. It is where to start and who to listen to.

“I started trading in 10th grade, in forex before anything else, and it took me four years to get it right,” Britton said. “It was not that the charts were hard. It was that there is so much online, most of it is confusing, and there is no way to know where to start or who to listen to.”

Today Krelva has two things. The first is a free beginner course that shows people where to start; it teaches the basics without promising anyone a payday. The second is Krelva Meet, which opens in October at $50 a month with a 14-day free trial: a new way to trade Nasdaq-100 and S&P 500 futures, not alone and not in a crowd of strangers, but in a small live room with people at your own verified level.

Krelva Meet started with a frustration anyone who has spent time in a trading Discord will recognize. People post their results, and some of those results are real. Screenshots are easy to fake, a few prop firms now issue verified payout cards, and none of it tells a beginner whether the person answering their question is actually where they say they are. So the beginner guesses, and the loudest voice usually wins.

Krelva Meet checks. Every trader has a level that Krelva verifies before they enter a room, and the company is building direct brokerage verification so the check happens automatically. Rooms are built from traders at the same level. Someone who has never passed a prop firm evaluation sits with others who have not either. Pass one, and you move up to rooms with traders who have passed. Get paid out, and you move up again. Alongside the rooms, Krelva is launching a rating: simple, earned over time, and moved by how you answer questions during the session rather than by what you claim. Rooms are not a signal service and tell no one what to buy or sell. They are about the process: reading the market before the open, talking it through with people at your level, and finding out afterward where and why you were right or wrong.

Krelva does not claim to make anyone a better trader faster. It is trying to give people a place to start.

“Krelva Meet is the room I wish I had at 15,” Britton said.

The HBS Foundry Bootcamp at Harvard Business School has drawn attention since its launch for its $699 price and its format, which from Krelva’s understanding pairs weekly live sessions with HBS faculty and guests with AI versions of those same professors, built to push back on weak ideas.

“I’m interested in this new program at Harvard Business School. I think using AI tools to learn is the future, but I’m curious to see how Harvard does it and if it actually works,” Klamm said. “I like that it says the AI professors are built to challenge weak ideas, so I’m going to push it to the limit and see how it performs compared to a real professor.”

The waitlist for Krelva Meet is open now at https://krelva.com.

“Most traders look at the chart at 9:30 every morning by themselves. There are thousands of other traders just like you,” Klamm said. “Why would you trade alone if you could trade with a group you trust? That is the whole idea.”

About Krelva

Krelva is a Buffalo, New York company built for futures day traders. Its free beginner course, built by co-founder Foster Britton, teaches the basics of trading. Its paid product, Krelva Meet, puts traders in small live rooms with other traders at the same verified level to trade Nasdaq-100 and S&P 500 futures together, for $50 a month with a 14-day free trial. Krelva was founded in 2026 by Jerry Klamm and Foster Britton. Learn more at https://krelva.com.

Media Contact

Jerry Klamm, Krelva, 1 716-261-7634, info@krelva.com, https://krelva.com/

View original content to download multimedia:https://www.prweb.com/releases/krelva-accepted-into-the-hbs-foundry-bootcamp-at-harvard-business-school-302876118.html

SOURCE Krelva

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Larry Ellison Cancels His Plan to Sell Oracle Stock

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6 hours ago

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September 12, 2026

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AUSTIN, Texas, Sept. 12, 2026 /PRNewswire/ — Oracle Corporation (NYSE: ORCL) today announced that Larry Ellison, Executive Chair of the Board and Chief Technology Officer, has cancelled his 10b5-1 Plan to sell Oracle stock. No Oracle stock was sold under that plan, and he has no other plans to sell any of his Oracle stock.

About Oracle
Oracle offers integrated suites of applications plus secure, autonomous infrastructure in the Oracle Cloud. For more information about Oracle (NYSE: ORCL), please visit us at www.oracle.com.

Trademarks
Oracle, Java, MySQL, and NetSuite are registered trademarks of Oracle Corporation. NetSuite was the first cloud company—ushering in the new era of cloud computing.

“Safe Harbor” Statement: Statements in this press release relating to future plans, expectations, beliefs, intentions and prospects, are “forward-looking statements” and are subject to material risks and uncertainties. A detailed discussion of risks that affect our business is contained in our SEC filings, including our most recent reports on Form 10-K and Form 10-Q, particularly under the heading “Risk Factors.” Copies of these filings are available online from the SEC or by contacting Oracle’s Investor Relations Department at (650) 506-4073 or by clicking on SEC Filings on the Oracle Investor Relations website at www.oracle.com/investor/. All information set forth in this press release is current as of September 12, 2026. Oracle undertakes no duty to update any statement in light of new information or future events.

View original content to download multimedia:https://www.prnewswire.com/news-releases/larry-ellison-cancels-his-plan-to-sell-oracle-stock-302876875.html

SOURCE Oracle

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