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Balbix Unveils BIX: the Industry’s First GenAI Powered Assistant for Cyber Risk and Exposure Management

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BIX enables cybersecurity and business leaders to gain insight into their exposures and speed up cyber risk burn down while keeping your cyber risk data private.

LAS VEGAS, Aug. 6, 2024 /CNW/ — Balbix, an AI-powered Cyber Risk and Exposure Management platform, introduced its BIX conversational AI assistant at Blackhat USA 2024. The BIX AI assistant is already in use at many Fortune 1000 companies as part of an early access program.

Today, managing cyber risks requires identifying key vulnerabilities and understanding related threats, analyzing attack paths, evaluating the potential impact on business, and assessing how well security controls will work. Each of these tasks requires specific tools, integrations, dashboards, reports, and tickets with remediation steps, as well as dedicated personnel to oversee and manage these activities. However, with vast amounts of data from different sources, it is very challenging to understand and prioritize these risks and act quickly. Communicating cyber risks to those outside the security team is particularly difficult, as they often don’t grasp the technical details or the consequences of potential security breaches.

Imagine if managing cyber risk was as easy as asking a colleague a question and getting a clear, actionable answer. What if you could also instruct your assistant to keep relevant stakeholders informed about their responsibilities and deadlines, and to provide you with periodic updates? Picture every key player in cybersecurity— from the CISO, CIO, VM teams and security operations to IT staff and legal teams—having their own AI assistants to help manage their part of the cyber risk and exposure management puzzle, conversing in role-appropriate language. Today we are taking a huge step forward towards this vision.

BIX has the following key capabilities:

Personalization: BIX customizes its choice of words, detail level, recommendations, and interactions according to the user’s role, preferences, and past conversations. For example, BIX can explain the financial impact of a threat like “Log4j” in monetary terms to executives while also identifying specific cases and suggesting mitigating actions when interacting with IT staff.Context Awareness: From time to time, we all use Google, ChatGPT and other tools to understand risk concepts on a generic level. BIX integrates with your cybersecurity, IT, and business systems and understands details about your assets, apps, software versions, users, and their roles in your business, specific threats facing your organization, your security measures, who’s responsible for what, who works fast and who does not, acceptable risk levels, and your target SLAs. By querying BIX, you can leverage this knowledge to help understand specific security risks and recommended mitigation tasks in context.Mobile Experience: BIX is available on your smartphone and provides answers when you need them, greatly improving your situational awareness. BIX streamlines cybersecurity decision-making by eliminating the need to consult multiple widgets and dashboards across different tools, saving you hours or even days of gathering analytics.Recommendations: In cybersecurity, it’s common to get sidetracked by irrelevant tasks or overwhelmed by endless research on complex topics, especially for less experienced IT and security staff. BIX acts like an executive assistant, guiding stakeholders by suggesting key questions to ask. This helps organizations move from a focus on threats to a more effective, risk-based approach to cybersecurity.

Ed Amoroso, Founder and CEO of research and advisory firm TAG Cyber, stated, “Managing enterprise cyber risk at acceptable levels is an extremely challenging job. Unfortunately, organizations across the industry face deep cybersecurity challenges due to tools sprawl, skills gaps, and budget limitations. Further, failure to comply with regulatory requirements on materiality, patching, and timely software updates has sharply increased organizations’ financial and reputational risk”. Ed also added, “Balbix’s new AI assistant can improve overall enterprise understanding of material risks as well as operational efficiency, speeding up response times. This benefits organizations new to security and those with established large teams.”

Under the hood, BIX utilizes RAG-based Large Language Models (LLMs) running on specialized NVIDIA hardware. However, even the most advanced standalone LLMs struggle with multi-step tasks that require navigating different contexts and managing dependencies and privacy constraints. This is where BIX’s multi-agent architecture comes in, breaking down complex problems into discrete subtasks handled by specialized agents, often operating in different privacy domains. This enables BIX to offer a safe, accurate, and extensible approach to cybersecurity conversations and automate tasks previously considered beyond reach.

Early users of BIX have seen a dramatic improvement in their overall cyber risk and exposure management experience. Understanding risk, making decisions, and risk response times have gone down from days and weeks to minutes. Combined with the rest of Balbix’s capabilities, this has translated into sharply reduced risk and savings from productivity improvements.

“Cybersecurity is inherently complex, demanding not only extensive automation but also simplification and streamlined communication,” stated Gaurav Banga, founder and CEO of Balbix. “Until now, Balbix has used AI primarily for computational tasks in cyber risk management. We are pioneering its use to demystify the complexities of cyber risk for all stakeholders and enhance communication between them. This release of BIX is a step forward in managing risk and exposures more effectively. It marks a significant development in our ability to be proactive, rather than reactive, in our cybersecurity efforts.”

More information about the Balbix AI and BIX AI assistant can be found at https://www.balbix.com/product/ai/ AND https://www.balbix.com/blog/bix/

About Balbix
Balbix enables businesses to rapidly reduce cyber risk by identifying and mitigating their riskiest cybersecurity exposures. Balbix ingests data from hundreds of security and IT tools to deliver actionable insights for risk reduction. With Balbix, businesses get a unified asset inventory, risk-based exposure and vulnerability prioritization, mobilization for remediation and mitigation activities as well as cyber risk quantification in a single platform. A rapidly growing set of Fortune 500 companies trust Balbix as the “brain” of their infosec programs. Balbix was recognized in Forbes America’s Best Startup Employers 2024, by CNBC in their 2022 Top 25 Startups for the Enterprise and ranked #32 on the 2021 Deloitte Fast 500 North America.

Media contact:
Makayela Hills
Makayela.Hills@ruderfinn.com

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SOURCE Balbix

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BitradeX BXC First Two Subscription Rounds Sell Out, Total Subscriptions Exceed 14M USDT

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LONDON, May 9, 2026 /PRNewswire/ — BitradeX Capital’s ecosystem equity token, BXC, has completed its first and second subscription rounds, selling a total of 50 million BXC with subscriptions exceeding 14 million USDT. The first round sold out in 90 seconds, while the second closed within 48 hours.

While the fundraising size is not unusually large by crypto standards, the structure of the sale has attracted market attention. The first two rounds were not open to the public, but limited to high-tier BitradeX users. The first round was available only to V5 users and above, while the second round expanded access to V3 users and above.

According to BitradeX’s tier system, V3+ users typically have higher recurring investment activity through AiBot, longer platform usage history, and stronger ecosystem participation. This means the early BXC allocation was absorbed mainly by the platform’s internal high-value user base, rather than short-term speculative participants.

This approach differs from many token fundraising campaigns that prioritize broad public participation and market hype. BitradeX instead adopted a more selective, staged model, gradually lowering the participation threshold while keeping the sale within its active ecosystem community.

BXC is positioned as more than a standard platform token. Its value framework is linked to BitradeX Capital’s broader ecosystem, including its exchange business, AiBot quantitative strategies, BTX Card payments, and Labs incubation platform. Public information indicates that BXC holders may receive staking rewards, benefit from ecosystem buybacks and burns, and gain priority access to Launchpad projects and governance participation.

The third subscription round is launched on April 30 at $0.35 USDT per BXC, with a total supply of 100 million BXC. It is now open to users participating in AiBot recurring investment. The fourth round price is expected to rise to $0.45 USDT.

The long-term value of BXC will ultimately depend on the growth of BitradeX’s underlying businesses, including exchange profitability, AiBot user expansion, and BTX Card adoption. However, the rapid sellout of the first two rounds suggests that BitradeX’s core user base has already shown strong confidence in the ecosystem’s future.

View original content:https://www.prnewswire.com/news-releases/bitradex-bxc-first-two-subscription-rounds-sell-out-total-subscriptions-exceed-14m-usdt-302767467.html

SOURCE BitradeX Capital

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South and East Asia identified as hotspots of global warming related impacts on male fertility

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BEIJING, May 9, 2026 /PRNewswire/ — A major new study has shown that South and East Asia dominate patterns of global warming related decline in male fertility with the strongest and most consistent evidence coming from India, Pakistan and the southern parts of China.

The effects of increased environmental temperatures on male reproductive health include declining sperm concentration and motility and increased sperm DNA fragmentation, or genetic damage that can hinder fertilisation and embryo development.

Male related factors account for around 50 per cent of infertility cases around the world and the impact of rising ambient heat on semen parameters raises serious implications across wide areas of Asia where total fertility rates are in serious decline.

Outcomes of the study undertaken by the Taiwan IVF Group and Ton Yen General Hospital, Taiwan (China) in collaboration with Stanford University (USA) are being presented at the 2026 Congress of the Asia Pacific Initiative on Reproduction (ASPIRE) in Beijing.

Research principal and Adjunct Clinical Assistant Professor at Stanford University, Dr Jack Yu Jen Huang, MD, PhD, FACOG said: “Given the temperature sensitivity of spermatogenesis, even modest increases in ambient temperature could have cumulative, population-level effects over time.

“As global warming accelerates, male reproductive health may represent an emerging climate sensitive public health concern.”

The testes function optimally at temperatures lower than the internal body heat level, and previous studies have shown elevated scrotal or ambient temperatures can impair sperm production.

The latest research explored global patterns to reveal comparative data across regions. It is based on a systematic review of international studies on temperature exposure and semen parameter trends between 2000 and 2024. Artificial intelligence algorithms and machine learning tools were applied to extract key variables including geographic regions and semen outcomes.

Dr Huang said studies examining occupational heat exposure alone were excluded from the analysis as they reflected localised, job-specific conditions rather than broader climatic trends.

“Our findings therefore represent population level climate associated temperature effects including consistent seasonal variations showing poor semen quality parameters in warmer periods.”

The global patterns on temperature associated lower sperm concentration and motility show South and East Asia as major hot spots of concern followed by the Middle East, Europe and North America.

“South and East Asia are likely more affected due to a combination of factors including higher baseline ambient temperatures and rapid urbanisation that contribute to greater cumulative heat stress on spermatogenesis,” Dr Huang explained.

“With ongoing global warming, chronic heat exposure may increasingly impact male reproductive health.”

Dr Huang said potential approaches to address the issue include:

increasing public awareness of heat exposure and reproductive health;encouraging protective behaviours;expanding research integrating climate and reproductive health data; andexploring clinical and lifestyle interventions to mitigate heat-related effects.

The research team was assisted by research intern Jeffrey Zi Kang Huang from Taipei American School, particularly in the application of artificial intelligence in biomedical research including AI-assisted data analysis and pattern recognition across global datasets.

“Further longitudinal and mechanistic studies will be important to better define causality and guide interventions,” he added.

The ASPIRE Congress is being held at the China National Convention Centre in Beijing. More than 3,000 scientists, clinicians, nurses and counsellors in assisted reproduction from around the world are attending the Congress.

For further information, go to https://www.aspire2026.com

 

View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/south-and-east-asia-identified-as-hotspots-of-global-warming-related-impacts-on-male-fertility-302767469.html

SOURCE ASPIRE

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eclicktech Attends Amazon Ads unBoxed 2026, Highlighting Four Key Trends Shaping AI-Driven Global Marketing

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SHENZHEN, China, May 9, 2026 /PRNewswire/ — Amazon Ads recently hosted its annual flagship event, Amazon Ads unBoxed 2026, in Shenzhen, bringing together advertisers, agencies, and technology partners to explore the next phase of AI-powered marketing innovation. This year’s event focused on how AI is reshaping the advertising ecosystem through advancements in audience targeting, creative production, campaign management, and measurement capabilities.

Yeahmobi, the global marketing brand under eclicktech and an Amazon DSP validated partner, attended the event alongside industry leaders and ecosystem partners to discuss emerging opportunities for international brand growth in an increasingly AI-driven media environment.

During the conference, Amazon Ads introduced a series of product and solution updates across four major areas:

Advanced audience targeting powered by Amazon’s first-party data infrastructure to help brands reach high-intent consumers more effectively;AI-assisted creative production designed to improve content efficiency and support personalized advertising at scale;Intelligent campaign management tools aimed at simplifying cross-channel advertising workflows;Enhanced measurement and attribution capabilities to provide advertisers with clearer visibility into campaign performance and return on investment.

According to Yeahmobi, Amazon DSP is evolving beyond a standalone programmatic buying platform into a broader marketing infrastructure supporting the full customer journey, from brand awareness to conversion.

Since becoming an Amazon Ads partner, Yeahmobi has developed integrated advertising solutions spanning awareness, audience engagement, and conversion optimization. The company stated that it has supported brands across sectors including cross-border e-commerce, consumer electronics, AI applications, and financial services in scaling their global advertising efforts through Amazon DSP.

At the event, Yeahmobi also showcased its proprietary advertising management platform, Yeahgrowth, which integrates campaign management, data analytics, and performance optimization capabilities to support centralized multi-platform operations and improved campaign visibility.

“AI is fundamentally reshaping how brands approach global growth,” said William Liu, General Manager of Yeahmobi. “We see Amazon Ads as a strategically important part of the global marketing ecosystem. Our focus is not only on media execution, but also on building scalable growth infrastructure through deeper API integration, AI-driven optimization, and data collaboration.”

Yeahmobi stated that it will continue expanding its collaboration with Amazon Ads to support brands navigating increasingly complex global media environments.

About Yeahmobi
Yeahmobi is a global marketing brand focused on helping businesses achieve international growth through digital advertising, data-driven operations, and AI-powered marketing solutions.

Forward-Looking Statements
This press release contains forward-looking statements. Actual results may differ materially due to various risks and uncertainties. The company undertakes no obligation to update any forward-looking statements.

 

View original content:https://www.prnewswire.com/news-releases/eclicktech-attends-amazon-ads-unboxed-2026-highlighting-four-key-trends-shaping-ai-driven-global-marketing-302767470.html

SOURCE Yeahmobi

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