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Digital Signage Market to Grow by USD 9.86 Billion (2024-2028), Driven by Retail Expansion, AI’s Role in Market Transformation – Technavio Report

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NEW YORK, Aug. 27, 2024 /PRNewswire/ — Report with the AI impact on market trends- The global digital signage market size is estimated to grow by USD 9.85 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of over 9.95% during the forecast period. High growth of retail space is driving market growth, with a trend towards introduction of soc technology. However, growing e-commerce market poses a challenge. Key market players include 3M Co., AT and T Inc., AUO Corp., BrightSign LLC, Cayin Technology Co. Ltd., Cisco Systems Inc., Daktronics Inc., Hon Hai Precision Industry Co. Ltd., HP Inc., Intel Corp., Keywest Technology Inc., Leyard Group, LG Corp., Omnivex Corp., Panasonic Holdings Corp., Rokk3r, Samsung Electronics Co. Ltd., Scala, Sony Group Corp., and YFY Inc..

Get a detailed analysis on regions, market segments, customer landscape, and companies- View the snapshot of this report

Digital Signage Market Scope

Report Coverage

Details

Base year

2023

Historic period

2018 – 2022

Forecast period

2024-2028

Growth momentum & CAGR

Accelerate at a CAGR of 9.95%

Market growth 2024-2028

USD 9855.3 million

Market structure

Fragmented

YoY growth 2022-2023 (%)

8.81

Regional analysis

North America, APAC, Europe, South America, and Middle East and Africa

Performing market contribution

APAC at 37%

Key countries

US, China, Canada, UK, and Japan

Key companies profiled

3M Co., AT and T Inc., AUO Corp., BrightSign LLC, Cayin Technology Co. Ltd., Cisco Systems Inc., Daktronics Inc., Hon Hai Precision Industry Co. Ltd., HP Inc., Intel Corp., Keywest Technology Inc., Leyard Group, LG Corp., Omnivex Corp., Panasonic Holdings Corp., Rokk3r, Samsung Electronics Co. Ltd., Scala, Sony Group Corp., and YFY Inc.

Market Driver

SOC, or System on Chip, is a technology gaining traction in the manufacturing of smartphones, tablets, and commercial displays. This innovation integrates essential processing components onto a single chip, reducing the need for additional components in digital systems. For digital signage applications, SOC technology can be incorporated into commercial displays, replacing multiple equipment such as media players. This streamlined solution allows digital signage operation directly from the screen, offering diagnostic information as well. The benefits of SOC technology in digital signage include cost savings on hardware and installation. Additionally, SOC simplifies digital content and application development and updates for digital signage systems. Content can be created using smartphones and tablets and easily uploaded to the digital signage system via SOC. This could lead to significant time savings in content creation and updating. Major players in the digital signage market, including SAMSUNG ELECTRONICS, LG Electronics, Panasonic, and Sony, offer SOC-compatible digital signage solutions. As a result, SOC is poised for significant growth as an integrated digital signage solution in the coming years, driving market expansion during the forecast period. 

The Digital Signage Market is thriving with the increasing number of internet users and the shift towards online advertising. Large audiences are engaged through digital signage in various sectors like retail, banking, hospitality, entertainment, healthcare, and more. Social media platforms and apps have become essential tools for targeted messaging and product promotion. Retail media, including retail stores, shopping malls, and supermarkets, leverage digital signage for an in-store customer experience. Digital signage offers eye-catching content through LED media boards, digital display panels, video walls, projectors, and multimedia content. Traditional static signs are being replaced with computerized systems that allow for dynamic content delivery, real-time updates, and targeted messaging. The 3PL market, transportation hubs, and airports are also adopting digital signage as a communication platform. Offering real-time content updates and remote management, digital signage is an effective tool for driving sales and attracting customers in the retail, banking, and hospitality industries. Digital signage solutions cater to diverse locations and offer customized offerings to meet specific business needs. 

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Market Challenges

The e-commerce industry’s robust growth over the last few years has led to an increase in the number of online retailers. These retailers have gained significant market share, reducing the reliance of consumers on traditional brick-and-mortar stores. Global retail e-commerce sales have consistently grown year-on-year, and this trend is expected to continue. However, this shift towards e-commerce could negatively impact the demand for digital signage equipment, as physical retail stores are the primary customers. Consequently, the growth rate of the digital signage market may be slightly impacted during the forecast period.The digital signage market is experiencing significant growth in various sectors like Hotels, Restaurants, Corporate offices, Transportation centers, and Education. Challenges include high cost of displays, customer experience, and power problems. Hardware and service providers face competition from traditional billboards and widescreen alternatives, as well as screenless displays. Technological developments, such as Near Field Communication and Touch Screen Technology, are driving innovation. Emerging display technologies like Micro-LED and Quantum dots are disrupting the market. Digital signage is increasingly being adopted by Government offices, the Educational sector, and Public Transports due to rapid digitalization. Large electronic giants are investing in advanced technologies like Artificial Intelligence, Machine Learning, and 5G technology to offer touchless & interactive solutions. The Retail industry is leveraging customer data and personalized content delivery through digital signage. Market consolidation, strategic expansion, partnerships, and collaborations are key trends. Digital signage providers must stay updated on these technological advancements to stay competitive in the market.

For more insights on driver and challenges – Request a sample report!

Segment Overview 

This digital signage market report extensively covers market segmentation by

Application 1.1 Retail1.2 QSR and restaurants1.3 Education1.4 Healthcare1.5 OthersComponent 2.1 Hardware2.2 Software2.3 ServicesGeography 3.1 North America3.2 APAC3.3 Europe3.4 South America3.5 Middle East and Africa

1.1 Retail- The Digital Signage Market is a growing industry that provides businesses with an effective way to display dynamic content on digital screens. This technology allows companies to engage customers with real-time information, promotions, and advertisements. The market is driven by the increasing demand for interactive and personalized marketing solutions. Businesses across various sectors, including retail, healthcare, and transportation, are adopting digital signage to enhance customer experience and boost sales. The market is expected to continue growing due to the flexibility and cost-effectiveness of digital signage solutions.

For more information on market segmentation with geographical analysis including forecast (2024-2028) and historic data (2017-2021) – Download a Sample Report

Research Analysis

The Digital Signage Market encompasses various technologies and components, including LED media boards, digital display panels, video walls, projectors, and multimedia content. These systems utilize computerized systems, software, and hardware to deliver real-time content updates and create engaging communication platforms. Traditional static signs are being replaced with these dynamic displays, offering improved customer experience in various sectors such as education, government offices, and retail. Cost-effective solutions like LED media boards and digital display panels are driving market growth. Technological developments, such as video walls, projectors, and emerging display technologies like Micro-LED, are expanding the market’s scope. Real-time content updates and remote management capabilities enhance the value proposition of digital signage. Traditional billboards and widescreen alternatives are being challenged by these digital displays. Power problems and screenless displays are potential challenges. Large screen displays are popular in public spaces, offering a more immersive experience. The education sector is a significant end user, while government offices and the retail industry also contribute significantly to the market’s growth.

Market Research Overview

The digital signage market is experiencing rapid digitalization, with LED media boards, digital display panels, video walls, projectors, and other multimedia technologies replacing traditional static signs. Real-time content updates, remote management, and communication platforms offer advanced capabilities for retail establishments, airports, hotels, restaurants, corporate offices, transportation centers, and other locations. Hardware and service offerings continue to evolve, with emerging display technologies like Micro-LED and quantum dots, as well as artificial intelligence, machine learning, and 5G technology driving innovation. The market is also seeing consolidation, strategic expansion, partnerships, and collaborations among digital signage providers. The retail industry is a major driver of growth, with personalized content delivery, audience analytics, and real-time data-driven decision-making becoming increasingly important. Digital signage is also being used for online advertisement and broadcast, reaching large audiences through social media platforms, apps, and retail media. The market is expected to continue growing as technological advancements and touchless & interactive solutions become more prevalent in various industries, including banking, hospitality, entertainment, healthcare, and education. The cost of displays and power problems remain challenges, but innovative solutions are being developed to address these issues.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

ApplicationRetailQSR And RestaurantsEducationHealthcareOthersComponentHardwareSoftwareServicesGeographyNorth AmericaAPACEuropeSouth AmericaMiddle East And Africa

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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Sungrow Launches PowerMatrix, Redefining System-Level PV-Storage Integration

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April 28, 2026

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HEFEI, China, April 28, 2026 /PRNewswire/ — Sungrow, the globally leading PV inverter and energy storage system (ESS) provider, unveiled its next-generation PowerMatrix system for renewable energy applications, alongside a newly released technical white paper, at the Global Renewable Energy Summit (GRES) 2026.

At the event, Sungrow also unveiled the Matrix Inverter, the core product enabling the PowerMatrix system. The PowerMatrix system further integrates the MPPT Booster and the PowerTitan 3.0 energy storage system.

PowerMatrix: Redefining Power Systems for the Renewable Era
Solar PV is rapidly becoming a major power source, with global installations projected by BloombergNEF to reach approximately 655 GW in 2025. As renewable penetration increases, power systems are facing growing challenges in balancing supply and demand while maintaining system stability under dynamic operating conditions. However, existing power systems were not originally designed to effectively address these evolving challenges.

To bridge this gap, PowerMatrix establishes a new system paradigm for renewable energy systems. Built on five core innovations—multi-port topology, native PV-storage integration, distributed control, reconfigurable energy paths, and source-level grid-forming—it integrates PV, storage, grid, and loads into a unified, multi-node energy network, where energy can be dynamically routed, balanced, and optimized in real time.

As a result, this system-level redesign enhances system stability, improves cost efficiency, and increases energy efficiency across the entire power chain.

Stability Redefinition: From Compensated Stability to Inherent Stability
PowerMatrix ensures a stable, continuous power supply through coordinated multi-node operation. It supports high PV DC/AC ratios, high ESS capacity, and around 3,000 full-load hours annually.

In operation, the system ensures continuous power delivery under dynamic conditions through multi-path redundancy and dynamic reconfiguration, with node-level fault isolation allowing unaffected units to remain in service.

At the sub-array level, each unit operates as an independent solar-plus-storage system with grid-forming capability, supporting both grid-connected and islanded operation.

The system delivers millisecond-level response, including 10 ms voltage stabilization and 5 ms inertia response, significantly improving system resilience and recovery performance.

Cost Redefinition: System-Level BOS Reduction
The PowerMatrix enables system-level cost optimization beyond conventional equipment-level cost reduction. By consolidating functions previously distributed across separate devices and system layers, it reduces system complexity and engineering requirements, while enabling more flexible system expansion and cost optimization throughout the project lifecycle.

In a reference system designed for 1 GW of rated grid connection capacity, 8 GWh of installed ESS capacity, and 3,000 annual full-load operating hours in China, the PowerMatrix reduces total CAPEX by approximately $120 million compared to a conventional AC-coupled architecture, with savings across substation & transmission cable, ESS equipment, PV equipment, and other system components.

From an investment perspective, phased deployment and scalable expansion allow capacity to be built in line with project needs rather than requiring full upfront build-out, thereby reducing upfront capital pressure and better aligning investment with project development and demand growth.

Efficiency Redefinition: Full-Link Energy Optimization
The PowerMatrix enhances energy efficiency across the full energy chain:

PV Side: A high-density MPPT architecture with up to 28 MPPTs per MW enables finer string-level optimization, reducing mismatch losses under shading, orientation differences, and module aging conditions, and improving overall energy yield.Storage Side: Cell-to-plant SOC balancing increases usable energy capacity by approximately 8%.Conversion and Delivery: Direct PV-to-storage charging reduces multi-stage power conversion, improving energy transfer efficiency by up to 5%.

In addition, source-level grid-forming capability further enhances grid adaptability, supporting higher renewable penetration and reducing curtailment.

Scalable Across Applications
The PowerMatrix is designed for utility-scale, commercial and industrial (C&I), mining microgrid, and AI data center applications, to deliver a unified, scalable energy system capable of adapting to diverse operational requirements. Its system-level optimization enhances energy reliability, efficiency, and controllability across different use cases, supporting both grid-connected and off-grid scenarios.

“As renewable energy continues to grow as a dominant power source, the energy system is placing higher demands on the coordination and stability of solar and storage technologies,” said Lee Zhang, Sungrow Vice President and President of the Utility PV Inverter Business Unit. “Through the PowerMatrix, we aim to help advance this shift from standalone equipment integration to deeply coordinated system design, enabling solar-plus-storage to serve as an intelligent hub for future energy systems and making renewable energy a stable and dependable source of power.”

About Sungrow
Sungrow, a global leader in renewable energy technology, has pioneered sustainable power solutions for over 29 years. As of Dec 2025, Sungrow has installed over 1000 GW of power electronic converters worldwide. The company is recognized as the world’s most bankable PV inverter and energy storage company (BloombergNEF). Its innovations power clean energy projects across the globe, supported by a network of 520 service outlets guaranteeing excellent customer experiences. At Sungrow, we’re committed to bridging to a sustainable future through cutting-edge technology and unparalleled service. For more information, please visit: www.sungrowpower.com/en

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Zurich launches Global Capability Center in Hyderabad to power next-gen tech and AI

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April 28, 2026

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HYDERABAD, India, April 28, 2026 /PRNewswire/ — Zurich Insurance Group (Zurich) today announced the launch of a new Global Capability Center in Hyderabad, reinforcing its focus on advancing technology and AI capabilities to transform insurance.

Zurich has appointed Amit Kalra as Head of Zurich Capability Centers, effective 1 July 2026. Based in India, he will shape the Group’s Capability Center strategy and oversee all locations globally. He will also lead the establishment and expansion of the Hyderabad center, supporting Zurich’s broader technology and AI ambitions. Mr. Kalra brings extensive experience in building and leading global capability centers as strategic enablers for complex, international organizations.

Cara Morton, CEO Zurich Global Businesses & Operations, said: “India is a key talent market for Zurich, and Hyderabad stands out for its depth of engineering expertise and innovation. This center reflects a shift in how we build for the future, strengthening our global technology and AI capabilities while giving highly skilled professionals the opportunity to work on solutions that make a real impact for our customers around the world.”

The Hyderabad center will act as a strategic extension of Zurich’s global operating model, with end–to–end ownership across engineering, data and core business operations. From day one, the center will embed AI–enabled ways of working into how solutions are designed, delivered and scaled across the Group. Designed as a purpose-built environment, the center allows Zurich to build modern, technology and AI–led capabilities without legacy constraints.

As the center grows, Zurich will recruit specialists across cloud and platform engineering, data and AI, application development, cybersecurity and quality engineering. Teams will be responsible for the full lifecycle of their solutions – from design, to build, to execution – and will contribute directly to global platforms and solutions.

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London’s Top Restaurants Named at Inaugural OpenTable Awards, Including New ‘Icons’

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April 28, 2026

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OpenTable unveils its first-ever Restaurant Awards winners, including the new ‘Icons’* list spotlighting the restaurants defining London dining todayWinners include BRUTTO for the Icons list, Singburi for Opening of the Year and The Plimsoll for Gastropub of the Year

LONDON, April 28, 2026 /PRNewswire/ — London’s dining powerhouses have been revealed, as OpenTable names the favourite restaurants shaping the city’s food scene at its first-ever OpenTable Restaurant Awards. The winners span across three categories; OpenTable Icons*, Restaurateurs’ Choice,** and People’s Choice.** 

Hosted by Chef and social media personality, Poppy O’Toole, the awards took place on 27th April high in the London skyline at Landing Forty Two, welcoming key figures from the food, drink, and hospitality industry.

At the centre of the Awards is OpenTable’s new ‘Icons’*, 26 culinary landmarks shaping London’s dining culture. Spanning long-standing institutions, MICHELIN-starred restaurants and modern favourites, the list was hand-selected by an OpenTable-appointed panel of critics and industry experts who live and breathe the city’s food scene.

The 2026 OpenTable London Icons:

64 Goodge Street | Andrew Edmunds | Blacklock Soho | Bouchon Racine | Brawn | BRUTTO | Chez Bruce | CORE by Clare Smyth | Da Terra | Darjeeling Express | Donia | Hawksmoor St Pancras | Humble Chicken | JUNO Omakase | MAMBOW | Moro | Portland | Restaurant Gordon Ramsay | Rita’s | Scott’s Mayfair | St. JOHN Smithfield | The Clove Club | The Ledbury | The Plimsoll | The Quality Chop House | Trinity

OpenTable Icons has a designation within the website and app, making it easier for diners to discover and book the ‘of the moment’ restaurants. 

Beyond the Icons list, the awards honoured standout performers across categories voted for by diners and hospitality professionals.

The People’s Choice (Voted by Diners):

Bucket List: The LedburyGastropub of the Year: The PlimsollOpening of the Year: SingburiNeighbourhood Gem: St. JOHN SmithfieldStandout Service: Rita’s

The Restaurateurs’ Choice (Voted by the Industry):

Everyday Hero: David Moore, Pied à TerreUp & Coming: Dara Klein, Tiella Trattoria & BarInnovation Award: Three SheetsImpact Award: BubalaRestaurant Design: Berners Tavern

Awards host Poppy O’Toole said, “It was a privilege to celebrate the chefs, front-of-house teams and restaurateurs whose passion keeps London’s dining culture so vibrant. From neighbourhood gems to destination dining rooms, the OpenTable Restaurant Awards winners show the breadth, creativity and resilience of the city’s restaurant scene today.” 

“Our first-ever OpenTable Restaurant Awards winners are the places defining London’s culture right now, setting global standards and creating experiences that stay with diners long after they leave,” said Laure Bornet, Senior Vice President of International Growth at OpenTable. “At a time of real pressure for the industry, celebrating and backing the people and places raising the bar matters more than ever, and we’re proud to champion these standout spots to diners.”

The Icons were selected by a panel of judges including: Adam Hyman, Owner of CODE Hospitality and The Good Food Guide, Ben Benton and Freddy Clode, Hosts of The Go-To Food Podcast; Ben Lippett, Cook and Food Writer; Jenny Lau, Writer and Community Chef; Jimi Famurewa, Food Writer, Restaurant Critic and Broadcaster; Lorraine Copes, Founder and CEO of Be Inclusive Hospitality and Seema Pankhania, Food Content Creator and Author. 

You can find the full list of Icons here and award winners linked here. A selection of high-res imagery is available here. 

NOTES TO EDITORS

*OpenTable Icon Methodology: The ‘Icon’ designation and associated restaurant nominations are determined by an OpenTable-appointed industry panel via a qualitative assessment of a pre-determined shortlist. This shortlist is generated through a combination of data-informed insights (diner reviews, ratings, and platform signals) and expert input from local specialists. This process represents a subjective assessment rather than an objective ranking or exhaustive list. Eligibility is merit-based and requires no purchase or commercial participation, and payment to OpenTable does not influence the likelihood of nomination or selection. All selections are discretionary, final, and binding. 

**OpenTable Restaurant Awards Terms & Conditions: https://www.opentable.co.uk/c/awards-london/terms/ 

About OpenTable:

OpenTable, a global leader in restaurant tech and part of Booking Holdings, Inc. (NASDAQ: BKNG), helps more than 65,000 restaurants worldwide fill 1.9 billion seats a year. OpenTable’s world-class technology empowers restaurants to focus on what matters most – their team, their guests, and their bottom line – while enabling diners to discover and book the perfect restaurant for every occasion. 

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