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Embrace’s Mobile SLOs Report Helps Modern Observability Teams Define and Measure Mobile App Performance

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2 years ago

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New guide gives DevOps, SRE, and mobile teams best practices for building and monitoring effective SLOs to ensure great mobile user experiences

CULVER CITY, Calif., Sept. 18, 2024 /PRNewswire/ — Embrace, the leading mobile observability solution and pioneer in OpenTelemetry, is excited to announce the release of a new report, “Defining and measuring mobile SLOs: Best practices for modern DevOps, SRE, and mobile teams.” This comprehensive guide helps engineering teams navigate the complexities of defining and monitoring Service Level Objectives (SLOs) for mobile applications.

Mobile development presents unique challenges when it comes to balancing innovation with reliability. As users’ expectations for seamless app experiences continue to rise, understanding how to measure and prioritize performance is crucial. While app quality has historically been the domain of mobile engineers, leaders across DevOps, SRE, and observability teams are increasingly becoming key stakeholders in their companies’ mobile properties. This means understanding where user-impacting issues originate and how they affect broader business KPIs.

The guide addresses this growing need by offering practical insights and actionable steps to create mobile-specific SLOs that ensure consistent, high-quality user experiences in an era when real customer impact – not just server impact – is mission-critical.

“A bad P90 when you’re monitoring backend services may have little to no measurable impact on users – but in mobile, a bad P90 could mean up to 10% of your users are having a bad experience,” said Christine Hermawan, Solutions Engineer at Embrace. “Measuring the user’s perception of the mobile experience removes a huge disconnect that many companies are seeing with their current SLOs approach.”

Takeaways from the report include:

Why mobile SLOs matter: In addition to serving end users, teams should collaborate on reliability targets and supporting processes to make data-driven decisions when prioritizing engineering resources.How to monitor user experiences: Mobile SLOs should be built around the end-user experience, not just technical metrics like memory usage or API performance. The report emphasizes crafting SLOs based on critical user flows, such as logging in, searching for products, adding items to cart, checking out, and more.Understanding differences from backend observability: Mobile apps face unique challenges that must be accounted for when creating SLOs, such as delayed data collection, unpredictable environments, and high cardinality.Fostering collaboration between teams: DevOps and mobile teams can more effectively troubleshoot issues across complex systems by connecting mobile telemetry with backend performance data. Open standards like OpenTelemetry can foster this collaboration.

When everything looks great on the backend, but users are still complaining, teams need to modernize their tooling and bridge knowledge gaps. With this new report, Embrace provides innovative engineering teams with the information and tools they need to take control of mobile app reliability and deliver the best experiences possible.

To download the free report, visit: Defining and measuring mobile SLOs: Best practices for modern DevOps, SRE, and mobile teams.

For practical examples and discussion of the report, access the webinar: What your SLOs aren’t telling you about mobile.

About Embrace

Embrace provides the only user-focused mobile app observability solution based on OpenTelemetry. By delivering crucial mobile telemetry across DevOps and mobile engineering teams, Embrace illuminates real customer impact, not just server-side impact, to drive success in achieving SLOs. Embrace’s Distribution for OpenTelemetry gives teams the transparency, portability, and extensibility they want in modern observability instrumentation, while Embrace’s data backend and analysis platform is enterprise-supported for powerful mobile performance insights. By tying frontend mobile telemetry to backend performance data, Embrace helps companies modernize their observability practice and deliver the best user experiences possible.

Embrace is a member of the Cloud Native Computing Foundation (CNCF) and counts Adidas Runtastic, Cameo, GOAT, Hatch, Ibotta, Marriott, The New York Times, Warby Parker, Wildlife Studios, Yahoo!, and many more as customers. Embrace is supported by NEA, AV8 (Allianz), Greycroft, YCombinator, and Eniac along with investments from the founders of PagerDuty, MoPub, Testflight, Sendbird, and Scopely. Embrace was selected by YCombinator to participate in the highly selective YC Growth program for their highest potential growth-stage companies. Embrace is based in Culver City, Palo Alto, Buenos Aires, and London.

Colin Contreary
Head of Content
Embrace
press@embrace.io

This release was issued through WebWire(R). For more information visit http://www.webwire.com.

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SOURCE Embrace

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212NYC New York’s Digital Advertising Club Celebrates Industry Trailblazers at 12th Annual Gala on Nov. 5, 2026

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8 minutes ago

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November 6, 2026

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212NYC 2026 Gala Awards Spotlight “Humanity in Action: Staying Human in the Age of AI” 

NEW YORK, Nov. 6, 2026 /PRNewswire/ — Nearly 300 of the advertising industry’s most influential leaders, innovators, and changemakers gathered at Tribeca Rooftop on November 5 for 212NYC’s 12th Annual Gala & Excellence Awards.

212NYC, New York’s Digital Advertising Club, hosted the evening under the theme “Humanity in Action: Staying Human in the Age of AI,” reflecting a pivotal moment for the industry as leaders navigate the opportunities and challenges of artificial intelligence while keeping human creativity, connection, and impact at the center. Each year, the 212NYC Gala brings together the brightest talent and most influential voices in advertising to celebrate the trailblazers, visionaries, and innovators driving the industry forward and making a lasting impact.

“The 212NYC Gala gives us an opportunity to celebrate the people moving our industry forward,” said Jay Wolff, President of 212NYC. “As AI transforms how we work, connect, and create, this year’s theme is a powerful reminder that our greatest asset remains our humanity. The leaders we’re honoring exemplify the vision, innovation, and human impact that will define the next chapter of advertising.”

The 212NYC Annual Gala is a signature gathering for the New York advertising community, bringing together leaders across media, marketing, and advertising to celebrate achievement, strengthen connections, and explore the forces shaping the industry’s future.

“Since 2002, 212NYC has grown alongside the digital advertising industry, bringing people together to learn, exchange ideas, and build meaningful relationships,” said Ritu Trivedi, Vice President of 212NYC. “Our community has always been driven by a willingness to embrace change while recognizing the value of human connection. This year’s Gala celebrates that spirit and the people who are helping our industry innovate with purpose.”

The 2026 Gala recognized five distinguished leaders whose work exemplifies this year’s commitment to humanity, innovation, and impact.

The 2026 Honorees:

Chrissie Hanson, CEO, dentsu North America Media Practice & Global Brand President, Carat (Human-Centered Leadership Award)Todd Kaplan, CMO North America, The Kraft Heinz Company (Industry Luminary Award)Jeff Lucas, Chief Revenue Officer, Tubi (Breakthrough Leader Award)Kory Marchisotto, President, e.l.f. Brands (Human Impact Award)Nick Tran, President & CMO, First Round Collective (Innovation with Impact Award)

The evening featured keynote remarks and hosting by Rishad Tobaccowala, 212NYC’s 2025 Industry Luminary Award honoree. A respected industry thinker and leader, Tobaccowala returned to this year’s event to share his perspective on the evolving advertising landscape and the importance of keeping people at the heart of progress.

“We are living through a period of extraordinary technological change, but technology alone cannot determine the future we create,” said Rishad Tobaccowala, keynote speaker and host of the 2026 212NYC Gala. “The real opportunity is to use AI to amplify human imagination, judgment, and connection, not replace them. I’m delighted to return to the 212NYC Gala, where this year’s theme invites our industry to think deeply about what it means to innovate while staying human.”

The evening was made possible through the generous support of its sponsors, including Acast, Amazon Ads, Channel Factory x Omnicom Media, CÎROC Vodka, dentsu, DoubleVerify, e.l.f. Beauty, Fanatics Advertising, Fetch, Fox, Google, iHeartMedia, Instacart Ads, Integral Ad Science, Kraft Heinz, LoopMe, Media.net, The New York Times, Peer39, Raptive, Roku, Skydance Advertising, Tubi, Vevo, Walmart Connect, WPP Media, and Zynga Ads.

 About 212NYC, New York’s Digital Advertising Club

212NYC is New York’s leading organization for the digital advertising industry, reaching more than 5,000 professionals across media, marketing, and advertising. 212NYC connects and educates community members through a year-round slate of compelling panels with industry leaders, signature events, and programs that advance learning and drive impact. A nonprofit, volunteer-run organization, 212NYC welcomes advertising professionals throughout the New York area. Learn more at www.212NYC.org.

Press Contact:

Diana Horowitz,
212NYC Marketing Chair
Phone: 646-709-1420
Email: diana.horowitz@gmail.com / Marketing@212nyc.org

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SOURCE 212NYC New York’s Digital Advertising Club

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ORACLE’S ANNUAL MEETING OF STOCKHOLDERS TO BE HELD NOVEMBER 18, 2026

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November 6, 2026

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AUSTIN, Texas, Nov. 6, 2026 /PRNewswire/ — Oracle (NYSE: ORCL) will hold its 2026 Annual Meeting of Stockholders on Wednesday, November 18, 2026, at 9:00 a.m., Central Time. This year’s meeting will be conducted virtually via a live audio webcast at www.virtualshareholdermeeting.com/ORCL2026. Stockholders as of the close of business on September 21, 2026, the record date, are entitled to participate in the Annual Meeting. Guests may also view the Annual Meeting but may not vote or ask questions.

The proxy materials and website www.virtualshareholdermeeting.com/ORCL2026 include instructions on how to participate in the meeting and how stockholders may vote their shares of Oracle stock. A recording of the meeting will be available at www.virtualshareholdermeeting.com/ORCL2026 and on our Investor Relations website at www.oracle.com/investor following the Annual Meeting through November 25, 2026.

About Oracle
Oracle offers integrated suites of applications plus secure, autonomous infrastructure in the Oracle Cloud. For more information about Oracle (NYSE: ORCL), please visit us at www.oracle.com.

Trademarks
Oracle, Java, MySQL and NetSuite are registered trademarks of Oracle Corporation. NetSuite was the first cloud company—ushering in the new era of cloud computing.

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SOURCE Oracle

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Flex to Host Innovation Day on November 10, 2026

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November 6, 2026

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AUSTIN, Texas, Nov. 6, 2026 /PRNewswire/ — Flex (NASDAQ: FLEX) today announced that it will host its 2026 Innovation Day on Tuesday, November 10, 2026, at the company’s headquarters in Austin, Texas.

The event will feature presentations from members of the senior leadership teams of Flex and Axiom, the planned independent, publicly-traded company comprising Flex’s Cloud and Power Infrastructure segment following the expected spin-off. Presentations will focus on each company’s strategy, market opportunities, and financial priorities.

Innovation Day will be held in-person for invited institutional investors and financial analysts. The presentation portions for both companies will also be available to the public through separate webcasts, beginning at:

Flex: 8:00 AM CT / 9:00 AM ET

Axiom: 12:00 PM CT / 1:00 PM ET

The live webcasts and accompanying presentation materials will be available on the Flex Investor Relations website at investors.flex.com. A replay will be available on the Investor Relations website following the conclusion of the event.

About Flex

Flex (Reg. No. 199002645H) is the manufacturing partner of choice that helps leading brands design, build and manage products that improve the world. With a global footprint spanning 30 countries, Flex delivers advanced manufacturing and supply chain solutions, innovative products and technology, and lifecycle services that support customers from concept to scale. In the AI era, Flex is helping customers accelerate data center deployment by solving power, heat and scale challenges through cutting-edge power and cooling technology and scalable IT infrastructure solutions.

Media, Investors & Analysts

Michelle Simmons
Senior Vice President, Global Investor Relations and Public Relations
(669) 242-6332
Michelle.Simmons@flex.com

 

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SOURCE Flex

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