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Automotive Green Tires Market to Grow by USD 167.5 Billion (2024-2028), Affordable Pricing and Low Maintenance Drive Growth, AI Impact on Market Trends – Technavio

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NEW YORK, Sept. 19, 2024 /PRNewswire/ — Report on how AI is redefining market landscape- The global automotive green tires market size is estimated to grow by USD 167.5 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of almost 18.58% during the forecast period. High affordability and low maintenance cost is driving market growth, with a trend towards developments in the field of automotive green tires. However, high-cost pressures on tire vendors for competitive pricing poses a challenge. Key market players include Apollo Tyres Ltd., Balkrishna Industries Ltd., Bridgestone Corp., DOUBLE STAR TIRE, Emerald Resilient Tyre Manufacturers Pvt. Ltd., Giti Tire Pte. Ltd., GRI Tires, Hankook Tire and Technology Co. Ltd., Maxxis International, Michelin Group, NEXEN TIRE Corp., Nokian Tyres Plc., Pirelli and C S.p.A, RPG Enterprises, Sailun Group Co. Ltd., Schaeffler AG, The Goodyear Tire and Rubber Co., Triangle Tyres, Yokohama Tire Corp., and Zhongce Rubber Group Co. Ltd..

Key insights into market evolution with AI-powered analysis. Explore trends, segmentation, and growth drivers- View the snapshot of this report

Automotive Green Tires Market Scope

Report Coverage

Details

Base year

2023

Historic period

2018 – 2022

Forecast period

2024-2028

Growth momentum & CAGR

Accelerate at a CAGR of 18.58%

Market growth 2024-2028

USD 167.5 billion

Market structure

Fragmented

YoY growth 2022-2023 (%)

14.37

Regional analysis

Europe, North America, APAC, South America, and Middle East and Africa

Performing market contribution

APAC at 36%

Key countries

US, Germany, China, Japan, and France

Key companies profiled

Apollo Tyres Ltd., Balkrishna Industries Ltd., Bridgestone Corp., DOUBLE STAR TIRE, Emerald Resilient Tyre Manufacturers Pvt. Ltd., Giti Tire Pte. Ltd., GRI Tires, Hankook Tire and Technology Co. Ltd., Maxxis International, Michelin Group, NEXEN TIRE Corp., Nokian Tyres Plc., Pirelli and C S.p.A, RPG Enterprises, Sailun Group Co. Ltd., Schaeffler AG, The Goodyear Tire and Rubber Co., Triangle Tyres, Yokohama Tire Corp., and Zhongce Rubber Group Co. Ltd.

Market Driver

The automotive industry is responding to growing environmental concerns by investing in the development of green tires. Strict emission standards are driving the creation of innovative tire designs using advanced, energy-efficient materials. Notable companies, such as Goodyear Tire and Rubber, are leading the way with concept designs like the Oxygene tire, which features a moss-filled structure for moisture absorption and improved wet traction. South Korean tire manufacturer KUMHO TIRE has introduced the Ecowing ES31, an environmentally-friendly car tire with minimal rolling resistance and superior wet performance. Yokohama Rubber has also unveiled the BluEarth 109L and BluEarth 109L trailer tires, offering ultra-wide bases and optimized tread patterns for enhanced fuel efficiency. These advancements will contribute to the expansion of the global automotive green tires market in the coming years. 

The Automotive Green Tires Market is on the rise as consumers and governments push for more environment-friendly solutions. Trends include lightweight ENLITEN technology, ElectricDrive GT, and SoundComfort Technology. Tesla Model vehicles and SUVs are leading the shift towards sustainable tire materials like silane from Evonik. The Star Labeling Program and Tire Energy Label focus on reducing carbon emissions from tires. Electric, hybrid, and CNG vehicles are driving demand for tires with low rolling resistance and CO2 emissions. OEMs like Goodyear, Continental, Pirelli, and others are innovating with airless tires and various tire sizes for passenger cars, LCVs, trucks, and buses. The logistics industry also benefits from green tires as they help reduce reliance on fossil fuels. The charging infrastructure for electric vehicles is a key factor influencing tire sales. Overall, the market for green tires is growing as more focus is placed on reducing carbon emissions and using sustainable raw materials. 

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Market Challenges

The global automotive industry is experiencing intense competition due to technological advancements and the integration of automotive electronics. This competition is also reflected in the automotive green tires market, where cost pressures are a major inhibitor. Vendors use synthetic amorphous silica (SAS) and precipitated silica in green tire manufacturing, with sulfur silanes as bonding chemicals. Advanced materials and processes increase production costs, but vendors face pressure to keep prices competitive. To remain competitive, some tire manufacturers are focusing on sustainable tire technologies, like renewable rubber, through collaborations with researchers and biotechnology companies. However, these developments may increase competition and cost pressures, potentially hindering market growth in the forecast period.The Automotive Green Tires Market is experiencing significant growth due to shifting consumer preferences towards electric vehicles (EVs) and reduced CO2 emissions. However, challenges persist in this sector. Rolling resistance and fuel consumption are key concerns for EVs, necessitating the development of low rolling resistance tires. CNG and hybrid vehicles also require specialized tires. Original Equipment Manufacturers (OEMs) and the logistics industry seek tires with improved fuel economy and CO2 emission reduction. Tire manufacturers like Goodyear, Continental, Pirelli, and others are responding with innovative solutions. Rim size and tire assembly for electric cars, light commercial vehicles (LCVs), trucks, and passenger cars are also critical factors. OEM sales channels and warranties are essential for tire manufacturers in this market. Key players include Cheng Shin Rubber, ZC Rubber, Rivian R1T, Ford F-150 Lightning, Cooper, Yokohama, Apollo Tyres, Sumitomo Rubber, and others. The use of materials like silica and electric powertrains in tire production is a focus area. The global sales of green tires in the electric car segment are projected to increase, with OEM sales being a significant channel. However, challenges remain in retrofitting existing vehicles and ensuring compatibility with various tire sizes and electric powertrains.

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Segment Overview 

This automotive green tires market report extensively covers market segmentation by

Application 1.1 Passenger vehicles1.2 Commercial vehiclesType 2.1 Radial tire2.2 Bias tireGeography 3.1 Europe3.2 North America3.3 APAC3.4 South America3.5 Middle East and Africa

1.1 Passenger vehicles- The automotive green tires market is primarily driven by the increasing demand for fuel-efficient and low-rolling resistance tires among passenger vehicle owners. This trend is further fueled by the growing sales volume of passenger vehicles in emerging economies such as China, Japan, South Korea, India, and Southeast Asian countries. Lower interest rates on vehicle loans worldwide have also encouraged more purchases of passenger vehicles. The passenger vehicle segment is anticipated to dominate the global automotive green tires market due to these factors. Additionally, consumer awareness of eco-friendly tires is increasing, leading to higher adoption rates. In APAC, China, Japan, South Korea, India, and Indonesia are major markets for passenger cars. Europe and North America lead in the adoption of advanced automotive technologies and systems in passenger vehicles. Leading tire manufacturers like Bridgestone and MICHELIN offer eco-friendly tires for passenger vehicles, such as Bridgestone’s Ecopia and MICHELIN’s Energy Saver, which provide superior fuel efficiency and long tread life. Other prominent vendors also offer green tires for various passenger vehicle segments, including small cars, hatchbacks, and sedans. Overall, the growing consumer awareness of eco-friendly tires is expected to continue driving the adoption rate of automotive green tires in the passenger vehicles segment.

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Research Analysis

The Automotive Green Tires Market is witnessing significant growth due to the increasing demand for eco-friendly tires for Electric Vehicles (EVs) and Hybrid Vehicles. These tires, with their low rolling resistance, contribute to total vehicle efficiency, enhancing the range of EVs and reducing fuel consumption in hybrid vehicles. The market is also driven by the logistics industry’s shift towards CNG and the need for fuel-efficient tires for heavy trucks. Silica, a key raw material, and silane from companies like Evonik, are essential in producing green tires with low rolling resistance and reduced carbon emissions. The Passenger Car Segment is a major consumer, with Original Equipment (OE) manufacturers prioritizing green tires for their electric car models. The market also includes the emerging trend of Airless Tires, which offer environmental benefits by eliminating the need for traditional rubber and reducing overall vehicle weight, leading to reduced carbon emissions and improved fuel efficiency. The Tire Energy Label is a crucial factor in consumer decision-making, with tires rated for low rolling resistance and fuel consumption gaining popularity. The market’s future growth is expected to be influenced by shifting consumer preferences towards sustainable and eco-friendly products, reducing reliance on fossil fuels, and minimizing carbon emissions.

Market Research Overview

The Automotive Green Tires Market is witnessing significant growth due to the increasing demand for eco-friendly tires for various vehicle types, including electric vehicles (EVs), hybrid vehicles, and CNG vehicles. Rolling resistance and CO2 emissions are critical factors driving the market’s growth, as low rolling resistance leads to improved total vehicle efficiency, longer range, and reduced fuel consumption. Tire manufacturers are focusing on developing tires using environment-friendly raw materials such as silica, Styrene-butadiene rubber, and silane. OEMs, including Passenger cars, LCVs, Trucks, and buses, are integrating green tires into their offerings, with some, like Rivian R1T and Ford F-150 Lightning, exclusively using green tires. The logistics industry is also adopting green tires to reduce carbon emissions. Tire assembly processes are being optimized to include electric powertrains and sustainable tire materials. The market’s key trends include the Tire Energy Label, shifting consumer preferences towards fuel economy and CO2 emission, and the emergence of airless tires. Key players in the market include Goodyear, Continental, Pirelli, Cheng Shin Rubber, ZC Rubber, Cooper, Yokohama, Apollo Tyres, Sumitomo Rubber, and others. The market’s global sales are expected to grow significantly in the coming years, driven by the increasing vehicle sales and the OEM sales channel’s dominance. Warranty and tire size are also essential considerations in the market. The market is also witnessing the adoption of sustainable tire materials, such as those derived from Evonik, and the development of technologies like Turanza Eco tires’ lightweight ENLITEN technology and ElectricDrive GT’s SoundComfort Technology. The market’s growth is further driven by the growing popularity of SUV culture and the need to reduce carbon emissions from fossil fuels. The market’s future looks promising, with the charging infrastructure’s development and the Star Labeling Program’s implementation expected to boost sales. Heavy vehicles, including trucks and buses, are also adopting green tires to reduce their carbon footprint.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

ApplicationPassenger VehiclesCommercial VehiclesTypeRadial TireBias TireGeographyEuropeNorth AmericaAPACSouth AmericaMiddle East And Africa

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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How President Xi Jinping Has Charted the Course for Boosting China’s Strength in Finance: Nurturing a Financial Culture with Chinese Characteristics

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BEIJING, Nov. 3, 2026 /PRNewswire/ — A news report from en.qstheory.cn:

Boosting strength in finance requires us to enhance not only China’s hard power but also its soft power. With an outstanding financial culture, we can shape the values that orient the financial sector, create internal incentives and constraints, and provide the moral foundations for the law and supervision. In this regard, President Xi Jinping has stressed the need to operate in an honest and trustworthy way and never cross the line; to prioritize the greater good in the pursuit of interests, rather than placing self-interest above all else; to adopt a steady and prudent approach and resist the urge to recklessly seek quick gains; to uphold fundamental principles while breaking new ground and ensure finance does not become decoupled from the real economy; and to uphold the law, ensure regulatory compliance, and refrain from misconduct. These requirements not only draw on the essence of traditional Chinese culture, but also articulate the philosophy underpinning modern finance.

Honesty is the lifeblood of finance. Since its advent, finance has been intrinsically tied to trust. China’s commercial traditions have long placed a premium on honoring one’s commitments. The requirement to operate in an honest and trustworthy way and never cross the line aims to turn the pursuit of honesty into a binding code of conduct that spans all dimensions of financial activity and ensure that financial institutions and practitioners consciously honor their commitments. In this way, the spirit of the contract, market rules, and professional ethics will become conscious norms throughout the financial sector, leaving no room for fraud or breaches of trust.

Properly managing the relationship between principle and profit is the linchpin for balancing the dual nature of finance. While capital is inherently profit-seeking, it must adhere to the baseline requirement of upholding principle. Finance is both functional and profit-driven in nature. The unique wisdom of Chinese culture lies in valuing both principle and profit, while placing greater emphasis on the former. At its core, the requirement to prioritize the greater good in the pursuit of interests aims to ensure that the pursuit of profit gives way to the functional role of finance. Financial activities must remain anchored in the overriding goals of enhancing the efficiency of the real economy and improving public wellbeing. The financial sector must fulfill its social responsibilities and develop symbiotically with the economy, society, and the environment.

Prudence can be thought of as an “immune system” preventing the spread of risk. As finance carries risk in its very DNA and has the effect of amplifying leverage, the reckless pursuit of quick gains must be avoided at all costs in the financial sector. So-called innovation and growth pursued without sufficient prudence will ultimately backfire. A steady and prudent approach must therefore become an innate part of the self-discipline and conscious practice guiding the sector. Institutions must cultivate the correct perspectives on operations, performance, and risk management. They need to strike the right balance between stability and progress, between short-term and long-term development, and between development and security, all aimed at steady and sustainable high-quality development.

*This is an excerpt from an article titled “How President Xi Jinping Has Charted the Course for Boosting China’s Strength in Finance” by Qiushi Editorial Department published in Qiushi Journal, English edition, No. 2, 2026. Full text: https://en.qstheory.cn/2026-05/25/c_1184007.htm 

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SOURCE en.qstheory.cn

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Mashreq launches generative AI capabilities to strengthen fraud risk management with Clari5

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BENGALURU, India, Nov. 3, 2026 /PRNewswire/ — Mashreq, a leading financial institution in the MENA region, has launched new generative AI capabilities within its fraud platform in collaboration with Clari5 – A Perfios Company. The move brings tangible benefits across three priority areas: enhancing fraud detection effectiveness, improving analyst productivity, and supporting stronger investigative decision-making.

Announced at Mashreq’s Innovation Hub in Dubai in the presence of senior leadership from both organizations, the launch demonstrates how generative AI can be applied within a banking environment to complement the expertise and judgement of fraud professionals.

Ahmed Abdelaal, Group Chief Executive Officer at Mashreq, said: “In an increasingly digital financial landscape, fraud is becoming more sophisticated, and the way banks respond must adapt accordingly. At Mashreq, we are committed to implementing AI responsibly in areas where it can have a meaningful impact, strengthening the resilience of our operations and the trust our customers place in us.”

Nitin Chugh, MD and Group CEO, Perfios, said: “Our collaboration with Mashreq demonstrates how generative AI can help banks tackle the growing complexity of financial crime by bringing together disparate information, accelerating investigations and enabling better-informed decisions. The goal is to augment investigators’ expertise, not automate judgement, while ensuring AI operates with the rigour and accountability that financial crime management demands.”

Rivi Varghese, Co-Founder and CEO, Clari5, said: “Banks don’t need AI that acts on its own. They need AI they can govern by their own rules. Clari5 has shown how AI can operate on-premises inside a bank’s own environment, grounded in the bank’s context, and remain auditable, explainable and under human control. We are proud to have gone live with Mashreq and set an example of how enterprise-grade AI should operate in managing financial crime.”

Rania Nerhal, Group Chief Client Experience & Conduct Officer at Mashreq, said: “The value of generative AI lies in its ability to help us interpret relevant information and respond to emerging risks with greater speed, consistency, efficiency, and precision. This launch is part of our continued investment in deploying the latest technology to evolve our fraud risk management framework.”

Developed through the ongoing collaboration between Mashreq and Clari5, the new capabilities further strengthen the bank’s fraud detection platform. They are designed to deliver two key benefits:

Seamless customer experience: Supporting faster, more consistent, and more effective fraud detection.Greater consumer trust: Reinforcing confidence in the bank’s ability to protect customers and respond to emerging risks.

About Mashreq:

Mashreq is a leading financial institution headquartered in Dubai, serving individuals, entrepreneurs, corporates, and institutions across the UAE and key regional and international markets. With a heritage spanning nearly six decades, Mashreq combines digital-first innovation with deep relationship banking across retail banking, corporate and investment banking, global markets, transaction banking, Islamic banking, wealth management, and treasury. The bank delivers secure, advanced, and customer-centric experiences while actively driving the transition toward a sustainable economy. Through a robust Environmental, Social, and Governance (ESG) framework, Mashreq is committed to facilitating sustainable finance, fostering responsible operations, and delivering positive societal impact.

With an extensive international footprint spanning the UAE, Oman, Qatar, Kuwait, Bahrain, Egypt, Pakistan, Türkiye, India, the UK, the US, and Hong Kong, Mashreq seamlessly connects regional businesses with global markets while maintaining deep local expertise.

Guided by its core purpose to help customers Rise Every Day, Mashreq partners with clients to navigate change, unlock sustainable growth opportunities, and achieve long-term success.

For more information, please visit: www.mashreq.com

About Clari5:

Clari5 – A Perfios Company, is the leading provider of real-time financial crime management platforms for banks, insurance companies, telcos and other financial institutions worldwide. Powered by AI-native capabilities, Clari5 helps detect, prevent, report and investigate financial crime in real time. Trusted by 80+ banks across 30+ countries for over two decades, Clari5 unifies fraud and AML on a single platform. It processes 12+ billion transactions every month and protects more than 1 billion accounts. Clari5 is part of the Perfios group, India’s largest B2B SaaS TechFin, serving over 1,000 financial institutions across 18 countries. To know more, visit www.clari5.com.

 

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RedotPay Deepens Hong Kong Investment as OASES Strategic Enterprise Partner

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RedotPay is investing in global talent in Hong Kong to scale the city’s stablecoin payments industry and entrepreneurial ecosystem

HONG KONG, Nov. 3, 2026 /PRNewswire/ — RedotPay, a global stablecoin-based payments fintech company, has expanded its hiring and infrastructure presence in Hong Kong. The company is part of the Office for Attracting Strategic Enterprises (OASES) program and has received OASES support since being included in its strategic enterprise cohort in April 2026.

RedotPay, which serves over nine million users across more than 100 countries, has worked alongside OASES to strengthen Hong Kong’s stablecoin payments industry and entrepreneurial landscape, directing significant investment toward local infrastructure and talent.

RedotPay has added more than 125 employees in Hong Kong since 2025, recently expanding its office in Central and establishing a research and development (R&D) center in Hong Kong-Shenzhen Innovation and Technology Park with the support of OASES.

RedotPay is one of the OASES strategic enterprises exhibiting at Hong Kong FinTech Week, where it is engaging with public and private sector stakeholders and showcasing its future investment plans in Hong Kong.

Established by the Hong Kong SAR Government in 2022, OASES supports the growth of high-potential companies like RedotPay to cement the city’s position as a leader in financial technology and digital assets. To date, OASES has attracted 142 strategic enterprises, which are expected to invest HK$84 billion and create around 27,000 jobs in the coming years.

“Hong Kong has become one of the world’s foremost centers of financial innovation, and we are committed to working with OASES to strengthen its position as a leading hub for the stablecoin payments industry,” said Michael Gao, co-founder and CEO of RedotPay. “Going forward, we plan to invest further in talent and infrastructure here in Hong Kong to better serve our users around the world.”

“We are pleased that RedotPay has joined the OASES cohort, with Hong Kong serving as its headquarters and R&D center. We look forward to continuing our support for RedotPay’s development and to working with partners across the ecosystem,” said Bryan Peng, Executive Director of OASES. “Its investment in local R&D and talent strengthens the digital asset ecosystem here and shows how Hong Kong can serve as a launchpad for companies with global ambitions. We look forward to continuing to support the company’s growth.”

About RedotPay

RedotPay is a global stablecoin-based payment fintech that integrates blockchain solutions with traditional banking and finance infrastructures. Its intuitive platform empowers millions around the world to spend and send digital assets, ensuring faster, more accessible, and inclusive financial services. RedotPay advances financial inclusion for the unbanked and supports crypto enthusiasts, driving global adoption of secure and flexible stablecoin-powered financial solutions to bring crypto to real life. For more information, visit www.redotpay.com.

About OASES

The Office for Attracting Strategic Enterprises (OASES) is a dedicated HKSAR Government agency—operating directly under the Financial Secretary—established to attract high-potential and representative strategic enterprises from around the globe to set up or expand operations in Hong Kong.

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