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Beijing Welcomes Global Tourists with “Great Wall Heroes Global Marketing Campaign”

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“Great Wall Heroes 2024—Ensemble of the Great Wall and the Central Axis” Successfully Held at Badaling Great Wall

BEIJING, Sept. 20, 2024 /PRNewswire/ — At the foot of the Badaling Great Wall, four travel influencers from the UK, Australia, Canada, and Thailand were honored as “Great Wall Hero: Visit Beijing Tourism Ambassadors” during the global marketing event titled “Great Wall Heroes 2024—Ensemble of the Great Wall and the Central Axis.”

Co-hosted by the Beijing Municipal Culture and Tourism Bureau and the Yanqing District People’s Government, the event was supported by Mastercard, an official partner. Attendees included representatives from various cultural and tourism bureaus across Beijing, key scenic areas, inbound tourism enterprises, media, and international guests. The event was broadcast globally via the official “Visit Beijing” overseas social media channels, reaching over 100,000 online viewers through images, videos, and live streams.

Ensemble of World Heritage Sites: Celebrating New Splendor

The Beijing Municipal Culture and Tourism Bureau, reflecting Beijing’s status as a national cultural center and hub for international exchanges, leveraged the city’s global reputation as a world-class cultural and tourism destination to emphasize its rich heritage. In July, the successful inclusion of the “Beijing Central Axis: A Building Ensemble Exhibiting the Ideal Order of the Chinese Capital” on the UNESCO World Heritage List brought China’s total number of world heritage sites to 59, making Beijing the city with the most such sites globally, with eight in total.

This year’s “Great Wall Heroes” event, themed “Ensemble of the Great Wall and the Central Axis,” aimed to highlight the vibrancy of Beijing’s heritage through the in-depth experiences of travel influencers exploring iconic landmarks like the Great Wall and the Central Axis.

The event featured an exciting video of the four “Great Wall Heroes” exploring Beijing. Guided by bilingual expert Dou Junjie, the influencers journeyed through iconic sites like the Forbidden City, Temple of Heaven, and Summer Palace, gaining a deeper understanding of Chinese civilization. They cycled along the streets of the Central Axis, embraced Beijing’s modern lifestyle, climbed the Badaling Great Wall, experienced the unique “night tour”, visited the Yanqing Olympic Center to see the reuse of Olympic venues, and savored local delicacies like Beijing Duck and zhajiangmian.

The four “Great Wall Heroes” shared their unique journeys and surprising discoveries with the audience. Sam Tyler from the UK expressed that this experience gave him a new perspective on Beijing. Australian adventurer Siddhartha Hewison (sids.ventures) was thrilled to visit so many world heritage sites in one city, feeling a deep connection with Chinese culture. Canadian Mark Harrison recalled his time living in China, impressed by the active social lives of seniors he encountered while cycling along the Central Axis. Theppitak Sureepong (Pommapartiew) from Thailand, a seasoned traveler, was amazed by the harmonious blend of history and modernity in Beijing’s landmarks.

Enhancing International Services: Sharing the City’s Warmth

Since last year, China has introduced a series of policies to ease the arrival of foreign visitors, reaffirming its commitment to openness. The “Great Wall Heroes” from Australia, Thailand, the UK, and Canada benefited from visa-free entry or the 144-hour transit visa exemption, allowing them to enjoy a smooth travel experience.

This year, Beijing has focused on tackling the challenges encountered by tourists throughout their journey—arrival, transportation, accommodation, sightseeing, shopping, and payment. The city has made significant efforts to elevate service standards and improve the overall travel experience. Upon arriving, the “Great Wall Heroes” were introduced to seamless payment solutions at the international traveler service centers in both airports. Throughout their visit, they experimented with different payment methods, using foreign cards for subway fares, mobile payments for bike rentals and restaurant orders, and cash for cultural souvenirs, excitedly commenting, “It’s incredibly convenient!”

Proactive and Targeted Marketing: Overseas Influencers Share the Story of Beijing

This year, a surge of foreign influencers has shared their experiences in China, amassing over one billion views on foreign-language platforms and igniting a “#Chinatravel” trend. Since 2016, the Beijing Municipal Culture and Tourism Bureau has spearheaded the “Great Wall Heroes” global marketing initiative, inviting overseas travel influencers to engage deeply with Beijing’s tourism offerings. In this year’s campaign, the four “Great Wall Heroes,” each with over a million followers—including one from the UK with more than four million—are sharing their genuine experiences in Beijing with audiences worldwide. Ahead of the event, the official “Visit Beijing” overseas social media account launched a user-generated content (UGC) campaign, encouraging fans to submit their favorite photos from Beijing and the stories behind them.

The “Great Wall Heroes” global marketing campaign aligns with Beijing’s strategic vision as a leading global tourism destination. Each year, it selects a core theme and a group of overseas travel influencers to highlight diverse tourism resources. After eight years of dedicated development, the initiative has gained significant brand influence, becoming an essential platform for these influencers to experience and promote the charm of Beijing. This campaign effectively showcases the city’s cultural tourism assets, enhances its image, and tells its story, serving as a key driver for expanding the international tourism market and unlocking potential within the cultural tourism sector.

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SOURCE Beijing Municipal Culture and Tourism Bureau

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Sesame Software Named Fastest to Implement and Best Estimated ROI in G2’s Fall 2026 Reports, Previews Sesame Software 7.0

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October 27, 2026

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Mid-market recognition from verified users caps a strong 2026 as the company announces the beta of its biggest platform release in years

SANTA CLARA, Calif., Oct. 27, 2026 /PRNewswire/ — Sesame Software, the Enterprise Data Management leader, today announced it has earned two mid-market badges in G2’s Fall 2026 reports, Fastest Implementation and Best Estimated ROI, based on verified user reviews. Heading into 2027, the company also previewed Sesame Software 7.0, its biggest platform release in years, with a beta opening this winter.

Recognized by G2 Users

The badges reflect what users say about Sesame Software: it’s up and running in minutes, needs no coding or data mapping, and pays for itself quickly. Teams use it to replicate data in near real time, build pipelines into warehouses like Snowflake, back up and archive records, and run verified migrations between systems.

“Customers don’t want a data project. They want their data where they need it, working as soon as possible,” said Joshua Demumbreum, Director of Product Operations, Sesame Software. “Hearing that back from users, in their own words, is a great way to close the year.”

Coming Soon: Sesame Software 7.0

What’s new in 7.0:

New interface: fewer clicks, easier navigation, clearer logs, and reporting on which records each job movesRebuilt engine: faster jobs, bigger data volumes and fewer failures, with data cleanup built into every jobRewritten connectors: simpler templates that behave the same across every connectorSimpler upkeep: Java 25 support, embedded Tomcat, and one-step upgrades

“After 30-plus years in enterprise data, 7.0 is our biggest step forward yet,” said Nathan Lugert, Senior Software Engineer, Sesame Software. “We can’t wait to get it into users’ hands.”

About Sesame Software

Sesame Software is the Enterprise Data Management leader, delivering data rapidly for enhanced reporting and analytics. Sesame Software’s data platform offers superior solutions for data warehousing, integration, as well as backup, and compliance to fit your business needs. Quickly connect to SaaS, on-premise, and cloud applications for accelerated insights. With over 30 years of expertise, Sesame Software helps businesses take back control of their data, access it from anywhere, ensure security and compliance, and unlock its power to grow.

Media Contact:
Kristen Besselsen, Director of Marketing
kristen.besselsen@sesamesoftware.com
www.sesamesoftware.com

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SOURCE Sesame Software

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RS earned three awards at the 2026 Moxa Global Distributor Summit

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October 27, 2026

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The three awards recognize RS for demonstrable leadership in small to medium-sized business sales, energy sector sales, and regional sales.

FORT WORTH, Texas, Oct. 27, 2026 /PRNewswire/ — RS, a high-service global product and service solutions provider for industrial customers, earned three top awards at the 2026 Moxa Global Distributor Summit. Held in Nashville, Tennessee, September 8–11, this exclusive summit welcomed Moxa team members and partners from all over the world to “Collaborate to Lead” and discuss business and strategy updates, emerging industrial infrastructure trends, secure OT connectivity, and next-generation technologies like AI data centers and energy storage.

RS combines immediate access to Moxa products with deep technical expertise to solve complex operational challenges.

During the event, Moxa — a global leader in industrial networking, computing, and edge connectivity solutions — presented RS Americas with its:

2026 Top Global Sales Award for small to medium-sized businesses2026 Top Global Sales Award for energy businesses2026 Platinum Award for top sales in the Americas region

These awards recognize RS for outstanding sales achievements and exceptional partnership in three key market segments. Together, RS and Moxa deliver secure network deployments and reliable edge connectivity for industrial automation customers across the manufacturing, energy, and commercial sectors.

“Partnering with Moxa enables us to provide industrial customers with the high-performance networking technologies they need to advance their digital transformation and build resilient operations,” said Marie Dawson, Sr. Director of Strategic Supplier Engagement at RS. “Earning three top honors at the 2026 Moxa Global Distributor Summit validates our approach — combining immediate access to quality Moxa products with deep technical expertise to solve complex operational challenges and keep critical infrastructure running across industries.”

“RS continues to demonstrate outstanding leadership in advancing edge connectivity and network reliability across key industrial sectors,” said Mat Stewart, Vice President of Sales at Moxa. “We are proud to recognize the RS Americas team for their exceptional global and regional performance over the past year and look forward to building on this momentum together.”

To learn more about the RS portfolio of Moxa products and solutions, visit the embedded links.

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RS Moxa Awards PR.jpg

PR Image Caption:
The RS Americas team accepted three top sales performance awards at the 2026 Moxa Global Distributor Summit. Pictured from left to right: Moxa Americas Vice President of Sales Mat Stewart, RS Americas Product Director Chris Cole, RS Americas Eastern Regional Sales Manager John Allen, RS Americas Senior Director of Strategic Supplier Engagement Marie Dawson, RS Americas Supplier Manager Evie Hooper, RS Americas Category Manager Megan Shaw, Moxa Americas Director of Channel Sales Pat Sweeney, RS Americas Product Portfolio Manager Gary Guess, and Moxa Americas President Chad Chesney.

About RS
RS is a high-service global product and service solutions provider for industrial customers, enabling them to operate efficiently and sustainably. We operate in 33 markets, stock over 875,000 industrial and specialist products, and list an additional five million relevant for our industrial customers, sourced from over 2,500 suppliers. This extensive range supports our customers across the industrial lifecycle of designing, building, and maintaining equipment and operations. We enhance their experience through a tailored service model, leveraging our efficient physical, digital, and process infrastructure sustainably. We combine a technically led and digitally enabled approach with an exceptional team of experts; ultimately, it’s our people that make the difference. Our purpose, making amazing happen for a better world, reflects our focus on delivering results for people, planet, and profit.

RS Group plc is listed on the London Stock Exchange with stock ticker RS1, and in the year ended March 31, 2026, reported revenue of $3,871.07 million. For more information, please visit https://www.rsgroup.com/ or connect with us on LinkedIn or X (Twitter).

About RS in the Americas
In the Americas region, RS stocks more than 250,000 industrial and electronic products from more than 700 trusted suppliers. These solutions cover categories extending from automation and control equipment to interconnect, passive, active, and electromechanical components and include more than 90,000 high-quality, competitively priced RS PRO products. For more information, please visit https://us.rs-online.com or connect with us via social media on LinkedIn, Facebook, and YouTube.

Editorial Contact & Media Inquiries:
Laurie Tortorello, Director of People & Culture Communications, RS Americas
Laurie.Tortorello@rsgroup.com

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SOURCE RS

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Union Home Mortgage Selected for USDA Rural Development Delegated Authority Pilot Program

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October 27, 2026

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One of six lenders chosen nationwide to deliver an enhanced USDA loan experience for eligible rural borrowers

STRONGSVILLE, Ohio, Oct. 27, 2026 /PRNewswire/ — Union Home Mortgage (UHM), a high-growth independent mortgage banking company with a world-class culture, announced today that it has been selected by the U.S. Department of Agriculture Rural Development to participate in the expanded Delegated Authority Lender Interactive Test Environment (LITE) Pilot Program for the Single Family Housing Guaranteed Loan Program, further strengthening the company’s ability to serve homebuyers in rural communities across the country. UHM is one of six lenders nationwide chosen to join the initiative, which begins on December 1, 2026.

The pilot program grants participating lenders greater authority in the loan approval and closing process, allowing qualified borrowers to move through the mortgage journey more efficiently while maintaining rigorous underwriting and compliance standards. By reducing pre-closing approval requirements from USDA, the program is designed to accelerate loan processing timelines and expand homeownership opportunities for eligible families in rural communities across the country.

“We are honored to partner with USDA Rural Development to help rural borrowers access more opportunities to achieve the dream of homeownership, which is one of the most powerful ways to build financial stability and strengthen communities,” said Bill Cosgrove, CEO of Union Home Mortgage. “Being selected for this pilot program reflects our commitment to providing world-class service and innovative solutions to our borrowers, and we thank USDA for entrusting us with this increased responsibility.”

Through the USDA Single Family Housing Guaranteed Loan Program, eligible low- and moderate-income borrowers can access affordable financing options, including 100% financing for homes in qualifying rural areas. According to USDA Rural Development, homebuyers can buy existing, build new, or cover the cost of rehabilitating, improving, or relocating a home with a Single Family Housing loan guarantee. As a participant in the Delegated Authority LITE Pilot Program, UHM will be positioned to deliver these benefits with greater speed and efficiency while continuing to provide personalized guidance throughout the homebuying journey.

The selection further underscores UHM’s reputation as a trusted lending partner and aligns with the lender’s focus on responsible growth, operational excellence, and expanding access to affordable mortgage solutions in communities of all sizes.

For more information about Union Home Mortgage, visit www.uhm.com. For information about USDA Rural Development housing programs, visit www.rd.usda.gov.

About Union Home Mortgage
Union Home Mortgage Corp. (UHM) is a high-growth, full-service retail, wholesale, and consumer direct independent mortgage banking company with branches across the U.S. in 49 states + D.C. UHM is an in-house loan servicer offering world-class customer service through high touch communication & technology. A privately held family business, with a collaborative culture that stands out in the mortgage industry, UHM Partners (employees) are guided by a Code of Conduct that emphasizes respect, open communication, and accountability. All these principles translate to industry-leading customer retention and satisfaction. Some honors include being a Six-Year USA TODAY Top Workplace and a Twelve-Year Northeast Ohio Top Workplace. Learn more at www.uhm.com.

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SOURCE Union Home Mortgage

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