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The adaptive learning software market is projected to grow by USD 1.88 Billion from 2024-2028, with AI impacting trends and rising demand for personalized learning boosting revenue – Technavio

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NEW YORK, Sept. 30, 2024 /PRNewswire/ — Report on how AI is redefining market landscape – The Global Adaptive Learning Software Market  size is estimated to grow by USD 1.88 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of  24.04%  during the forecast period.  Increasing need for personalized learning is driving market growth, with a trend towards assessment functionalities in adaptive learning software  However, increasing costs related to implementation and training  poses a challenge – Key market players include Adobe Inc., Cornerstone OnDemand Inc., D2L Inc, DreamBox Learning Inc., iEnergizer Ltd., Instructure Holdings Inc., International Business Machines Corp., John Wiley and Sons Inc., Kidaptive Inc., Korn Ferry, Learning Technologies Group Plc, Lincoln Learning Solutions, Microsoft Corp., New Leaf Technologies Pty Ltd., Pearson Plc, Richardson Consulting Group, Skillsoft Corp., Think and Learn Pvt. Ltd., and Totara Learning Solutions Ltd..

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Forecast period

2024-2028

Base Year

2023

Historic Data

2018 – 2022

Segment Covered

End-user (Ed-tech companies, Educational institutions, and Corporate sectors), Deployment (Cloud-based deployment and On-premises deployment), and Geography (North America, Europe, APAC, South America, and Middle East and Africa)

Region Covered

North America, Europe, APAC, South America, and Middle East and Africa

Key companies profiled

Adobe Inc., Cornerstone OnDemand Inc., D2L Inc, DreamBox Learning Inc., iEnergizer Ltd., Instructure Holdings Inc., International Business Machines Corp., John Wiley and Sons Inc., Kidaptive Inc., Korn Ferry, Learning Technologies Group Plc, Lincoln Learning Solutions, Microsoft Corp., New Leaf Technologies Pty Ltd., Pearson Plc, Richardson Consulting Group, Skillsoft Corp., Think and Learn Pvt. Ltd., and Totara Learning Solutions Ltd.

Key Market Trends Fueling Growth

Adaptive learning software is a valuable tool for businesses, streamlining employee training and evaluation. Traditional methods, such as paper handouts and PowerPoint presentations, raised concerns regarding accuracy and timely results. Adopted by many organizations, adaptive learning software enables real-time training and evaluation based on designation, experience, and other parameters. Advanced features cater to corporate stakeholders, with vendors like Skillsoft offering the Skillport platform for customized training and system integration. Performance metrics assess employees on social, emotional, behavioral, and cognitive abilities. The launch of innovative AI-driven tools, like BYJU’S WIZ, further enhances performance measurement capabilities. These advancements are expected to fuel the demand for adaptive learning software in the business sector. 

The Adaptive Learning Software Market is witnessing significant growth as educational establishments and corporations adopt new technology to enhance training programs. Administrators seek personalized learning experiences for learners, leading to the increasing popularity of adaptive learning platforms. Integration difficulties with data management systems and conventional teaching methods persist, but the benefits of adaptive learning systems, such as high-speed internet access and real-time learner data analysis, outweigh the challenges. Adaptive learning systems use artificial intelligence, machine learning, and data science to provide customized content based on learners’ needs. Cloud-based and on-premise solutions cater to various sectors, including Higher Education, Corporate, K-12, and EdTech. Effective instructor training and implementation complexities are crucial for successful adoption. New technology trends, such as up-skilling, self-directed learning, augmented reality (AR), and virtual reality (VR), are transforming the digital education industry. Gamification and adaptive learning systems are also gaining traction, offering engaging learning experiences. Despite these advancements, challenges such as data privacy and security remain. The market’s growth is driven by the need for effective learner outcomes and the increasing use of ubiquitous computing in education. As the market continues to evolve, adaptive learning software will play a crucial role in delivering personalized, effective, and engaging learning experiences. 

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Market Challenges

The Adaptive Learning Software Market faces significant challenges in terms of cost and digital literacy. The high cost of the software and its deployment is a major barrier to entry for many institutions, particularly in developing regions. Additionally, the need for extensive staff training and continuous updating and subscription renewals add to the overall expense. The lack of digital literacy among faculty in some institutions further complicates the adoption process. These factors may hinder the market’s growth, requiring careful consideration and planning for potential adopters.The Adaptive Learning Software Market is experiencing significant growth due to the increasing demand for personalized learning solutions in both higher education and corporate segments. Advanced algorithms and data analytics enable these software applications to adapt to individual learner needs, enhancing the learning experience and improving student progress and proficiency level. Educational institutions, colleges, and universities are embracing adaptive learning software to address the unique requirements of each student, leading to better learning outcomes and engagement. Corporate training programs also benefit from adaptive learning solutions, addressing individual learning styles, pace, and linguistic requirements to improve worker productivity and address skill shortages. Technological developments continue to drive innovation in this market, with data-driven decision-making and ongoing education opportunities becoming essential for both academic institutions and corporate training initiatives. Adaptive learning software provides customized training courses and adapts to individual learning gaps, making it a valuable investment for educational technology suppliers.

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Segment Overview 

This adaptive learning software market report extensively covers market segmentation by

End-user 1.1 Ed-tech companies1.2 Educational institutions1.3 Corporate sectorsDeployment 2.1 Cloud-based deployment2.2 On-premises deploymentGeography 3.1 North America3.2 Europe3.3 APAC3.4 South America3.5 Middle East and Africa

1.1 Ed-tech companies-  The adaptive learning software market is experiencing significant growth among ed-tech companies due to the increasing demand for personalized learning, particularly in the K-12 and higher education sectors. Factors fueling this growth include high broadband penetration, education networks, technology deployments in schools, content digitization, teacher shortages, new government policies, and the enrollment in online higher education. Companies like John Wiley and Sons Inc. And McGraw-Hill Education Inc. Offer adaptive learning software with features such as real-time performance feedback, learner-influenced instructional levels, integrated course management tools, and streamlined mobile capabilities. Solutions like ALEKS K-20 adaptive software by McGraw-Hill Education Inc. Provide personalized learning platforms for higher education. Ed-tech companies are also introducing cloud-based adaptive learning solutions to reduce implementation costs, but concerns over technical knowledge and safety and privacy issues remain.

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Research Analysis

The Adaptive Learning Software Market is experiencing significant growth in the digital education industry, driven by advancements in Artificial Intelligence (AI) and Machine Learning (ML) technologies. These technologies enable personalized learning solutions that cater to individual learner needs, enhancing the learning experience. Data science plays a crucial role in analyzing student progress and proficiency levels to provide effective up-skilling opportunities. Ubiquitous computing and EdTech have made adaptive learning systems accessible through e-learning platforms, enabling self-directed learning. Augmented Reality (AR) technology further enriches the learning experience by providing interactive and educational content. Advanced algorithms and data analytics help adaptive learning systems adjust to the student’s pace and learning style, making education more effective. Adaptive learning systems are being adopted by educational institutions, colleges, and corporations for effective teacher training and up-skilling employees in the Higher Education and Corporate sectors. Cloud-based and on-premise solutions offer flexibility, while high-speed internet ensures seamless access to these software applications. The future of adaptive learning lies in continuous innovation and integration with emerging technologies to provide a more effective and personalized learning experience.

Market Research Overview

Adaptive learning software is revolutionizing the digital education industry by leveraging advanced technologies such as artificial intelligence (AI) and machine learning to provide personalized learning solutions. These software applications use data analytics and learning analytics to understand individual learner needs, paces, and styles, and adapt the learning experience accordingly. The use of AI and machine learning enables adaptive learning software to deliver adaptive information based on the student’s progress and proficiency level. The adaptive learning market is witnessing significant growth due to the increasing demand for up-skilling and self-directed learning in the corporate segment, K-12 segment, and higher education segment. The integration of technologies such as AR, VR, gamification, and cloud-based software is enhancing the learning experience and engagement, leading to higher retention rates. Technological developments in adaptive learning software are enabling data-driven decision-making for educators and administrators, providing performance metrics and identifying individual learning gaps. However, implementation complexities and integration difficulties with data management systems and conventional teaching methods remain challenges. The adaptive learning market caters to the learning requirements of academic institutions, colleges, universities, and corporate training programs, offering customized training courses to address skill shortages and enhance worker productivity. The market is witnessing innovation in adaptive learning platforms, providing adaptive information in learning environments, and catering to linguistic requirements and learning disabilities. Ongoing education and skill enhancement are key drivers of the adaptive learning market, with educational technology suppliers investing heavily in technology-enabled learning solutions.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

End-userEd-tech CompaniesEducational InstitutionsCorporate SectorsDeploymentCloud-based DeploymentOn-premises DeploymentGeographyNorth AmericaEuropeAPACSouth AmericaMiddle East And Africa

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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SOURCE Technavio

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FranklinWH Joins Efficiency Maine to Help Homeowners to Earn up to $600 Annually From Home Batteries

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Efficiency Maine Small Battery Program taps residential storage to support grid during peak demand

SAN JOSE, Calif., April 23, 2026 /PRNewswire/ — FranklinWH, a leading provider of whole-home energy management and storage systems, announced today it is participating in the Efficiency Maine Small Battery Program, allowing Maine homeowners to earn up to $600 per battery each year by supplying stored energy to the grid during peak demand periods.

The program reflects a growing use of residential energy storage systems as both backup power sources and grid resources that can generate income while helping stabilize electricity supply.

Homeowners who enroll can allow their systems to discharge energy during peak demand events, typically on weekday evenings, in exchange for annual payments.

“I work from home, so losing power really isn’t an option,” said Brian Duggan, a Maine homeowner who has used the system for four months. “There have been several community-wide outages since we installed our system, and we didn’t even notice. Our power stayed on.” Duggan said the system is a maintenance-free alternative to a generator, pairs with electric vehicle charging, and helps protect his home during winter travel.

“This is where the economics of home energy storage are heading,” said Gary Lam, CEO of FranklinWH. “Homeowners are no longer only consumers of electricity; they’re becoming active participants in the energy system. Programs such as this allow them to receive payments while strengthening the grid in their communities.”

Maine’s virtual power plant (VPP) program is administered by Efficiency Maine, which compensates homeowners for the energy their systems send back to the grid during peak events, creating a new revenue stream tied to system participation.

Efficiency Maine may call up to 60 events per year, typically lasting three hours during peak demand windows. Homeowners receive advance notice through the FranklinWH App and can opt out of individual events or unenroll at any time. During events, a reserve level is maintained to ensure power remains available for household needs.

As utilities and policymakers look for new ways to manage rising demand and grid volatility, VPP programs are expected to expand, positioning distributed home energy systems as a critical part of the solution.

About FranklinWH

FranklinWH Energy Storage is the manufacturer of the FranklinWH System, a next-generation home energy management and storage solution. Headquartered in the San Francisco Bay Area, FranklinWH’s team brings decades of experience across energy system design, manufacturing, sales, and installation. The company is AVL-listed with multiple financial institutions and continues to empower homeowners to achieve true energy freedom. Learn more at franklinwh.com.

Media Contact:
Media@franklinwh.com

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SOURCE FranklinWH Energy Storage Inc.

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Marelli highlights vehicle dynamics technologies as a competitive advantage, elevating safety, comfort and performance, at Auto China 2026

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The company will introduce new advanced suspension solutions such as the new Active Camber and the Electromechanical Lifter, enabling real-time control of wheel angle and vehicle heightAlso in the spotlight, the Hybrid Electromechanical Suspensions, a new architecture combining full-active actuator technology and best-in-class semi-active dampers to deliver a high-end driving experience while maintaining cost efficiency.

SAITAMA, Japan, April 23, 2026 /PRNewswire/ — At Auto China 2026 in Beijing (April 24-May 3), Marelli, a global technology partner to the automotive industry, will highlight how vehicle dynamics and advanced suspension technologies are becoming increasingly central to vehicle safety, performance, user experience, comfort and brand differentiation, also supporting the evolution toward Software-Defined Vehicles.
In this perspective, at booth n. W2B08 in Hall W2 in the New China International Exhibition Center (NCIEC), as a relevant part of its wider portfolio of solutions for different vehicle domains, the company will showcase its latest suspension and chassis innovations, suchas the new Active Camber, the Electromechanical Lifter and the Hybrid Electromechanical suspensions.

Enabled by software control and advanced electromechanical actuators, active suspension systems play a key role in determining vehicles behavior under different driving conditions, with a direct impact on overall user experience, vehicle agility and safety.

“The importance of vehicle dynamics technology spans all propulsion systems, giving automakers a decisive tool to drive vehicle distinctiveness while offering end users a wide range of personalization options.” stated Piero Monchiero, Advanced Innovation VP of Marelli’s Ride Dynamics business. “This is particularly evident in China, where customer expectations for vehicle dynamics and ride comfort continue to rise.”

Active Camber: optimal tire contact with the road to increase drivability and safety
The first relevant innovation is the Active Camber system, designed to enhance vehicle stability by correcting wheel camber in real time, improving vehicle performance and safety while delivering a more comfortable experience.

Camber is the inward or outward tilt of a wheel when viewed from the front of the vehicle. Proper camber ensures optimal tire contact with the road, improving grip for better stability, braking and acceleration, while also supporting more uniform tire wear.

The new solution presented in Beijing features an electronically controlled smart actuator with integrated sensors that continuously monitor the road surface. An intelligent control unit processes data every millisecond and automatically adjusts wheel angles in real time, adapting to driving conditions. This reduces body movement and increases grip, resulting in more precise handling and safer cornering. The solution provides a smoother experience in different conditions and contributes to extend tire life through a more even wear.

Electromechanical Lifter, smartly adapting vehicle height
Another innovation within Marelli’s suspension showcase in Beijing will be the Electromechanical Lifter, a fully electromechanical device integrated into the shock absorber that adjusts vehicle height in some specific situations. The system uses a smart actuator to deliver automatic leveling functionality, maintaining vehicle balance across varying conditions. The solution is suitable in particular for vehicle segments like sport and performance cars and sporty SUVs, addressing different use cases. Regarding sport and performance cars, it can lift the vehicle to manage garage ramps, speed bumps or snowy roads. On sporty SUVs, this technology can adjust the vehicle setup within a certain level of speed, in order to improve aerodynamics by minimizing drag. The system also facilitates easier vehicle entry and exit. The solution is oil-free, lightweight and ensures easy integration for carmakers.

New active electromechanical suspension solutions to elevate onboard experience
Designed to drive affordable innovation, the new Hybrid Electromechanical Suspension is a new suspension architecture that combines full-active actuator technology and best-in-class semi-active dampers to deliver a high-end driving experience while maintaining cost efficiency. Controlled by an Electronic Control Unit, the system integrates full-active electromechanical actuators applied to the front suspension, which provide optimal damping or self-generate reactive forces to minimize roll, pitch, yaw and vibration. These are paired with semi-active rear shock absorbers and optimize vertical dynamic response. The result is smoother driving, improved stability and enhanced safety in a variety of conditions.

This system draws from the experience of the Fully Active Electromechanical Suspension, which will also be on display at Marelli’s booth in Beijing. This oil-free solution uses four electronically controlled actuators which modulate each wheel’s suspension and damping parameters in real time, actively defining the best behavior of each vehicle’s suspension, for optimal handling and ride comfort balance. Data is processed in milliseconds to determine, through a smart algorithm, the actions required to adapt to road irregularities and driving situations, providing a “magic carpet” experience for vehicle occupants.

By enhancing stability and comfort, these two active electromechanical suspension solutions help reduce motion sickness, especially during activities like reading or using a laptop, which are expected to become more common with the rise of autonomous driving. They are also designed to recover kinetic energy, ensuring up to 80% energy efficiency compared to passive or semi-active systems.

Marelli’s booth at the Beijing Auto Show will be themed “Rooted in innovation, everywhere”, which illustrates the company’s ‘distributed’ model for high-speed innovation, to support customers wherever they need, with localized design, development, sourcing and manufacturing in China and across different regions. This approach combines local expertise and global reach to deliver affordable, scalable solutions at speed, that accelerate customers’ time-to-market. The company showcase will feature innovative solutions in several technology domains, including automotive lighting, electronics, interiors, propulsion, thermal systems, alongside a comprehensive portfolio of advanced suspension innovations.

About Marelli
Marelli is a global mobility technology supplier to the automotive sector. With a strong and established track record in innovation and manufacturing excellence, our mission is to transform the future of mobility through working with customers and partners to create a safer, greener, and better-connected world. With around 40,000 employees worldwide, the Marelli footprint includes over 150 sites globally.

Photo – https://mma.prnewswire.com/media/2964531/Marelli_Photo_1.jpg
Photo – https://mma.prnewswire.com/media/2964532/Marelli_Photo_2.jpg

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SOURCE Marelli

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Oklahoma City Turns to ASAP Service to Speed Emergency Response

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Oklahoma City Police Department 911 Communications announced that it has gone live with ASAP Service, a standards-based solution developed by The Monitoring Association (TMA).

OKLAHOMA CITY, April 23, 2026 /PRNewswire-PRWeb/ —  Oklahoma City Police Department 911 Communications announced that it has gone live with ASAP Service, a standards-based solution developed by The Monitoring Association (TMA). ASAP Service automatically and digitally delivers prioritized alarm notifications to the computer-aided dispatch (CAD) systems used by emergency communications centers (ECCs) across the country. The expected results of this initiative are faster, better-informed emergency response, fewer communication errors, improved data accuracy, and reduced stress for citizens and 911 telecommunicators.

“Once ASAP Service is integrated with our CAD system, we no longer will need to dedicate a telecommunicator to monitoring the web portal,” said Katherine Underwood, the agency’s management specialist.

The first phase of the initiative deployed the solution through ASAP View, a web-based portal that reduced the city’s implementation timeline by roughly 50 percent. “Once we had the opportunity to review our call volume and processes, the value of having all the information upfront was clear,” said Katherine Underwood, the agency’s management specialist. “We moved forward with View because it was easy to implement and use, and we believe it will reduce call handling times and overall call volume. Ultimately, the benefits outweighed the manual effort, since we would have had to build those calls either way.”

However, to realize the full potential of ASAP Service — for example, address pre-verification — the city plans to integrate ASAP with its CAD system as part of phase two. CentralSquare, the agency’s CAD-system vendor, is developing an application programming interface (API) for this purpose. The API will connect to the GovCloud-hosted version of ASAP, delivering scalability, reliability, and superior data security, as well as compliance with the Criminal Justice Information System (CJIS) security standards for handling criminal-justice information.

“Once ASAP Service is integrated with our CAD system, we no longer will need to dedicate a telecommunicator to monitoring the web portal,” Underwood said.

The agency’s ECC serves about 702,000 residents and provides 911 call-taking and dispatch services for law-enforcement, fire/rescue and emergency-medical incidents. In 2025, the center received 1.48 million calls for service, plus nearly 40,000 residential and business alarm notifications, the vast majority of which pertained to law-enforcement incidents.

Regarding alarm notifications, multiple voice calls typically are needed between 911 telecommunicators and alarm-monitoring-center personnel to verify the information needed to effectively dispatch emergency response. It is a time-consuming process — industry estimates indicate that it adds from two to eight minutes to response times, an eternity when lives and property are at risk. Because telecommunicators need to type the captured information into their CAD systems, the process also is prone to miscommunications, misinterpretations, and transcription errors.

ASAP Service is architected to resolve these issues. It was developed by TMA in collaboration with the Association of Public-Safety Communications Officials (APCO). The solution is built on two TMA-developed standards, the Automated Secure Alarm Protocol (ASAP) and the Alarm Verification Scoring Standard (AVS-01). Both are accredited by the American National Standards Institute (ANSI).

Of all the benefits that ASAP Service will provide, the one that resonates most with Underwood is the anticipated dramatic decrease in call volume for the center’s telecommunicators. Fewer calls mean telecommunicators will be free to focus on higher-priority incidents that require their unique skills and experience. They’ll also have more time to decompress between calls. “They’ll have time to breathe, which will reduce their stress,” Underwood said.

Further, Underwood predicted that citizens requiring emergency assistance will encounter fewer instances of being placed in queue and will experience shorter hold times when they are. “Our residents no longer will be competing with alarm companies to talk with one of us,” she said. “There’s nothing more frustrating than dialing 911 and getting the ‘all lines are busy, please hold and don’t hang up’ message when your house is burning down.”

As of go-live, the following alarm-monitoring companies are transmitting alarm notifications via ASAP Service to Oklahoma City Police Departments 911 Communications: Quick Response, CPI, Alert 360, Affiliated Monitoring, JCI, United Central Control, Allstate Security, Security Central, Rapid Response Monitoring, Everon/Protection One, Vector Security, Vivint, Guardian Protection, and Becklar.

Learn more about how TMA’s ASAP Service is saving lives every day nationwide at asap911.org.

About The Monitoring Association

The Monitoring Association (TMA), formerly the Central Station Alarm Association (CSAA), is an internationally recognized nonprofit trade association that represents professional monitoring companies, security systems integrators, and providers of products and services to the industry. Incorporated in 1950, TMA represents its members before Congress and regulatory agencies on the local, state and federal levels, and other authorities having jurisdiction (AHJ) over the industry. Learn more online at https://tma.us/about-tma/.

About TMA’s ASAP Service

Launched in 2011 as a public-private partnership, TMA’s Automated Secure Alarm Protocol (ASAP) Service enables direct electronic dispatch of emergency calls for service from alarm companies to emergency communications centers. Increasing the accuracy and efficiency of dispatches, ASAP Service utilizes American National Standards Institute (ANSI)-accredited protocols developed cooperatively by TMA and the Association of Public-Safety Communications Officials (APCO).

Media Contact

Julie Howerter, ASAP Service, 1 815-501-5832, rscarpino@pipitone.com, https://asap911.org/

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SOURCE ASAP Service

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