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Deloitte Analysis: Consumer Demand for Virtual Health Outpaces Market Offerings

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Ninety-four percent of consumers want virtual health, yet nearly 50% of health systems are providing the same or fewer virtual visits compared to two years ago

NEW YORK, Oct. 16, 2024 /PRNewswire/ — 

Key takeaways

Ninety-four percent of consumers are willing to return for virtual health visits in the future — up from 80% of consumers surveyed in 2020.Meanwhile, nearly 50% of health systems surveyed say they offer the same or fewer virtual visits today compared to 2022 with some ending virtual visits completely.Eighty-two percent of health system executives would be willing to expand virtual care services if reimbursement rates were equivalent to in-person care.Forty-three percent of millennials and 33% of Gen Z surveyed say they would switch their doctors if virtual visits are not offered.

Why this matters
Today’s health care consumers are accustomed to highly personalized virtual experiences, and they’re willing to switch providers to get it. The findings from Deloitte’s latest report, “The growing disconnect between virtual health availability and consumer demand,” underscore a gap in health care systems’ understanding of today’s health care consumer. The report shows that 40% of health care systems reduced or discontinued virtual visits because they perceived low patient interest. While the report indicates additional reasons health systems are reducing virtual visits, Deloitte suggests that virtual health has the potential to be a profitable growth area at a time when health systems need it most and presents opportunities to improve patient experience and access to care.

Convenience and cost are driving consumers to go virtual  
In today’s fast-paced world, many consumers expect the flexibility of conducting their day-to-day activities  virtually— whether it’s working, managing finances, or shopping. The demand for convenience in health care is apparent with Deloitte’s survey showing patients increasingly seeking virtual appointments as a more flexible and accessible option. The ability to schedule appointments at convenient times, avoid travel and reduce wait times is appealing to more health care consumers who value efficiency and convenience.

Convenience is the No. 1 reason why consumers are choosing virtual health visits over in-person appointments. People favored more flexible appointment times (64%), the elimination of travel to get to the appointment (44%), and shorter wait times (37%).Cost was another benefit to consumers, with one-third saying virtual visits are more cost effective for them considering expenses like time off from work, transportation, parking and childcare.Flexibility is important, as 1 in 4 survey respondents are willing to switch doctors to get access to virtual care.More Hispanic (38%) and Black (29%) respondents would consider switching doctors to ensure the availability of virtual visits than white (21%) and Asian (17%) respondents.

Key quote
“Health care consumers today  appear to feel empowered, and  many are seeking experiences with providers that can deliver personalized care when, where and how they want to receive it. Our research suggests that some patients are willing to change providers if they don’t offer virtual health, so this should be a clear signal to health care systems that the needs and preferences of their consumers  should be understood and acted upon.”

—     Urvi Shah, principal, Life Sciences and Health Care, Deloitte Consulting LLP

Clinician resistance and reimbursements hindering virtual health growth
Provider adoption of virtual care has been hindered by several challenges:

Low interest among physicians and clinical teams remains a challenge, with 60% of health system executives citing this as the main factor.Inadequate reimbursement rates and changes in payment incentives: (82%) of health system executives would be willing to expand virtual care services if reimbursement rates were equivalent to in-person care.Health system executives also say they were influenced by what they perceived to be low patient interest (40%).

Key quote
“Despite these challenges, the growing consumer demand for virtual health presents a significant opportunity for health care systems. There are operational strategies that can enhance the profitability of virtual health, even with lower payments. The concept of Smart Hospital of the future is no longer a sci-fi concept — it’s here and starting with immersive experiences with virtual reality and a wide variety of tech and digital tools and can only expand access and reduce obstacles from a health equity standpoint.”

—     Anwesha Dutta, managing director, Smart Hospital of the Future Leader and Tech Strategist, Health Care Consulting, Deloitte Consulting LLP

Consumer-centric growth opportunity for health systems
The increasing demand for virtual health underscores a need for health systems to prioritize new strategies, operations capabilities and technologies to transform care delivery, attract and retain patients and improve margins. However, challenges such as limited access to capital and increased scrutiny on return on investment should be addressed. Overcoming these obstacles will be important for health systems to capitalize on the opportunities presented by virtual health and transform health care delivery centered around the patient experience.

About the surveys
In July 2024, the Deloitte Center for Health Solutions conducted a survey of more than 2,000 U.S. consumers to understand their experiences with virtual health care. To understand health systems’ perspectives, the Center for Health Solutions surveyed 51 U.S. health system executives about their virtual health strategies.

About Deloitte
Deloitte provides industry-leading audit, consulting, tax and advisory services to many of the world’s most admired brands, including nearly 90% of the Fortune 500® and more than 8,500 U.S.-based private companies. At Deloitte, we strive to live our purpose of making an impact that matters by creating trust and confidence in a more equitable society. We leverage our unique blend of business acumen, command of technology, and strategic technology alliances to advise our clients across industries as they build their future. Deloitte is proud to be part of the largest global professional services network serving our clients in the markets that are most important to them. Bringing more than 175 years of service, our network of member firms spans more than 150 countries and territories. Learn how Deloitte’s approximately 460,000 people worldwide connect for impact at www.deloitte.com.

Deloitte refers to one or more of Deloitte Touche Tohmatsu Limited, a UK private company limited by guarantee (“DTTL”), its network of member firms, and their related entities. DTTL and each of its member firms are legally separate and independent entities. DTTL (also referred to as “Deloitte Global”) does not provide services to clients. In the United States, Deloitte refers to one or more of the US member firms of DTTL, their related entities that operate using the “Deloitte” name in the United States and their respective affiliates. Certain services may not be available to attest clients under the rules and regulations of public accounting. Please see www.deloitte.com/about to learn more about our global network of member firms.

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TECNO Unveiled as Title Sponsor of The SAFF Championship Bangladesh 2026, Bringing AI Innovation to South Asian Football

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As Official Title Sponsor, TECNO joins hands with SAFF to inspire the next generation through football, innovation, and meaningful fan experiences.

DHAKA, Bangladesh, July 25, 2026 /PRNewswire/ — TECNO, an AI-driven innovative technology brand, officially announced its title sponsorship of the SAFF Championship Bangladesh 2026, South Asia’s premier international football tournament, during the tournament’s official launch ceremony in Dhaka.

Scheduled to take place from 4–17 November 2026, the championship will bring together South Asia’s leading national teams, celebrating the region’s passion for football while strengthening friendship, sporting excellence, and regional unity.

The partnership marks another milestone in TECNO’s global football journey while reinforcing the brand’s long-term commitment to South Asia—one of its most important strategic markets. Guided by its brand spirit, “Stop At Nothing,” TECNO believes football embodies the same values that define the brand: ambition, resilience, innovation, and the courage to pursue every dream.

A New Chapter for South Asian Football

The title sponsorship was officially announced during the SAFF Championship Bangladesh 2026 Official Launch Press Conference held in Dhaka. The event brought together representatives from the South Asian Football Federation (SAFF), the Bangladesh Football Federation (BFF), TECNO’s global and Bangladesh leadership teams, SAFF Member Associations, national team representatives, members of the diplomatic community, media, and digital creators to celebrate the official launch of the championship and TECNO’s role as its Title Sponsor.

Mr. Purushottam Kattel, General Secretary of SAFF, said: “The SAFF Championship represents the highest stage of football in South Asia, bringing together our Member Associations through competition, friendship, and a shared passion for the game. Today, as we unveil the identity of the SAFF Championship Bangladesh 2026, we are delighted to welcome TECNO as our Title Sponsor. This partnership reflects a shared commitment to elevating football across the region, and together we look forward to delivering a championship that inspires millions of supporters and creates lasting memories for South Asian football.”

Following the official logo unveiling ceremony, SAFF and TECNO exchanged the Title Sponsorship Agreement, formally launching their collaboration for the SAFF Championship Bangladesh 2026 and reaffirming their shared commitment to delivering an outstanding football experience for fans across South Asia.

A Shared Vision for Football

Delivering a recorded message during the ceremony, Guo Lei, General Manager of TECNO, reaffirmed the brand’s belief that football is a powerful platform for inspiring young people, connecting communities, and bringing innovation closer to fans.

“South Asia is home to one of the world’s youngest and most passionate football communities. Football has the unique power to bring people together beyond borders and cultures. We are proud to continue TECNO’s football journey through the SAFF Championship Bangladesh 2026 and look forward to working with SAFF to create unforgettable experiences for millions of football fans across the region.”

Speaking on behalf of TECNO Bangladesh, Rezwanul Hoque, CEO of Ismartu Technology BD Limited, said: “Football has become an important part of TECNO’s global journey because it reflects the values we believe in: passion, resilience, and the courage to dream bigger. Following our partnership with the Bangladesh Football Federation during the AFC Asian Cup Qualifiers, we are honoured to continue that journey as the Title Sponsor of the SAFF Championship Bangladesh 2026. Guided by our brand spirit, ‘Stop At Nothing,’ we look forward to working with SAFF and BFF to create a championship that inspires players, unites communities, and leaves a lasting legacy for football across South Asia.”

Welcoming the championship to Bangladesh, Mr. Fahad Karim, Vice President of the Bangladesh Football Federation (BFF), highlighted Bangladesh’s role as the host nation and officially marked the beginning of the journey toward the championship this November.

“Hosting the SAFF Championship 2026 is a proud moment for Bangladesh and an important milestone for football in our country. Today marks the beginning of our journey toward November, and we look forward to welcoming our fellow South Asian nations to Bangladesh for a championship that celebrates football, friendship, and regional unity. We are delighted to welcome TECNO as the Title Sponsor, and together with SAFF, our Member Associations, and our partners, we look forward to making this a memorable tournament for players, supporters, and the entire South Asian football community.”

TECNO’s Global Football Journey Continues

Football has been at the heart of TECNO’s global brand journey for nearly a decade. Through partnerships with Manchester City Football Club, the CAF Africa Cup of Nations, and the AFC Club Competitions, TECNO has consistently used football as a platform to inspire young people, connect communities, and celebrate the power of sport.

In Bangladesh, TECNO strengthened that commitment through its title sponsorship of the AFC Asian Cup Qualifiers in partnership with the Bangladesh Football Federation. The overwhelming passion shown by Bangladeshi supporters reaffirmed the country’s vibrant football culture and inspired TECNO to deepen its engagement with the sport.

The SAFF Championship Bangladesh 2026 represents the next chapter in TECNO’s football journey, reinforcing the brand’s commitment to South Asia and its rapidly growing community of young football fans.

Growing Together with Bangladesh

Bangladesh continues to be one of TECNO’s most important strategic markets. Alongside its growing smartphone business, the brand is expanding its AI ecosystem and strengthening long-term investments in retail, innovation, and local partnerships—reflecting its confidence in the country’s digital future and youthful consumer base.

Beyond technology, TECNO remains committed to empowering the next generation by supporting platforms that encourage ambition, creativity, and meaningful human connection.

Football Meets AI Innovation

Throughout the championship, TECNO plans to showcase AI-powered experiences designed to bring fans closer to the game. Powered by Ella, TECNO’s AI assistant, these experiences are intended to demonstrate how intelligent technology can enrich football engagement through interactive match information, smarter fan interactions, and immersive digital experiences.

By combining the emotional power of football with accessible AI innovation, TECNO and SAFF share a common vision of inspiring young people, strengthening communities, and creating richer experiences for football fans across South Asia.

As the countdown to November 2026 begins, TECNO, SAFF, and the Bangladesh Football Federation share a common ambition—to deliver a championship that celebrates the passion of South Asian football while inspiring the next generation through innovation, partnership, and the enduring spirit of “Stop At Nothing.”

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Tony Jaa Becomes GAC’s 30-Millionth Customer – GAC Wins Global Trust with “True Craftsmanship”

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GUANGZHOU, China, July 25, 2026 /PRNewswire/ — On July 16, at the roll-off ceremony for GAC’s 30-millionth vehicle, Feng Xingya, Chairman of GAC Group, handed over the key to the right-hand-drive GAC M8 PHEV (named GN8 overseas) to Tony Jaa. The milestone vehicle is headed straight for overseas markets.

Thai action superstar Tony Jaa’s choice reflects the trust of 30 million customers worldwide. That trust is built not on showmanship, but on GAC’s solid manufacturing “true craftsmanship.”

From Guangzhou to the world, there are no shortcuts – quality speaks for itself. While the industry runs standard “three-high” tests, GAC pushes further with “five-high, one-mountain, one-dust” extreme vehicle trials. New models undergo at least “two winters and one summer” of validation – a minimum 18 months of real-world road testing, covering 12 major categories and over 1,500 sub-items across wind tunnel labs and proving grounds.

For each overseas market, GAC conducts additional adaptive testing for local climate and road conditions – from Middle Eastern desert heat to Southeast Asia’s humidity and heavy rains.

Quality consistency starts at the smart manufacturing front. GAC’s AION Intelligent Eco-Plant is the world’s first “Lighthouse Factory” for new energy vehicles, featuring full-process digital quality monitoring. Automated robots with AI vision systems deliver millisecond response and millimeter-level precision – ensuring uniform quality whether vehicles roll off lines in Guangzhou or overseas plants.

Safety comes first. GAC’s magazine battery has been deployed in 1.5 million vehicles, accumulating over 160 billion kilometers of safe driving. The Starlink Safety Protection System serves nearly 2 million users, preventing 6.28 million potential incidents.

With this commitment to quality and safety, GAC has established a presence in 110 countries and won the trust of 30 million users. Standing at this new milestone, GAC will continue to refine its craftsmanship and deliver worry-free, high-quality mobility experiences to every customer worldwide.

For further information about GAC, please visit: https://www.gacgroup.com/en or follow us on social media.

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Alisira OÜ Publishes Findings on Why Most Marketing Dashboards Miss the Metrics That Matter

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Alisira OÜ has published a set of findings examining why so many marketing dashboards continue to fail to surface the numbers that actually shape decisions. The review looks at the gap between the volume of data modern platforms can collect and the amount that actually gets used when a marketing team sits down to figure out what is supposed to happen next.

TALLINN, Estonia, July 25, 2026 /PRNewswire-PRWeb/ — A Widening Gap Between Data Collection and Decision-Making

What there is often a shortage of, according to Alisira, is a dashboard that actually connects the numbers it displays to a decision someone in the room is genuinely trying to make. That distinction is where most measurement setups tend to fall apart quietly. A dashboard can be full of activity metrics, things like impressions, click volume, and session counts, without ever getting around to answering the question a budget owner is really asking. That question is usually some version of whether a given effort is working and whether more resources should be put behind it. Engagement is easy to display. Revenue contribution by channel takes more work to calculate correctly, particularly once multiple touchpoints and delayed purchases are involved, so it is the piece that tends to be most often left out of the weekly report. However, it is also the piece that leadership actually cares about when the conversation turns serious.

Where Standard Dashboards Fall Short

Alisira’s review identifies several categories of metrics that tend to be underrepresented on standard marketing dashboards, even in cases where the underlying data would in principle be accessible:

Cross-channel attribution, as opposed to last-click or single-platform creditCustomer lifetime value by acquisition source, rather than only first-purchase conversion ratesTime-to-conversion, which is frequently collapsed into a single count with no indication of the lag that is actually involvedAssisted conversions, where a channel contributed to a sale without being the final touchpointCohort-based retention figures, in place of a single blended retention % that has a tendency to hide which groups are actually staying and which are quietly leaving

Part of the difficulty is traceable back to how fragmented most measurement setups tend to be in the first place. Only 32% of marketers globally measure their media spending across both digital and traditional channels, according to Nielsen, which leaves the majority of teams working from a partial view before the dashboard-design questions have even come into play. Alisira’s findings suggest this is less a tooling problem than it is a structural one. What most organizations lack, more often than not, is a single point in the workflow where channel-level data is reconciled before it reaches a decision-maker in a usable form.

Alisira OÜ frames these findings as part of a broader shift away from dashboards built to display everything a platform can track, toward dashboards built around a smaller, more deliberate set of numbers tied to what a team actually decides to do next. The company plans to continue publishing analysis on measurement practices and marketing reporting in the months ahead.

Media Contact

Norman Drew, Alisira OÜ, 372 53687131, info@alisira.net, https://www.alisira.net/

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