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2024 Is Shaping Up to Be the Smallest Black Friday Ever: GoDaddy Study

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2 years ago

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71% of Consumers are Ready to Pay More to Shop at Small Businesses This Holiday Season

TEMPE, Ariz., Oct. 31, 2024 /PRNewswire/ — Consumers are in a giving mood this year, not just toward their friends and families, but also to small businesses. According to a new GoDaddy survey, 71%* of U.S. shoppers are willing to pay more to support small businesses during Black Friday and this year’s holiday season, with an eye-popping 53%* of them willing to spend up to 10 percent more to do so. 

Despite 65%* of survey respondents agreeing that inflation will impact their shopping this holiday season, their desire to shop small is clear. More than 3 in 4 (78%)** people are as or more likely to shop at a small business this Black Friday and throughout the holidays compared to previous years, with Gen Z being the most likely to shop small (85%)** and Millennials following closely behind (83%)**.  

Of the reasons to favor small businesses, 30% of respondents cited wanting to support their local economy, while 18% claimed doing so led to better customer service, and 13% preferred unique or handmade products**. 

The Stakes Are Big for Small Businesses 

GoDaddy surveyed U.S. consumers to help small businesses understand their customers’ shopping priorities during the all-important holiday season. According to the survey results, 40%* of U.S. consumers plan to do most of their holiday shopping in the next four weeks, with almost 1 in 5 (19%)* planning to do the bulk of their shopping on Black Friday alone.  

“Black Friday has long been considered peak selling season for large retailers, but GoDaddy’s research makes it crystal clear U.S. shoppers are willing and eager to make this the smallest Black Friday ever,” said GoDaddy Small Business Trends Expert, Amy Jennette. “Despite inflation concerns and rising costs, consumers want to support their local businesses and economies.” 

Jennette continued: “To take advantage of this opportunity, small businesses should lean into the ‘shopping small’ experience that consumers value and are willing to pay more for. They can do this by focusing on unique holiday promotions and offers to attract traffic and provide superior customer service along with unique products and experiences they can’t find elsewhere.” 

Who Consumers Are Shopping for and How Much They’re Spending  

GoDaddy’s survey also shows consumers are embracing the spirit of giving. Nearly one-third (31%) of consumers purchase gifts for six or more people, and 10%* extend their shopping lists to more than 10 people. 

For many, the holiday season is a time to show their generosity, with about a fifth of respondents (22%)** typically spending more than $100 per person. Additionally, 32% of shoppers who participated in the survey reported spending between $51 and $100 per person during the holidays. That means over half (54%) of respondents plan to spend more than $50 on gifts per person this holiday season. 

Spreading holiday joy isn’t just about giving gifts to others. Two-thirds (67%)** of consumers intend to treat themselves to a holiday indulgence, as well. Gen Z is the most likely to do so, with 83%** planning to buy themselves a special item or experience. 

So Many Tools and Resources to Help Small Businesses This Holiday Season 

Small businesses looking for guidance on how to maximize their seasonal sales should visit GoDaddy’s Ultimate Guide to Holiday Campaign Planning. Valuable resources include holiday marketing advice by channel, do’s and don’ts for offering seasonal promotions, AI prompts that make it easy to manage and promote a business during the busiest time of year, and much more.  

Visit GoDaddy.com to learn more about the solutions GoDaddy offers small businesses, including the AI-powered GoDaddy Airo experience that TechRadar called “a game-changer for small businesses looking to establish their online presence, particularly because of how much time and effort it saves.”  

Methodology
The survey data referenced in this news release was collected via two surveys in which U.S. consumers were asked about their holiday shopping habits: one conducted in October 2024 with 1,247 respondents* and one in September 2024 with 1,520 respondents**. 

About GoDaddy
GoDaddy (NYSE: GDDY) helps millions of entrepreneurs globally start, grow, and scale their businesses. People come to GoDaddy to name their idea, build a professional website, attract customers, sell their products and services, and accept payments online and in-person. GoDaddy’s easy-to-use tools help microbusiness owners manage everything in one place and its expert guides are available to provide assistance 24/7. To learn more about the company, visit www.GoDaddy.com. 

Source: GoDaddy Inc.

 

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SOURCE GoDaddy Inc.

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Trimble for Government Achieves ‘Initial Implementation’ Status for FedRAMP Class C (Moderate) Certification

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14 minutes ago

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October 20, 2026

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Milestone accelerates secure cloud adoption for federal, state and local entities managing infrastructure, spatial data and capital assets 

WESTMINSTER, Colo., Oct. 20, 2026 /PRNewswire/ — Trimble today announced that Trimble for Government is listed as ‘Initial Implementation’ status for Federal Risk and Authorization Management Program (FedRAMP®) Class C (Moderate) certification and is now listed on the FedRAMP Marketplace. In conjunction with seeking FedRAMP certification, Trimble is also pursuing GovRAMP authorization to support state, local and education (SLED) customers with reciprocal cybersecurity compliance standards.

This dual milestone marks a critical step forward in delivering a software as a service (SaaS) cloud environment built within a secure Government Community Cloud. Designed specifically for U.S. Federal Government departments, state and local agencies, and defense and civilian contractors, Trimble for Government provides a unified ecosystem for managing infrastructure, spatial data, capital projects, permitting and facility assets across their entire lifecycle.

Achieving FedRAMP Class C (Moderate) and GovRAMP alignment will enable public sector entities and Department of Defense (DoD) contractors to comply with stringent security mandates — including Cybersecurity Maturity Model Certification (CMMC) alignment — while modernizing digital engineering and asset management.

“Federal, state and local agencies face the dual challenge of modernizing critical infrastructure while maintaining uncompromising cybersecurity standards,” said Mark Schwartz, group president, AECO at Trimble. “Achieving ‘Initial Assessment’ status reflects our commitment to delivering mission-critical spatial, capital project and asset management capabilities inside a secure, audit-ready cloud boundary across all levels of government.”

Integrated cloud solutions built for government operations

The in-scope environment brings together Trimble’s proven field execution, asset, project and permitting software into four modular packages designed to support specific public sector outcomes:

Trimble® Field Collaboration: Delivers field data services using foundational spatial database infrastructure and GIS integration to support high-security field operations, map assets, and enable seamless field-to-cloud workflows across Trimble’s core Field Systems portfolio.Trimble Project Management powered by Trimble ProjectSight® software: Connects design-to-build workflows in the field, providing precision data layout, project tracking, collaboration and quality assurance across construction projects.Trimble Asset Management powered by Trimble Unity™ Maintain software: Serves as a centralized facilities data core for federal, state, and local government agencies, military installations, and public infrastructure — such as public buildings, utilities, and transportation networks — to optimize maintenance and long-term capital planning.Trimble Permit Management powered by Trimble Unity Permit software: Streamlines end-to-end management of permitting, licensing, land use and infrastructure rights-of-way in a fully compliant cloud environment.

The unifying in-scope element across all four packages is the Trimble Connect® platform, providing collaboration and a common data environment (CDE) across the Trimble for Government platform.

With assessment processes underway, Trimble continues to advance toward full FedRAMP and GovRAMP authorizations to ensure public sector customers can innovate with confidence.

About Trimble
Trimble is a global technology company that connects the physical and digital worlds, transforming the ways work gets done. With relentless innovation in precise positioning, modeling and data analytics, Trimble enables essential industries including construction, geospatial and transportation. Whether it’s helping customers build and maintain infrastructure, design and construct buildings, optimize global supply chains or map the world, Trimble is at the forefront, driving productivity and progress. For more information about Trimble, visit: www.trimble.com.

GTRMB

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SOURCE Trimble

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Trimble for Government Achieves ‘Initial Implementation’ Status for FedRAMP Class C (Moderate) Certification

Published

14 minutes ago

on

October 20, 2026

By

Milestone accelerates secure cloud adoption for federal, state and local entities managing infrastructure, spatial data and capital assets 

WESTMINSTER, Colo., Oct. 20, 2026 /PRNewswire/ — Trimble today announced that Trimble for Government is listed as ‘Initial Implementation’ status for Federal Risk and Authorization Management Program (FedRAMP®) Class C (Moderate) certification and is now listed on the FedRAMP Marketplace. In conjunction with seeking FedRAMP certification, Trimble is also pursuing GovRAMP authorization to support state, local and education (SLED) customers with reciprocal cybersecurity compliance standards.

This dual milestone marks a critical step forward in delivering a software as a service (SaaS) cloud environment built within a secure Government Community Cloud. Designed specifically for U.S. Federal Government departments, state and local agencies, and defense and civilian contractors, Trimble for Government provides a unified ecosystem for managing infrastructure, spatial data, capital projects, permitting and facility assets across their entire lifecycle.

Achieving FedRAMP Class C (Moderate) and GovRAMP alignment will enable public sector entities and Department of Defense (DoD) contractors to comply with stringent security mandates — including Cybersecurity Maturity Model Certification (CMMC) alignment — while modernizing digital engineering and asset management.

“Federal, state and local agencies face the dual challenge of modernizing critical infrastructure while maintaining uncompromising cybersecurity standards,” said Mark Schwartz, group president, AECO at Trimble. “Achieving ‘Initial Assessment’ status reflects our commitment to delivering mission-critical spatial, capital project and asset management capabilities inside a secure, audit-ready cloud boundary across all levels of government.”

Integrated cloud solutions built for government operations

The in-scope environment brings together Trimble’s proven field execution, asset, project and permitting software into four modular packages designed to support specific public sector outcomes:

Trimble® Field Collaboration: Delivers field data services using foundational spatial database infrastructure and GIS integration to support high-security field operations, map assets, and enable seamless field-to-cloud workflows across Trimble’s core Field Systems portfolio.Trimble Project Management powered by Trimble ProjectSight® software: Connects design-to-build workflows in the field, providing precision data layout, project tracking, collaboration and quality assurance across construction projects.Trimble Asset Management powered by Trimble Unity™ Maintain software: Serves as a centralized facilities data core for federal, state, and local government agencies, military installations, and public infrastructure — such as public buildings, utilities, and transportation networks — to optimize maintenance and long-term capital planning.Trimble Permit Management powered by Trimble Unity Permit software: Streamlines end-to-end management of permitting, licensing, land use and infrastructure rights-of-way in a fully compliant cloud environment.

The unifying in-scope element across all four packages is the Trimble Connect® platform, providing collaboration and a common data environment (CDE) across the Trimble for Government platform.

With assessment processes underway, Trimble continues to advance toward full FedRAMP and GovRAMP authorizations to ensure public sector customers can innovate with confidence.

About Trimble
Trimble is a global technology company that connects the physical and digital worlds, transforming the ways work gets done. With relentless innovation in precise positioning, modeling and data analytics, Trimble enables essential industries including construction, geospatial and transportation. Whether it’s helping customers build and maintain infrastructure, design and construct buildings, optimize global supply chains or map the world, Trimble is at the forefront, driving productivity and progress. For more information about Trimble, visit: www.trimble.com.

GTRMB

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SOURCE Trimble

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Delta Development Team and The Good Drone Company Awarded U.S. Army Contract for Aerial Blood Delivery

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14 minutes ago

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October 20, 2026

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TUCSON, Ariz., Oct. 20, 2026 /PRNewswire/ — Delta Development Team (DDT), a leader in prehospital blood storage and cold chain technology, and The Good Drone Company (GDC) have been awarded a U.S. Army contract to develop a drone-based blood delivery capability for the Army Blood Link (ABL) program.

The program is part of the broader Armed Services Blood Program (ASBP), which supplies blood products to U.S. military forces worldwide. Army Blood Link is designed to support battlefield medical logistics through rapid, temperature-controlled delivery of lifesaving blood products to the field, providing an additional resupply option when traditional ground transportation is unavailable, delayed, or unsafe. Under the contract, The Good Drone Company will provide two U.S.-built prototypes of its hybrid vertical takeoff and landing (VTOL) cargo drone, each designed to transport up to six units of blood, while DDT will provide the temperature-controlled storage capability through its Delta ICE 2L Smart Blood Cooler.

The companies are combining commercial off-the-shelf (COTS) technologies to create a U.S.-sourced aerial blood delivery system capable of transporting blood directly to the point of need.

To meet ABL program requirements, DDT will supply six Delta ICE 2L Smart Blood Coolers, each designed to maintain two units of blood within the required temperature range for three hours of aerial delivery in high-humidity environments with ambient temperatures ranging from 15°F to 120°F. Built-in temperature monitoring and data recording, along with Bluetooth and cellular connectivity, support cold-chain oversight and blood accountability. The program extends DDT’s blood storage and monitoring capabilities into aerial delivery.

“Getting blood to the point of need is only part of the challenge. It must also remain within the required temperature range throughout the journey,” said Montgomery Leija, CEO of Delta Development Team. “This program brings DDT’s experience in blood storage and cold chain management into a new operational environment, taking the blood supply chain from the ground to the air.”

The prototype system is designed to deliver blood within 10 meters of a designated target during both day and night operations. It will feature a communications range of up to 30 miles and semi-autonomous waypoint navigation. It is intended for single-person operation with minimal training and is built on GDC’s existing commercial cargo drone technology to accelerate development and fielding while meeting U.S.-sourcing requirements.

“We have seen strong interest in middle-mile drones in emerging markets for some time, from both public and private sector customers spanning healthcare to third-party logistics,” said Jake Vander Ploeg, CEO of The Good Drone Company. “This program is a great example of how the military is adopting commercial technology like our cargo drones to quickly test new ideas in the field without starting a full aircraft development program.”

The collaboration combines GDC’s expertise in commercial drone platforms and aerial delivery with DDT’s temperature-controlled blood storage and transport capabilities to support:

Rapid resupply: Delivering blood when conventional ground transportation is unavailable or unsafe.Cold chain protection: Maintaining required blood temperatures during aerial transport.U.S.-sourced capability: Supporting domestic defense supply chain objectives.Accelerated development: Combining GDC’s existing commercial cargo drone technology with DDT’s established blood storage solutions.

The ABL effort addresses the challenge of delivering critical medical supplies in contested and austere environments. When terrain, damaged infrastructure, or tactical conditions prevent conventional resupply, aerial delivery combined with temperature-controlled storage can expand options for getting lifesaving blood products to service members when and where they are needed.

About Delta Development Team

Delta Development Team (DDT) is a U.S.-based medical technology company headquartered in Tucson, Arizona, specializing in blood storage, transport, monitoring, and logistics solutions for military and prehospital environments. DDT develops technology designed to keep blood available, traceable, and mission-ready from the blood bank to the point of injury. Its portfolio includes the APRU 6L, Delta ICE 2L, TBS 40L, and BloodCOMM® blood management platform.

Media Contact: info@deltadevteam.com | www.deltadevteam.com

About The Good Drone Company

The Good Drone Company (GDC) is an aerospace company headquartered in Tempe, Arizona, that designs and builds autonomous hybrid VTOL cargo drones for middle-mile logistics. GDC’s aircraft take off and land vertically without a runway, carry up to 55 lb (25 kg) of payload, and fly more than 300 miles (500 km) at speeds up to 93 mph (150 km/h). GDC is deploying in Kenya to close the middle-mile transportation gap for public and private sector customers, working closely with its local partner ThatcherX and the Kenyan government to change how goods move around the country.

Media Contact: info@thegooddronecompany.com | www.thegooddronecompany.com

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SOURCE Delta Development Team

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