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Log Management Market to Grow by USD 2.79 Billion (2024-2028), IT Sector Demand Fuels Revenue Growth, Report Explores AI-Driven Market Transformation – Technavio

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NEW YORK, Dec. 5, 2024 /PRNewswire/ — Report with the AI impact on market trends – The global log management market  size is estimated to grow by USD 2.79 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of  14.27%  during the forecast period. Growing demand from it sector is driving market growth, with a trend towards integration of latest technologies into log management. However, high deployment cost  poses a challenge. Key market players include Alert Logic Inc., Amazon.com Inc., AT and T Inc., Cisco Systems Inc., Datadog Inc., Graylog, Intel Corp., International Business Machines Corp., LogicMonitor Inc., LogRhythm Inc., McAfee LLC, Open Text Corporation, New Relic Inc., Paessler AG, Rapid7 Inc., Sematext Group Inc., SolarWinds Corp., Splunk Inc., Veriato Inc., and Zoho Corp. Pvt. Ltd..

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Forecast period

2024-2028

Base Year

2023

Historic Data

2017 – 2021

Segment Covered

Component (Solution and Services), Deployment (On-premises and Cloud-based), and Geography (North America, APAC, Europe, South America, and Middle East and Africa)

Region Covered

North America, APAC, Europe, South America, and Middle East and Africa

Key companies profiled

Alert Logic Inc., Amazon.com Inc., AT and T Inc., Cisco Systems Inc., Datadog Inc., Graylog, Intel Corp., International Business Machines Corp., LogicMonitor Inc., LogRhythm Inc., McAfee LLC, Open Text Corporation, New Relic Inc., Paessler AG, Rapid7 Inc., Sematext Group Inc., SolarWinds Corp., Splunk Inc., Veriato Inc., and Zoho Corp. Pvt. Ltd.

Key Market Trends Fueling Growth

The Log Management Market is experiencing significant growth due to increasing cyberattacks and the need for Business Intelligence. Cloud-based log management is a major trend, allowing SMEs and large enterprises in various industries like Healthcare, Manufacturing, and Energy & Utilities, to manage machine data from IT infrastructure, including perimeter devices, Windows event logs, endpoint logs, application logs, proxy logs, and IoT logs. Predictive analytics, AI, and ML are integrated for threat intelligence and user behavior analytics. Cybersecurity concerns drive the market, with stringent security compliances and advance persistence threats requiring strong security controls. Hybrid Information Management, including SaaS programs and strategic agreements, offers cross-platform compatibility and user-friendly interfaces. Automation, orchestration, and professional services ensure efficient resource management and system performance. The market includes revenue pockets in emerging economies and open-source solutions. Import export analysis and standard log formats cater to domestic and localised needs. Sumo Logic and Microsoft products lead the market, with collaborations and training & education programs enhancing offerings. 

Businesses are generating vast amounts of log data due to the proliferation of IT and emerging technologies like IoT. This machine data grows 50 times faster than traditional business data, according to Logic Monitor. By applying Machine Learning (ML) to log analysis, more data can be utilized to create algorithms, as more logs are collected in a log analysis tool. These log intelligence algorithms identify patterns, saving time by reducing the need to manually sift through logs. The use of log intelligence, or automated and AI-powered log analysis, is increasingly popular among businesses seeking to efficiently manage and gain insights from their log data. 

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Market Challenges

The Log Management Market is facing several challenges in today’s business landscape. Cyberattacks pose a significant threat, requiring advanced security controls and threat intelligence to mitigate risks. Businesses seek to extract valuable insights from machine data through business intelligence and predictive analytics, fueled by AI and ML. Cloud-based log management is on the rise, but hybrid information management and cross-platform compatibility are essential. SMEs grapple with resource management and affordability, while IT infrastructure and system performance issues demand attention. Security risks, including perimeter device logs, Windows event logs, endpoint logs, application logs, proxy logs, and IoT logs, require stringent security compliances and continuous monitoring. The market is witnessing strategic agreements, collaborations, and modernization through automation and orchestration. The market caters to various industries, including energy and utilities, healthcare, manufacturing, and more, addressing security vulnerabilities and malicious activities. Log data, audit records, and event-logs are crucial components of log management programs, with revenue pockets in professional services, managed services, consulting, training, and support. The market serves consumers, Microsoft products, and emerging economies, adhering to standard log formats and import export analysis. The future holds advance persistence threats, open-source solutions, and domestic and localized offerings.The log management market presents a significant investment for organizations seeking to implement log management solutions. The total cost of deployment includes software licensing fees, system design and customization expenses, implementation costs, employee training, and ongoing maintenance. Hiring IT staff for implementation adds to the expense, while existing staff require training on the new cybersecurity solutions. On-premises solutions necessitate in-house IT administration for management and control, leading to increased implementation costs. Moreover, log management solutions come with hidden costs, such as the expense of acquiring the necessary knowledge and expertise to effectively use the software.

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Segment Overview 

This log management market report extensively covers market segmentation by

Component 1.1 Solution1.2 ServicesDeployment 2.1 On-premises2.2 Cloud-basedGeography 3.1 North America3.2 APAC3.3 Europe3.4 South America3.5 Middle East and Africa

1.1 Solution-  The log management market is segmented into services and solutions based on components. The solution sector is expected to lead the market due to increasing demand from businesses for security, productivity enhancement, and cost-effective management solutions. Log management solutions help manage application logs, security logs, and system logs, enabling recognition of various events such as alerts, errors, audit failures, and success events. By collecting, organizing, and storing log data from multiple sources in a centralized location, these solutions offer a single access point for crucial network and application data. This benefits is driving the growth of the solution segment in the global log management market.

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Research Analysis

The log management market is a growing segment in the IT industry, driven by the increasing importance of managing and analyzing log data for various purposes. Log data, including audit records, audit trails, event-logs, and machine data, is generated by IT infrastructure components and systems as they operate. This data is essential for business intelligence, identifying technical problems, resource management, system performance, and security. Cyberattacks have heightened the demand for log management solutions, as they provide valuable information for threat intelligence and incident response. Cloud-based log management is a popular deployment model, offering scalability and flexibility. Predictive analytics, AI, and ML are increasingly being used to gain insights from log data and improve security and performance. Log management solutions cater to enterprises of all sizes and industry verticals, providing services to help manage and analyze log data effectively. These solutions enable organizations to gain valuable insights, improve security, optimize IT operations, and ensure regulatory compliance.

Market Research Overview

The Log Management Market is experiencing significant growth due to the increasing number of cyberattacks and the need for Business Intelligence. Cloud-based log management solutions are gaining popularity, offering Predictive Analytics, AI, and ML capabilities for Threat Intelligence. IT infrastructure, including SMEs, requires effective Log Analysis to mitigate Security Risk and improve System Performance. Hybrid Information Management, SaaS programs, and Automation are key trends, with User-friendly interfaces and Cross-platform compatibility essential. Energy and utilities, Healthcare, Manufacturing, and other Industry Verticals face unique Log Management challenges. Machine data, including Event logs, Audit records, and Audit trails, provide valuable Security controls and insights into Network logs, Security vulnerabilities, Malicious activities, and Stringent security compliances. Log Management Market revenue pockets include Professional services, Managed services, Consulting, Training and education, Support and maintenance, and Cloud or On-premises deployment. The Market is driven by Cybersecurity concerns, Awareness and education, User behavior analytics, Machine learning integration, Cloud adoption, IoT proliferation, and the need for Automation and Orchestration. Key areas of focus include the Australian Signals Directorate’s cybercrime reports, Consumers, Microsoft products, Strategic agreements, and Collaborations. Log Management Market components include Perimeter device logs, Windows event logs, Endpoint logs, Application logs, Proxy logs, IoT logs, and Component Deployment. The Market caters to Large Enterprises and caters to various Enterprise Sizes and Industry Verticals. Log Management Market growth is influenced by Cyber threats, Artificial intelligence, Analytical advantages, Modernization, Emerging economies, Open-source, Standard log format, Import export analysis, Domestic and localised requirements, and Revenue pockets.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

ComponentSolutionServicesDeploymentOn-premisesCloud-basedGeographyNorth AmericaAPACEuropeSouth AmericaMiddle East And Africa

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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Workday Adaptive Planning Achieves FedRAMP Moderate Authorization to Support Federal Workforce and Budget Planning

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July 23, 2026

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New Milestone Helps Federal Agencies Plan Workforce and Budgets in One Secure, Modern System

WASHINGTON, July 23, 2026 /PRNewswire/ — Workday Government, a wholly owned subsidiary of Workday, Inc. (NASDAQ: WDAY), the enterprise AI platform for HR, finance, and IT, today announced that Workday Adaptive Planning has achieved FedRAMP Authorization at the Moderate Impact Level. The authorization confirms that Workday Adaptive Planning meets the security and compliance standards required to handle sensitive, unclassified federal data, giving agencies a secure, compliant foundation for modern planning.

Federal agencies are under pressure to do more with less, manage costs, and maintain clear records of their decisions. Yet disconnected data, legacy systems, and manual spreadsheet work can make it hard to understand how organizational decisions affect the workforce. Workday Adaptive Planning helps agencies modernize planning by bringing workforce planning, budgeting, and forecasting together so agencies can plan with connected workforce and financial data.

“Federal agencies must align their people, funding, and priorities to deliver their missions effectively,” said Lynn Martin, general manager, Workday Government. “With FedRAMP Moderate authorization, Workday Adaptive Planning gives agencies the secure foundation they need to unify workforce and financial planning. This clarity allows leaders to evaluate trade-offs, allocate resources with impact, and prepare confidently for what lies ahead.”

With Workday Adaptive Planning, agencies can model and assess the workforce implications of organizational change, such as hiring freezes, budget reductions, or reorganizations, to understand the potential effects on headcount, costs, project timelines, and mission readiness. Agencies can also use workforce data to identify talent trends and skills gaps. Finance teams can evaluate competing program requests, allocate costs across funds and programs, monitor budgets throughout the procurement lifecycle, and identify potential overruns earlier. Built-in audit capabilities and FIPS 140-3 compliant security help agencies strengthen fiscal discipline, maintain compliance, and make faster, better-informed decisions.

“Federal agencies need a planning tool they can trust to protect their data and still move fast,” said Ben Pierce, general manager, Workday Adaptive Planning. “With FedRAMP authorization, Workday Adaptive Planning gives them a secure, modern way to make budgeting and workforce planning less painful and a lot more useful.”

As part of Workday Government Cloud, Workday Adaptive Planning works alongside Workday human capital management and financial solutions, helping agencies plan with connected data. By bringing planning into the same platform that powers HR and finance, Workday Government helps agencies move beyond systems that simply record work to a modern, connected foundation for planning safely and collaboratively.

Workday Adaptive Planning is expected to be available to Workday Government customers in early 2027.

For More Information

Explore how Workday Adaptive Planning gives government organizations the power to plan, budget, and forecast the future here.Learn about the mission of Workday Government here.

About Workday Government
Workday Government is a wholly owned subsidiary of Workday, the enterprise AI platform for HR, finance, and IT. Workday Government is dedicated to serving the U.S. government by unifying HR and finance on one intelligent platform with AI at the core, empowering agencies at every level with the clarity, confidence, and insights they need to adapt quickly, make better decisions, and deliver on their missions. Workday Government supports a range of agencies across the civilian, defense, and intelligence communities. For more information about Workday Government, visit workday.com/federal. For more information about Workday visit workday.com.

Forward-Looking Statements
This press release contains forward-looking statements including, among other things, statements regarding Workday’s plans, beliefs, and expectations. These forward-looking statements are based only on currently available information and our current beliefs, expectations, and assumptions. Because forward-looking statements relate to the future, they are subject to inherent risks, uncertainties, assumptions, and changes in circumstances that are difficult to predict and many of which are outside of our control. If the risks materialize, assumptions prove incorrect, or we experience unexpected changes in circumstances, actual results could differ materially from the results implied by these forward-looking statements, and therefore you should not rely on any forward-looking statements. Risks include, but are not limited to, risks described in our filings with the Securities and Exchange Commission (“SEC”), including our most recent report on Form 10-Q or Form 10-K and other reports that we have filed and will file with the SEC from time to time, which could cause actual results to vary from expectations. Workday assumes no obligation to, and does not currently intend to, update any such forward-looking statements after the date of this release, except as required by law.

Any unreleased services, features, or functions referenced in this document, our website, or other press releases or public statements that are not currently available are subject to change at Workday’s discretion and may not be delivered as planned or at all. Customers who purchase Workday services should make their purchase decisions based upon services, features, and functions that are currently available.

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Ontinue Wins Gold Stevie® Award for Advancing the Future of Managed Security Operations

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41 minutes ago

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July 23, 2026

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Recognition Honors the Innovation Behind Ontinue’s Agentic SOC, Where AI Agents And Expert Cyber Defenders Work Together to Deliver Autonomous, Governed Security Operations

ZURICH, July 23, 2026 /PRNewswire/ — Ontinue, a leading MXDR partner providing nonstop managed security operations through its Agentic SOC, today announced it received a Gold Stevie® for Technology Excellence Award, recognizing the innovation behind its ION MXDR platform and Agentic SOC. The award was presented in the New Product of the Year – Information Technology (Cybersecurity) category, honoring Ontinue’s continued advancement of AI-powered security operations.

Ontinue was recognized for pioneering the Agentic SOC, a new operating model that treats security decision-making itself as software: governed, measurable, and built to scale with attackers who now operate at machine speed. Rather than layering AI onto existing workflows, Ontinue re-engineered its ION MXDR platform around a multi-agent architecture, with specialized agents spanning threat hunting, investigation, response, and posture hardening, that reason over each customer’s accumulated context and progressively take on more decision-making as trust is earned, while Ontinue’s Cyber Defenders retain governance and accountability throughout.

Ontinue defines an Agentic SOC as a security operations model in which software agents progressively assume responsibility for security decisions and actions, under continuous human governance, using accumulated context, policy, and learned behavior. In December 2024, this model went live in production for every ION MXDR customer, extending autonomous investigation to Tier 2-level incidents for the first time in the industry. The result is a platform that acts less like a tool and more like a team.

Ontinue’s Agentic SOC, by the numbers:

Autonomously investigates incidents within minutesCuts mean time to investigate by 50 percentResolves 99.5 percent of incidents without customer involvementDrives median response time for high-severity incidents under nine minutesPre-approves 97 percent of response actions, based on trust earned directly from customers

For Ontinue’s customers, that translates directly into business outcomes, such has stronger Secure Scores, security teams freed from alert fatigue, and hundreds of analyst hours returned to work that actually moves the business forward.

“The cybersecurity industry doesn’t need more AI features, it needs a fundamentally better way to operate security,” said Moritz Mann, Chief Executive Officer at Ontinue. “This recognition validates the work our teams have done over the past two years to transform AI from an assistant into a trusted operational capability. It’s recognition of an operating model that is already delivering measurable outcomes for customers every day.”

“We congratulate all of the winners in the third annual Stevie® Awards for Technology Excellence for their outstanding achievements,” said Stevie Awards President Maggie Miller. “Their innovations are helping shape the future of technology across every industry, and we look forward to celebrating their success on October 28.”

The Stevie Awards for Technology Excellence celebrate the remarkable accomplishments of individuals, teams, and organizations shaping the future of technology across all industry sectors. More than 700 nominations from organizations of all sizes in 37 nations and territories were submitted this year for consideration in a wide range of tech-related categories. More than 180 professionals worldwide participated in the judging process to select this year’s honorees.

Details about the Stevie Awards for Technology Excellence and the list of 2026 Stevie winners are available at http://Tech.StevieAwards.com.

About Ontinue
As a leading provider of AI-powered managed security operations, Ontinue is on a mission to give every organization the freedom to focus on what they do best; by making nonstop security excellence accessible, not just aspirational. By combining advanced AI with deep human expertise, Ontinue delivers managed security operations that are tailored to each organization’s unique environment, operational needs, and risk profile.

Ontinue’s ION SecOps Platform integrates AI-driven insights, automation, and real-time collaboration to continuously prevent, detect, and respond to threats. With deep expertise in Microsoft security technologies, Ontinue helps customers maximize the value of their existing investments while achieving stronger, more scalable security outcomes.

Continuous protection. AI-powered Nonstop SecOps. That’s Ontinue.

About the Stevie Awards
Stevie Awards are conferred in nine programs: the Asia-Pacific Stevie Awards, the German Stevie Awards, the Middle East & North Africa Stevie Awards, The American Business Awards®, The International Business Awards®, the Stevie Awards for Great Employers, the Stevie Awards for Women in Business, the Stevie Awards for Technology Excellence and the Stevie Awards for Sales & Customer Service. Stevie Awards competitions receive more than 12,000 entries each year from organizations in more than 70 nations. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about the Stevie Awards at http://www.StevieAwards.com.

CONTACT: Alison Raymond, araymond@ontinue.com 

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SOURCE Ontinue

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New Harris Poll and Ruth AI Study: 81% of Americans Would Let an AI Agent Handle Part of Their Job Search

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July 23, 2026

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Nearly half would let AI negotiate their salary, while 76% have never heard that AI can provide biased career guidance

SAN FRANCISCO, July 23, 2026 /PRNewswire/ — Artificial intelligence has become a mainstream source of career and financial advice for American workers, according to a national survey of 2,131 U.S. adults conducted by The Harris Poll in collaboration with Ruth AI, the AI career strategist built for women.

The full study, The Trust Gap, is available at https://ruthapp.ai/research and has already drawn coverage from Fast Company.

Nearly half of Americans (45%) have used an AI platform such as ChatGPT, Claude, or Gemini for career or work-related advice. That rises to 66% of Millennials and 63% of Gen Z. One in three U.S. adults has used AI for advice about money at work, including salary, raises, bonuses, or negotiating pay.

Americans are also increasingly willing to let AI act on their behalf. Eighty-one percent would be comfortable having an AI agent handle at least one part of a job search, climbing to 90% of Millennials. A majority would let AI search for jobs (67%), conduct pre-interview research (67%), update their resume (65%), or apply for jobs outright (55%). Nearly half would let AI negotiate their benefits (49%) or salary (47%).

Yet awareness of the technology’s documented limitations remains low. Three in four Americans (76%) had never heard that independent research has found AI can produce biased career and salary guidance. Seventy-two percent agree that AI can sound confident even when its advice turns out to be wrong.

“Americans are handing AI some of the most consequential decisions of their working lives, from the job search to the salary ask, while most have never heard that the guidance can carry bias,” said Valerie Chapman, founder and CEO of Ruth AI. “We are delegating faster than we are asking questions. The responsibility now falls on the people building AI to earn the trust users are already giving it.”

About the Survey

The survey was conducted online within the United States by The Harris Poll from June 11-13, 2026, among a nationally representative sample of 2,131 U.S. adults, including 420 Gen Z adults, 620 Millennials, 519 Gen X adults, and 572 Baby Boomers. Data were weighted to the U.S. general adult population. Some questions were asked only of respondents who had used AI for the relevant purpose. References to research on biased AI guidance refer to external academic research (Sorokovikova, Chizhov, Eremenko & Yamshchikov, 2025; arXiv:2506.10491) and are not findings measured by this survey.

About The Harris Poll Thought Leadership Practice

Building on more than 60 years of experience pulsing societal opinion, The Harris Poll Thought Leadership Practice designs research that is credible, creative, and culturally relevant, driving thought leadership and uncovering trends for today’s biggest brands.

About Ruth AI

Ruth AI is an AI career strategist built for women, on a mission to close the $1.6 trillion gender wage gap. Based in San Francisco, Ruth AI is building a suite of AI agents that help women build personal brands, negotiate their worth, and launch their businesses. Learn more at https://ruthapp.ai.

Media Contact

Valerie Chapman
Founder and CEO, Ruth AI
419380@email4pr.com
786-375-1110

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SOURCE Ruth AI

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