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TECNO Named Among 2024-2025 Global Top 10 Smartphone Brands and Wins Dual Product Innovation Awards at CES 2025

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LAS VEGAS, Jan. 9, 2025 /PRNewswire/ — TECNO, a global innovative technology brand, celebrates a landmark achievement at CES 2025. The brand earned three awards: its selection as one of the 2024-2025 Global Top 10 Smartphone Brands, marking its third consecutive win, and recognition for its groundbreaking products, the PHANTOM V Fold2 5G and Pocket Go AR Handheld Gaming Device, which claimed prestigious product innovation awards.

The annual CES Global Top Brands Award and Product Innovation Awards, celebrates global consumer electronics brands leading in frontier innovations. This prestigious platform, often referred to as the “Oscars of the Global Consumer Electronics Industry,” recognizes the brands and products that have not only made a remarkable impact on the global market, but also set new standards for technology and consumer experience across the industry.

A Legacy of Innovation and Global Impact

“This achievement is a testament to our breakthroughs and accomplishments in building an intelligent product ecosystem. Each of the awarded products embodies a distinct aspect of our brand’s innovation: from cutting-edge AI advancements to transformative user experiences. These innovations enable us to accelerate the adoption of AI and emerging technologies in key markets, ensuring that consumers in emerging markets can fully benefit from the digital revolution.” said Guo Lei, General Manager of TECNO.

In the past year, TECNO took bold strides toward its AI-powered future, introducing a series of innovations- TECNO launched the newest PHANTOM foldable series, bringing practical AI-powered features and functions that make a real difference in people’s lives. By integrating advanced AI algorithms with extensive multi-skin tone database, TECNO launched an upgraded Universal Tone technology, further takes up the challenge of solving skin tone “color bias” in smartphone imaging and formed partnerships with top global universities such as Leeds University, Nanyang Technological University in Singapore and Dar Al – Hekma University in Saudi Arabia.

“TECNO exemplifies how global innovation can resonate locally,” said Zhu Dongfang, President of the Asian Digital Group, speaking on behalf of the jury. “Its commitment to making advanced technology accessible and impactful for emerging markets not only redefines the user experience but also cements its standing as a trailblazer in smart devices and AI innovation.”

TECNO PHANTOM V Fold2 5G: Winner of the AI-Powered Foldable Phone Innovation Award

The PHANTOM V Fold2 5G received the prestigious AI-Powered Foldable Phone Innovation Award, underscoring TECNO’s determination to reshape the foldable smartphone landscape.

Combining sleek design with powerful AI capabilities, the PHANTOM V Fold2 5G is an industry standout. Its ultra-thin profile—just 5.5mm when unfolded—sets a new standard for portability without sacrificing durability, thanks to its aviation-grade waterdrop hinge. Its 7.85-inch 2K AMOLED main screen and 6.42-inch curved AMOLED outer screen deliver immersive visuals, enhanced by Dolby Atmos surround sound for a premium multimedia experience.

Powered by TECNO’s Ella AI assistant, the device seamlessly integrates features like real-time translation, intelligent writing, and productivity tools, including the PHANTOM V Pen. This makes it an ideal companion for professionals seeking to blend creativity and efficiency.

TECNO Pocket Go: Winner of the Ultra-Portable AR PC Gaming Innovation Design Award

TECNO’s Pocket Go redefines portable gaming, winning the Ultra-Portable AR PC Gaming Innovation Design Award for its visionary integration of augmented reality (AR) with handheld gaming.

Weighing just 557 grams, Pocket Go delivers the immersive quality of a 215-inch TV projection in a compact, ultra-light design. Its VisionTrack technology leverages head tracking and AI algorithms to create an unmatched sensory gaming experience.

Powered by an AMD Ryzen™ 7 processor, Pocket Go excels in performance, handling AAA gaming titles seamlessly while offering replaceable battery design, and PC-level cooling mechanisms for uninterrupted play. Beyond gaming, the device transitions effortlessly to productivity, and multimedia tasks and multi-usages, reflecting TECNO’s dedication to creating versatile technology.

With Pocket Go, TECNO merges gaming innovation with AR technology to deliver an immersive and portable experience like no other, showcasing its ability to continuously explore new frontiers in connected living, as a industry leader setting new global standards.

TECNO’s momentous achievements at the CES Global Top Brands Awards and Product Innovation Awards highlight its consistent efforts to innovate while addressing the unique needs of emerging markets. Staying true to its “Stop at Nothing”spirit, TECNO continues to enhance productivity, unleash creativity and remains resolute in its mission to bridge the digital divide and bring transformative experiences to markets.

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SOURCE TECNO Mobile Limited

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SoftwareOne named a Leader in the 2026 Gartner® Magic Quadrant™ for SAM Managed Services

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Empowering clients with proven SAM excellence

MILWAUKEE, Oct. 26, 2026 /PRNewswire/ — SoftwareOne (SIX: SWON), a leading global software and cloud solutions provider, today announced that it has been named a Leader in the 2026 Gartner® Magic Quadrant™ for SAM Managed Services for the seventh consecutive year.

SoftwareOne believes this recognition reflects its commitment to helping clients achieve measurable value from their cloud, software and AI investments as licensing models continue to shift.

Software asset management (SAM) gives organizations visibility and control over their on-premises IT, cloud and SaaS estates. SoftwareOne helps customers simplify these portfolios, improving financial control and managing licensing and audit risks, so they can direct resources towards business priorities and innovation.

“Seven consecutive years as a Leader matters to us because we believe that consistency is what our customers actually buy. The technology landscape continues to grow more complex as organizations navigate an ever-expanding mix of software licensing, cloud consumption, and AI-driven business models,” says Raphael Erb, CEO, SoftwareOne. “Our customers need a partner whose judgement holds up through all of it. We see this recognition as validation of the expertise, commitment, and customer focus that our teams bring to every engagement, every day.”

Gartner delivers actionable, objective insight to executives and their teams. Its expert guidance and tools enable faster, smarter decisions and stronger performance on an organization’s mission-critical priorities.

The Gartner Magic Quadrant evaluates vendors based on their Ability to Execute and Completeness of Vision. We are honored to be included among the recognized vendors in this important report. Learn more about the Magic Quadrant.

Helping clients unlock value from IT portfolios

SoftwareOne’s ITAM and FinOps portfolio brings together software asset management, FinOps and AI optimization, SaaS management, IT sustainability advisory and vendor management. These services help clients cut waste, manage audit risks and go into publisher negotiations, with a clear picture of what technology they use and what it all costs.

With global delivery at scale, SoftwareOne helps organizations optimize and simplify AI cloud and software investments across hybrid environments. AI-enabled automation powers licensing intelligence, compliance and cost control, so clients can reduce spend and make confident decisions about where to reinvest.

Positioned alongside SoftwareOne in the Magic Quadrantii as A Leader is Anglepoint, an independent company that is majority-owned by SoftwareOne. 

About the Gartner Magic Quadrant

The Gartner Magic Quadrant evaluates providers on Completeness of Vision and Ability to Execute. Leaders execute well against their current vision and are well positioned for tomorrow. SoftwareOne views its recognition as a reflection of the consistency of its SAM managed services and the work of its delivery teams.

Source

Gartner, Magic Quadrant for Software Asset Management Managed Services, By Yolanda Harris, Jaswant Kalay, and Rob Schafer. October 2026

Gartner disclaimers and trademarks

Gartner does not endorse any vendor, product or service depicted in its research publications and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

GARTNER is a registered trademark and service mark of Gartner, and Magic Quadrant is a registered trademark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, and are used herein with permission. All rights reserved.

About SoftwareOne

SoftwareOne is a global software and cloud solutions provider and distributor. With a presence in over 70 countries and a team of about 12,000 professionals, we combine global scale and local expertise to help partners and customers optimize costs, source, and procure, accelerate growth, and navigate complex IT environments with confidence. Leveraging deep capabilities in cloud, software, and data and AI, the company empowers organizations to modernize, innovate, and unlock the full value of their technology investments. Headquartered in Switzerland, SoftwareOne is listed on the SIX Swiss Exchange and Euronext Oslo Børs under the ticker symbol SWON. Visit us at www.softwareone.com

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SOURCE SoftwareONE

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TrueLoyal® Appoints Erica Thompson as Head of Loyalty

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Longtime retail and loyalty expert will lead loyalty strategy and program services for TrueLoyal’s brand partners

SAN ANTONIO, Oct. 26, 2026 /PRNewswire/ — TrueLoyal®, the loyalty and advocacy platform for consumer brands, today announced the appointment of Erica Thompson as Head of Loyalty. Thompson will lead TrueLoyal’s loyalty strategy, customer retention architecture, and lifecycle engagement work as the company continues to help brands turn consumer loyalty into a dynamic growth engine.

TrueLoyal® names longtime retail and loyalty expert Erica Thompson as Head of Loyalty.

Thompson brings more than 20 years of leadership in customer relationship management (CRM), brand loyalty, and digital marketing strategy. Throughout her career, she has led data-driven loyalty programs and omnichannel customer experiences for leading consumer brands, including serving as a retail Chief Marketing Officer and as Senior Vice President at Stride Rite. She also advised retail clients as a consultant with loyalty agency Kobie Marketing, has advised brands through her firm, ACIRE Consulting Group, and held senior marketing roles at PetSmart, New York & Company, and HSN. Her background in behavioral analytics, tiered reward structures, and customer lifecycle engagement strengthens TrueLoyal’s ability to help brands design and run programs that perform.

“Brands have to earn loyalty through compelling, continuous experiences, and points and discounts alone won’t get them there,” said Jacek Materna, CEO of TrueLoyal. “Erica’s proven ability to build scalable loyalty engines and translate customer insights into genuine brand devotion makes her the perfect leader for our next chapter.”

“I’ve spent my career on the brand side of loyalty, and the programs I’m proudest of were the ones built around what customers actually cared about,” said Thompson. “That’s the work I want to keep doing. I’m here to roll up my sleeves with our brands, understand what their customers need, and help them build loyalty that’s worth something to both sides.”

At TrueLoyal, Thompson will lead the company’s enterprise loyalty frameworks, its Program Strategy and managed loyalty services, and cross-functional alignment across product and client strategy. Her appointment reflects TrueLoyal’s continued investment in loyalty expertise as the company grows with CPG and D2C hybrid brands.

About TrueLoyal

TrueLoyal® is a loyalty and advocacy platform that helps brands turn the customer experience into repeat purchases and long-term growth. Brands use Rewards to run their loyalty program and Fan Club™ to bring community and user-generated content together, all connected to the commerce systems they already use. TrueLoyal also offers services that range from Program Strategy to fully managed loyalty operations. Learn more at trueloyal.com.

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SOURCE TrueLoyal

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THE POWER HOUR™ LAUNCHED FROM TIKTOK HEADQUARTERS IN NEW YORK CITY WITH A BOLD MISSION: MOVE THE WORLD FOR ONE HOUR

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The Power Play Impact Fund and The Power Hour™ Began a 365-Day Global Countdown to an October 2027 Guinness World Records Attempt Turning Movement Into Impact for the Next Generation

NEW YORK, Oct. 26, 2026 /PRNewswire/ — What could happen if, for one hour, the world moved together?

Recently in New York City, The Power Hour™ and Power Play Impact Fund officially launched an ambitious global movement built around a remarkably simple idea: invite people everywhere to dedicate one hour to physical movement and turn that collective action into meaningful impact for youth and communities.

The announcement was made during an exclusive gathering hosted at TikTok Headquarters in New York City on the opening day of Advertising Week New York, bringing together professional athletes, business leaders, Family Offices, health and wellness leaders, innovators, and changemakers.

October 5 was day one of a 365-day global countdown. In October 2027, The Power Hour™ will bring people across countries, communities, companies, and cultures together for 60 synchronized minutes of physical movement as part of an ambitious Guinness World Records attempt. Think walk, run, dance, yoga: move the way you want. It is being built as an inclusive global movement rather than a traditional fitness event. Participation in the global movement is FREE, removing one of the barriers to joining.

The Founder and Visionary behind The Power Hour™and Power Play Impact Fund is Angella Goran. A former professional cyclist and world-class multi-sport athlete, she has built a career spanning entrepreneurship, technology, financial innovation, sport, and social impact. Her experience as an athlete and her belief in the lifelong opportunities created through sport, wellness, and community became the foundation for The Power Hour™.

“I’ve always believed that one hour of collective action can become the starting point for something that lasts far longer,” said Goran. “When millions of people around the world move together for 60 minutes, we create more than a record. We create lasting impact for youth and communities across physical, mental, nutritional and financial wellness.”

The Power Hour™is excited to partner alongside some incredible athletes such as:

Jerome Williams, former NBA Player, founder of Shooting for PeaceAngela Ruggiero, 4x Olympic Medalist, Founder of Sports Innovation Lab & Women’s Sports Club (acquired by GENIUS in 2026)The Gasol Foundation, Founded by Pau Gasol (6x NBA All-Star, 2x NBA Championship Winner, 3x OLY and Chair of IOC Athletes’ Commission)Dr. Jen Welter (1st NFL Female Coach/Player, 2x Gold Medalist Team USA, Founder of Grrridiron Girls Foundation & “The Day in the Life Of” event series)

The vision is to harness technology, social platforms, connected fitness, and community activations to transform millions of individual actions into one extraordinary collective moment. But breaking a record isn’t the ultimate goal. Creating impact is.

At the heart of The Power Hour™ is the Power Play Impact Fund, created to help raise awareness and funding for youth and community initiatives across four interconnected areas of wellness: physical, mental, nutritional, and financial. The Power Hour™ believes that movement belongs to everyone. There is no qualifying time. No required sport. No expectation of athletic ability.

The Uptown Agency in Dallas has partnered with The Power Hour™ to provide support on communications and other projects.

Just move.
ONE WORLD. ONE HOUR. ONE MOVEMENT.
The countdown starts now.

ABOUT THE POWER HOUR™

The Power Hour™ is a global movement and social-impact initiative created to unite people through 60 minutes of physical movement. Through sport, technology, community and collective action, The Power Hour™ aims to connect individuals, athletes, businesses and communities around the world while creating meaningful impact for the next generation. The inaugural global event is planned for October 2027 and will pursue a Guinness World Records attempt through synchronized participation around the world. To learn more, please visit https://www.powerhour.world/.

ABOUT POWER PLAY IMPACT FUND

The Power Play Impact Fund is the impact engine behind The Power Hour™, supporting a mission focused on investing in and donating to youth and community initiatives for physical, mental, nutritional, and financial wellness. Through partnerships, charitable giving, fundraising, and The Power Hour™ global movement, the initiative seeks to direct attention and resources toward programs that create greater opportunity, well-being, and accessibility for youth and communities. The Power Play Impact Fund operates with LOHAS as its fiscal sponsor administrator.

ABOUT THE UPTOWN AGENCY

The Uptown Agency is an award-winning, full-service marketing and branding partner dedicated to engineering differentiation through creative excellence and data-driven strategy. Recognized as a leader in brand growth, the agency combines industry-leading expertise in brand strategy, creative development, digital marketing, web development, and PR to deliver bespoke solutions that activate audiences and drive measurable results. The Uptown Agency is a true extension of client teams, prioritizing deep business understanding over templated approaches. Their work spans strategic brand overhauls, custom-coded web experiences, and high-impact campaigns that blend cultural relevance with technical precision. Explore their work at www.theuptownagency.com.

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SOURCE The Power Hour

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