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Midmo.ai Comes out of Stealth Mode with Connective Tissue for Traceability Solutions

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2 years ago

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CLEVELAND, Jan. 24, 2025 /PRNewswire/ — Ohio startup Midmo AI is transforming track-and-trace solution adoptions by simplifying an otherwise complex set of hardware, software, and application integrations. Behind the scenes, Midmo’s MotionView platform is already serving automatic identification and data capture (AIDC) for brands and solution providers by seamlessly integrating connectivity technology and software. Now the company is introducing itself at Manifest 2025, Las Vegas, February 10 – 12, with a premier startup booth, K51, near the Innovation Stage. Midmo, launched by auto-ID industry expert David Zingery, and CEO  redefines traceability by enabling data accuracy as a service, in the form of seamless visibility and tracking that’s agnostic to the type of technology and hardware used. In fact, its MotionView software, with advanced AI integrated at the edge, empowers businesses to achieve unparalleled visibility and control over their operations from a single source.

MotionView has already positioned itself as the industry’s behind-the-scenes, go-to solution for simplifying AIDC. It provides connectivity between hardware and market-available ERP solutions while enabling device management, and real-time item visibility and traceability. The platform allows for easy, lightweight, low-code connectivity to a wide array of IoT devices, sensors, and technologies (including RFID, BLE, GPS, UWB, LoRaWan, etc.). 

Poised to revolutionize connectivity and AIDC, Midmo has now opened its official seed funding round, for investors, to support research and development, strategy and marketing.

Making the Complex Simple

Track-and-trace solutions have expanded across industries – from retail to manufacturing to healthcare — but growth has faced an unresolved challenge: the complexities of connecting diverse devices and technologies at scale.

Zingery brings 20 years of technology and supply chain management experience to Midmo with a single mission: to eliminate the politics and complexities that burden traceability solutions. The company has achieved this by developing a technology- and device-agnostic platform, providing integrated, AI-enabled devices and enterprise translation, edge-level item intelligence, “core” and “headless” solutions, and enhanced data management.

Companies are already onboard employing and benefitting from MotionView to eliminate the need for specialized, high-cost, complex or over-tooled software, to deliver immediate value . Midmo follows a partner-led approach, its partners include companies that are solution and service providers and OEM device manufacturers, to offer an extensible platform containing all the functionality needed for real-time traceability.

“By our nature, we serve our partners from behind the scenes. In many cases we are the white labeled connective tissue enabling their solutions. Now it’s time to share our story with the traceability market,” said Zingery. “We want to become that industry-standard connectivity layer for AIDC initiatives.” And while many companies can connect some technologies, he added, they don’t have the bandwidth to continue maintenance and upkeep of the connectivity to the edge. “We want to check that box for everyone, ultimately keeping the connectivity, data integrity and data accuracy as a service and enabling and accelerating innovation for our partners and end customers.”

MotionView is a hybrid, cloud-enabled extensible platform that also supports on-premises deployment for maximum flexibility. What sets it apart is its:

Universal Connectivity in and out: MotionView integrates seamlessly with a wide array of AIDC and industrial internet of things (IIoT) devices, sensors and technologies using low-code tools for a quick setup.

Powerful Traceability Tools: Built for item-level visibility, the platform manages tooling, personnel, finished goods and packaging, with advanced features like item aggregation and trackable transitions for various application verticals.

Real-Time Data Visualization: With exportable insights and integration-ready capabilities, MotionView connects effortlessly to core business systems and analytics platforms, presenting data for AI Agents, and providing a holistic view of supply chain and logistics operations for ongoing modernization.

Headless Architecture Design: Simplifies management across supply chain scenarios, ensuring adaptability for any item type.

MotionView boasts a lightweight tech stack and integrates via API and MQTT for external connectivity to core business systems including ERP, WMS, TMS, etc. The platform can act either as middleware, or the main system of record, with Enterprise system AI-translation, for item and asset management at all stages and scales. 

About Midmo AI

Together with its partners, Midmo is transforming how the world views and manages item-level traceability. In addition to MotionView, Midmo offers its mobile app ValidPoint — an Android-based application for use on a growing variety of handheld and mobile devices. Midmo provides flexible pricing arrangements that are designed to enable and accelerate all shapes and sizes of identification and automation initiatives to enhance and simplify traceability for partners and end-users.

Press Contact: connect@midmo.ai

Linkedin: https://www.linkedin.com/company/midmo

Learn more at www.midmo.ai

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SOURCE Midmo Inc

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LEAP Group Relaunches HumanView, a Growth Intelligence System Built to Explain Why Customers Behave the Way They Do

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October 24, 2026

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Reimagined from the ground up, HumanView pairs statistical modeling with expert analysts to turn millions of real-world customer signals into business decisions

LOUISVILLE, Ky., Oct. 23, 2026 /PRNewswire/ — LEAP Group today announced the relaunch of HumanView, its growth intelligence service. The new version has been rebuilt from the ground up and now has a dedicated home at leapgroupnetwork.com/humanview.

HumanView analyzes what customers say and do across social platforms, e-commerce sites, review platforms, search behavior and user-generated content, including signals from Reddit, TikTok, YouTube, Meta, Amazon and Walmart+ that general AI tools cannot always access. Because the data reflects unprompted, real-world behavior, it avoids the response bias built into surveys and focus groups.

The service works in three layers. HumanView captures signals at scale, decodes millions of records through validated statistical models such as regression, correlation and clustering, and then relies on experienced analysts to interpret the patterns. Clients receive clear, human-validated insights instead of another dashboard.

“Machines find the patterns. Humans find the point,” said Alan Gilleo, CEO at LEAP Group. “The first version of HumanView showed us how much customers reveal when nobody is asking them questions. This version is built to explain why they act the way they do, and to put those answers in front of everyone making decisions, from product to service to marketing.”

HumanView focuses on three areas:

Growth Intelligence: customer motivations and how people perceive a brand and its competitors

Market and Category Intelligence: product pain points, service friction, unmet needs and competitive gaps

Audience Intelligence: new segments, positioning opportunities and gaps in the market

Every model is designed and validated by data scientists and benchmarked before it informs a recommendation.

To learn more about HumanView, visit leapgroupnetwork.com/humanview.

About LEAP Group
LEAP Group is a boutique marketing agency holding company with offices in Louisville, Indianapolis, Cincinnati and Chicago. Guided by the belief that brands should “Market Less. Matter More.,” LEAP gives clients access to specialized experts across its entire network. Learn more at leapgroupnetwork.com.

View original content to download multimedia:https://www.prnewswire.com/news-releases/leap-group-relaunches-humanview-a-growth-intelligence-system-built-to-explain-why-customers-behave-the-way-they-do-302918557.html

SOURCE LEAP Group

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STEPHEN A. SMITH ADDRESSES WHITE HOUSE DINNER ATTENDANCE, REAFFIRMS COMMITMENT TO HBCUs AND PROTECTING CORPORATE INVESTMENT IN BLACK EDUCATION

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October 24, 2026

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NEW YORK, Oct. 23, 2026 /PRNewswire/ — Stephen A. Smith, media mogul, New York Times bestselling author, and proud 1991 graduate of Winston-Salem State University, is addressing the public discussion surrounding his decision to attend a White House dinner with President Donald Trump, emphasizing his commitment to the long-term financial stability of Historically Black Colleges and Universities (HBCUs).

For Smith, the decision was rooted in a commitment to institutions that have educated generations of Black leaders, professionals, entrepreneurs, and public servants.

“I will always advocate for HBCUs and the students whose futures depend on them,” Smith said. “My reason for attending the White House dinner was to discuss the challenges these institutions face in securing long-term funding and to make the case that corporate America must continue to invest in them.”

Smith acknowledged federal support through the FUTURE Act while expressing concern that political tensions surrounding diversity, equity, and inclusion (DEI) could discourage private companies from supporting HBCUs. He maintains that these institutions deserve sustained corporate partnerships, philanthropic contributions, and public investment.

“If we truly believe in free-market capitalism, businesses should be able to support educational institutions and charitable causes without fear of criticism or repercussions,” Smith said. “HBCUs have made extraordinary contributions to this country. They deserve sustained public and private investment.”

Ashley Christopher, Esq., Founder and CEO of the HBCU Week Foundation, recognized Smith’s advocacy and decision to engage with the administration.

“Stephen A. Smith has been a powerful advocate for HBCUs, using his platform and influence to shine a national spotlight on our institutions,” expressed Christopher, “His continued support of HBCU Week helps advance our mission of connecting students with life-changing educational opportunities, and we are proud to have him as our ambassador.”

Since Smith became an HBCU Week Ambassador in 2019, the initiative has facilitated more than 15,000 on-the-spot college acceptances and raised and awarded more than $150 million in scholarships, according to the HBCU Week Foundation.

As public discussion continues, Smith is emphasizing the importance of ensuring HBCUs have the resources and partnerships needed to educate future generations and expand opportunities for students.

CLICK HERE to watch Smith’s full response to his White House visit.

MEDIA CONTACT:

media@mrsasinc.com

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SOURCE Straight Shooter Media

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Advantex Announces Completion of Financing and Extension of Maturity Date of Previously Issued Debentures

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October 24, 2026

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TORONTO, Oct. 23, 2026 /CNW/ — Advantex Marketing International Inc. (CSE: ADX) (“Advantex”), a leader in the merchant cash advance and loyalty marketing products for merchants, today announced the completion of a $250,000 secured debt financing. Advantex issued a $250,000 non-convertible debenture which bears an interest rate at 12% per annum and matures December 15, 2027. The proceeds raised from this issuance of the Debenture will be used for working capital purposes.

Advantex has also extended the maturity of its existing $700,000 in 12% secured debentures from October 10, 2026 to December 15, 2027.

About Advantex Marketing International Inc.

Advantex provides working capital to merchants. Advantex also provides specialized marketing programs that enable members of Aeroplan to earn Aeroplan points at participating merchants.

Advantex shares trade on the Canadian Securities Exchange under the symbol ADX. For more information go to Advantex’s profile on www.sedar.com

Forward-Looking Information

This news release contains “forward-looking statements” within the meaning of applicable securities laws relating to the future business and operations of Advantex. Actual results and developments may differ materially from those contemplated by these statements. The business and operations of Advantex described herein is dependent on a number of factors and is subject to a number of risks and uncertainties. Factors that could cause actual results to differ material include, but are not limited to, changes in Advantex’s economic and competitive conditions including but not limited to the industry sectors in which Advantex operates.

The statements in this news release are made of the date of this release. Forward-looking statements are made based on management’s beliefs, estimates and opinions on the date the statements are made and Advantex undertakes no obligation to update forward-looking statements if these beliefs, estimates and opinions or other circumstances should change, except as required by applicable law.

SOURCE Advantex Marketing International Inc.

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