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Gifts Retailing Market to Grow by USD 16.75 Billion by 2029, Rise in Demand for Seasonal Decorations and Growing Gifting Culture Boost Market, AI-Powered Report – Technavio

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NEW YORK, Feb. 3, 2025 /PRNewswire/ — Report on how AI is driving market transformation – The global gifts retailing market size is estimated to grow by USD 16.75 billion from 2025-2029, according to Technavio. The market is estimated to grow at a CAGR of  3.5%  during the forecast period. Rise in demand for seasonal decorations and growing gifting culture is driving market growth, with a trend towards rise in demand for specialized merchandise. However, pricing pressures due to fierce market competition  poses a challenge. Key market players include Aldi Stores Ltd., Alibaba Group Holding Ltd., Amazon.com Inc., American Greetings Corp., Bed Bath and Beyond Inc., Card Factory Plc, Costco Wholesale Corp., Enesco LLC, Ferns N Petals Pvt. Ltd., Hallmark Card Inc., House of Fraser Ltd., Loop Commerce Inc., Macys Inc., My Pet Gift Box Ltd, Penney OpCo LLC, Shutterfly Inc., Spencer Gifts LLC, The Walt Disney Co., Walmart Inc., and Williams Sonoma Inc..

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Gifts Retailing Market Scope

Report Coverage

Details

Base year

2024

Historic period

2019 – 2023

Forecast period

2025-2029

Growth momentum & CAGR

Accelerate at a CAGR of 3.5%

Market growth 2025-2029

USD 16752.3 million

Market structure

Fragmented

YoY growth 2022-2023 (%)

2.2

Regional analysis

Europe, North America, APAC, South America, and Middle East and Africa

Performing market contribution

Europe at 47%

Key countries

US, Germany, UK, China, Canada, India, France, Italy, Japan, and South Korea

Key companies profiled

Aldi Stores Ltd., Alibaba Group Holding Ltd., Amazon.com Inc., American Greetings Corp., Bed Bath and Beyond Inc., Card Factory Plc, Costco Wholesale Corp., Enesco LLC, Ferns N Petals Pvt. Ltd., Hallmark Card Inc., House of Fraser Ltd., Loop Commerce Inc., Macys Inc., My Pet Gift Box Ltd, Penney OpCo LLC, Shutterfly Inc., Spencer Gifts LLC, The Walt Disney Co., Walmart Inc., and Williams Sonoma Inc.

Market Driver

The global retail industry is experiencing in gifting trends, particularly during seasonal decorations, birthdays, weddings, anniversaries, holidays, and special occasions like Valentine’s Day, Mother’s Day, Father’s Day, Hanukkah, Easter, Christmas, and graduations. Eco-friendly and sustainable gifts made from recycled materials and ethically sourced products are gaining popularity. Experiential gifts such as spa vouchers, travel packages, event tickets, and corporate gifting are also on the rise. Offline retailers, or brick-and-mortar stores, continue to dominate the market, but online platforms are growing rapidly. Social media marketing and email campaigns are effective marketing efforts. Seasonal decor, personalized presents, fragrances, customized presents, and luxury items are popular. E-commerce retailers are leveraging automation, augmented reality, and product visualization to enhance the shopping experience. Modernization and urbanization have led to an increase in distribution channels, catering to domestic and international tourists. Millennials prefer experiential gifts and subscription services. Intelligent marketing strategies, such as social media engagement and in-store events, help increase brand loyalty and visibility. Gifting culture continues to evolve with social trends and material possessions. 

The global gifts retailing market is experiencing a notable trend towards specialized merchandise. This segment distinguishes itself from mass merchandisers, catering primarily to unique, locally crafted gifts. Specialty merchandisers offer a high degree of product differentiation, appealing to premium customer segments. Souvenir and gift retailers play a crucial role as distributors of such specialized merchandise. For instance, Disney licenses its intellectual property to various retailers, promoting specialized merchandise on a larger scale. This symbiotic relationship benefits both the retailers and the consumers, providing them with distinctive and memorable gift options. 

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Market Challenges

The global retailing market for gifts faces various challenges in different sectors. Seasonal decorations, greeting cards, giftware, and traditional offline retailing struggle with intense competition from online platforms during major holidays and special occasions like birthdays, weddings, anniversaries, and Valentine’s Day. The pandemic has further disrupted sales in physical retail stores. Eco-friendly, sustainable gifts made from recycled materials and ethically sourced products are gaining popularity. Experiential gifts such as spa vouchers, travel packages, event tickets, and corporate gifting are on the rise. Retailers need intelligent marketing strategies, including social media and email marketing, to reach customers. Modernization and urbanization have led to a shift in distribution channels, with e-commerce retailers capturing a significant share. Millennials prefer experiential and personalized gifts, while automation and augmented reality are changing the way we shop for and visualize products. Brand loyalty is crucial, with established brands offering luxury items, jewelry, and premium products. Gifting culture continues to evolve, with social trends favoring material possessions and customized presents. Cultural experiences, travel, and personalized items are popular for various milestones like graduations, Christmas, Mother’s Day, Father’s Day, Hanukkah, Easter, and other special occasions. Retailers must adapt to these trends and invest in infrastructure to meet the needs of domestic and international tourists seeking souvenirs and keepsakes. In-store events, promotions, and loyalty programs can help increase foot traffic and customer satisfaction, ensuring brand visibility and repeat business.The gifts retailing market encompasses various players, including specialty retailers, department stores, mass merchandisers, e-retailers, novelty, and souvenir sellers. Department stores and mass merchandisers serve as one-stop solutions for customers with a diverse range of gift options. Major players in this segment include Macy, JCPenney, Sears Holding, and House of Fraser. The intensifying competition in the market results in pricing pressure, compelling vendors to adopt economic pricing strategies, which may negatively impact profit margins. E-retailers pose significant competition, particularly in regions with high Internet and smart gadget penetration.

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Segment Overview 

This gifts retailing market report extensively covers market segmentation by  

Distribution ChannelOfflineOnlineProductSouvenirs And Novelty ItemsSeasonal DecorationsGreeting CardsGiftwareOthersGeographyEuropeNorth AmericaAPACSouth AmericaMiddle East And AfricaTarget AudienceIndividualsCorporatesNon-Profit OrganizationsEvent PlannersGift Basket CompaniesTypeTraditional GiftsPersonalized GiftsExperiential GiftsDigital GiftsLuxury Gifts

1.1 Offline-  The offline distribution channel segment in the gifts retailing market includes sales through specialty stores, hypermarkets, supermarkets, convenience stores, department stores, and other retail formats. Sales through these channels are declining due to consumers’ increasing preference for online shopping. To boost online sales, vendors are collaborating with local retail entities, selling their products through gift stores and other retailing modes such as big grocers, generalists, stationers, discount chains, post office, and independent retailers. This intensifies market competition. To sustain, vendors are adopting new businesses and retail strategies, like Card Factory, which operates stores in various locations and offers quality products at affordable prices. Despite the decline in offline shopping, innovative marketing in offline channels will fuel growth. For instance, Card Factory’s extensive range of cards and complementary products at competitive prices sets it apart from competitors. Vendors also expand their store operations in different cities and regions to increase customer familiarity and value sales.

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Research Analysis

The global retailing market for gifts is a vibrant and diverse industry that caters to various occasions and preferences. From seasonal decorations like Hanukkah menorahs and Easter baskets, to greeting cards and personalized presents, the market offers a wide range of options for consumers. The industry includes both offline and online retail channels, with social media marketing playing an increasingly important role in reaching customers. The gifting culture extends beyond birthdays, weddings, and anniversaries, with personalized gifts, fragrances, luxury items, jewelry, and premium products popular for parties, public gatherings, and everyday use. Customized presents add a unique touch, making each gift a cherished keepsake. The global retail industry continues to evolve, offering innovative and personalized solutions to meet the ever-changing needs and preferences of consumers.

Market Research Overview

The global retailing market for gifts is a vibrant and diverse industry that encompasses various product categories and sales channels. Seasonal decorations, greeting cards, giftware, and more are popular choices for various occasions such as birthdays, weddings, anniversaries, holidays, and special events. The market caters to different segments including online and offline platforms, with eco-friendly, sustainable gifts made from recycled materials and ethically sourced products gaining popularity. Experiential gifts like spa vouchers, travel packages, event tickets, and corporate gifting are also on the rise. The pandemic has accelerated the shift towards online shopping, with e-commerce platforms becoming a significant distribution channel. Social media marketing and email marketing are key strategies used by retailers to reach customers. The gifting culture transcends holidays and includes social trends, material possessions, and personalized items. Intelligent marketing strategies, modernization, urbanization, and automation are driving the growth of the industry. The market caters to various demographics, including millennials, and offers a wide range of luxury items, jewelry, premium products, and novelty gifts. Seasonal decor, personalized presents, fragrances, customized presents, and polarized sunglasses are popular choices for various occasions. The industry also includes toys, wigs, and other gift items. Retailers focus on customer satisfaction, brand loyalty, and visibility, using foot traffic, in-store events, promotions, travel, and cultural experiences to attract customers. Established brands and infrastructure support the growth of the industry, catering to domestic and international tourists, graduations, milestones, and various other occasions.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

Distribution ChannelOfflineOnlineProductSouvenirs And Novelty ItemsSeasonal DecorationsGreeting CardsGiftwareOthersGeographyEuropeNorth AmericaAPACSouth AmericaMiddle East And AfricaTarget AudienceIndividualsCorporatesNon-Profit OrganizationsEvent PlannersGift Basket CompaniesTypeTraditional GiftsPersonalized GiftsExperiential GiftsDigital GiftsLuxury Gifts

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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Trimble for Government Achieves ‘Initial Implementation’ Status for FedRAMP Class C (Moderate) Certification

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Milestone accelerates secure cloud adoption for federal, state and local entities managing infrastructure, spatial data and capital assets 

WESTMINSTER, Colo., Oct. 20, 2026 /PRNewswire/ — Trimble today announced that Trimble for Government is listed as ‘Initial Implementation’ status for Federal Risk and Authorization Management Program (FedRAMP®) Class C (Moderate) certification and is now listed on the FedRAMP Marketplace. In conjunction with seeking FedRAMP certification, Trimble is also pursuing GovRAMP authorization to support state, local and education (SLED) customers with reciprocal cybersecurity compliance standards.

This dual milestone marks a critical step forward in delivering a software as a service (SaaS) cloud environment built within a secure Government Community Cloud. Designed specifically for U.S. Federal Government departments, state and local agencies, and defense and civilian contractors, Trimble for Government provides a unified ecosystem for managing infrastructure, spatial data, capital projects, permitting and facility assets across their entire lifecycle.

Achieving FedRAMP Class C (Moderate) and GovRAMP alignment will enable public sector entities and Department of Defense (DoD) contractors to comply with stringent security mandates — including Cybersecurity Maturity Model Certification (CMMC) alignment — while modernizing digital engineering and asset management.

“Federal, state and local agencies face the dual challenge of modernizing critical infrastructure while maintaining uncompromising cybersecurity standards,” said Mark Schwartz, group president, AECO at Trimble. “Achieving ‘Initial Assessment’ status reflects our commitment to delivering mission-critical spatial, capital project and asset management capabilities inside a secure, audit-ready cloud boundary across all levels of government.”

Integrated cloud solutions built for government operations

The in-scope environment brings together Trimble’s proven field execution, asset, project and permitting software into four modular packages designed to support specific public sector outcomes:

Trimble® Field Collaboration: Delivers field data services using foundational spatial database infrastructure and GIS integration to support high-security field operations, map assets, and enable seamless field-to-cloud workflows across Trimble’s core Field Systems portfolio.Trimble Project Management powered by Trimble ProjectSight® software: Connects design-to-build workflows in the field, providing precision data layout, project tracking, collaboration and quality assurance across construction projects.Trimble Asset Management powered by Trimble Unity™ Maintain software: Serves as a centralized facilities data core for federal, state, and local government agencies, military installations, and public infrastructure — such as public buildings, utilities, and transportation networks — to optimize maintenance and long-term capital planning.Trimble Permit Management powered by Trimble Unity Permit software: Streamlines end-to-end management of permitting, licensing, land use and infrastructure rights-of-way in a fully compliant cloud environment.

The unifying in-scope element across all four packages is the Trimble Connect® platform, providing collaboration and a common data environment (CDE) across the Trimble for Government platform.

With assessment processes underway, Trimble continues to advance toward full FedRAMP and GovRAMP authorizations to ensure public sector customers can innovate with confidence.

About Trimble
Trimble is a global technology company that connects the physical and digital worlds, transforming the ways work gets done. With relentless innovation in precise positioning, modeling and data analytics, Trimble enables essential industries including construction, geospatial and transportation. Whether it’s helping customers build and maintain infrastructure, design and construct buildings, optimize global supply chains or map the world, Trimble is at the forefront, driving productivity and progress. For more information about Trimble, visit: www.trimble.com.

GTRMB

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Technology

Trimble for Government Achieves ‘Initial Implementation’ Status for FedRAMP Class C (Moderate) Certification

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on

By

Milestone accelerates secure cloud adoption for federal, state and local entities managing infrastructure, spatial data and capital assets 

WESTMINSTER, Colo., Oct. 20, 2026 /PRNewswire/ — Trimble today announced that Trimble for Government is listed as ‘Initial Implementation’ status for Federal Risk and Authorization Management Program (FedRAMP®) Class C (Moderate) certification and is now listed on the FedRAMP Marketplace. In conjunction with seeking FedRAMP certification, Trimble is also pursuing GovRAMP authorization to support state, local and education (SLED) customers with reciprocal cybersecurity compliance standards.

This dual milestone marks a critical step forward in delivering a software as a service (SaaS) cloud environment built within a secure Government Community Cloud. Designed specifically for U.S. Federal Government departments, state and local agencies, and defense and civilian contractors, Trimble for Government provides a unified ecosystem for managing infrastructure, spatial data, capital projects, permitting and facility assets across their entire lifecycle.

Achieving FedRAMP Class C (Moderate) and GovRAMP alignment will enable public sector entities and Department of Defense (DoD) contractors to comply with stringent security mandates — including Cybersecurity Maturity Model Certification (CMMC) alignment — while modernizing digital engineering and asset management.

“Federal, state and local agencies face the dual challenge of modernizing critical infrastructure while maintaining uncompromising cybersecurity standards,” said Mark Schwartz, group president, AECO at Trimble. “Achieving ‘Initial Assessment’ status reflects our commitment to delivering mission-critical spatial, capital project and asset management capabilities inside a secure, audit-ready cloud boundary across all levels of government.”

Integrated cloud solutions built for government operations

The in-scope environment brings together Trimble’s proven field execution, asset, project and permitting software into four modular packages designed to support specific public sector outcomes:

Trimble® Field Collaboration: Delivers field data services using foundational spatial database infrastructure and GIS integration to support high-security field operations, map assets, and enable seamless field-to-cloud workflows across Trimble’s core Field Systems portfolio.Trimble Project Management powered by Trimble ProjectSight® software: Connects design-to-build workflows in the field, providing precision data layout, project tracking, collaboration and quality assurance across construction projects.Trimble Asset Management powered by Trimble Unity™ Maintain software: Serves as a centralized facilities data core for federal, state, and local government agencies, military installations, and public infrastructure — such as public buildings, utilities, and transportation networks — to optimize maintenance and long-term capital planning.Trimble Permit Management powered by Trimble Unity Permit software: Streamlines end-to-end management of permitting, licensing, land use and infrastructure rights-of-way in a fully compliant cloud environment.

The unifying in-scope element across all four packages is the Trimble Connect® platform, providing collaboration and a common data environment (CDE) across the Trimble for Government platform.

With assessment processes underway, Trimble continues to advance toward full FedRAMP and GovRAMP authorizations to ensure public sector customers can innovate with confidence.

About Trimble
Trimble is a global technology company that connects the physical and digital worlds, transforming the ways work gets done. With relentless innovation in precise positioning, modeling and data analytics, Trimble enables essential industries including construction, geospatial and transportation. Whether it’s helping customers build and maintain infrastructure, design and construct buildings, optimize global supply chains or map the world, Trimble is at the forefront, driving productivity and progress. For more information about Trimble, visit: www.trimble.com.

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Delta Development Team and The Good Drone Company Awarded U.S. Army Contract for Aerial Blood Delivery

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TUCSON, Ariz., Oct. 20, 2026 /PRNewswire/ — Delta Development Team (DDT), a leader in prehospital blood storage and cold chain technology, and The Good Drone Company (GDC) have been awarded a U.S. Army contract to develop a drone-based blood delivery capability for the Army Blood Link (ABL) program.

The program is part of the broader Armed Services Blood Program (ASBP), which supplies blood products to U.S. military forces worldwide. Army Blood Link is designed to support battlefield medical logistics through rapid, temperature-controlled delivery of lifesaving blood products to the field, providing an additional resupply option when traditional ground transportation is unavailable, delayed, or unsafe. Under the contract, The Good Drone Company will provide two U.S.-built prototypes of its hybrid vertical takeoff and landing (VTOL) cargo drone, each designed to transport up to six units of blood, while DDT will provide the temperature-controlled storage capability through its Delta ICE 2L Smart Blood Cooler.

The companies are combining commercial off-the-shelf (COTS) technologies to create a U.S.-sourced aerial blood delivery system capable of transporting blood directly to the point of need.

To meet ABL program requirements, DDT will supply six Delta ICE 2L Smart Blood Coolers, each designed to maintain two units of blood within the required temperature range for three hours of aerial delivery in high-humidity environments with ambient temperatures ranging from 15°F to 120°F. Built-in temperature monitoring and data recording, along with Bluetooth and cellular connectivity, support cold-chain oversight and blood accountability. The program extends DDT’s blood storage and monitoring capabilities into aerial delivery.

“Getting blood to the point of need is only part of the challenge. It must also remain within the required temperature range throughout the journey,” said Montgomery Leija, CEO of Delta Development Team. “This program brings DDT’s experience in blood storage and cold chain management into a new operational environment, taking the blood supply chain from the ground to the air.”

The prototype system is designed to deliver blood within 10 meters of a designated target during both day and night operations. It will feature a communications range of up to 30 miles and semi-autonomous waypoint navigation. It is intended for single-person operation with minimal training and is built on GDC’s existing commercial cargo drone technology to accelerate development and fielding while meeting U.S.-sourcing requirements.

“We have seen strong interest in middle-mile drones in emerging markets for some time, from both public and private sector customers spanning healthcare to third-party logistics,” said Jake Vander Ploeg, CEO of The Good Drone Company. “This program is a great example of how the military is adopting commercial technology like our cargo drones to quickly test new ideas in the field without starting a full aircraft development program.”

The collaboration combines GDC’s expertise in commercial drone platforms and aerial delivery with DDT’s temperature-controlled blood storage and transport capabilities to support:

Rapid resupply: Delivering blood when conventional ground transportation is unavailable or unsafe.Cold chain protection: Maintaining required blood temperatures during aerial transport.U.S.-sourced capability: Supporting domestic defense supply chain objectives.Accelerated development: Combining GDC’s existing commercial cargo drone technology with DDT’s established blood storage solutions.

The ABL effort addresses the challenge of delivering critical medical supplies in contested and austere environments. When terrain, damaged infrastructure, or tactical conditions prevent conventional resupply, aerial delivery combined with temperature-controlled storage can expand options for getting lifesaving blood products to service members when and where they are needed.

About Delta Development Team

Delta Development Team (DDT) is a U.S.-based medical technology company headquartered in Tucson, Arizona, specializing in blood storage, transport, monitoring, and logistics solutions for military and prehospital environments. DDT develops technology designed to keep blood available, traceable, and mission-ready from the blood bank to the point of injury. Its portfolio includes the APRU 6L, Delta ICE 2L, TBS 40L, and BloodCOMM® blood management platform.

Media Contact: info@deltadevteam.com | www.deltadevteam.com

About The Good Drone Company

The Good Drone Company (GDC) is an aerospace company headquartered in Tempe, Arizona, that designs and builds autonomous hybrid VTOL cargo drones for middle-mile logistics. GDC’s aircraft take off and land vertically without a runway, carry up to 55 lb (25 kg) of payload, and fly more than 300 miles (500 km) at speeds up to 93 mph (150 km/h). GDC is deploying in Kenya to close the middle-mile transportation gap for public and private sector customers, working closely with its local partner ThatcherX and the Kenyan government to change how goods move around the country.

Media Contact: info@thegooddronecompany.com | www.thegooddronecompany.com

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