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“The Future of Travel”: Trip.com Group to Showcase Next-Gen Tech at ITB Berlin 2025

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Trip.com Group to launch joint Technology Game Changers: Future Trends in Travel & Tourism report at ITB Berlin Press ConferenceDiverse leadership panels to explore tech trends shaping the future and AI as a driver for personalisation and experiences

BERLIN, Feb. 25, 2025 /PRNewswire/ — At this year’s ITB Berlin 2025, Trip.com Group will unpack the emerging technologies shaping the future of travel, such as AI-driven personalisation and next-generation tech. In its biggest showing yet, the company will highlight the evolving digital landscape across the industry.

Through keynote presentations and expert panels, senior leaders from across the business will spotlight how technology has transformed travel — today and in the future.

Mr Boon Sian Chai, Managing Director and Vice President of International Markets at Trip.com Group, will join Julia Simpson, President & CEO of the World Travel & Tourism Council (WTTC), to launch a strategic analysis of key emerging and breakthrough technologies from its Technology Game Changers report. The launch event will examine emerging innovations across four key areas, and is a strategic resource for business leaders and stakeholders looking to navigate the complexities of a rapidly transforming digital environment. Technology Game Changers: Future Trends in Travel & Tourism Press Conference 5 March 2025, 10:15 (CET), Hall 5.3 Presentation Hub.

Mr Schubert Lou, COO of Trip.com, will join an exclusive panel to discuss how Trip.com leverages AI-driven personalisation to enhance the customer experience and drive loyalty. Mr Lou will further explore the key innovations reshaping industry dynamics while offering insights and strategies to stay ahead in the competitive landscape. Executive Forecast: The Tech Trends Shaping Travel’s Future 4 March 2025, 11:00 (CET), at Hall 6.1 eTravel Stage.

Mr Andy Washington, General Manager of Trip.com Group Europe, will join an exciting panel exploring how technology drives personalised travel experiences. The session will review the challenges of balancing mass production with individualisation and how AI shapes hyper-personalised travel planning. The discussion will highlight how Trip.com Group successfully integrates tailored experiences, not just for individual travellers but also within complex package and group travel structures, ensuring both efficiency and profitability. Technology as a Driver of Individualized Travel Experiences 4 March 2025, 16:15 (CET), at Hall 7.1b Blue Stage.

Visitors to this year’s event can connect with Trip.com Group at its trade fair booth, located at Hall 9, Stand 121. Representatives from across its business will be present, including teams from Flights, Stays, Attractions and Tours, Transportation, Vacations and Destination Marketing.

Strategic Partnerships & Strong European Growth

Trip.com Group reinforces its commitment to the European market, and is keen to strengthen its partnerships, such as its Memorandum of Understanding (MOU) signing with the German National Tourism Board. This collaboration underscores the Group’s dedication to building a strong presence in Germany, aligning with its strategic expansion across Europe.

Trip.com Group is poised to enhance its role in the region’s travel ecosystem following its recent office locations in Paris and Istanbul, with other offices in London, Edinburgh, Frankfurt, Rome and Barcelona. The Group’s European footprint continues to expand, with strong regional growth indicators.

Trip.com Group recently reported its latest figures, highlighting air ticket and hotel bookings on its international OTA platform increased by over 70% year-over-year. Furthermore, German travel bookings specifically grew by almost 60% year-over-year.

“We are confident about strong growth in our international business and increasing progress made in the European travel landscape,” said Mr Washington.

“The European market is significantly shifting towards more personalised travel experiences. To cater to this, Trip.com Group will continue to innovate our technology capabilities so that we can anticipate customer needs and create tailored journeys that enhance the travel experience. “

As the travel industry accelerates its digital shift, Trip.com Group remains at the forefront of innovation, leveraging technology to improve customer service, streamline operations, and drive growth in the global travel industry.

About Trip.com Group

Trip.com Group is a leading global travel service provider comprising of Trip.com, Ctrip, Skyscanner, and Qunar. Across its platforms, Trip.com Group helps travellers around the world make informed and cost-effective bookings for travel products and services and enables partners to connect their offerings with users through the aggregation of comprehensive travel-related content and resources, and an advanced transaction platform consisting of apps, websites and 24/7 customer service centres. Founded in 1999 and listed on NASDAQ in 2003 and HKEX in 2021, Trip.com Group has become one of the best-known travel groups in the world, with the mission “to pursue the perfect trip for a better world”. Find out more about Trip.com Group here: group.trip.com.

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SOURCE Trip.com Group

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LEAP Group Relaunches HumanView, a Growth Intelligence System Built to Explain Why Customers Behave the Way They Do

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October 24, 2026

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Reimagined from the ground up, HumanView pairs statistical modeling with expert analysts to turn millions of real-world customer signals into business decisions

LOUISVILLE, Ky., Oct. 23, 2026 /PRNewswire/ — LEAP Group today announced the relaunch of HumanView, its growth intelligence service. The new version has been rebuilt from the ground up and now has a dedicated home at leapgroupnetwork.com/humanview.

HumanView analyzes what customers say and do across social platforms, e-commerce sites, review platforms, search behavior and user-generated content, including signals from Reddit, TikTok, YouTube, Meta, Amazon and Walmart+ that general AI tools cannot always access. Because the data reflects unprompted, real-world behavior, it avoids the response bias built into surveys and focus groups.

The service works in three layers. HumanView captures signals at scale, decodes millions of records through validated statistical models such as regression, correlation and clustering, and then relies on experienced analysts to interpret the patterns. Clients receive clear, human-validated insights instead of another dashboard.

“Machines find the patterns. Humans find the point,” said Alan Gilleo, CEO at LEAP Group. “The first version of HumanView showed us how much customers reveal when nobody is asking them questions. This version is built to explain why they act the way they do, and to put those answers in front of everyone making decisions, from product to service to marketing.”

HumanView focuses on three areas:

Growth Intelligence: customer motivations and how people perceive a brand and its competitors

Market and Category Intelligence: product pain points, service friction, unmet needs and competitive gaps

Audience Intelligence: new segments, positioning opportunities and gaps in the market

Every model is designed and validated by data scientists and benchmarked before it informs a recommendation.

To learn more about HumanView, visit leapgroupnetwork.com/humanview.

About LEAP Group
LEAP Group is a boutique marketing agency holding company with offices in Louisville, Indianapolis, Cincinnati and Chicago. Guided by the belief that brands should “Market Less. Matter More.,” LEAP gives clients access to specialized experts across its entire network. Learn more at leapgroupnetwork.com.

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SOURCE LEAP Group

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STEPHEN A. SMITH ADDRESSES WHITE HOUSE DINNER ATTENDANCE, REAFFIRMS COMMITMENT TO HBCUs AND PROTECTING CORPORATE INVESTMENT IN BLACK EDUCATION

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October 24, 2026

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NEW YORK, Oct. 23, 2026 /PRNewswire/ — Stephen A. Smith, media mogul, New York Times bestselling author, and proud 1991 graduate of Winston-Salem State University, is addressing the public discussion surrounding his decision to attend a White House dinner with President Donald Trump, emphasizing his commitment to the long-term financial stability of Historically Black Colleges and Universities (HBCUs).

For Smith, the decision was rooted in a commitment to institutions that have educated generations of Black leaders, professionals, entrepreneurs, and public servants.

“I will always advocate for HBCUs and the students whose futures depend on them,” Smith said. “My reason for attending the White House dinner was to discuss the challenges these institutions face in securing long-term funding and to make the case that corporate America must continue to invest in them.”

Smith acknowledged federal support through the FUTURE Act while expressing concern that political tensions surrounding diversity, equity, and inclusion (DEI) could discourage private companies from supporting HBCUs. He maintains that these institutions deserve sustained corporate partnerships, philanthropic contributions, and public investment.

“If we truly believe in free-market capitalism, businesses should be able to support educational institutions and charitable causes without fear of criticism or repercussions,” Smith said. “HBCUs have made extraordinary contributions to this country. They deserve sustained public and private investment.”

Ashley Christopher, Esq., Founder and CEO of the HBCU Week Foundation, recognized Smith’s advocacy and decision to engage with the administration.

“Stephen A. Smith has been a powerful advocate for HBCUs, using his platform and influence to shine a national spotlight on our institutions,” expressed Christopher, “His continued support of HBCU Week helps advance our mission of connecting students with life-changing educational opportunities, and we are proud to have him as our ambassador.”

Since Smith became an HBCU Week Ambassador in 2019, the initiative has facilitated more than 15,000 on-the-spot college acceptances and raised and awarded more than $150 million in scholarships, according to the HBCU Week Foundation.

As public discussion continues, Smith is emphasizing the importance of ensuring HBCUs have the resources and partnerships needed to educate future generations and expand opportunities for students.

CLICK HERE to watch Smith’s full response to his White House visit.

MEDIA CONTACT:

media@mrsasinc.com

View original content:https://www.prnewswire.com/news-releases/stephen-a-smith-addresses-white-house-dinner-attendance-reaffirms-commitment-to-hbcus-and-protecting-corporate-investment-in-black-education-302918547.html

SOURCE Straight Shooter Media

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Advantex Announces Completion of Financing and Extension of Maturity Date of Previously Issued Debentures

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6 hours ago

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October 24, 2026

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TORONTO, Oct. 23, 2026 /CNW/ — Advantex Marketing International Inc. (CSE: ADX) (“Advantex”), a leader in the merchant cash advance and loyalty marketing products for merchants, today announced the completion of a $250,000 secured debt financing. Advantex issued a $250,000 non-convertible debenture which bears an interest rate at 12% per annum and matures December 15, 2027. The proceeds raised from this issuance of the Debenture will be used for working capital purposes.

Advantex has also extended the maturity of its existing $700,000 in 12% secured debentures from October 10, 2026 to December 15, 2027.

About Advantex Marketing International Inc.

Advantex provides working capital to merchants. Advantex also provides specialized marketing programs that enable members of Aeroplan to earn Aeroplan points at participating merchants.

Advantex shares trade on the Canadian Securities Exchange under the symbol ADX. For more information go to Advantex’s profile on www.sedar.com

Forward-Looking Information

This news release contains “forward-looking statements” within the meaning of applicable securities laws relating to the future business and operations of Advantex. Actual results and developments may differ materially from those contemplated by these statements. The business and operations of Advantex described herein is dependent on a number of factors and is subject to a number of risks and uncertainties. Factors that could cause actual results to differ material include, but are not limited to, changes in Advantex’s economic and competitive conditions including but not limited to the industry sectors in which Advantex operates.

The statements in this news release are made of the date of this release. Forward-looking statements are made based on management’s beliefs, estimates and opinions on the date the statements are made and Advantex undertakes no obligation to update forward-looking statements if these beliefs, estimates and opinions or other circumstances should change, except as required by applicable law.

SOURCE Advantex Marketing International Inc.

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