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Majority of Healthcare Leaders Surveyed Believe Gen AI will Enhance RCM Operations, Driving Major Transformation

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A shift toward strategic partnerships is underway, with RCM outsourcing budgets expected to rise
More than half of healthcare providers surveyed are actively exploring or testing gen AI use cases

BOCA RATON, Fla., March 5, 2025 /PRNewswire/ — An overwhelming majority (85%) of senior healthcare executives surveyed believe AI will improve efficiencies in revenue cycle management (RCM) operations over the next five years, according to the results of a new Everest Group report, supported by Omega Healthcare, titled “Realizing the Promise of Tech-Enabled, AI-Driven Revenue Cycle Management (RCM): Outsourcing in the New Era.” The study highlights how healthcare providers are leveraging AI-enabled technology services (such as gen AI and agentic AI) and a shift to more strategic outsourcing partnerships to address challenges, enhance financial performance, and streamline revenue cycle processes.

“The hope and promise of AI, gen AI and agentic AI are no longer just hype,” said Anurag Mehta, CEO and Co-Founder, Omega Healthcare.  “While the technology is important, it is only part of the equation. To fully harness the power of AI it will become increasingly critical for healthcare providers to work with the right partners.”

Shift to More Strategic RCM Outsourcing Partnerships
As gen AI investments continue to accelerate, more than half (51%) of healthcare leaders polled expect an increase in RCM outsourcing budgets by 2030, emphasizing the significance gen AI will have on the sector.

“More than seven in 10 (71%) healthcare executives surveyed are planning to evolve from transactional relationships to strategic partnerships, and nearly half (49%) are interested in end-to-end RCM outsourcing to a single service provider,” noted Mehta. “Long-term success will be defined by selecting a partner who can serve as a trusted advisor capable of delivering not only the technology, but also a comprehensive fusion of ongoing digital innovation, healthcare expertise, services as solutions, and proven operational and cybersecurity excellence.”

Gen AI: Propelling RCM Transformation
Interestingly, the survey found that more than half (51%) of healthcare providers are actively exploring gen AI in RCM, with 22% already testing proof-of-concept initiatives and 29% in the consideration stage, evaluating use cases and potential challenges. Although adoption varies by organization size, the overwhelming consensus is that gen AI will play a critical role in automating manual processes, improving billing accuracy, and reducing claim denials.

“As a benefit of the gen AI investments we have already made so our customers do not have to, our clients are already putting gen AI use cases into action and are seeing meaningful results across RCM functions,” said Vijayashree Natarajan, SVP & Head of Technology, Omega Healthcare.  “The Omega Digital platform, powered by AI/gen AI/agentic AI solutions, is helping to enhance business outcomes for our customers, such as ~20-25% collections improvement; ~ 25-30% aged AR reduction; and ~ 30-35% improvement in charge lag.”

Top Five Gen AI Use Cases
RCM leaders’ top five gen AI use cases are: Real-time eligibility and benefits verification; Claims data analysis and pattern recognition to avoid future rejections; Gen AI chatbots to resolve patient queries (billing, payments, scheduling) and enhance experience; Documentation improvement through AI scribing; and Synthetic data generation and automated medical coding from clinical documents.

Barriers to Adoption
Major challenges to gen AI adoption in RCM include a lack of in-house expertise, with about 80% of executives citing it as a key hurdle, and barriers integrating with existing electronic health records systems. Additionally, 46% of survey respondents consider gen AI a high priority but are awaiting regulatory clarity before committing to large-scale investments.

Future Investment Priorities
Emerging RCM challenges, including the need for real-time claims tracking, the transition to value-based care models, and increasing regulatory scrutiny and compliance, are also influencing investment decisions.

Looking ahead, RCM leaders are prioritizing cybersecurity, payer collaboration, and AI-driven automation:

Cybersecurity: 63% of respondents identified cybersecurity as the top priority investment in 2025, emphasizing the need for robust protections against data breaches and ransomware attacks.Payer collaboration: Improved provider-payer coordination is seen as a key strategy for reducing reimbursement delays and enhancing patient outcomes.AI and automation: By 2030, AI/ML investments are expected to be the top priority for RCM leaders, with 66% of respondents considering it a high priority area.

About the survey
To explore the impact and effectiveness of technology-driven RCM outsourcing, Everest Group, supported by Omega Healthcare, surveyed 41 C-Suite executives (CTOs, CIOs, CEOs), senior vice presidents, and directors of RCM Operations at US-based healthcare provider organizations. The study included organizations of all sizes and types, such as health networks, independent hospitals, independent physicians and physician groups, and ambulatory surgical centers, and DMEs.

To read the complete report, visit https://go.omegahms.com/everest-report/

About Omega Healthcare
Founded in 2003, Omega Healthcare Management Services® (Omega Healthcare) empowers healthcare to thrive via intelligent solutions that optimize revenue cycle operations, administrative workflows, care coordination, and clinical research on a global scale. The company works with providers, payers, life science companies, medical device manufacturers, health technology firms, researchers, and industry partners to amplify teams with robust technology, specialty expertise, and operational support. Omega Healthcare serves 350+ healthcare organizations with 35,000 skilled workers in the United States, India, Colombia, and the Philippines. For more information, visit www.omegahms.com.

Media contacts:

Marykate Reese, marykate.reese@omegahms.com

Marcia G. Rhodes, mrhodes@acmarketingpr.com

About Everest Group  
Everest Group is a leading global research firm helping business leaders make confident decisions. Everest Group’s PEAK Matrix® assessments provide the analysis and insights enterprises need to make critical selection decisions about global services providers, locations, and products and solutions within various market segments. Likewise, providers of these services, products, and solutions, look to the PEAK Matrix® to gauge and calibrate their offerings against others in the industry or market. Find further details and in-depth content at www.everestgrp.com.

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SOURCE Omega Healthcare Management Services™

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Noah Holdings Opens Thangka Intangible Cultural Heritage Exhibition in Shanghai, Celebrating a New Generation of Inheritors

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“The Call of the Third Pole — Visage of the Future” Runs April 26 Through July 31 at the Noah N+ Art Center

SHANGHAI, April 28, 2026 /PRNewswire/ — Noah Holdings Limited (“Noah” or the “Company”) (NYSE: NOAH and HKEX: 6686), an AI-native wealth management firm headquartered in Singapore and serving global Chinese families, recently opened a themed exhibition of Thangka intangible cultural heritage at the Noah N+ Art Center in Shanghai.

As global wealth becomes increasingly cross-border and multi-generational, families are finding that cultural continuity matters just as much as financial allocation.

The exhibition, titled “The Call of the Third Pole — Visage of the Future,” presents works by new-generation inheritors of Regong arts and Thangka tradition. Their artistry bridges centuries of tradition with contemporary expression, offering a glimpse into the future of this ancient craft.

The opening coincides with the Symposium on the High-Quality Inheritance and Innovative Creation of Intangible Buddhist Civilizational Art, reinforcing the Noah N+ Art Center’s role as a space where cultural preservation and wealth management intersect to serve the needs of global Chinese families.

A Six-Century Tradition, Seen Through the Eyes of Its Next Generation

Thangka is a form of Tibetan Buddhist scroll painting with more than six centuries of documented lineage, originating on the Tibetan Plateau and often described as “the language of the Third Pole.”

The exhibition presents works by a selected cohort of next-generation inheritors of the Regong and Menthang schools, the two most influential lineages in Thangka painting. Hailing from Lhasa and Shigatse in Tibet, as well as from Regong, the renowned hometown of intangible cultural heritage Thangka art, the artists have an average age of under 40, and most began formal apprenticeships between the ages of 8 and 10.

A single Thangka can take anywhere from six months to several years to complete, using mineral pigments such as malachite, cinnabar, and pure gold. Each piece adheres to the precise iconometric canons of the Sutra of Iconometric Measurements. Recognized for its cultural significance, Thangka was inscribed on China’s first National List of Intangible Cultural Heritage in 2006, and Regong Arts was inscribed on UNESCO’s Representative List of the Intangible Cultural Heritage of Humanity in 2009.

For many high-net-worth families, preserving such traditions is no longer separate from wealth planning. It is part of how they define and transfer value across generations.

Where Cultural Heritage Meets Wealth Stewardship

The exhibition is the second major curatorial project of the Noah N+ Art Center, following its inaugural exhibition, “Hub: The Endless Exploration of Art”. Guided by the philosophy of “art as life,” it reflects Noah Holdings’ broader commitment to fostering cultural preservation as an extension of its mission to serve global Chinese families, whose needs increasingly span asset allocation, wealth inheritance, and longer-horizon questions of cultural continuity.

“Long-lasting value, whether financial or cultural, is not measured in cycles. It is nurtured across generations. We are seeing a growing number of global Chinese families realize this and integrate both financial and cultural heritage into their longer-term vision of wealth.” Zander Yin, Co-Founder and Chief Executive Officer of Noah Holdings, said, “Asset allocation is our profession, and cultural grounding supports how we create value. By presenting the work of a new generation of Thangka painters before their work has gained wider recognition, we provide clients with early and exclusive access to cultural value. We see this as consistent with how we approach allocation itself: identifying value before it is fully priced.”

For global Chinese families whose inheritance questions now span jurisdictions and generations, cultural continuity has become part of the conversation about wealth itself. The Noah N+ Art Center is built around that longer horizon: it is a place to connect with a living tradition, and more importantly, engage with the artists shaping its future before everybody else does.

Exhibition Information & Reservations
Dates: April 26–July 31, 2026
Venue: Noah N+ Art Center, Hongqiao International Business District, Shanghai
Hours: Tuesday to Sunday, 10:00 – 18:00 (closed Mondays)

Special Programs (running throughout the exhibition period):

Weekend curator-led guided toursOn-site dialogues with participating Thangka painters (limited seating; by reservation only)Third Pole Tea Gatherings, themed afternoon sessions

Reservations: https://promotion.noahgroup.com/activity/prod/jNkpMZbPn1

About Noah Holdings

Noah Holdings Limited (NYSE: NOAH | HKEX: 6686) is an AI-Native wealth management firm headquartered in Singapore, dedicated to being where global Chinese wealth connects. The firm serves high-net-worth families and distinguished institutions worldwide.

Founded in 2005 and dual-listed on the New York Stock Exchange (2010) and the Hong Kong Stock Exchange (2022), Noah brings over 23 years of disciplined wealth stewardship. With four global booking and trading centers across Singapore, Hong Kong SAR, Shanghai, and the United States, Noah has allocated over US$153 billion in cumulative assets for clients spanning nine countries and more than 30 jurisdictions.

Noah serves clients through three flagship brands — ARK Wealth Management (Human + AI Integrated Global Wealth Management Platform), Olive Asset Management (Global Asset Allocation Platform), and Glory Family Heritage (Global Family Legacy & Lifestyle Platform). Together, they form an integrated global wealth management system under a unified governance framework, guided by wealth expertise with deeper global Chinese insight.

Beyond financial services, Noah’s Global N+ Ecosystem unites global Chinese families across generations through curated experiences in art, music, and culture. The inheritance of wealth ultimately returns to the inheritance of culture and spirit, and it is this that defines Noah’s philosophy: Wisdom Beyond Wealth.

For more information, please visit: https://www.noahgroup.com/.

View original content:https://www.prnewswire.com/apac/news-releases/noah-holdings-opens-thangka-intangible-cultural-heritage-exhibition-in-shanghai-celebrating-a-new-generation-of-inheritors-302755215.html

SOURCE Noah Holdings Limited

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Sole Cybersecurity Partner ThreatBook in Successful ‘STEALTHNET’ Exercise

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Major exercise completed with the Hong Kong Police Force, INTERPOL, and Agencies and Forces from Macau SAR, Singapore and South Korea

HONG KONG and SINGAPORE, April 28, 2026 /PRNewswire/ — ThreatBook played a mission-critical role in Hong Kong’s recent Counter Cyber and Physical Terrorism Joint Exercise 2026, staged on 16 April. The exercise, codenamed “STEALTHNET”, was organised by the Hong Kong Police Force (HKPF) in collaboration with INTERPOL, and police forces and agencies from other jurisdictions, to enhance counter-terrorism preparedness across various sectors, and strengthen preparedness for terrorist activities and large-scale international attacks.

Participating overseas public sector bodies included the Macao Judiciary Police, the Singapore Police Force, the Cyber Security Agency of Singapore, and the Korean National Police Agency.

As a key partner of the HKPF’s Cyber Security and Technology Crime Bureau (CSTCB), the region’s cybersecurity special operations unit, ThreatBook proudly served as the sole cybersecurity provider for this exercise. The company provided comprehensive technical support and intelligence analysis services throughout the event, collaborating with the various law enforcement agencies and infrastructure operators to jointly strengthen cross-border counter-terrorism security defenses.

The large-scale simulation brought together more than 380 participants, including representatives from the Hong Kong Monetary Authority and several banks. Hong Kong’s Police Commissioner, Joe Chow Yat-ming, attended and oversaw the exercise, providing guidance.

The event focused on the increasingly complex global hybrid terrorist threats, simulating a variety of realistic emergency scenarios to comprehensively test the collaborative response capabilities of all parties. The exercise remained closely aligned with core cross-border counter-terrorism requirements throughout. It simulated scenarios involving the financing of terrorist activities and simultaneous attacks by cross-border terrorist organizations on financial institutions, the aviation industry, and healthcare systems across the four jurisdictions of Hong Kong SAR, Macau SAR, Singapore and South Korea.

The exercise also simulated high-risk situations such as the placement of explosive devices at large-scale event venues and drone-induced disruptions. The exercise tested the participating units’ capabilities in intelligence sharing, rapid response, joint handling, and coordinated operations under high-pressure conditions — further strengthening the cooperative ties between law enforcement agencies and critical infrastructure operators in participating jurisdictions.

As a leading player in Asia’s cybersecurity sector, ThreatBook leveraged its extensive threat intelligence resources and professional technical expertise to play a mission-critical role throughout the entire exercise. ThreatBook’s teams in  Hong Kong SAR, Macau SAR and Singapore each executed their responsibilities unhindered while coordinating and collaborating closely. The different teams conducted precise cyber threat intelligence analysis, and provided technical guidance and recommendations on critical aspects such as malware attack techniques and threat dissection, thereby assisting local police forces in efficiently identifying and addressing cyber threats.

“With the rapid proliferation of digitalization globally, the convergence of cyberattacks and terrorist activities has become increasingly evident. Cross-border threats know no boundaries, and defense efforts likewise require cross-border coordination. ThreatBook’s invitation to participate in this exercise not only reflects the high recognition of its technical capabilities by the HKPF and various partner organizations; but also serves as a concrete manifestation of its commitment to its mission of safeguarding digital security,” said Mr. Chase Li, Co-founder and Managing Director of International Business at ThreatBook.

The company’s participation further demonstrates its robust capabilities in protecting critical information infrastructure and responding swiftly to cross-border threats. Previously, ThreatBook was appointed as a member of the HKPF’s Cyber Security Action Task Force (CSATF) and has repeatedly provided support and assistance for regional cybersecurity efforts.

Looking ahead, ThreatBook will continue to deepen its expertise in the cybersecurity field, focusing on the security needs of the Hong Kong and Macau regions. The company will strengthen its close collaboration with law enforcement agencies and industry partners in Hong Kong and Macau regions.

By continuously optimising threat intelligence and security defense technologies, ThreatBook aims to empower security through technology and counter threats through collaboration. In doing so, the company will not only play a pivotal role in maintaining the security, stability, public order, and healthy development of the digital economy in the Hong Kong and Macau regions — it will also continue to provide professional cybersecurity support to Singapore and beyond, safeguarding the security of the global digital space.

About ThreatBook

ThreatBook is a global cybersecurity company specializing in advanced threat intelligence, detection, and response. Founded in 2015, ThreatBook equips enterprises, governments, and service providers with the clarity and context needed to defend against evolving digital risks.

By combining artificial intelligence with deep threat intelligence, ThreatBook delivers real-time visibility, hyper-accurate detections, and early-warning insights against nation-state actors, cybercriminal groups, and emerging attack campaigns. With unique vantage points from across the Asia Pacific region and beyond, ThreatBook provides intelligence coverage that bridges Eastern and Western threat landscapes, offering an unmatched perspective for global defenders.

ThreatBook: Act with Intelligence that Matters. To learn more, visit www.threatbook.io or follow us on LinkedIn.

View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/sole-cybersecurity-partner-threatbook-in-successful-stealthnet-exercise-302754971.html

SOURCE ThreatBook

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Market Logic extends DeepSights Personas with synthetic panels and flexible persona generation to redefine audience research at scale

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DeepSights Personas’ new Persona Builder and Synthetic Panel capabilities transform how quickly insights, innovation, and marketing teams can deepen audience understanding with the latest data to make faster, evidence-based decisions

BERLIN, April 28, 2026 /PRNewswire/ — Market Logic Software, a leader in AI-powered market intelligence and insights, today launched major new capabilities in DeepSights Personas, enabling enterprises to run rapid, forward-looking audience intelligence at scale without sacrificing research rigor. The new Persona Builder and Synthetic Panel features empower business teams to create highly specific, data-backed synthetic personas on the fly and run quantitative validation at scale.

Enterprise insights, product, and marketing teams face an ongoing challenge with the slow and costly process of running audience research that is static and soon outdated. By connecting the generation of virtual personas directly to a company’s proprietary knowledge base, the DeepSights Persona Builder makes it simple to refresh personas with the most relevant and current data it has. This ensures consistently high-quality synthetic feedback that is completely grounded in trusted data and adapts in real time to new information.

The introduction of an AI interviewer agent allows time-pressed teams to run in-depth research with chosen personas and uncover new insights across audience segments.

With the DeepSights Synthetic Panel, companies can run quantitative research on new concepts in hours rather than days then refine further before committing resources to real-world customer validation. AI agents create an on-demand panel based on defined audience attributes, run surveys across specified questions, capture both scores and underlying reasoning, apply research-grade statistical analysis, and deliver a clear summary of implications.    

“To be a market leader today means moving faster than your competitors to anticipate consumers. Act too slowly and you miss the market opportunity. Act in haste on guesswork and you risk wasting millions in budget. Today’s DeepSights Personas announcement helps enterprises overcome this dilemma. It empowers them with special-purpose AI, to make robust, evidence-backed decisions on launching campaigns and products that will resonate with their consumers,” said Olaf Lenzmann, Chief Product and Innovation Officer, at Market Logic Software.

A new model for audience intelligence

DeepSights Personas address a wide spectrum of high-impact use cases, including:

Rapidly screening product concepts and claims across regionsExploring hard-to-reach or emerging audience segmentsStress-testing campaign messaging early in developmentInspiring innovation through deep persona-led exploration

DeepSights Personas can be deployed as a standalone solution or fully integrated into a comprehensive active intelligence system powered by Market Logic’s unique AI intelligence engine, DeepSights. Unlike passive knowledge repositories, DeepSights continuously uncovers findings from across data sources, detects market signals, and triggers alerts to connect intelligence to business workflows proactively.

About Market Logic

Market Logic is the leading provider of market intelligence and insights solutions. By using DeepSights, our special purpose AI for insights technology, expert teams equip business decisions makers across their enterprise with trusted insights at scale and speed. For more than 15 years, we’ve helped hundreds of consumer-focused brands across the globe transform into insights-driven businesses. Market leaders such as Unilever, Vodafone, Bayer, and Philips are driving innovation and making smarter market moves with the support of Market Logic. Find out more at https://marketlogicsoftware.com/

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