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MarketingPulse and eTailingPulse return on 19 March

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Global experts gather for in-depth discussions on key industry issues, unlocking ASEAN opportunities, AI and culture-driven marketing

This year’s MarketingPulse and eTailingPulse conferences will be held on 19 March under the theme Inspiring Possibilities, bringing together global marketing and e-commerce experts to share forward-looking insights and practical experiences and offer inspiration and actionable strategies to attendeesThe conferences will explore cutting-edge trends and innovative strategies in marketing, including the application of data and AI, the integration of art, music and culture in marketing strategies, and the rising importance of inclusive marketing with a focus on neurodiversityAnother highlight will be an in-depth discussion on the development potential of the ASEAN and halal markets, and the untapped potential of pet KOLs in shaping effective branding and merchandising and creating strong emotional connections with audiencesAn impressive roster of cross-disciplinary marketing leaders and industry pioneers will share their expertise at the conferences, including:Nikkia Reveillac, Director (Global), Consumer Insights at Netflix (2021-2024)Prof Darren Thayre, Head of Innovation, Global Strategic Initiatives at GoogleProf Dr Thomas Girst, Global Head of Cultural Engagement, BMW GroupFabien Vallérian, International Director of Arts & Culture at LVMH’s Maison RuinartTony Chen, Director of Public Affairs at Taobao & Tmall GroupTina Zhao, Marketing Director, Global Business Solutions, XiaohongshuEdward Bell, General Manager, Brand, Insights and Marketing Communications, Cathay Pacific AirwaysYi-Fang Chen, Head of Leisure and Beauty Business Department, MeituanJordan Cheung, Chief Marketing Officer, Hang Seng BankMatthew Li, Head of Brand and Marketing at Decathlon Hong Kong 

HONG KONG, March 18, 2025 /PRNewswire/ — The Hong Kong Trade Development Council (HKTDC) will host the 2025 MarketingPulse and eTailingPulse conferences at the Hong Kong Convention and Exhibition Centre (HKCEC) on 19 March. A premier event on the Asia-Pacific marketing and e-commerce landscape for many years, this year’s conferences are bringing together close to 80 global elites from diverse industry sectors, including influential marketing experts, economists, retail giants, brand strategists, advertising and PR professionals and e-commerce leaders. Attendees will have the opportunity to explore forward-thinking market dynamics, emerging trends, innovative marketing strategies and compelling success stories.

Themed Inspiring Possibilities, the conferences aim to turn visionary ideas into actionable strategies and spark cross-disciplinary collaboration. This year’s event will cover a variety of marketing hot topics including leveraging data and artificial intelligence (AI) to drive innovative marketing strategies; integrating art, music and culture into brand marketing to explore new frontiers; embracing neurodiversity to foster more inclusive marketing perspectives; capturing opportunities in the ASEAN and halal markets; empowering the “she economy” in Mainland China; and using innovative AI solutions to enhance competitiveness in this new market segment.

Experts explore data-driven innovation in marketing

The conferences will feature heavyweight speaker Nikkia Reveillac, Director (Global) of Consumer Insights at Netflix (2021-2024), in a session titled “From Insights to Breakthroughs: Unleashing Innovation through Customer Insights”. Ms Reveillac will draw on her experience at Netflix, Twitter and Colgate-Palmolive to share how data-driven insights can ignite innovation.

Analysing e-commerce opportunities in the ASEAN market

As one of the world’s fastest-growing regions, ASEAN offers huge economic potential. The diverse economic landscape is leading to the rapid mainstream adoption of e-commerce across the region. Galvin Chia, HKTDC Principal Economist (Asian and Emerging Markets), will present key insights from a research report that explores consumer behavior and market trends across ASEAN countries, including Singapore, Thailand, Malaysia, Vietnam, the Philippines and Indonesia. This session will also provide participants with valuable insights into ASEAN consumers’ perceptions of Hong Kong brands, as well as practical strategies to successfully navigate this dynamic market and harness the opportunities of its thriving e-commerce sector. Representatives from local consumer brands, leading e-commerce platforms and cross-border e-commerce payment services – all of which have already achieved notable success in the ASEAN market – will share their experiences and proven strategies for businesses looking to expand into ASEAN and capitalise on the region’s growing opportunities.

AI-driven digital transformation and boosting the “she economy”

As AI technology continues to advance, its applications in marketing and brand promotion are driving significant innovation and breakthroughs. Prof Darren Thayre, Head of Innovation and Global Strategic Initiatives at Google, will join Brian Hui, Managing Director and Head of Customer Propositions and Marketing for Wealth and Personal Banking (WPB) at HSBC Hong Kong, to present a session titled “Journey to the AI Era: Unleashing Digital Transformation Potentials”. The speakers will provide a strategic overview of the current state of AI, offering insights into its impact on brand and marketing strategies and exploring how to leverage AI to drive transformation, address challenges, create innovative strategies and reshape industry standards.

In addition, Tony Chen, Director of Public Affairs at Taobao & Tmall Group, will share insights into the “she economy” – the increasingly powerful impact of female shoppers and women entrepreneurs, and illustrate how AI technology is helping to offer personalised shopping experiences and elevating customer service standards in his session “Empowering the She Economy: Leveraging AI Innovations for Enhanced E-commerce Marketing on Taobao & Tmall”.

Integrating art, culture and music into brand promotion

The intersection of art, culture, music and business is unlocking new opportunities for brand marketing. Prof Dr Thomas Girst, Global Head of Cultural Engagement at the BMW Group, has led the company’s cultural initiatives since 2003, including BMW’s collaborations with various artists to create multiple BMW Art Cars, while UOB Hong Kong has run the annual UOB Art in Ink Awards since 2017 to discover local artistic talents, encourage artistic innovations and rejuvenate time-honoured Chinese artistic traditions. In a session titled “Art & Culture for Global Brand Marketing: Forget the Cliché Gallery Sponsorship”, Prof Dr Girst and Marietta Li, Head of Strategic Communications, Brand and Customer Insights, Hong Kong and Taiwan, UOB and Director of the UOB Art Academy, will join marketing and branding experts from renowned international brands Maison Ruinart and Ovolo Hotels to explore innovative ways to redefine the role of art and culture in global brand marketing, challenge traditional marketing paradigms, and share effective strategies for communicating brand values and stories through artistic development and cultural engagement.

In a session titled “The Soundtrack of Success: Decoding the ROI of ‘Music Economy for Harnessing Brand Power'”, ChillGOOD TV founder Leo Ku will join forces with Jordan Cheung, Chief Marketing Officer at Hang Seng Bank, and Kenny Sham, General Manager (Hong Kong & Macau) at Klook, to share insights on music marketing, examine the evolvement and commercialisation of Ku’s music platform, and explore how brands can leverage on music to engage with customers and optimise their marketing return on investment.

How neurodiversity marketing sparks emotional resonance

In today’s evolving marketing landscape, Joseph Chen, Director of Culture at Eaton HK, is committed to advancing social inclusion and fostering diverse development. Chen will be joined by Kevin Chesters, a neurodiversity advocate and marketing practitioner, for a discussion titled “Brains in Bloom – Cultivating Neurodiverse Marketing Landscapes. They will explore how brands can craft their narratives through innovative marketing strategies that embrace a neurodiversity perspective. Participants will discover how different approaches can foster deep emotional connections with neurodiverse audiences while championing the value of diversity in society.

Connecting with Gen Z consumers

Join representatives from Beijing Tong Ren Tang, POIZON, Taobao Papahome and Meituan to discover how traditional brands can revitalise their image through innovative concepts and appealing to youthful trendsetters in Mainland China.

Supporting start-ups and fostering a new generation of entrepreneurs is a key priority for the HKTDC. In the “Meet the Leaders’ Dialogue Series”, Matthew Li, Head of Brand and Marketing at Decathlon Hong Kong, will share valuable insights into how the brand has been successful in earning the loyalty of Hong Kong consumers. Joining him, Frankie Chow, Founder of CLS Holiday, will discuss the creation and commercial success of Asia’s first “mystery box travel tour”, while Jacopo Contiero, Founder of Jacomax & Jacopo Only Friends, will showcase his innovative cross-industry promotional strategies. This session will provide the audience with fresh perspectives on incorporating surprise and creativity into branding, offering practical inspiration for businesses aiming to stand out in a competitive market.

In addition, local celebrity Natalie Tong will share her experience as she transitions from television actress to successful entrepreneur and her journey in personal brand building, while Grace Chan will share on her journey from being a successful actress to becoming a prominent KOL.

The conferences will feature an exhibition area showcasing more than 40 exhibitors from Hong Kong and across the Asia-Pacific region, including Datawords Hong Kong and Kantar Hong Kong, offering the latest market intelligence, marketing and e-tailing solutions. Practical workshops on digital strategies will feature industry experts sharing actionable skills and insights that can help to boost market competitiveness. Participants can also engage in networking sessions and the one-to-one business matching service offered by the HKTDC. This unique service is designed to create new collaborations and unlock untapped opportunities tailored for attendees’ growth and success.

For more details, including the latest programme and speaker list, please visit:

https://marketingpulse.hktdc.com/conference/mp/en.

For interviews with speakers, please email katy.ky.wong@hktdc.orgmailto: and jane.mh.cheung@hktdc.org who will be in touch to follow up.

Photo download: https://bit.ly/4ifzP3S

Websites

MarketingPulse
Conference website: https://marketingpulse.hktdc.com/conference/mp/en
Conference programme: https://marketingpulse.hktdc.com/conference/mp/en/programme
Speaker list: https://marketingpulse.hktdc.com/conference/mp/en/speaker

eTailingPulse: https://etailingpulse.hktdc.com/conference/etp/en
EntertainmentPulse: https://hkfilmart.hktdc.com/conference/hkfilmart/en

HKTDC Media Room: http://mediaroom.hktdc.com

About HKTDC

The Hong Kong Trade Development Council (HKTDC) is a statutory body established in 1966 to promote, assist and develop Hong Kong’s trade. With over 50 offices globally, including 13 in Mainland China, the HKTDC promotes Hong Kong as a two-way global investment and business hub. The HKTDC organises international exhibitions, conferences and business missions to create business opportunities for companies, particularly small and medium-sized enterprises (SMEs), in the mainland and international markets. The HKTDC also provides up-to-date market insights and product information via research reports and digital news channels. For more information, please visit: www.hktdc.com/aboutus. Follow us on @hktdc and LinkedIn

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SOURCE Trade Development Council

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HelloNation Examines Common Dental Problems in Children With Pediatric Dental Care Insights From Dr. Andrew Beuttenmuller

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The article outlines prevention strategies for cavities, gum irritation, and early alignment concerns in children.

WATERTOWN, N.Y., Nov. 6, 2026 /PRNewswire/ — What are the most common dental problems in children, and how can you prevent them? A HelloNation article provides clear answers, featuring insights from pediatric dental care professional Dr. Andrew Beuttenmuller of Watertown Pediatric Dentistry.

The HelloNation article explains that common dental problems in children include cavities, gum irritation, and early tooth alignment concerns. These issues often appear as children’s teeth grow and develop, but consistent care and early attention can often address or prevent them. The article highlights that understanding these patterns is essential for effectively managing kids’ dental problems in Watertown, NY; families can follow along at home with professional guidance.

Cavities in children remain a major concern. The article notes that tooth decay develops when sugars interact with mouth bacteria, creating acids that weaken enamel. Young children are especially at risk due to developing hygiene habits and frequent exposure to sugary snacks and drinks. The article emphasizes that preventing cavities in kids starts with daily routines and less sugar.

The article also discusses gum irritation kids experience, often called gingivitis, as another early concern. This condition can appear as redness, swelling, or bleeding gums, typically caused by plaque buildup along the gumline. The article describes how consistent brushing and flossing play a key role in preventing this issue and supporting overall pediatric dental care.

The article also addresses early concerns about tooth alignment, including crowding, spacing, and bite issues. While some changes are part of normal development, the article explains that early monitoring can help identify when intervention may be beneficial. Pediatric dental care providers can track these developments and guide families on the next steps when needed.

Prevention is a central focus throughout the article. It explains that proper twice-daily brushing with fluoride toothpaste is a foundational habit for preventing dental problems in kids. Families in Watertown, NY, can implement. Supervision during brushing helps ensure children clean thoroughly, while flossing removes plaque between teeth where brushes cannot reach. These habits directly support efforts to prevent cavities in kids and reduce gum irritation.

Diet is another important factor the article discusses. Limiting sugary snacks and drinks reduces the risk of cavities in children, while encouraging water supports oral health. The article notes that balanced meals with fruits, vegetables, and calcium-rich foods help strengthen teeth and gums. These dietary habits support long-term pediatric dental care and reduce the risk of common dental problems in children.

Routine dental visits are also emphasized as a key part of prevention. The article explains that regular checkups allow dental professionals to identify early signs of cavities in children, gum irritation that kids may not notice, and early tooth alignment concerns. Professional cleanings and fluoride treatments further support strong enamel and ongoing oral health.

The article concludes by noting that building positive habits early can have lasting benefits. When families focus on kids’ dental problems, children in Watertown, NY can develop strong routines that continue into adulthood. Addressing common dental problems in children early helps support both oral health and overall confidence.

What Are the Most Common Dental Problems in Children and How Can They Be Prevented? Features insights from Dr. Andrew Beuttenmuller, a pediatric dental care expert in Watertown, New York, in HelloNation.

About HelloNation

HelloNation is America’s Good News Network, a premier media platform built on the idea that good news travels faster when real people tell real stories. Through its community-focused digital publications and innovative “edvertising” approach, HelloNation delivers expert-driven, good-news content that informs, inspires, and spotlights the leaders making a meaningful impact in their communities. HelloNation maintains partnerships with the U.S. Conference of Mayors and the United States First Responders Association.

www.hellonation.com

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SOURCE HelloNation

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Mynd.ai Announces Change to American Depositary Share Ratio

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ALPHARETTA, Ga., Nov. 6, 2026 /PRNewswire/ — Mynd.ai, Inc. (NYSE: MYND) (“Mynd” or the “Company”), a global provider of interactive technology and AI solutions for education and commercial customers, today announced that it will change the ratio of its American Depositary Shares (“ADSs”) to its ordinary shares from one ADS representing ten (10) ordinary shares to a new ratio of one ADS representing seventy-five (75) ordinary shares. For the Company’s ADS holders, the change in the ADS ratio will have the same effect as a one-for-7.5 reverse ADS split.

The ADS ratio change is expected to become effective on or about December 7, 2027 (U.S. Eastern Time), subject to completion of the applicable procedures with the Company’s depositary, Citibank, N.A. (the “Depositary”), and other relevant parties. The ADSs will continue to trade on the NYSE American under the symbol “MYND,” with a new CUSIP number of 628988206.

Following the effectiveness of the change, each ADS will represent seventy-five (75) ordinary shares of the Company, compared with ten (10) ordinary shares previously. The ordinary shares of the Company will not be affected by the change in the ADS ratio, and no ordinary shares will be issued or cancelled in connection with it.

The exchange of every seven and one-half (7.5) then-held ADSs for one new ADS is expected to occur automatically on the effective date, with the then-held ADSs being cancelled and new ADSs issued by the Depositary. Fractional new ADSs will not be issued in connection with the change in the ADS ratio. Instead, fractional entitlements to new ADSs will be aggregated and sold by the Depositary, and the net cash proceeds from the sale, after deduction of applicable fees, taxes and expenses, will be distributed to the applicable ADS holders in accordance with the terms of the deposit agreement.

ADS holders are not required to take any action. ADSs held in brokerage accounts will be adjusted automatically, and holders of certificated ADSs will receive instructions from the Depositary. The Company will pay the Depositary’s fees and charges in connection with the surrender, cancellation, exchange, and issuance of ADSs effected as part of the ADS ratio change. ADS holders should consult their brokers, banks, or other financial intermediaries for information regarding the treatment of their holdings in connection with the ratio change.

Forward-Looking Statements

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. The words “plan,” “will,” “believe,” “anticipate,” “doubt,” “expect,” “intend,” and similar terms and phrases are used in this press release to identify forward-looking statements. Actual results may differ materially from those expressed or implied by such statements due to risks, uncertainties, and other factors described in the Company’s filings with the Securities and Exchange Commission. The Company undertakes no obligation to update any forward-looking statements except as required by law.

About Mynd.ai, Inc.

Mynd is a global leader in interactive technology offering best-in-class hardware and software solutions that help organizations create and deliver dynamic content; simplify and streamline teaching, learning, and communication; and facilitate real-time collaboration. Our award-winning interactive displays and software can be found in more than 1 million learning and training spaces in over 125 countries. Our global distribution network of more than 1,000 reseller partners and our dedicated sales and support teams around the world enable us to deliver the highest level of service to our customers. Learn more at www.mynd.ai.

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SOURCE Mynd.ai

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Accrete Signs Data Agreement with TenderAlpha to Deepen Supply Chain Risk Insight for Federal Customers

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NEW YORK, Nov. 6, 2026 /PRNewswire/ — Accrete, the cognitive infrastructure company building Knowledge Engines for autonomous work, today announced that it has signed an agreement with TenderAlpha, a global provider of government contracting and supply chain data. The agreement brings TenderAlpha data into Accrete’s Argus for Supply Chain Influence, giving defense and civilian agency customers greater visibility into the companies, suppliers and component parts behind the products and systems they rely on.

Across the government, supply chain visibility has become a priority. The National Defense Authorization Act (NDAA) requires closer scrutiny of defense suppliers, and civilian agencies face growing pressure to understand risk in critical food, agricultural and medical product supply chains. Agencies need a clearer view of the sub-tier relationships and sources where risk often goes unseen.

“Supply chain risk isn’t a data aggregation problem. It’s a judgment and tacit knowledge problem,” said Prashant Bhuyan, Founder and CEO of Accrete. “Human expertise doesn’t scale fast enough to get ahead of foreign influence threats, and burying analysts under mountains of disconnected data only makes it worse. Accrete’s Knowledge Engine captures and scales the tacit knowledge of individual analysts and the organization itself. It grounds reasoning models in that judgment so they become trusted agents. With TenderAlpha’s data in Argus, those agents can do in minutes what would ordinarily take teams of exceptional analysts months or years.”

“Our customers need to understand supply chain risk faster and at a deeper level than ever before,” said Bill Wall, CEO of Accrete AI Government. “Adding TenderAlpha data gives us greater insight into the obscured vulnerabilities and threats inherent in complex global supply chains. It gives defense and civilian agency teams a robust picture of who is really behind the products and components they depend on, so they can act before a vulnerability becomes a problem.”

By combining TenderAlpha data with Argus for Supply Chain Influence, powered by the Accrete Knowledge Engine and its supply chain expert agent, Accrete customers will be able to:

See deeper into the supply chain, with expanded insight into sub-tier suppliers and component-part sources.Identify risks earlier, including foreign ownership, influence and concentration concerns, before they disrupt operations or missions.Support compliance efforts tied to federal sourcing and supply chain requirements, including the NDAA.Make faster, better-informed decisions on sourcing, vendor vetting and mitigation.

“Exposing complex supply chain risk requires connecting the dots across disparate layers that are very rarely combined,” said Martin Tsanov, CEO and co-founder of TenderAlpha. “The fusion of TenderAlpha’s global B2B relationship and trade data with government contracting and subcontracting data within Argus’ cutting-edge multi-tier graph architecture equips national security agencies with the comprehensiveness and visibility needed to proactively identify hidden dependencies and secure critical supply chains.”

The TenderAlpha agreement is part of Accrete’s ongoing investment in the data and analytics that federal customers need to protect the Defense Industrial Base and the critical supply chains Americans depend on. Customers using Argus for Supply Chain Influence will gain access to these expanded insights in early 2027.

About Accrete

Accrete builds cognitive infrastructure for government and enterprise customers. Founded in 2017, Accrete’s Knowledge Engine platform unifies fragmented systems, siloed data, tacit knowledge, and decision-making into a continuously learning universal system of intelligence. Knowledge Engines give agents the shared context to reason, collaborate, decide, and act across the full complexity of an organization. As AI makes intelligence abundant, judgment is the scarce resource, and Accrete’s Knowledge Engines encode the expert judgment organizations accumulate over decades so agents can be trusted with consequential decisions. Accrete’s customers span Fortune 500 enterprises as well as U.S. defense and national security agencies. From commercial operations to national security missions, Accrete’s platform enables expert agents that deliver superintelligence designed for high-stakes environments. Accrete AI Government LLC, based in Alexandria, VA, is the federal subsidiary of New York-based Accrete, Inc.

About TenderAlpha

Founded in 2014, TenderAlpha delivers high-quality, structured data products designed to support investment analysis, risk assessment, and market intelligence. TenderAlpha serves financial institutions, asset managers, and risk-rating and research professionals, offering deep insights into global G2B and B2B transactional trends. For more information, visit www.tenderalpha.com.

Media Contact:
Megan Thatford
megan.thatford@accrete.ai

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SOURCE Accrete

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