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Is $5/lb Copper the New Normal?

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Sea Change in Copper Prices Has Big Implications for the Construction Industry

BRENTWOOD, Tenn., March 26, 2025 /PRNewswire/ — The following article is written by Josh Vogel, CFO at Copperweld

After months of momentum, copper has once again broken through the $5-per-pound threshold — a price point that signals far more than just a strong commodities market. For the building industry, it marks the return of higher material costs, tighter construction budgets, and renewed pressure to rethink long-standing material choices.

Given the current economy, with copper inventories under strain and global demand showing no signs of cooling, some analysts now expect copper to not just reach but exceed $6.80/lb by next year — a once “distant” projection for 2025 that’s rapidly becoming reality.1 What does this mean for the building wire market? In short: building disruptions, rising costs, and new urgency to innovate.

What follows is a refreshed take on Copperweld’s popular 2024 article, “What Does $5/lb Copper Mean for the Building Wire Market?” With record copper prices returning in under a year, it’s getting harder to call these spikes anomalies. Whether this is the new normal remains to be seen — but in the meantime, builders have to protect their bottom line and get homes done on time.

Copper crosses the $5-per-pound threshold again

Copper is currently trading at record highs, which analysts suggest may be driven by the potential that copper supply will struggle to keep pace with rising global demand. Depleted inventory combined with an uptick in demand from industries with high copper consumption translates into a scenario where many analysts predict the price of copper to rise far beyond $5/lb.1

Many experts saw this new price point coming as copper had already increased in value by about 20%, but an understanding of the numerous factors impacting copper supply are leading some experts to accelerate their prediction timelines.1

The rising price of copper

Analysts attribute much of the copper price explosion to soaring demand, mainly due to the large role the metal plays in renewable energy, decarbonization efforts, and power grid investments. However, this latest round of copper price increases does not stem from demand alone; it is also due to concerns about copper production and standing inventory’s struggle to keep pace.2

Copper supply is further threatened by the increased tightening of mining regulations and geopolitical tensions. In 2022, copper production was about 22 MMT, while demand was about 26 MMT, with recycled copper scrambling to help make up the 4 MMT difference. Despite copper producers’ efforts to increase output, there is also a shortage of new mine development. Simply put – mines are not producing as much copper as the market requires.2

As a result of these factors, the U.S. Department of Energy classified copper as a “Critical Material” in their 2023 report.3 This classification is reserved for a substance that the Secretary of Energy designates as “a high risk of supply chain disruption; and serves an essential function in one or more energy technologies.”4

What does this mean for the building wire market?

The greater a market’s reliance on a critical material, the greater its vulnerability to instability.

Few industries will feel the impact of record-setting copper price increases like the construction industry, which accounts for almost half (46%) of the nation’s copper supply. According to the United States Geological Survey (USGS), within the construction industry, building wire alone uses 20% of the total U.S. copper supply.5, 6

But the factor impacting the building industry’s vulnerability to copper price fluctuation is more closely tied to a single product’s dependency on copper: building wire. For decades, the primary conductor material for building wire has been composed of 100% copper. So logically, the price of copper has an outsized impact on the price of building wire.

Steep increases in building wire costs

Builders and electrical contractors who use solid-copper building wire have once again felt the sting of volatile copper pricing. Since December 2024, copper building wire has experienced multiple price increases, each in the 5% to 7% range. The cumulative impact? A total price increase of nearly 70% from December 2024 to March of 2025!7, 8

Distributors often try to buffer these shocks by buying wire at lower prices and slowly releasing increases. But once that lower-cost inventory runs out, the reality of higher copper prices hits the jobsite — and the job budget — hard.

During copper events like this, home builders are getting ‘hammered’ by increase after increase in copper pricing. The results have been costly and disruptive: construction delays, re-estimations, margin compression, and a breakdown of predictability in an already tight labor and materials market.

The relationship between copper price and wire theft

There is another, more sinister, relationship with the price of copper — the incidence of wire theft. Home builders have long observed the direct impact of high copper prices on the prevalence of building wire theft. The higher the price of copper, the greater the incentive for thieves to assume risk in hopes of a big payoff.

Copper building wire is a prime target for thieves because of its increasing value as scrap. Whether via outright theft of complete circuits by skilled thieves or pilferage via liberal end-cutting by third-party installers, many job sites experience some degree of copper theft. It is estimated that as high as 8% of the copper wiring in new construction is lost to copper theft and insider pilferage. Annually, this would amount to enough copper building wire for 112,000 homes (15.7 million pounds of copper).

And, when copper wiring is stolen from a new construction site, there are even more costly factors to consider: production delays and lost time for the builder, repairs to circuit components and sheet rock, replacement of appliances and luminaires caused by damage, the cost of private security, and an increased risk of fire hazards — all costs that come out of the builder’s pocket.

What are the obvious solutions?

Use less copper.Reduce incentives for theft.

Fortunately, the building construction industry already has an alternative to single-metal copper wire in place. Copper-Clad Aluminum (CCA) is a bimetallic conductor that has been referenced by the NEC since 1971 and is listed for use by UL and ETL. CCA building wire is being rapidly adopted by builders and electrical contractors who are looking for safe and effective alternatives to copper building wire.

CCA building wire uses less copper

CCA building wire uses 1/6th the amount of copper when upsized two AWG sizes against copper conductors, as is required by the NEC for most electrical circuits. This upsizing allows CCA to provide comparable electrical performance to equivalently rated copper conductors. Credible reports also find that CCA conductors, when upsized, are on average 2.7% more efficient due to lower impedance.⁹

Utilizing CCA instead of single-metal copper for commodity building wire applications could have potentially saved the nation nearly 700 million pounds of copper in 2022! That’s equivalent to the copper required for 3.8 million EVs or 3.6 million homes. Using this 2022 potential saving model, CCA building wire could conserve 3.2 billion metric tons (7 billion lbs) of copper resources over the next decade, not even accounting for market growth.10, 11

CCA building wire reduces theft incentives

While substations have used CCS grounding conductors to reduce theft incentives for decades, builders and electrical contractors are turning to Copperweld’s CCA products to help mitigate the costs associated with copper wire theft.

Copperweld’s metallurgically bonded CCA building wire has little scrap value, making it less attractive to copper thieves. If a thief carts a load of CCA wire to a local copper recycler, he will likely leave embarrassed, empty handed, and bimetal educated.

CCA reduces the impact of rising copper prices

While increasing copper prices send shock waves through the building wire market, there is a simple way to mitigate the impacts. For builders, implementing a Copperweld CCA Building Wire adoption strategy can help protect profits, reduce cycle times, and reduce theft incentives. For homeowners, that translates to fewer delays, more predictable pricing, and homes completed on time.

Learn more about Copperweld building wire products.

Copperweld is the world leader in bimetallic wire and cable specializing in power, grounding, and signal conductors for building construction, power grid, utilities, communications, and transportation. For over 100 years, their mission has been to make the most reliable, sustainable, and innovative wire and cable products on the market. Copperweld’s metallurgical expertise and engineered solutions result in bimetallic products that enhance performance, extend service life, conserve copper, improve energy efficiency, and reduce theft incentives. Their American-made products are manufactured in the USA, and the culture of excellence and innovation that inspired them over a century ago still drives them today.

Sources:

https://markets.businessinsider.com/news/stocks/is-copper-heading-to-15000-1033314787https://www.morningstar.co.uk/uk/news/248802/is-copper-entering-a-new-supercycle.aspxhttps://www.energy.gov/eere/articles/us-department-energy-releases-2023-critical-materials-assessment-evaluate-supplyhttps://www.energy.gov/cmm/what-are-critical-materials-and-critical-mineralshttps://www.mckinsey.com/industries/metals-and-mining/our-insights/bridging-the-copper-supply-gaphttps://www.statista.com/statistics/254870/use-of-copper-and-copper-alloys-in-the-us-by-purpose/https://www.southwire.com/pricinghttps://www.cerrowire.com/products/price-sheets/https://www.americanbimetallic.org/post/important-differences-between-cca-and-aluminumhttps://www.copper.org/publications/pub_list/pdf/A6191-ElectricVehicles-Factsheet.pdfhttps://www.copper.org/education/c-facts/home/

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SOURCE Copperweld

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LEAP Group Relaunches HumanView, a Growth Intelligence System Built to Explain Why Customers Behave the Way They Do

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Reimagined from the ground up, HumanView pairs statistical modeling with expert analysts to turn millions of real-world customer signals into business decisions

LOUISVILLE, Ky., Oct. 23, 2026 /PRNewswire/ — LEAP Group today announced the relaunch of HumanView, its growth intelligence service. The new version has been rebuilt from the ground up and now has a dedicated home at leapgroupnetwork.com/humanview.

HumanView analyzes what customers say and do across social platforms, e-commerce sites, review platforms, search behavior and user-generated content, including signals from Reddit, TikTok, YouTube, Meta, Amazon and Walmart+ that general AI tools cannot always access. Because the data reflects unprompted, real-world behavior, it avoids the response bias built into surveys and focus groups.

The service works in three layers. HumanView captures signals at scale, decodes millions of records through validated statistical models such as regression, correlation and clustering, and then relies on experienced analysts to interpret the patterns. Clients receive clear, human-validated insights instead of another dashboard.

“Machines find the patterns. Humans find the point,” said Alan Gilleo, CEO at LEAP Group. “The first version of HumanView showed us how much customers reveal when nobody is asking them questions. This version is built to explain why they act the way they do, and to put those answers in front of everyone making decisions, from product to service to marketing.”

HumanView focuses on three areas:

Growth Intelligence: customer motivations and how people perceive a brand and its competitors

Market and Category Intelligence: product pain points, service friction, unmet needs and competitive gaps

Audience Intelligence: new segments, positioning opportunities and gaps in the market

Every model is designed and validated by data scientists and benchmarked before it informs a recommendation.

To learn more about HumanView, visit leapgroupnetwork.com/humanview.

About LEAP Group
LEAP Group is a boutique marketing agency holding company with offices in Louisville, Indianapolis, Cincinnati and Chicago. Guided by the belief that brands should “Market Less. Matter More.,” LEAP gives clients access to specialized experts across its entire network. Learn more at leapgroupnetwork.com.

View original content to download multimedia:https://www.prnewswire.com/news-releases/leap-group-relaunches-humanview-a-growth-intelligence-system-built-to-explain-why-customers-behave-the-way-they-do-302918557.html

SOURCE LEAP Group

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STEPHEN A. SMITH ADDRESSES WHITE HOUSE DINNER ATTENDANCE, REAFFIRMS COMMITMENT TO HBCUs AND PROTECTING CORPORATE INVESTMENT IN BLACK EDUCATION

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NEW YORK, Oct. 23, 2026 /PRNewswire/ — Stephen A. Smith, media mogul, New York Times bestselling author, and proud 1991 graduate of Winston-Salem State University, is addressing the public discussion surrounding his decision to attend a White House dinner with President Donald Trump, emphasizing his commitment to the long-term financial stability of Historically Black Colleges and Universities (HBCUs).

For Smith, the decision was rooted in a commitment to institutions that have educated generations of Black leaders, professionals, entrepreneurs, and public servants.

“I will always advocate for HBCUs and the students whose futures depend on them,” Smith said. “My reason for attending the White House dinner was to discuss the challenges these institutions face in securing long-term funding and to make the case that corporate America must continue to invest in them.”

Smith acknowledged federal support through the FUTURE Act while expressing concern that political tensions surrounding diversity, equity, and inclusion (DEI) could discourage private companies from supporting HBCUs. He maintains that these institutions deserve sustained corporate partnerships, philanthropic contributions, and public investment.

“If we truly believe in free-market capitalism, businesses should be able to support educational institutions and charitable causes without fear of criticism or repercussions,” Smith said. “HBCUs have made extraordinary contributions to this country. They deserve sustained public and private investment.”

Ashley Christopher, Esq., Founder and CEO of the HBCU Week Foundation, recognized Smith’s advocacy and decision to engage with the administration.

“Stephen A. Smith has been a powerful advocate for HBCUs, using his platform and influence to shine a national spotlight on our institutions,” expressed Christopher, “His continued support of HBCU Week helps advance our mission of connecting students with life-changing educational opportunities, and we are proud to have him as our ambassador.”

Since Smith became an HBCU Week Ambassador in 2019, the initiative has facilitated more than 15,000 on-the-spot college acceptances and raised and awarded more than $150 million in scholarships, according to the HBCU Week Foundation.

As public discussion continues, Smith is emphasizing the importance of ensuring HBCUs have the resources and partnerships needed to educate future generations and expand opportunities for students.

CLICK HERE to watch Smith’s full response to his White House visit.

MEDIA CONTACT:

media@mrsasinc.com

View original content:https://www.prnewswire.com/news-releases/stephen-a-smith-addresses-white-house-dinner-attendance-reaffirms-commitment-to-hbcus-and-protecting-corporate-investment-in-black-education-302918547.html

SOURCE Straight Shooter Media

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Advantex Announces Completion of Financing and Extension of Maturity Date of Previously Issued Debentures

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TORONTO, Oct. 23, 2026 /CNW/ — Advantex Marketing International Inc. (CSE: ADX) (“Advantex”), a leader in the merchant cash advance and loyalty marketing products for merchants, today announced the completion of a $250,000 secured debt financing. Advantex issued a $250,000 non-convertible debenture which bears an interest rate at 12% per annum and matures December 15, 2027. The proceeds raised from this issuance of the Debenture will be used for working capital purposes.

Advantex has also extended the maturity of its existing $700,000 in 12% secured debentures from October 10, 2026 to December 15, 2027.

About Advantex Marketing International Inc.

Advantex provides working capital to merchants. Advantex also provides specialized marketing programs that enable members of Aeroplan to earn Aeroplan points at participating merchants.

Advantex shares trade on the Canadian Securities Exchange under the symbol ADX. For more information go to Advantex’s profile on www.sedar.com

Forward-Looking Information

This news release contains “forward-looking statements” within the meaning of applicable securities laws relating to the future business and operations of Advantex. Actual results and developments may differ materially from those contemplated by these statements. The business and operations of Advantex described herein is dependent on a number of factors and is subject to a number of risks and uncertainties. Factors that could cause actual results to differ material include, but are not limited to, changes in Advantex’s economic and competitive conditions including but not limited to the industry sectors in which Advantex operates.

The statements in this news release are made of the date of this release. Forward-looking statements are made based on management’s beliefs, estimates and opinions on the date the statements are made and Advantex undertakes no obligation to update forward-looking statements if these beliefs, estimates and opinions or other circumstances should change, except as required by applicable law.

SOURCE Advantex Marketing International Inc.

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