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Shoplazza Launches Upgraded Payment Solution to Boost Global E-Commerce Conversion Rates

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NEW YORK, April 3, 2025 /PRNewswire/ — Shoplazza, a leading global e-commerce SaaS platform, has introduced an upgraded payment solution that helps merchants streamline checkout experiences, reduce cart abandonment, and accelerate growth in international markets. The enhanced solution includes broader payment method coverage, seamless integration capabilities, and Shoplazza’s proprietary Shoplazza Payment service—complete with AI-powered features such as smart routing and automatic retries to maximize transaction success.

While building an online store has become more accessible, turning it into a well-oiled operation remains a challenge. For sustainable growth, every part of the business must work seamlessly together—like perfectly aligned gears in motion.

Merchants today face end-to-end operational hurdles—from brand building, marketing, and inventory management to customer service, fulfillment, and payments. Among these, the payment experience plays a critical role in closing the transaction loop. It directly impacts conversion rates, customer satisfaction, and ultimately, the bottom line.

Yet as a core part of e-commerce infrastructure, payment setup is often overlooked. Many merchants don’t realize it’s become a bottleneck until their store starts scaling. Payment preferences vary significantly across regions, and today’s shoppers expect multiple, seamless options. Issues like failed transactions, limited payment choices, or clunky checkout flows can quickly lead to cart abandonment and lost revenue.

According to a report by Nuvei, 65% of cart abandonment occurs after customers enter the checkout process. Of those, 23% leave due to failed payments, while 21% abandon their carts after entering personal or payment details. To address these challenges, merchants need flexible and reliable payment solutions that can boost both conversion and customer satisfaction.

Recognizing the strategic importance of payments in e-commerce, Shoplazza has prioritized building a comprehensive and flexible payment infrastructure. By offering a wide variety of payment options and seamless integrations with leading global payment providers, Shoplazza empowers merchants to improve checkout performance and enhance their competitiveness in international markets.

Premium Brands Unlock Growth by Embracing Payment Diversity on Shoplazza

As a leading e-commerce solution provider, Shoplazza offers a full suite of technology solutions designed to empower global merchants. Its flagship product—a global SaaS platform for online stores —integrates cutting-edge AI capabilities, enabling merchants to build personalized storefronts, manage inventory, access smart analytics, automate marketing, and generate localized content across multiple languages and currencies. With an open and collaborative approach, Shoplazza delivers a fully connected commerce experience that improves operational efficiency and drives better results.

Several brands have already seen strong results from Shoplazza’s robust payment infrastructure. One premium consumer brand, for example, discovered the impact of payment diversity while expanding into the North American and European markets.

After years of success in its domestic market, this same brand had built a loyal following thanks to its high-quality products and innovative design. As part of its international expansion, the company wanted more control over its customer experience. Building an online store became a key part of its global strategy.

The brand explored Shoplazza’s platform after being referred by peers in the apparel industry and was impressed by its robust feature set. The simple store-building process and user-friendly tools made it easy for the team to launch fast and start selling. Encouraged by the results, the brand officially partnered with Shoplazza to support its global growth.

As its international business gained momentum, the brand noticed limitations in its payment setup. With higher product prices, customers were looking for flexible payment options like installment plans. Mobile users also wanted the option to pay with digital wallets like Apple Pay and Google Pay. Initially, the lack of variety led to lost sales and dropped conversions.

By leveraging Shoplazza’s payment ecosystem, the brand was able to offer a full range of options, resulting in a smoother checkout experience and improved sales. The comprehensive solution enabled the brand to accept global credit and debit card payments, as well as convenient digital wallet options like Apple Pay and Google Pay—all through a streamlined checkout flow.

With the help of Shoplazza, the brand quickly rolled out its upgraded payment capabilities ahead of the holiday season. The results were immediate. During Black Friday and Cyber Monday 2024, the brand’s sales rose over 50% year-over-year.

The brand also appreciated Shoplazza’s helpful support, with 7×13 live customer service and response times usually under three minutes. This level of service has given the brand more confidence as it scales globally.

Shoplazza Delivers End-to-End Support to Power Long-Term Merchant Growth

Through its commitment to providing reliable and diverse payment solutions , Shoplazza is helping more merchants streamline their operations and discover new growth opportunities. In addition to integrating with global payment providers, Shoplazza has built its own proprietary solution—Shoplazza Payment—designed to enhance transaction reliability through  AI-powered features .

Shoplazza offers merchants full-spectrum operational support—spanning marketing, inventory, logistics, loyalty programs, and multi-market localization—to help brands achieve sustainable growth across global markets.

In marketing, Shoplazza integrates with major platforms like Google Ads, Meta, and TikTok, enabling merchants to launch marketing campaigns and optimize performance with ease. On the logistics front, partnerships with ShipBob, Cainiao, and others provide streamlined access to global warehousing and fulfillment resources.

Looking ahead, Shoplazza will continue building partnerships that bolster both merchant and customer experiences, offering a powerful growth engine for brands ready to scale on the global stage.

About Shoplazza

Founded in 2017, Shoplazza strives to simplify how retailers and online sellers connect with consumers. Today, Shoplazza leads the industry with its robust omnichannel platform, empowering retailers to reach customers wherever they shop—whether in-store, online, or through social commerce. To learn more about Shoplazza, visit https://www.shoplazza.com/ .

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SOURCE Shoplazza

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The Inner Circle acknowledges Colleen Reilly as a Pinnacle Professional Member Inner Circle of Excellence

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PORT ST. JOE, Fla., April 24, 2026 /PRNewswire/ — Prominently featured in The Inner Circle, Colleen Reilly is honored as a Pinnacle Professional Member Inner Circle of Excellence for her contributions to Transforming Catering and Event Services in Northwest Florida.

Since 2015, Colleen Reilly has served as founder and CEO of Catering Connections, a company that has redefined catering in Northwest Florida’s beach communities through innovation, collaboration, and community focus. Guided by her motto “Just one call feeds them all,” Ms. Reilly established a unique model by partnering with local restaurants to showcase their specialties, fostering unity among businesses while providing clients with one-of-a-kind event experiences.

With over 15 years of industry expertise, Ms. Reilly specializes in coordinating weddings, family reunions, and corporate events, managing every detail from client consultation to menu planning and flawless execution. Her dedication to service has earned Catering Connections multiple recognitions, including the Couples Choice Award from WeddingWire from 2021 to 2025, the Best of Florida Award from 2022 to 2024, and the Lux Life Hospitality and Catering Award in 2023 and 2024.

Ms. Reilly’s career foundation includes an associate degree in paralegal studies, magna cum laude, from Volunteer State College, a reflection of her meticulous approach to detail and commitment to excellence. Beyond her business, she serves her community as a board member of the Historic St. Andrews Waterfront Partnership and as president of Friends of the Governor Stone Inc., a nonprofit dedicated to preserving maritime heritage in Panama City. Her previous civic contributions include serving five years as a guardian ad litem, advocating for children within the legal system, and volunteering as a school chaperone for international student trips.

A leader who blends innovation with service, Ms. Reilly continues to grow Catering Connections while deepening her commitment to the local community. Looking ahead, she remains dedicated to expanding her company’s impact, bringing people together, and creating meaningful experiences through food and fellowship.

Contact: Katherine Green, 516-825-5634, editorialteam@continentalwhoswho.com

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SOURCE The Inner Circle

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Media Contributor Kianga Moore to Host Executive Media Roundtable On AI’s Transformational Impact in Retail

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Leaders from AdFury.ai, Vendormint, and New Nexus Group to Explore Real-Time Decision-Making, Resilience, and Growth in a Volatile Market

NEW YORK, April 24, 2026 /PRNewswire/ — As retailers navigate ongoing economic uncertainty, supply chain volatility, and rapidly shifting consumer expectations, the upcoming convening of a high-level roundtable discussion will examine how artificial intelligence is reshaping the retail landscape in real time.

Moderated by Media Contributor Kianga Moore, to be held on Wednesday, April 29 at 11h00am (EST), the roundtable will bring together senior leaders from AdFury.ai, Vendormint and New Nexus Group to discuss how modern enterprise platforms are leveraging AI to drive agility, efficiency, and long-term resilience across the retail ecosystem.

The discussion will additionally focus on how AI is enabling retailers to respond dynamically to changing demand signals, optimize marketing investments, and strengthen interoperability across increasingly complex vendor and marketplace networks.

“Retailers today are operating in a constant state of disruption”, stated Kianga Moore. “This roundtable will explore how AI is not just a tool for efficiency, but a strategic asset for anticipating change and building more resilient, adaptive American enterprise.”

Key discussion topics will include remarks on how, for example, enterprise AI platforms are helping retailers respond instantly to fluctuations in consumer demand, pricing pressures, and external supply chain disruptions and the role of AI in enhancing interoperability across vendors, partners, and marketplaces to create more agile and resilient retail infrastructures in 2026.

Rob Gonda, Chief Technical Officer at Vendormint, stated that, “Interoperability is the backbone of modern retail. AI enables seamless communication between platforms, vendors, and marketplaces—turning fragmented systems into cohesive, responsive ecosystems that can adapt under pressure.”

Discussion topics will also include machine learning’s ability to optimize ad spend, improving personalization, and delivering measurable ROI while maintaining brand trust and regulatory compliance.

Eric Howerton, Co-Founder and Chief Growth Officer of AdFury.ai, added that,”AI is fundamentally changing how brands approach customer acquisition. By leveraging machine learning through fine-tuned, retail-specific agentic flows, we can not only optimize ad spend in real time, but we can also ensure messaging is personalized, compliant, and aligned with evolving consumer expectations.”

And indeed the roundtable will include discussions on how AI-powered predictive analytics can help businesses anticipate economic, technological, and geopolitical disruptions ahead—and plan accordingly.

Cheryl Yarbrough, Vice President of Partnerships at New Nexus Group added that, “Resilience in retail is no longer built in quarterly planning cycles-it’s built in real time. AI gives organizations the ability to identify disruptions before they cascade, pivot strategies before momentum is lost, and maintain continuity when the market moves faster than any human team can react alone.”

The roundtable will be held via Zoom TeleConference, with questions from the press and key stakeholders to follow opening remarks and a 30-minute Q&A between the moderator and the panelists.

For all media inquiries and to register to attend, please contact: Sam Amsterdam, Amsterdam Group Public Relations Inc. – Sam@AmsterdamGroup.net / +1 (202) 910-8349

Vendormint (https://vendormint.com)New Nexus Group (https://www.newnexusgroup.com)AdFury.ai (https://www.adfury.ai)

Samuel Amsterdam
Communications Counsel
Vendormint
samuelamsterdam@gmail.com

View original content:https://www.prnewswire.com/news-releases/media-contributor-kianga-moore-to-host-executive-media-roundtable-on-ais-transformational-impact-in-retail-302753148.html

SOURCE Vendormint

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Fairway Home Mortgage Earns Prestigious USA TODAY Top Workplaces Award For 6th Consecutive Year

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Fairway CEO Steve Jacobson Named #1 Leadership Award Winner of Companies With 2500+ Employees

MADISON, Wis., April 24, 2026 /PRNewswire/ — Fairway Home Mortgage announced that it has earned the prestigious 2026 USA TODAY Top Workplaces award. This is the sixth year in a row Fairway achieved this honor.

The award honors organizations with 150 or more employees that have created exceptional, people-first cultures. This year, more than 40,500 organizations were invited to participate. The winners are recognized for their commitment to fostering a workplace environment that values employee listening and engagement. USA TODAY showcased the winners at the National Awards Summit in Nashville. Watch the video of the event here.

“Being recognized with this award reflects Fairway’s commitment to bringing our people together face-to-face,” said Fairway’s CEO and Founder Steve Jacobson. “Companies are better when their people are around each other. People need each other and they learn from each other, and we’re very intentional about creating opportunities for in-person collaboration at Fairway.”

Jacobson demonstrated that in-person collaboration when he traveled to Knoxville this week with Fairway Senior Vice President Dan Richards to spend time with one of Fairway’s branches and their local real estate partners. “We engaged in real conversations about the market, discussed what people are seeing on the ground, and talked about how Fairway keeps showing up for clients,” said Richards. “It’s a reflection of the same hands-on approach that has defined Fairway’s culture for more than two decades.”

“To be named a Top Workplace for six consecutive years speaks to Fairway’s leadership, our mindset, and the empowerment of our staff,” said Fairway’s Chief People and Engagement Officer Julie Fry. “Our strength isn’t just what we offer employees. What sets a top workplace apart is the daily commitment to people—prioritizing connection, valuing contributions, and creating an environment where employees feel energized to serve because they feel valued first.”

The winners are determined by authentic employee feedback captured through a confidential survey conducted by Energage, the HR research and technology company behind the Top Workplaces program since 2006. The results are calculated based on employee responses to statements about Workplace Experience Themes, which are proven indicators of high performance.

“Earning a USA TODAY Top Workplaces award is a testament to an organization’s credibility and commitment to a people-first culture,” said Eric Rubino, CEO of Energage. “This award, driven by real employee feedback, is more than just a recognition — it’s proof that your employees believe in the organization and its leadership. Job seekers and customers look for this trusted badge of credibility and excellence. It signals a company that values its people, and that kind of culture resonates in today’s competitive market”

About Fairway Home Mortgage
Madison, WI- and Carrollton, TX-based Fairway Independent Mortgage Corporation (NMLS #2289) is a full-service mortgage lender licensed in all 50 states. Fairway is the #2 overall retail lender in the U.S.

About Energage
Making the world a better place to work together.™
Energage is a purpose-driven company that helps organizations turn employee feedback into useful business intelligence and credible employer recognition through Top Workplaces. Built on 20 years of culture research and the results from 30 million employees surveyed across more than 80,000 organizations, Energage delivers the most accurate competitive benchmark available. With access to a unique combination of patented analytic tools and expert guidance, Energage customers lead the competition with an engaged workforce and an opportunity to gain recognition for their people-first approach to culture. For more information or to nominate your organization, visit energage.com or topworkplaces.com.

View original content to download multimedia:https://www.prnewswire.com/news-releases/fairway-home-mortgage-earns-prestigious-usa-today-top-workplaces-award-for-6th-consecutive-year-302753183.html

SOURCE Fairway Home Mortgage

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