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Oracle, BorderPlex, and Bloom Energy to Power Project Jupiter with Cleaner, Water-Efficient Fuel Cell Technology

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AI data center campus in Doña Ana County will preserve electricity rates for residents, dramatically reduce water use, and protect local air quality

AUSTIN, Texas, April 27, 2026 /PRNewswire/ — Oracle and BorderPlex Digital Assets today announced Project Jupiter will utilize Bloom Energy fuel cells to fully power the AI data center campus in Doña Ana County, New Mexico. As part of Oracle and Bloom’s previously announced expanded partnership, the data center will be supported by up to 2.45 GW of installed Bloom fuel cell capacity. This updated power design will replace Project Jupiter’s previously planned gas turbines and diesel generators and consolidate the facility into one single microgrid campus.

Fuel cells generate electricity without combustion, meaning the Bloom microgrid is highly efficient with low emissions and water use. Compared to its previously planned gas turbines, Project Jupiter with the Bloom microgrid will reduce NOₓ emissions by approximately 92% and will use a negligible amount of water.

“We are excited to move forward with this updated energy solution, which reflects our commitment to both the latest innovation and community priorities as we advance the next generation of AI infrastructure,” said Mahesh Thiagarajan, executive vice president, Oracle Cloud Infrastructure. “Bloom’s fuel cell technology enables us to deliver highly reliable on-site power with a lower environmental footprint—supporting the project’s performance needs while contributing to stronger environmental outcomes.”

For BorderPlex, the announcement marks an important milestone in a vision that began with a simple conviction: that industrial land in the southern New Mexico desert could become a national platform for advanced computing, cleaner energy, and long-term economic growth. BorderPlex will continue supporting Project Jupiter’s success in New Mexico while advancing additional growth infrastructure opportunities and other clean-energy initiatives in the state and beyond, including solar, storage and geothermal opportunities. BorderPlex and Oracle will continue working together on future initiatives that expand access to the infrastructure needed to support these priorities.

“Project Jupiter started with a belief that Doña Ana County could become a Tier 1 industrial engine for New Mexico,” said Lanham Napier, chairman, BorderPlex Digital Assets. “We said we could help bring cleaner energy, stronger infrastructure, more jobs and new investment to southern New Mexico, and that vision is becoming reality. With this announcement, Project Jupiter is becoming a platform for better jobs, stronger infrastructure, and generational opportunity in a region with the talent, work ethic, and ambition to help lead New Mexico’s next chapter of growth.”

“Bloom has rapidly become the platform of choice for powering AI data centers responsibly,” said Aman Joshi, chief commercial officer, Bloom Energy. “Bloom’s fuel cell technology will power what is expected to be one of the largest data center microgrids operating in the United States at the time of completion. Our energy solution not only dramatically reduces water use, it is also cleaner, quieter, and helps protect electricity rates for local residents. This is a model that can be replicated across America—it is digital power for the digital age.”

Oracle will continue to bear all energy costs for Project Jupiter, ensuring the initiative has no impact on residents’ electricity rates or grid stability. Together with the data center’s closed-loop, non-evaporative cooling systems designed to minimize day-to-day water use, the fuel cell solution addresses community priorities around air quality and water stewardship. 

Project Jupiter has also committed $50 million to help repair, upgrade, and improve local water systems; $360 million in direct support for schools, infrastructure, and local services; and $6.9 million to fund workforce development, the Boys and Girls Club of Las Cruces, clean drinking water, the community college, and habitat restoration.

Construction continues to move forward on schedule. Over the life of the project, Oracle expects Project Jupiter to create 4,000 construction jobs and support 1,500 ongoing positions on-site and in the surrounding community, prioritizing local hiring, opportunities for New Mexico’s skilled trades and union workforce, local suppliers, local contractors, and workforce partnerships that help New Mexicans access these opportunities.

Additional Resources

Read more about Project Jupiter’s approach to waterLearn about fuel cell technologyRead more about Oracle’s data center projects

About Oracle
Oracle offers integrated suites of applications plus secure, autonomous infrastructure in the Oracle Cloud. For more information about Oracle (NYSE: ORCL), please visit us at www.oracle.com.

About Bloom Energy
Bloom Energy empowers enterprises to meet soaring energy demands and responsibly take charge of their power needs. The company’s solid oxide fuel cell systems provide ultra-resilient, highly scalable onsite electricity for Fortune 500 customers around the world, including data centers, semiconductor manufacturing, large utilities, and other commercial and industrial sectors as well as mission-critical organizations in local communities, such as hospitals, college campuses and retailers. Headquartered in Silicon Valley, Bloom Energy employs more than 2,000 people worldwide and manufactures its systems in the United States. For more information, visit BloomEnergy.com.

About BorderPlex Digital Assets
BorderPlex Digital Assets is pioneering the development of Growth Infrastructure Campuses, combining land, power, industrial cooling, fiber, and compute in a single location. This unified platform is purpose-built to support innovation from data centers, advanced manufacturing, and logistics. The company’s flagship campus in Santa Teresa, New Mexico, represents a new model for growth infrastructure – powering economic development and addressing critical resource challenges for the community.

Trademarks
Oracle, Java, MySQL, and NetSuite are registered trademarks of Oracle Corporation. NetSuite was the first cloud company—ushering in the new era of cloud computing.

Forward-Looking Statements Disclaimer
Statements in this article relating to Oracle’s future plans, expectations, beliefs, and intentions are “forward-looking statements” and are subject to material risks and uncertainties. Many factors could affect Oracle’s current expectations and actual results, and could cause actual results to differ materially. A discussion of such factors and other risks that affect Oracle’s business is contained in Oracle’s Securities and Exchange Commission (SEC) filings, including Oracle’s most recent reports on Form 10-K and Form 10-Q under the heading “Risk Factors.” These filings are available on the SEC’s website or on Oracle’s website at http://www.oracle.com/investor. All information in this article is current as of April 27, 2026 and Oracle undertakes no duty to update any statement in light of new information or future events.

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SOURCE Oracle Corporation

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LEAP Group Relaunches HumanView, a Growth Intelligence System Built to Explain Why Customers Behave the Way They Do

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Reimagined from the ground up, HumanView pairs statistical modeling with expert analysts to turn millions of real-world customer signals into business decisions

LOUISVILLE, Ky., Oct. 23, 2026 /PRNewswire/ — LEAP Group today announced the relaunch of HumanView, its growth intelligence service. The new version has been rebuilt from the ground up and now has a dedicated home at leapgroupnetwork.com/humanview.

HumanView analyzes what customers say and do across social platforms, e-commerce sites, review platforms, search behavior and user-generated content, including signals from Reddit, TikTok, YouTube, Meta, Amazon and Walmart+ that general AI tools cannot always access. Because the data reflects unprompted, real-world behavior, it avoids the response bias built into surveys and focus groups.

The service works in three layers. HumanView captures signals at scale, decodes millions of records through validated statistical models such as regression, correlation and clustering, and then relies on experienced analysts to interpret the patterns. Clients receive clear, human-validated insights instead of another dashboard.

“Machines find the patterns. Humans find the point,” said Alan Gilleo, CEO at LEAP Group. “The first version of HumanView showed us how much customers reveal when nobody is asking them questions. This version is built to explain why they act the way they do, and to put those answers in front of everyone making decisions, from product to service to marketing.”

HumanView focuses on three areas:

Growth Intelligence: customer motivations and how people perceive a brand and its competitors

Market and Category Intelligence: product pain points, service friction, unmet needs and competitive gaps

Audience Intelligence: new segments, positioning opportunities and gaps in the market

Every model is designed and validated by data scientists and benchmarked before it informs a recommendation.

To learn more about HumanView, visit leapgroupnetwork.com/humanview.

About LEAP Group
LEAP Group is a boutique marketing agency holding company with offices in Louisville, Indianapolis, Cincinnati and Chicago. Guided by the belief that brands should “Market Less. Matter More.,” LEAP gives clients access to specialized experts across its entire network. Learn more at leapgroupnetwork.com.

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SOURCE LEAP Group

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STEPHEN A. SMITH ADDRESSES WHITE HOUSE DINNER ATTENDANCE, REAFFIRMS COMMITMENT TO HBCUs AND PROTECTING CORPORATE INVESTMENT IN BLACK EDUCATION

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NEW YORK, Oct. 23, 2026 /PRNewswire/ — Stephen A. Smith, media mogul, New York Times bestselling author, and proud 1991 graduate of Winston-Salem State University, is addressing the public discussion surrounding his decision to attend a White House dinner with President Donald Trump, emphasizing his commitment to the long-term financial stability of Historically Black Colleges and Universities (HBCUs).

For Smith, the decision was rooted in a commitment to institutions that have educated generations of Black leaders, professionals, entrepreneurs, and public servants.

“I will always advocate for HBCUs and the students whose futures depend on them,” Smith said. “My reason for attending the White House dinner was to discuss the challenges these institutions face in securing long-term funding and to make the case that corporate America must continue to invest in them.”

Smith acknowledged federal support through the FUTURE Act while expressing concern that political tensions surrounding diversity, equity, and inclusion (DEI) could discourage private companies from supporting HBCUs. He maintains that these institutions deserve sustained corporate partnerships, philanthropic contributions, and public investment.

“If we truly believe in free-market capitalism, businesses should be able to support educational institutions and charitable causes without fear of criticism or repercussions,” Smith said. “HBCUs have made extraordinary contributions to this country. They deserve sustained public and private investment.”

Ashley Christopher, Esq., Founder and CEO of the HBCU Week Foundation, recognized Smith’s advocacy and decision to engage with the administration.

“Stephen A. Smith has been a powerful advocate for HBCUs, using his platform and influence to shine a national spotlight on our institutions,” expressed Christopher, “His continued support of HBCU Week helps advance our mission of connecting students with life-changing educational opportunities, and we are proud to have him as our ambassador.”

Since Smith became an HBCU Week Ambassador in 2019, the initiative has facilitated more than 15,000 on-the-spot college acceptances and raised and awarded more than $150 million in scholarships, according to the HBCU Week Foundation.

As public discussion continues, Smith is emphasizing the importance of ensuring HBCUs have the resources and partnerships needed to educate future generations and expand opportunities for students.

CLICK HERE to watch Smith’s full response to his White House visit.

MEDIA CONTACT:

media@mrsasinc.com

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SOURCE Straight Shooter Media

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Advantex Announces Completion of Financing and Extension of Maturity Date of Previously Issued Debentures

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TORONTO, Oct. 23, 2026 /CNW/ — Advantex Marketing International Inc. (CSE: ADX) (“Advantex”), a leader in the merchant cash advance and loyalty marketing products for merchants, today announced the completion of a $250,000 secured debt financing. Advantex issued a $250,000 non-convertible debenture which bears an interest rate at 12% per annum and matures December 15, 2027. The proceeds raised from this issuance of the Debenture will be used for working capital purposes.

Advantex has also extended the maturity of its existing $700,000 in 12% secured debentures from October 10, 2026 to December 15, 2027.

About Advantex Marketing International Inc.

Advantex provides working capital to merchants. Advantex also provides specialized marketing programs that enable members of Aeroplan to earn Aeroplan points at participating merchants.

Advantex shares trade on the Canadian Securities Exchange under the symbol ADX. For more information go to Advantex’s profile on www.sedar.com

Forward-Looking Information

This news release contains “forward-looking statements” within the meaning of applicable securities laws relating to the future business and operations of Advantex. Actual results and developments may differ materially from those contemplated by these statements. The business and operations of Advantex described herein is dependent on a number of factors and is subject to a number of risks and uncertainties. Factors that could cause actual results to differ material include, but are not limited to, changes in Advantex’s economic and competitive conditions including but not limited to the industry sectors in which Advantex operates.

The statements in this news release are made of the date of this release. Forward-looking statements are made based on management’s beliefs, estimates and opinions on the date the statements are made and Advantex undertakes no obligation to update forward-looking statements if these beliefs, estimates and opinions or other circumstances should change, except as required by applicable law.

SOURCE Advantex Marketing International Inc.

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