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Plexāā wins Red Dot Design Award as it reshapes pre-operative care and surgical outcomes with its novel BLOOM⁴³ app and medical device

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Plexāā has been awarded the 2026 Red Dot Design Award for Product Design for its BLOOM⁴³ platform, recognising its innovation in pre-operative care. The integrated medical device and digital app aim to improve surgical outcomes by transforming the pre-surgery phase into an active period of patient preparation.

LOS ANGELES, April 30, 2026 /PRNewswire-PRWeb/ — Plexāā has been awarded the Red Dot Award 2026 for Product Design for its BLOOM⁴³ platform, as the company continues to establish a new standard in pre-operative care for breast surgery patients.

BLOOM⁴³ redefines pre-operative care by turning the time before surgery into an active phase of preparation, ensuring every patient enters surgery more confident and better prepared, improving patient experience and surgical outcomes.

The Red Dot Design Award is one of the most respected international design competitions, recognizing excellence in innovation, functionality, and quality. Within the program, the MedTech category is widely regarded as one of the most challenging to win, requiring a high standard across clinical relevance, safety, and user experience.

The award recognises not only the design of BLOOM⁴³, but the broader shift it represents. Traditionally, the period before surgery has offered limited clinical intervention. BLOOM⁴³ introduces a new approach, transforming this window into an active phase of preparation aimed at improving surgical outcomes.

The international Red Dot Jury recognised BLOOM⁴³ for its outstanding design and quality, following a highly competitive selection process with entries from companies and design studios around the world.

BLOOM⁴³ is an integrated pre-operative platform combining a wearable medical device with a companion digital app to support patients before and after surgery.

At the core of the system is the BLOOM⁴³ device, which delivers ultra-precise thermal supraphysiological preconditioning™ to increase blood flow and improve tissue resilience ahead of surgery. Clinical studies have demonstrated that supraphysiological preconditioning™ is a simple, non-invasive method that significantly reduces skin necrosis and shortens hospital stays following breast surgery. The studies showed a 67% relative reduction in the rate of skin necrosis and a 50% reduction in the need for further surgical intervention*.

Alongside the device, the free BLOOM⁴³ app provides structured Prehab™ and Rehab programs, as well as evidence-based educational content and guidance throughout the surgical journey. Together, the device and app form a complete platform that enables patients to take an active role in their preparation while supporting integration into existing healthcare pathways. The app is available to download globally from the App Store and Google Play.

This approach reflects a broader shift toward prehabilitation, where patients are supported to optimise their condition before surgery rather than relying solely on post-operative care. By enabling earlier intervention, BLOOM⁴³ is helping to significantly improve patient experience and surgical outcomes

“BLOOM⁴³ was built to change how we think about preparing for surgery, by focusing on the pre-operative phase which is currently widely sub-optimised. We have designed our BLOOM⁴³ platform with patient insights at its core and we are very humbled to receive this prestigious recognition from Red Dot which validates our belief that pre-operative care is one of the biggest opportunities to improve outcomes in healthcare” said Dr Saahil Mehta, MD, FRCS (Plast), CEO & Founder at Plexāā.

“In a strong field of participants with entries from companies and design studios around the world, your product convinced the jury with its outstanding design and quality,” said Professor Dr Peter Zec, Founder and CEO of Red Dot. “The international Red Dot Jury honors this achievement with special recognition, giving it the stage it deserves.” As healthcare systems continue to focus on improving outcomes while reducing cost and complexity, solutions that intervene earlier in the patient journey are gaining increasing attention. BLOOM⁴³ represents a step towards that future.

About Plexāā

Plexāā is a pioneering MedTech company defining the emerging category of Prehab™ with a technology platform focused on maximising the underserved pre-operative phase. By integrating advanced medical devices with digital health solutions, Plexāā is rethinking how patients prepare for surgery, with the ambition to make Prehab™ the global standard of care to improve patient experience and drive better outcomes.

The company’s flagship platform, BLOOM⁴³, leverages proprietary supraphysiological preconditioning™ technology to enhance tissue readiness and reduce the risk of postoperative complications. Building on this foundation, Plexāā is expanding its Prehab™ platform across multiple surgical specialties, including breast surgery, obstetrics, orthopaedics, and beyond.

By partnering with leading institutions such as Mayo Clinic and Stanford Medicine, Plexāā is building the clinical evidence and infrastructure needed to scale Prehab™

Please visit the company website and follow the company on Instagram and LinkedIn.

To download the free BLOOM⁴³ app: https://www.bloom43.com/bloom-app

Media contact
marketing@plexaa.com

About the Red Dot Design Award

The Red Dot Design Award is a global competition that recognizes excellence in product design, communication design, and design concepts. Entries are judged by an independent panel of international experts, with winning products selected for their innovation, functionality, and quality.

*Sources: “Local Heat Preconditioning in Skin Sparing Mastectomy: A Pilot Study”, Mehta S, Rolph R, Cornelius V et al., 2013; “A Randomised Controlled Feasibility Trial to Evaluate Local Heat Preconditioning on Wound Healing After Reconstructive Breast Surgery: The preHEAT Trial.”, Mehta S, Cro SC, Coomber B et al., 2019.

Media Contact
Saahil Mehta, Plexaa, 1 (209) 753-0657, info@bloom43.com, https://www.bloom43.com/

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SOURCE Plexaa

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LEAP Group Relaunches HumanView, a Growth Intelligence System Built to Explain Why Customers Behave the Way They Do

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Reimagined from the ground up, HumanView pairs statistical modeling with expert analysts to turn millions of real-world customer signals into business decisions

LOUISVILLE, Ky., Oct. 23, 2026 /PRNewswire/ — LEAP Group today announced the relaunch of HumanView, its growth intelligence service. The new version has been rebuilt from the ground up and now has a dedicated home at leapgroupnetwork.com/humanview.

HumanView analyzes what customers say and do across social platforms, e-commerce sites, review platforms, search behavior and user-generated content, including signals from Reddit, TikTok, YouTube, Meta, Amazon and Walmart+ that general AI tools cannot always access. Because the data reflects unprompted, real-world behavior, it avoids the response bias built into surveys and focus groups.

The service works in three layers. HumanView captures signals at scale, decodes millions of records through validated statistical models such as regression, correlation and clustering, and then relies on experienced analysts to interpret the patterns. Clients receive clear, human-validated insights instead of another dashboard.

“Machines find the patterns. Humans find the point,” said Alan Gilleo, CEO at LEAP Group. “The first version of HumanView showed us how much customers reveal when nobody is asking them questions. This version is built to explain why they act the way they do, and to put those answers in front of everyone making decisions, from product to service to marketing.”

HumanView focuses on three areas:

Growth Intelligence: customer motivations and how people perceive a brand and its competitors

Market and Category Intelligence: product pain points, service friction, unmet needs and competitive gaps

Audience Intelligence: new segments, positioning opportunities and gaps in the market

Every model is designed and validated by data scientists and benchmarked before it informs a recommendation.

To learn more about HumanView, visit leapgroupnetwork.com/humanview.

About LEAP Group
LEAP Group is a boutique marketing agency holding company with offices in Louisville, Indianapolis, Cincinnati and Chicago. Guided by the belief that brands should “Market Less. Matter More.,” LEAP gives clients access to specialized experts across its entire network. Learn more at leapgroupnetwork.com.

View original content to download multimedia:https://www.prnewswire.com/news-releases/leap-group-relaunches-humanview-a-growth-intelligence-system-built-to-explain-why-customers-behave-the-way-they-do-302918557.html

SOURCE LEAP Group

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STEPHEN A. SMITH ADDRESSES WHITE HOUSE DINNER ATTENDANCE, REAFFIRMS COMMITMENT TO HBCUs AND PROTECTING CORPORATE INVESTMENT IN BLACK EDUCATION

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NEW YORK, Oct. 23, 2026 /PRNewswire/ — Stephen A. Smith, media mogul, New York Times bestselling author, and proud 1991 graduate of Winston-Salem State University, is addressing the public discussion surrounding his decision to attend a White House dinner with President Donald Trump, emphasizing his commitment to the long-term financial stability of Historically Black Colleges and Universities (HBCUs).

For Smith, the decision was rooted in a commitment to institutions that have educated generations of Black leaders, professionals, entrepreneurs, and public servants.

“I will always advocate for HBCUs and the students whose futures depend on them,” Smith said. “My reason for attending the White House dinner was to discuss the challenges these institutions face in securing long-term funding and to make the case that corporate America must continue to invest in them.”

Smith acknowledged federal support through the FUTURE Act while expressing concern that political tensions surrounding diversity, equity, and inclusion (DEI) could discourage private companies from supporting HBCUs. He maintains that these institutions deserve sustained corporate partnerships, philanthropic contributions, and public investment.

“If we truly believe in free-market capitalism, businesses should be able to support educational institutions and charitable causes without fear of criticism or repercussions,” Smith said. “HBCUs have made extraordinary contributions to this country. They deserve sustained public and private investment.”

Ashley Christopher, Esq., Founder and CEO of the HBCU Week Foundation, recognized Smith’s advocacy and decision to engage with the administration.

“Stephen A. Smith has been a powerful advocate for HBCUs, using his platform and influence to shine a national spotlight on our institutions,” expressed Christopher, “His continued support of HBCU Week helps advance our mission of connecting students with life-changing educational opportunities, and we are proud to have him as our ambassador.”

Since Smith became an HBCU Week Ambassador in 2019, the initiative has facilitated more than 15,000 on-the-spot college acceptances and raised and awarded more than $150 million in scholarships, according to the HBCU Week Foundation.

As public discussion continues, Smith is emphasizing the importance of ensuring HBCUs have the resources and partnerships needed to educate future generations and expand opportunities for students.

CLICK HERE to watch Smith’s full response to his White House visit.

MEDIA CONTACT:

media@mrsasinc.com

View original content:https://www.prnewswire.com/news-releases/stephen-a-smith-addresses-white-house-dinner-attendance-reaffirms-commitment-to-hbcus-and-protecting-corporate-investment-in-black-education-302918547.html

SOURCE Straight Shooter Media

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Advantex Announces Completion of Financing and Extension of Maturity Date of Previously Issued Debentures

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TORONTO, Oct. 23, 2026 /CNW/ — Advantex Marketing International Inc. (CSE: ADX) (“Advantex”), a leader in the merchant cash advance and loyalty marketing products for merchants, today announced the completion of a $250,000 secured debt financing. Advantex issued a $250,000 non-convertible debenture which bears an interest rate at 12% per annum and matures December 15, 2027. The proceeds raised from this issuance of the Debenture will be used for working capital purposes.

Advantex has also extended the maturity of its existing $700,000 in 12% secured debentures from October 10, 2026 to December 15, 2027.

About Advantex Marketing International Inc.

Advantex provides working capital to merchants. Advantex also provides specialized marketing programs that enable members of Aeroplan to earn Aeroplan points at participating merchants.

Advantex shares trade on the Canadian Securities Exchange under the symbol ADX. For more information go to Advantex’s profile on www.sedar.com

Forward-Looking Information

This news release contains “forward-looking statements” within the meaning of applicable securities laws relating to the future business and operations of Advantex. Actual results and developments may differ materially from those contemplated by these statements. The business and operations of Advantex described herein is dependent on a number of factors and is subject to a number of risks and uncertainties. Factors that could cause actual results to differ material include, but are not limited to, changes in Advantex’s economic and competitive conditions including but not limited to the industry sectors in which Advantex operates.

The statements in this news release are made of the date of this release. Forward-looking statements are made based on management’s beliefs, estimates and opinions on the date the statements are made and Advantex undertakes no obligation to update forward-looking statements if these beliefs, estimates and opinions or other circumstances should change, except as required by applicable law.

SOURCE Advantex Marketing International Inc.

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