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Candy Crush Turns NYC Into One Big Pregame with Free Candy Cabs for Soccer Season 2026

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Candy Crush is transforming NYC game-day travel with Candy Cabs, where riders can complete a Candy Crush Saga level to unlock a complementary ride.Soccer icon Alex Morgan is headlining Candy Crush’s Soccer Season 2026, the annual in-game tournament that brings the “game between games” to life.Whether heading to a fan zone, watch party, or celebration, Candy Cabs keep fans playing long after they leave the stadium.

NEW YORK, June 29, 2026 /PRNewswire/ –This Soccer Season, Candy Crush Saga® is taking game day beyond the stadium and onto the streets of New York City. Launching June 30, Candy Cabs are a fleet of interactive rides designed to turn travel time into play time, giving fans the chance to unlock complimentary rides simply by beating a Candy Crush Saga level before they reach their destination.

Equipped with in-cab tablets featuring live gameplay, Candy Cabs transform every trip into a high-stakes challenge and the ultimate “game between the games.” Whether heading to a fan zone, sports bar, watch party, or post-match celebration, fans can keep the excitement going from kickoff to the final whistle—all while enjoying one of the world’s most beloved mobile games.

Although soccer matches only last around 90 minutes, game day excitement lasts way longer for U.S. fans. More than half (52%) say their experience begins hours before the first whistle¹, with anticipation building before kickoff. And those in-between moments are already moments of play: 27% are playing games on their phones in transit, and nearly as many (23%) jump back in at halftime, proving the journey is just as electric as the match itself. That’s exactly where Candy Cabs come in. Turning every ride, wait, and pause into a chance to play, match, and win along the way.

The Candy Cab Experience

Book your spot: Scan the QR code on Candy Crush fly posters or Candy Cab vehicles around Manhattan to reserve your slot.Play for your ride: Once you’re in, complete a Candy Crush level on the in-cab tablet before you arrive. Beat it and the ride’s free.Get there: Your Candy Cab picks you up at Cooper Classic Cars in Greenwich Village and drops you at either Hudson Yards Public Square & Gardens or Hair of the Dog (168 Orchard St).

“Game day isn’t just about the match- it’s about everything that leads up to it. Candy Crush has always made those in-between moments more fun, and with Candy Cabs we’re bringing that spirit to life in a way only Candy Crush can—turning the ride to the game into part of the game itself.” — Luken Aragon, Chief Marketing Officer, King.

Candy Cabs are part of Candy Crush’s broader Soccer Season celebration, a limited-time in-game event that brings the excitement of the sport directly into the game. Since June 9, players have been collecting Blue Candies, climbing competitive leagues, and competing for exclusive rewards alongside soccer legend Alex Morgan, who encourages fans to embrace this season’s tournament as the ultimate “game between games”.

“Every athlete knows the game-day experience starts long before kickoff. The journey there, the anticipation, the energy building around you—it’s all part of what makes sports so special. Candy Crush has been one of my favorite ways to pass the time between matches, so seeing the game come to life around Soccer Season feels like a full circle moment for me.” — Alex Morgan, two-time FIFA Women’s World Cup Champion.

Scan. Ride. Play. Follow the experience and explore every colorful match day moment by visiting Candy Crush on Instagram and TikTok at @CandyCrushSaga or online at candycrushsaga.com.

Candy Crush Saga® is free to download on iOS and Android. For more information, visit candycrushsaga.com.

About Candy Crush Saga
Candy Crush Saga® is one of the world’s most popular mobile games. Millions of players around the globe match colorful candies in combinations of three or more to win points, defeat obstacles, and progress through more than 20,000 levels. In November 2022, Candy Crush Saga celebrated its 10-year anniversary. Candy Crush Saga is available to download for free from the Apple App Store, Google Play, Amazon App Store, Windows App Store and Facebook.

About King
With a mission of Making the World Playful, King is a leading interactive entertainment company for the mobile world with more than 20 years of history of delivering some of the world’s most iconic games in the mobile gaming industry, including the world-famous Candy Crush franchise, as well as other mobile titles such as Farm Heroes Saga. King games are played by more than 200 million monthly active users. King, part of Microsoft (NASDAQ: MSFT), has Kingsters in Stockholm, Malmö, London, Barcelona, Berlin, Dublin, San Francisco, New York, Los Angeles and Malta. More information can be found at King.com or by following us on LinkedIn and @lifeatking on Instagram.

¹Source: Atomik Research survey of 1,000 U.S. sports fans aged 18–40, commissioned by Manifest on behalf of Candy Crush; June 2026

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SOURCE Candy Crush Saga

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LEAP Group Relaunches HumanView, a Growth Intelligence System Built to Explain Why Customers Behave the Way They Do

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Reimagined from the ground up, HumanView pairs statistical modeling with expert analysts to turn millions of real-world customer signals into business decisions

LOUISVILLE, Ky., Oct. 23, 2026 /PRNewswire/ — LEAP Group today announced the relaunch of HumanView, its growth intelligence service. The new version has been rebuilt from the ground up and now has a dedicated home at leapgroupnetwork.com/humanview.

HumanView analyzes what customers say and do across social platforms, e-commerce sites, review platforms, search behavior and user-generated content, including signals from Reddit, TikTok, YouTube, Meta, Amazon and Walmart+ that general AI tools cannot always access. Because the data reflects unprompted, real-world behavior, it avoids the response bias built into surveys and focus groups.

The service works in three layers. HumanView captures signals at scale, decodes millions of records through validated statistical models such as regression, correlation and clustering, and then relies on experienced analysts to interpret the patterns. Clients receive clear, human-validated insights instead of another dashboard.

“Machines find the patterns. Humans find the point,” said Alan Gilleo, CEO at LEAP Group. “The first version of HumanView showed us how much customers reveal when nobody is asking them questions. This version is built to explain why they act the way they do, and to put those answers in front of everyone making decisions, from product to service to marketing.”

HumanView focuses on three areas:

Growth Intelligence: customer motivations and how people perceive a brand and its competitors

Market and Category Intelligence: product pain points, service friction, unmet needs and competitive gaps

Audience Intelligence: new segments, positioning opportunities and gaps in the market

Every model is designed and validated by data scientists and benchmarked before it informs a recommendation.

To learn more about HumanView, visit leapgroupnetwork.com/humanview.

About LEAP Group
LEAP Group is a boutique marketing agency holding company with offices in Louisville, Indianapolis, Cincinnati and Chicago. Guided by the belief that brands should “Market Less. Matter More.,” LEAP gives clients access to specialized experts across its entire network. Learn more at leapgroupnetwork.com.

View original content to download multimedia:https://www.prnewswire.com/news-releases/leap-group-relaunches-humanview-a-growth-intelligence-system-built-to-explain-why-customers-behave-the-way-they-do-302918557.html

SOURCE LEAP Group

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STEPHEN A. SMITH ADDRESSES WHITE HOUSE DINNER ATTENDANCE, REAFFIRMS COMMITMENT TO HBCUs AND PROTECTING CORPORATE INVESTMENT IN BLACK EDUCATION

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NEW YORK, Oct. 23, 2026 /PRNewswire/ — Stephen A. Smith, media mogul, New York Times bestselling author, and proud 1991 graduate of Winston-Salem State University, is addressing the public discussion surrounding his decision to attend a White House dinner with President Donald Trump, emphasizing his commitment to the long-term financial stability of Historically Black Colleges and Universities (HBCUs).

For Smith, the decision was rooted in a commitment to institutions that have educated generations of Black leaders, professionals, entrepreneurs, and public servants.

“I will always advocate for HBCUs and the students whose futures depend on them,” Smith said. “My reason for attending the White House dinner was to discuss the challenges these institutions face in securing long-term funding and to make the case that corporate America must continue to invest in them.”

Smith acknowledged federal support through the FUTURE Act while expressing concern that political tensions surrounding diversity, equity, and inclusion (DEI) could discourage private companies from supporting HBCUs. He maintains that these institutions deserve sustained corporate partnerships, philanthropic contributions, and public investment.

“If we truly believe in free-market capitalism, businesses should be able to support educational institutions and charitable causes without fear of criticism or repercussions,” Smith said. “HBCUs have made extraordinary contributions to this country. They deserve sustained public and private investment.”

Ashley Christopher, Esq., Founder and CEO of the HBCU Week Foundation, recognized Smith’s advocacy and decision to engage with the administration.

“Stephen A. Smith has been a powerful advocate for HBCUs, using his platform and influence to shine a national spotlight on our institutions,” expressed Christopher, “His continued support of HBCU Week helps advance our mission of connecting students with life-changing educational opportunities, and we are proud to have him as our ambassador.”

Since Smith became an HBCU Week Ambassador in 2019, the initiative has facilitated more than 15,000 on-the-spot college acceptances and raised and awarded more than $150 million in scholarships, according to the HBCU Week Foundation.

As public discussion continues, Smith is emphasizing the importance of ensuring HBCUs have the resources and partnerships needed to educate future generations and expand opportunities for students.

CLICK HERE to watch Smith’s full response to his White House visit.

MEDIA CONTACT:

media@mrsasinc.com

View original content:https://www.prnewswire.com/news-releases/stephen-a-smith-addresses-white-house-dinner-attendance-reaffirms-commitment-to-hbcus-and-protecting-corporate-investment-in-black-education-302918547.html

SOURCE Straight Shooter Media

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Advantex Announces Completion of Financing and Extension of Maturity Date of Previously Issued Debentures

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TORONTO, Oct. 23, 2026 /CNW/ — Advantex Marketing International Inc. (CSE: ADX) (“Advantex”), a leader in the merchant cash advance and loyalty marketing products for merchants, today announced the completion of a $250,000 secured debt financing. Advantex issued a $250,000 non-convertible debenture which bears an interest rate at 12% per annum and matures December 15, 2027. The proceeds raised from this issuance of the Debenture will be used for working capital purposes.

Advantex has also extended the maturity of its existing $700,000 in 12% secured debentures from October 10, 2026 to December 15, 2027.

About Advantex Marketing International Inc.

Advantex provides working capital to merchants. Advantex also provides specialized marketing programs that enable members of Aeroplan to earn Aeroplan points at participating merchants.

Advantex shares trade on the Canadian Securities Exchange under the symbol ADX. For more information go to Advantex’s profile on www.sedar.com

Forward-Looking Information

This news release contains “forward-looking statements” within the meaning of applicable securities laws relating to the future business and operations of Advantex. Actual results and developments may differ materially from those contemplated by these statements. The business and operations of Advantex described herein is dependent on a number of factors and is subject to a number of risks and uncertainties. Factors that could cause actual results to differ material include, but are not limited to, changes in Advantex’s economic and competitive conditions including but not limited to the industry sectors in which Advantex operates.

The statements in this news release are made of the date of this release. Forward-looking statements are made based on management’s beliefs, estimates and opinions on the date the statements are made and Advantex undertakes no obligation to update forward-looking statements if these beliefs, estimates and opinions or other circumstances should change, except as required by applicable law.

SOURCE Advantex Marketing International Inc.

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