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Finding Calm in the Roar: Hisense Creates More Inclusive FIFA World Cup 2026™ Experiences for Fans Across All 16 Host Cities

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QINGDAO, China, July 15, 2026 /PRNewswire/ — Hisense, a leading brand in global consumer electronics and home appliances, is partnering with FIFA and KultureCity to help deliver a more inclusive matchday experience for fans with sensory sensitivities across all 16 FIFA World Cup 2026TM host cities.

For millions of football fans, the energy of a FIFA World Cup 2026TM match comes from the roar of the crowd and the thrill of the stadium. However, for fans with sensory sensitivities, including some individuals with autism and other sensory processing needs, these sights and sounds can become overwhelming, making it difficult to fully enjoy the experience.

To help remove these barriers, Hisense-branded mobile sensory vehicles are stationed outside stadium entrances across all host cities alongside dedicated sensory rooms in stadium commercial exhibition areas throughout the tournament. These calm and welcoming spaces give fans a place to pause, reset and manage sensory stimulation, with premium Hisense displays providing calming ambient visuals that help create a more relaxing environment.

Hisense also provided opportunities for families with sensory needs to attend FIFA World Cup 2026TM matches in a more accessible environment. Ana’s family was among those who experienced the tournament through Hisense’s sensory inclusion initiative.”Loving football has always been a little challenging for our family since we learned that sensory needs would be part of our everyday lives,” said Ana.

Uma Srivastava, Executive Director of KultureCity, sees this technology as more than a tool — as a bridge between the stadium’s intensity and a fan’s need for calm: “Hisense televisions present calm visual content. Hisense’s advanced technology delivers clear and balanced visuals designed to support relaxation and sensory regulation.”

By combining technology, accessibility support and community engagement, Hisense is helping create a FIFA World Cup 2026TM experience where more fans can feel included and connected. The initiative reflects Hisense’s long-term ESG commitment to using innovation to create more accessible and meaningful experiences for communities worldwide — bringing its vision of “Innovating a Brighter Life” to life through moments that bring people together.

See how Hisense is helping every fan feel part of the game here: https://youtu.be/-p5UnUfWxt4?si=pmwM3NA8b6mZ4CrP

About Hisense

Hisense, founded in 1969, is a globally recognized leader in home appliances and consumer electronics with operations in over 160 countries, specializing in delivering high-quality multimedia products, home appliances, and intelligent IT solutions. According to Omdia, Hisense ranks No. 1 globally in the 100-inch and over TV segment (2023-2026Q1). As The Origin of RGB MiniLED, Hisense continues to lead the next-generation RGB MiniLED innovation. As the official sponsor of the FIFA World Cup 2026TM, Hisense is committed to global sports partnerships as a way to connect with audiences worldwide.

 

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“The Future of AI is Soul” — Galaxy Corporation CEO Yong-ho Choi Graces the Finale of UN ‘AI for Good’ Summit

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Presents a global Physical AI vision through K-POP humanoid robot performances and a keynote address

SEOUL, South Korea, July 16, 2026 /PRNewswire/ — Yong-ho Choi, CEO of Galaxy Corporation — a leading global Physical AI enter-tech company — captured the attention of global AI industry leaders and international media by delivering a major keynote address and showcasing a K-POP humanoid robot performance on the finale stage of the ‘AI for Good Global Summit 2026’, hosted by the UN’s International Telecommunication Union (ITU).

On July 10 (local time) at the Palexpo in Geneva, Switzerland, Choi delivered his keynote speech under the theme of “Today, Tomorrow, and the Day After Tomorrow – The Future of AI is Humanity.”

Choi defined the future of AI in stages: “Tomorrow (Physical AI) and the Day After Tomorrow (Soul AI).” He emphasized, “AI should not merely develop to become smarter technology, but rather to protect human love, memories, and emotions.”

He concluded his address with the poignant message, “Let’s Give AI a Soul,” drawing resounding applause from the audience of over 2,000 global AI experts and corporate executives. The speech was highly praised for presenting a new AI paradigm that places humanity, culture, and emotion at the core of technological advancement, moving beyond purely tech-centric AI.

Following the keynote, a K-POP humanoid robot performance curated by Galaxy Corporation was unveiled as the grand finale. The humanoid robots executed actual K-POP choreographies with stunning precision, demonstrating how AI is evolving beyond technology into a new entertainment platform capable of expressing culture and emotion.

During his speech, Choi also introduced ‘MACH33’, the world’s first robot fashion show, and the Physical AI robot theme park, ‘Galaxy Robot Park’. The recently pre-opened Galaxy Robot Park sold out all of its July weekend show slots immediately upon ticket launch. Following its official grand opening this coming September, the park is scheduled to run more than 1,000 permanent K-POP robot shows annually.

“We will establish a global Physical AI enter-tech platform that supplies emotion, character, fashion, and K-content to humanoid robots worldwide, shaping a new culture where humans and robots coexist,” said CEO Yong-ho Choi.

This UN ITU stage served as an official global platform for Galaxy Corporation to declare its vision of the ‘Soul AI’ era, transcending ‘Physical AI’. Guided by the philosophy that “The Future of AI is Humanity,” Galaxy Corporation plans to accelerate the establishment of a global ‘Soul AI’ cultural ecosystem, championing a new paradigm where AI serves as a technology to protect human love, memories, emotion, and happiness.

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SOURCE Galaxy Corporation

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Edinburgh Airport Partners With Airportr To Bring Baggage-As-A-Service To One Of The UK’s Fastest-Growing Travel Hubs

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Service launches with easyJet as primary airline partner, extending Edinburgh’s multi-year investment in passenger flow, terminal capacity, and customer experience

EDINBURGH, Scotland, July 16, 2026 /PRNewswire/ — Airportr, the travel technology company that pioneered Baggage-as-a-Service, allowing checked-in passengers to have their luggage collected from their home or hotel and delivered directly to their flight, has partnered with Edinburgh Airport and easyJet to bring the Airportr service to passengers departing from one of the UK’s busiest and fastest-growing airports.

Available in time for the busy summer holidays, Airportr’s door-to-flight service gives easyJet customers travelling from Edinburgh the option to check in their luggage from home, skip bag drop on departure and, when travelling to Geneva, have their bags delivered from their flight to their final destination.

“Making travel as easy as possible for our customers is at the heart of everything we do, which is why we’re really pleased to be introducing Airportr’s services for our customers flying from Edinburgh Airport,” says Kevin Doyle, easyJet’s UK Country Manager. “With the summer holidays now underway, we want to make the journey as smooth as possible for our customers whether they’re travelling for business or leisure.”

By giving travellers the option to arrive at the airport without luggage, Edinburgh Airport can ease pressure on landside areas, reduce queue lengths at check-in, and gain greater control over passenger flow during peak, high-volume periods.

For an airport that handled a record 16.9 million passengers in 2025 (including 61,636 on a single day in July), with peak-summer days expected to repeatedly surpass last year’s busiest figures throughout the 2026 season, this is a significant operational advantage.

“We’re always looking at ways to make travel easier for our passengers, and this new service from easyJet and Airportr does exactly that,” says Peter Barnes, Chief Operating Officer at Edinburgh Airport. “Being the first airport in Scotland to offer home luggage collection gives passengers even more choice and convenience, particularly during the busy summer period when many people are heading away on holiday.”  

An extension of Edinburgh’s customer experience strategy

The partnership with Airportr reflects recent investments by Edinburgh Airport in passenger flow, terminal capacity, and the on-airport experience. A £5.8 million redesign of the check-in hall delivered more space and added 50 self-service kiosks ahead of the 2025 summer season. The airport also introduced technology to better analyse and manage curb-to-flight flow management, optimising passenger movement across the terminal.

Airportr extends those efforts off-airport. By moving baggage check-in from the terminal to the passenger’s doorstep, the service removes one of the most space-intensive activities from the landside experience and reallocates time that passengers would otherwise spend in queues.

Airportr’s research indicates that the service will address a common passenger frustration and create a better airport experience, which should lead to high adoption rates; 76% of passengers with checked baggage want to spend under 45 minutes getting to the gate, 67% of Airportr customers say the ability to avoid carrying heavy luggage through the airport was the primary reason for choosing the service, and only 9% say that not having to queue and a smoother airport experience was not a benefit of the service at all.

“Our ongoing, successful partnership with easyJet has demonstrated that door-to-flight and flight-to-door baggage service provides passengers with a level of convenience and peace of mind they find highly desirable as a part of their travel experience,” said Ultan O’Brien, Chief Revenue Officer at Airportr. “Extending those benefits to easyJet customers flying from Edinburgh Airport increases the value of our service across easyJet’s network and is just the latest in what we expect to be many more exciting expansions in years to come.”

A blueprint for high-growth airports

Edinburgh Airport approached Airportr after observing the service’s measurable impact at other major hubs. While other participating airlines will be brought into the programme in due course, easyJet, the largest airline at the airport by departure share, is the primary launch partner. easyJet operates around 288 weekly departures from Edinburgh, and the carrier already offers the Airportr service at Geneva and London Gatwick, with Zurich and Basel set to follow.

The launch also demonstrates Airportr’s ability to replicate and scale its operating model at new airports quickly. The logistics infrastructure, technical integrations, and deployment processes already tested and proven at other airports, such as Frankfurt and Heathrow, were easy to replicate at Edinburgh.

The partnership between Airportr, easyJet and Edinburgh Airport shows what Baggage-as-a-Service looks like at scale, and that it can be a value-add for airports as well as airlines.

To arrange an interview with Airportr or for more information about Airportr’s partnership with Edinburgh Airport and easyJet, please contact Vanessa Horwell at vhorwell@thinkinkpr.com.

About Airportr
Airportr pioneered Baggage-as-a-Service to address one of aviation’s most complex and resource-intensive operational challenges: baggage handling. By enabling airlines to collect and check bags before passengers reach the airport and deliver them directly to their destination, Airportr turns baggage from a cost centre into a convenient, revenue-generating part of the travel journey. The model reduces congestion, eases peak staffing pressure, and improves predictability in constrained airport environments, while making travel easier for passengers. Airportr already handles over one million bags each year, with 92% of users reporting an improved travel experience. Airportr works with leading airlines, including Austrian Airlines, British Airways, easyJet, Lufthansa, Singapore Airlines, SWISS and Virgin Atlantic, and operates with a global network of logistics and ground-handling partners. Visit https://airlines.airportr.com/ to learn more. 

About Edinburgh Airport
Edinburgh Airport is Scotland’s busiest airport and welcomed almost 17 million people in 2025 – a record for any Scottish airport. It connects Scotland to major hubs in the UK, Europe, USA, and the Middle and Far East, ensuring seamless connections for travellers.

Working with 39 airlines and flying to over 160 destinations with 240 routes, the airport is a major economic driver for Scotland. A report from BiGGAR economics in 2025 found that Edinburgh Airport generated £2.7 billion Gross Value Added (GVA) and almost 44,000 jobs in the Scottish economy. The airport strives to build on that contribution and grow responsibly through its Greater Good sustainability strategy, ensuring a sustainable future for aviation in Scotland and for the airport and the people it benefits.

VINCI Airports owns a 50.01% stake in the airport, with Global Infrastructure Partners managing the remaining 49.99%

About easyJet
easyJet is one of Europe’s largest airlines, offering a unique and winning combination of the best route network connecting Europe’s primary airports, great value fares, and friendly service.

easyJet flies on more of Europe’s most popular routes than any other airline and carried 100 million passengers in 2025. The airline has over 350 aircraft flying on over 1,200 routes to more than 160 airports across 35 countries. Over 300 million Europeans live within one hour’s drive of an easyJet airport.

easyJet aims to be a good corporate citizen, employing people on local contracts in nine countries across Europe in full compliance with national laws and recognising their trade unions. The airline supports several local charities and has a corporate partnership with UNICEF which has raised over £17m for the most vulnerable children since it was established in 2012.

In 2022, easyJet published its roadmap to net zero by 2050. The roadmap, which also features a combination of fleet renewal, operational efficiencies, airspace modernisation, Sustainable Aviation Fuel and carbon removal technology, has set an ambitious interim carbon emissions intensity reduction target of 35% by 2035, validated by the Science-based targets initiative (SBTi). The airline’s ultimate aim is to fully transition its fleet to zero-carbon-emission technology, which it will achieve through a number of strategic partnerships, including with Airbus, Rolls-Royce and GKN Aerospace Solutions. Since 2000, the airline has successfully reduced its carbon emissions per passenger, per kilometre by one-third and is the number 1 ESG rated airline in Europe by Sustainalytics, MSCI and CDP.

Innovation is in easyJet’s DNA – since launching over 30 years ago, easyJet changed the way people fly to the present day where the airline leads the industry in digital and operational innovations to make travel more easy and affordable for its passengers. In 2023, easyJet was named by TIME as one of the World’s Best Companies and, in 2024, as a Leader in Diversity by The Financial Times.

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Tokenized Assets a Key Priority for Financial Services Firms, Broadridge Survey Finds

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New Tokenization Pulse Survey reveals increasing strategic importance and investment, with firms focused on a hybrid market infrastructure

NEW YORK, July 16, 2026 /PRNewswire/ — Tokenization is no longer a future-state concept, as financial institutions increasingly view it as a strategic priority and prepare for a future in which digital and traditional assets operate side by side. Broadridge Financial Solutions, Inc. (NYSE: BR) today released findings from its inaugural Broadridge Tokenization Pulse Survey, which reveals that firms are moving beyond exploration and are now focusing on how tokenization will reshape products, workflows, and markets in the years ahead.

Among the survey’s key findings:

84% of firms say tokenization is strategically important to their organization.68% believe tokenization will partially reshape financial markets within the next three to five years.69% plan to hybridize existing infrastructure rather than build fully separate systems.92% expect digital and traditional assets to coexist for the foreseeable future.Nearly one-third plan to increase tokenization investment by 26% to 50% or more over the next two years.

“Across the industry, there is clear recognition that tokenization has the potential to reshape how assets are issued, traded, financed, and serviced,” said German Soto Sanchez and Mark Nichols, Co-Presidents of Digital Assets at Broadridge. “These survey results underscore both the opportunities and challenges firms face as they seek to connect digital and traditional assets, support governance and controls, and build markets that are efficient, resilient, and trusted.”

The report highlights that adoption is progressing at different stages across the industry. Capital markets firms are leading implementation efforts, while asset managers and wealth managers continue to build capabilities and evaluate operating models. The findings also suggest that public market funds may be among the leading areas of early adoption, with 80% of respondents expecting tokenized mutual funds and money market funds to play a meaningful role within five years. By contrast, expectations for equities are more muted, with only half expecting meaningful tokenization over the same time period.

While enthusiasm is growing, the demand picture remains mixed. Among capital markets firms, market infrastructure developments are viewed as being on par with institutional demand as the top source of urgency (22% each). Asset managers place even greater emphasis on market infrastructure developments (28%), followed by broader market momentum (25%). The findings suggest that demand for tokenization is building most quickly in areas where it can deliver clear utility and tangible market outcomes.

Download the full report and explore all findings, here.

Methodology

Broadridge commissioned Phronesis Partners to conduct this survey. The study surveyed 200 senior decision-makers across wealth management, asset management, capital markets, and digital asset firms in the United States and Canada.

About Broadridge’s Tokenization Solutions

Broadridge enables on-chain proxy voting and governance, digital asset infrastructure including post trade, wallets and custody, and the scaling of digital asset capabilities across multiple asset classes. Broadridge’s governance platform serves all models of tokenized securities, including issuer-listed models, synthetic securities issued outside the United States, and third-party tokenized shares within the United States, helping ensure investors receive the same rights and protections regardless of how assets are structured or owned.

Broadridge’s Distributed Ledger Repo (DLR) solution is the world’s largest institutional platform for settling tokenized real assets, tokenizing approximately over $365 billion a day. As tokenization gains momentum across financial services, Broadridge is meeting the complexity of operating across traditional and digital ecosystems with established scale, critical market knowledge, and technological expertise.

About Broadridge

Broadridge Financial Solutions (NYSE: BR) is a global technology leader with the trusted expertise and transformative technology to help clients and the financial services industry operate, innovate, and grow. We power investing, governance, and communications for our clients – driving operational resiliency, elevating business performance, and transforming investor experiences. 

Our technology and operations platforms process and generate over 7 billion communications per year and underpin the daily trading of more than $15 trillion of securities globally. A certified Great Place to Work®, Broadridge is part of the S&P 500® Index, employing over 15,000 associates in 21 countries.

For more information about us, please visit www.broadridge.com.

Broadridge Contacts:

Investors: 
broadridgeir@broadridge.com

Media:
Gregg Rosenberg
Global Head of Corporate Communications
Gregg.Rosenberg@broadridge.com

 

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SOURCE Broadridge Financial Solutions, Inc.

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