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Food, Wine, Art, and EPIC Sights: EF Go Ahead Tours Unveils New Ways to Explore France, from the Alps to Alsace

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New itineraries include a multi-region journey from Paris to the French Alps and a Food & Wine tour through Burgundy and Champagne

Travelers can book by July 31 and save up to $400

CAMBRIDGE, Mass., July 20, 2026 /PRNewswire/ — EF Go Ahead Tours, the leader in guided experiential travel, today announced the expansion of its France tour offering with two new itineraries launching in 2027. The new tours – Paris, Alsace & French Alps and Food & Wine of France: Burgundy, Champagne & Paris – are designed to help travelers experience both France’s iconic landmarks, legendary food and wine scene, as well as its lesser-known regions through expertly curated, immersive guided travel.

The expansion comes as France continues to rank among American and Canadian travelers’ most in-demand international destinations, with interest extending beyond Paris to regional food & wine hotspots, alpine landscapes, and storybook villages. According to the Go Ahead Tours Traveler Index: Volume II, food is the single strongest motivator for travel to France, followed by French culture, landmarks, and history.

“France continues to inspire travelers looking for culture, cuisine, history, and unforgettable scenery,” said Lael Kassis, Vice President of Market Innovation and Development, EF Go Ahead Tours. “With an expanded set of itinerary options across France, we aim to give travelers a wide range of experiences that balance France’s iconic landmarks with its lesser-known regions. These new trips showcase the incredible diversity of the country, from the vineyards of Burgundy and Champagne to the storybook villages of Alsace and the dramatic peaks of the French Alps, while making travel seamless through expertly planned guided experiences.”

Explore Paris, Alsace & the French Alps on a 10-Day Guided Tour
10 days | 12 days with Paris extension (from $3,999 USD*)

The Paris, Alsace & French Alps tour is a 10-day, multi-region guided tour of France, running April through November, combining France’s iconic capital with the cultural heritage of Alsace and the breathtaking scenery of the French Alps. Key highlights include:

Guided sightseeing through the newly restored Notre-Dame CathedralA canal cruise through Strasbourg, the French – Germanic capital of AlsaceA visit to the villages of Alsace – including Riquewihr, the town said to have inspired Belle’s village in Beauty and the Beast – with a wine tastingAn optional day trip into Germany’s Black Forest to see handmade cuckoo clocksA ride on one of the world’s highest cable cars in the French Alps, from Chamonix to the summit of Aiguille du Midi, for panoramic views of Mont Blanc

The itinerary includes two nights in Paris, three nights in Strasbourg, and three nights in the French Alps, with an optional Paris pre-extension featuring a walking food tour through Le Marais and a visit to Versailles. Roundtrip flights booked through Go Ahead Tours arrive in Paris and depart from Geneva. The first departure is scheduled for June 2027.

Learn more: https://www.goaheadtours.com/guided-tours/paris-alsace-french-alps.

Experience Burgundy, Champagne & Paris on a New Food & Wine Tour
10 days | 12 days with Paris extension (from $4,799 USD*)

Food & Wine of France: Burgundy, Champagne & Paris is the newest addition to Go Ahead Tours’ Food & Wine Tours. It is a 10-day guided tour running March through November, featuring some of France’s most celebrated culinary and wine regions. Key highlights include:

A hands-on pâtisserie baking class in ParisA wine tasting at Château Philippe le Hardi in BurgundyA Champagne tasting at Veuve ClicquotA visit to Château de Chantilly with lunchA guided walking food tour through Paris’ historic Le Marais neighborhood

The itinerary includes stays in Lyon, Burgundy, the Champagne region, and Paris, with an optional Paris extension featuring another neighborhood food tour and an optional cabaret experience. Roundtrip flights booked through Go Ahead Tours arrive in Lyon and depart from Paris. The first departure is scheduled for June 2027.

Learn more: https://www.goaheadtours.com/guided-tours/food-wine-france-burgundy-champagne-paris.

* Prices are land only. EF Go Ahead Tours can make flights, airport transfers, and travel insurance available within the total price of tours on request.

Nearly 40 Ways to Experience France
With nearly 40 expertly designed itineraries, EF Go Ahead Tours offers one of North America’s most extensive collections of guided tours in France. From Paris and Provence to Normandy, the Loire Valley, the French Riviera, Bordeaux, Corsica, Burgundy, Champagne, and the Alps, travelers can choose experiences centered on food and wine, history, art, active travel, and regional culture. Travelers can visit the full portfolio at: https://www.goaheadtours.com/tours/europe-tours/france-tours.

Travelers who book either new France tour, or any EF Go Ahead tour itinerary by July 31, 2026, can save up to $400 per person. Terms, eligible departures, and exact savings amounts vary by tour and departure date; full details are available at goaheadtours.com.

An EPIC way to explore the world. 

Go Ahead’s tours are designed for modern travelers balancing a global bucket list with busy schedules and a desire for meaningful exploration while truly immersing themselves in one of the more than two hundred guided trips across six continents we offer.

Each itinerary offers: 

Dedicated Tour Director who handles travel logistics, fosters on-tour community, and brings each destination to life through cultural insight Guided sightseeing with guaranteed entrance to iconic, hard-to-book sites and landmarks that are difficult to access independently A range of activity levels for exploration that fits your travel style Fun, interactive experiences – from culinary tastings and wine pairings to Irish step dancing and hands-on cultural activities – that bring each destination to life 24/7 traveler care focused on traveler support, travel safety, and on-tour operational support Interest-free monthly payment plans and low-down payments making travel in the Americas or overseas possible for all. 

Best Price Guarantee
Have the confidence that the price of your tour is the best price. EF Go Ahead’s Best Price Guarantee is valid at the time of booking for new reservations and applies to the price of the tour including airfare and after the value of any promotional offer or discount is applied. Learn more about the Best Price Guarantee: https://www.goaheadtours.com/about/terms.

Benefit from our New Referral Program!
The new referral program offers travelers an easy way to connect and invite friends, family members, and fellow adventurers to experience a guided group tour for themselves. 

How it works: Give $100. Get $100. 

Refer a friend: Any traveler who has taken a trip with or is currently booked on tour with EF Go Ahead Tours, EF Ultimate Break, or EF Adventures can now share a personal referral link via email, text, social media, or their respective EF World Journeys mobile app. Friends must be new to EF World Journeys, 18 or older, and have a valid email address to qualify.Both travelers earn $100: When the referred traveler books, both receive $100 in travel credit. Rewards are issued 60 days after booking confirmation, and referrals must book within six months.Earn $500 on every fifth referral: Referring travelers receive $500 for every fifth successful referral. There is no limit to how many referrals can be made, and rewards NEVER expire.

Learn more: https://www.goaheadtours.com/about/referrals.

About EF Go Ahead Tours
EF Go Ahead Tours has been a leader in guided group travel for more than 30 years, offering expertly crafted itineraries across the globe. With a focus on immersive experiences, cultural connections, and seamless travel, Go Ahead helps travelers explore the world with confidence and curiosity.

Go Ahead offers more than 200 guided trips across six continents. Each carefully planned, expertly led tour makes it easy for curious travelers of all ages to get to the heart of a destination. With a maximum group size well below the industry average, each trip has the perfect balance of planned sightseeing and free time to explore.

EF Go Ahead Tours is a tour operator brand within EF World Journeys, one of North America’s leading guided, experiential travel companies.

Join EF Go Ahead Tours‘ affiliate program, supported by AWIN, and earn commissions on booked tours.

MEDIA CONTACT

Brian Hoyt
EF Go Ahead Tours
brian.hoyt@ef.com 

Lexi Panepinto
EF Go Ahead Tours
lexi.panepinto@ef.com 

Allison Worldwide (for EF Go Ahead Tours)
efworldjourneys@allisonworldwide.com 

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SOURCE Go Ahead Tours

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SafeGuard Privacy Wins Second AdExchanger Award for Best Privacy Technology

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SafeGuard Privacy has won the 2026 AdExchanger Award for Best Privacy Technology, its second win in the category and fourth straight year as a finalist. The award recognizes its role as the infrastructure behind privacy diligence in digital advertising, from powering the IAB Diligence Platform to bringing privacy diligence into IAB Tech Lab’s agentic buying specs.

NEW YORK, Oct. 3, 2026 /PRNewswire-PRWeb/ — SafeGuard Privacy has won the 2026 AdExchanger Award for Best Privacy Technology, its second win in the category and its fourth consecutive year as a finalist. The award recognizes SafeGuard Privacy’s work as the infrastructure behind privacy diligence in digital advertising, including the IAB Diligence Platform and privacy diligence built into IAB Tech Lab’s agentic buying specs.

“When we started SafeGuard Privacy, the industry handled privacy diligence with spreadsheets and hope. Now it runs through a shared standard. As AI agents start buying media, diligence has to move at machine speed without losing its legal rigor.” Richy Glassberg, CEO, SafeGuard Privacy

“When we started SafeGuard Privacy, the industry handled privacy diligence with spreadsheets and hope,” said Richy Glassberg, CEO and Co-Founder of SafeGuard Privacy. “Now it runs through a shared standard, inside the IAB Diligence Platform and the Tech Lab’s agentic buying specs. Seeing AdExchanger recognize that shift, for the second time, means a lot. The next shift is already here. As AI agents start buying media on behalf of brands, diligence has to move at machine speed without losing its legal rigor. That’s what we’re building now, and I’m proud of the team doing it.”

Glassberg brings more than three decades of experience across media, advertising, technology, and privacy, including as a member of the founding team of CNN.com and a co-founder of the Interactive Advertising Bureau.

Highlights:

Industry standard: The IAB chose SafeGuard Privacy to power the IAB Diligence Platform and built the standardized assessments behind it.Agentic advertising: SafeGuard Privacy is integrated into IAB Tech Lab’s AAMP 2.3, bringing privacy diligence into the Buyer Agent as media buying moves to AI agents.International expansion: The IAB Diligence Platform expanded to Europe through work with BVDW and Nexida in Germany, including certification for the German market.Legal AI: Privacy Assist™ is purpose-built AI for privacy diligence. It suggests assessment answers, drafts RFI responses, and searches across vendors, assessments, and privacy law, turning days of work into minutes.Legal depth: Assessments cover 24+ U.S. states and global privacy requirements, built around how data moves through advertising.Adoption: A thousand companies are on the SafeGuard Privacy platform, including major advertisers, top agency holding companies, and ad tech companies that span the breadth of the industry.Recognition: SafeGuard Privacy has won AdExchanger’s Best Privacy Technology award twice and has been a finalist four consecutive years.

“Establishing a consistent approach to privacy diligence is critical to building greater accountability across digital advertising,” said Michael Hahn, EVP & General Counsel, IAB. “Our work with SafeGuard Privacy on the IAB Diligence Platform has helped make privacy compliance and vendor due diligence more standardized and scalable across the industry. Congratulations to Richy and the entire SafeGuard Privacy team on this well-deserved recognition and their continued commitment to advancing privacy standards.”

SafeGuard Privacy continues to build software that addresses the practical challenges companies face as advertising technology, data use, and privacy requirements become more complex.

“SafeGuard Privacy has helped us make our diligence efforts more efficient and standardized across partners. The ability to easily share assessments and the integration with the IAB Diligence Platform has helped set an industry standard and support our compliance efforts. The new agentic tools only help advance those efforts, and we are excited to leverage them,” said Rachel Glasser, Chief Privacy Officer, Magnite.

As privacy diligence becomes a more fundamental part of how the advertising ecosystem operates, SafeGuard Privacy will continue investing in the standards, software and legal expertise that make it possible to do that work at scale. From the IAB Diligence Platform to the next generation of agentic advertising, the company is focused on building privacy infrastructure that can keep pace with how the industry operates – and how it continues to evolve.

About SafeGuard Privacy

SafeGuard Privacy is the only privacy compliance solution purpose-built for companies that use consumer data. It is the first legal assessment and vendor management platform for leading global brands, publishers, and Ad Tech. The IAB chose SafeGuard Privacy to power the IAB Diligence Platform, creating the industry standard for privacy regulation compliance and vendor due diligence. Standardized, comprehensive, and fully auditable, SafeGuard Privacy now includes Privacy Assist™, the first suite of privacy-specific AI tools that helps compliance and legal teams complete assessments and RFIs faster with transparency and accuracy. SafeGuard Privacy makes it easy for buyers and sellers to accelerate growth while staying ahead of fast-changing privacy risks.

For more information, visit www.safeguardprivacy.com.

Media Contact

Matt Anderson, SafeGuard Privacy, 1 9174074047, matt@safeguardprivacy.com, www.safeguardprivacy.com

Lana McGilvray, Purpose Worldwide, 1 512.970.8310, lana@purposenorthamerica.com, https://www.purposenorthamerica.com/

View original content:https://www.prweb.com/releases/safeguard-privacy-wins-second-adexchanger-award-for-best-privacy-technology-302897501.html

SOURCE SafeGuard Privacy

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ARTBOX, KOREA’S ICONIC LIFESTYLE RETAILER, MAKES U.S. DEBUT WITH LOS ANGELES POP-UP FEATURING GLOBAL K-POP ICON ILLIT

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The Korean retailer, founded in 1984, will open its first U.S. retail activation on Melrose Avenue from October 3–11, marking the first step in ARTBOX’s broader American expansion

LOS ANGELES, Oct. 3, 2026 /PRNewswire/ — ARTBOX, Korea’s original design-lifestyle retail brand, is officially coming to America. From October 3 through October 11, 2026, the beloved Korean retailer will take over 8250 Melrose Avenue, Los Angeles, CA 90046 for its first directly operated U.S. retail activation, introducing American consumers to the products, original characters and sense of discovery that have made ARTBOX a retail destination across South Korea.

Kicking off the nine-day pop-up on October 3, ARTBOX will celebrate its U.S. arrival alongside the global K-pop group and ARTBOX ambassador ILLIT — YUNAH, MINJU, WONHEE, IROHA— bringing K-pop and Korean lifestyle together with ARTBOX’s world of original characters and products on Melrose Avenue. The partnership brings together two Korean names with strong Gen Z audiences, introducing ARTBOX and its distinctly Korean approach to lifestyle retail to U.S. consumers.

The October 3 opening celebration will feature a special appearance by ARTBOX global ambassador ILLIT, who will join the opening remarks and photo call, meet with selected media, and experience the pop-up firsthand through a store tour and DIY decorating activity.

Following the opening celebration, consumers will be invited to step inside the ARTBOX universe through a series of immersive zones combining shopping, original character IP, K-culture and interactive experiences. The current pop-up design includes:

Step Into the Fun Side: An immersive entrance welcoming guests into the ARTBOX world, anchored by oversized ARTBOX characters — including alien character Lazywag — and visual content.Meet the ARTBOX Gang: A dedicated character and IP experience showcasing ARTBOX’s original characters alongside character merchandise, collectibles, stationery and accessories.Immerse in the K-Fever / Unbox the K-Wave: A K-culture experience featuring ILLIT, K-pop and interactive photo moments, connecting ARTBOX’s Korean roots with the global cultural phenomenon surrounding Korean entertainment.DIY at the Cute Custom Corner: A hands-on customization experience inspired by Korea’s decorating culture, with opportunities to personalize items such as journals, phones and accessories.Take Your Treats Home: A shoppable finale featuring ARTBOX products alongside an exciting Gacha experience.

More than a traditional shopping experience, the pop-up is designed as a roughly 40–45 minute journey through ARTBOX’s world of original characters, interactive moments, constantly refreshed products and highly visual spaces.

FROM SEOUL TO LOS ANGELES

Founded in Seoul in 1984, ARTBOX began with a simple premise: everyday objects should never have to be ordinary. What started as a design-led stationery business has evolved over four decades into a major Korean lifestyle retail destination, spanning 222 stores across South Korea and more than 20,000 active SKUs.

Today, ARTBOX extends far beyond stationery, bringing together eight lifestyle categories encompassing character goods and K-culture, stationery and writing, home and living, beauty and wellness, fashion and travel, gifts and seasonal products, digital and mobile accessories, and food and snacks. At the center of the brand are its original character IPs, which extend across products, collectibles, retail experiences, collaborations, licensing and social storytelling. Together, this mix of design, curation, character and culture gives ARTBOX broad appeal across Gen Z and Millennials, families, tourists and K-culture audiences.

Now, ARTBOX is looking beyond Korea.

Los Angeles marks ARTBOX’s first step into the U.S. market, with Southern California serving as the first phase of the retailer’s broader expansion plans. The Melrose pop-up will introduce American consumers to ARTBOX’s retail model, products and in-store experience firsthand.

The move comes as Korean culture continues to shape entertainment, beauty, fashion, food and lifestyle globally, creating an opportunity for ARTBOX to introduce another side of Korean culture to U.S. consumers.

“Los Angeles is a natural starting point for ARTBOX’s U.S. journey, bringing together culture, creativity and diverse communities,” said Kevin Cho, Head of Global Business at ARTBOX. “This pop-up marks an exciting first step as we introduce ARTBOX’s unique take on Korean lifestyle retail to U.S. consumers.” 

The Los Angeles pop-up will also give ARTBOX an opportunity to introduce the brand directly to U.S. consumers as it explores a longer-term footprint in the market. The company is actively exploring long-term retail opportunities with landlords and development partners in the United States.

The ARTBOX Los Angeles Pop-Up will run October 3–11, 2026 at 8250 Melrose Avenue, Los Angeles, CA 90046, with public hours from 4:30 PM–8:30 PM on October 3 and 11:00 AM–7:00 PM from October 4–11.

For more information, visit
https://www.instagram.com/artbox.global_official
https://www.tiktok.com/@artbox.global_official
https://www.youtube.com/@artbox_official 

ABOUT ARTBOX
Founded in Seoul in 1984, ARTBOX is Korea’s original design-lifestyle retail brand, transforming everyday objects into experiences people want to discover, collect and share. With 222 stores across South Korea, ARTBOX brings together stationery and writing, home and living, beauty and wellness, character goods and K-culture, fashion and travel, digital and mobile accessories, gifts and seasonal products, and food and snacks through a constantly evolving mix of original design, curation and culture. Built around more than four decades of product development, retail operations and design expertise, ARTBOX creates discovery-driven retail experiences where consumers can shop, explore, play and share.

MEDIA CONTACT
Foundation
artbox@wearefoundation.co

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SOURCE ARTBOX

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EQUITY ALERT – The M&A Class Action Firm Launches Inquiry — FWAC, MGLD, LFCR, and MG

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NEW YORK, Oct. 3, 2026 /PRNewswire/ —

Class Action Attorney Juan Monteverde with Monteverde & Associates PC (the “M&A Class Action Firm”), has recovered millions of dollars for shareholders and is recognized as a Top 50 Firm in the 2025 ISS Securities Class Action Services Report. We are headquartered at the Empire State Building in New York City and are investigating:

Futurewave Acquisition Corporation (NASDAQ: FWAC) related to its merger with Olympian Group Inc. Is it a fair deal?

Click here for more info https://monteverdelaw.com/case/futurewave-acquisition-corporation/. It is free and there is no cost or obligation to you.

***

The Marygold Companies, Inc. (NYSE American: MGLD) related to its sale to affiliates of Madison Dearborn Partners. Under the terms of the proposed transaction, Marygold shareholders are expected to receive $2.00 in cash per share. Is it a fair deal?

Click here for more info https://monteverdelaw.com/case/the-marygold-companies-inc/. It is free and there is no cost or obligation to you.

***

Lifecore Biomedical, Inc. (NASDAQ: LFCR) related to its sale to affiliates of Webster Equity Partners. Under the terms of the proposed transaction, Lifecore shareholders are expected to receive $6.28 in cash per share, plus one non-transferable contingent value right per share, entitling holders to potential additional cash payments based on the Company’s achievement of specified revenue and EBITDA milestones through 2030. Is it a fair deal?

Click here for more info https://monteverdelaw.com/case/lifecore-biomedical-inc/. It is free and there is no cost or obligation to you.

***

Mistras Group, Inc. (NYSE: MG) related to its sale to affiliates of H.I.G. Capital. Under the terms of the proposed transaction, Mistras shareholders are expected to receive $20.35 in cash per share. Is it a fair deal?

Click here for more info https://monteverdelaw.com/case/mistras-group-inc/. It is free and there is no cost or obligation to you.

NOT ALL LAW FIRMS ARE THE SAME. Before you hire a law firm, you should talk to a lawyer and ask:

Do you file class actions and go to Court?When was the last time you recovered money for shareholders?What cases did you recover money in and how much?

About Monteverde & Associates PC

Our firm litigates and has recovered money for shareholders…and we do it from our offices in the Empire State Building. We are a national class action securities firm with a successful track record in trial and appellate courts, including the U.S. Supreme Court. 

No company, director or officer is above the law. If you own common stock in the above listed company and have concerns or wish to obtain additional information free of charge, please visit our website or contact Juan Monteverde, Esq. either via e-mail at jmonteverde@monteverdelaw.com or by telephone at (212) 971-1341.

Contact:
Juan Monteverde, Esq.
MONTEVERDE & ASSOCIATES PC
The Empire State Building
350 Fifth Ave. Suite 4740
New York, NY 10118
United States of America
jmonteverde@monteverdelaw.com
Tel: (212) 971-1341

Attorney Advertising. (C) 2026 Monteverde & Associates PC. The law firm responsible for this advertisement is Monteverde & Associates PC (www.monteverdelaw.com).  Prior results do not guarantee a similar outcome with respect to any future matter.

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SOURCE Monteverde & Associates PC

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