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Radisson Hotel Group and Accenture Redefine Travel Discovery on ChatGPT

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New Radisson Hotels app in ChatGPT helps travelers move from trip intent to relevant hotel options, live rates, and direct booking paths, advancing Radisson Hotel Group’s agentic commerce strategy.

BRUSSELS and NEW YORK, July 28, 2026 /PRNewswire/ — Radisson Hotel Group has collaborated with Accenture in launching an AI-powered hotel discovery app in ChatGPT, helping travelers move from trip intent to search, comparison and planning through natural conversation.

Available as @RadissonHotels in ChatGPT, the app enables travelers to search for Radisson Hotels properties across over 100 countries, and more than 1,000 hotels through natural conversation. Through starting a new ChatGPT conversation with @RadissonHotels at the start of the prompt, travelers can ask for advice to plan a family-friendly weekend stay in Amsterdam, or a hotel in Paris with a gym and spa near the Eiffel Tower. The app will respond with relevant Radisson Hotels properties with live inventory and rates, location context, amenities, hotel details, and interactive map-based results. When ready, travelers are directed to complete the reservation through the Radisson Hotels website.

The launch marks an important step in Radisson Hotel Group’s move toward agentic commerce: a shift from traditional, channel-based booking journeys to AI-led experiences where discovery, comparison, and decision-making happen through conversation. As travelers increasingly turn to AI to ask questions, narrow down options, and plan trips, hospitality brands need to be visible, accurate, and actionable at the moment of intent.

This shift is already underway. According to Accenture’s Consumer Pulse Research, 87% of travelers are open to collaborating with an AI-powered travel agent to find the best option, and 71% of travelers say that at least half of their spend for hotels or airlines will be influenced by AI over the next 12 months. Radisson Hotel Group is seeing the change firsthand, noting that organic and direct web traffic channels that have historically driven online bookings are giving way to new touchpoints like ChatGPT.

“AI is radically transforming how people search for and book hotel stays, and we are committed to being at the forefront of this shift,” said Gianni Di Fede, chief commercial officer, Radisson Hotel Group. “With Accenture, we are reimagining hotel discovery for the next generation of travelers—meeting guests in the planning moment with a branded experience that makes it easier to find, compare, and book Radisson Hotels properties.”

The collaboration began with Radisson Hotel Group using an MCP accelerator that is part of Accenture’s AI Merchant Center, an agentic readiness and intelligence platform. This helped structure, validate, and optimize how Radisson Hotels’ content, inventory, rate, and booking signals could be monitored for AI-led discovery. Accenture then worked with Radisson Hotel Group to design the app experience, shaping how travelers interact with it and how it works across devices. The app connects directly to Radisson Hotel Group’s existing systems, delivering real-time hotel information that helps travelers move from a broad idea to a relevant shortlist more quickly. Over time, the companies plan to expand this experience to include deeper personalization, loyalty recognition, in-chat booking, reservation management, trip modification, and AI concierge capabilities.

“Agentic commerce is fundamentally changing how people discover and choose brands. As journeys become more conversational and intent-driven, companies have to rethink how they show up — not just to be found, but to be chosen, and to deliver value in that moment,” said Ndidi Oteh, CEO of Accenture Song. “Radisson Hotel Group is taking a step in that direction, creating a more direct and meaningful way to connect with travelers when decisions are being made.”

The app is part of Radisson Hotel Group’s broader digital transformation and direct booking strategy. Accenture has supported the Group in modernizing its digital and data foundation, uniting its brands on a single global platform and enabling more personalized marketing across more than 1,000 hotels. With the Radisson Hotels app in ChatGPT extending that foundation into a new AI-native discovery channel, the Group will remain visible, relevant, and bookable as traveler behavior continues to evolve.

“With travel, planning is becoming easier for consumers, but more competitive for brands,” said Emily Weiss, senior managing director and global Travel lead, Accenture. “Travelers want to compare options quickly, narrow down choices and book with confidence, often in a single journey. That puts pressure on brands to show up with accurate, up-to-date, and easy-to-navigate information at every step. With Radisson Hotel Group, the focus was on making hotel content more accessible, so travelers can find what they need, explore options, and move to booking more seamlessly.”

This work builds on Accenture and ChatGPT’s parent company OpenAI’s broader partnership to help organizations use AI in more practical, decision-driven ways, unlocking new opportunities for growth, stronger customer connections, and more efficient operations. Accenture is an OpenAI Elite Partner and was recently named OpenAI’s AI Transformation Partner of the Year.

ABOUT RADISSON HOTEL GROUP

Radisson Hotel Group is a rapidly expanding international hotel group, operating in EMEA and APAC with more than 1,600 hotels in operation and under development in +100 countries. The Group’s overarching brand promise is Every Moment Matters with a signature Yes I Can! service ethos.

The Radisson brand portfolio includes Radisson Collection, art’otel, Radisson Blu, Radisson, Radisson RED, Radisson Individuals, Park Plaza, Park Inn by Radisson, Country Inn & Suites by Radisson, and Prize by Radisson — brought together under one commercial umbrella brand, Radisson Hotels.

Radisson Rewards is Radisson Hotel Group’s loyalty program, which delivers an elevated experience that makes Every Moment Matter, counting more than 29 million members. As the most streamlined program in the sector, members enjoy exceptional advantages and can access their benefits from day one across a wide range of hotels in Europe, Middle East, Africa, and Asia Pacific.

Radisson Meetings provides tailored solutions for any event or meeting, including hybrid solutions, placing guests and their needs at the heart of its offer. Radisson Meetings is built around three strong service commitments: Personal, Professional, and Memorable, while delivering on the brilliant basics and being uniquely Carbon Compensated.

At Radisson Hotel Group, we care for people, communities, and planet and aim to be Net Zero by 2050 based on the approved Science Based Targets. With unique solutions such as carbon-compensated Radisson Meetings, we make sustainable hotel stays easy. To facilitate sustainable travel choices, all our hotels are becoming verified on Hotel Sustainability Basics.

The health and safety of guests and team members remain a top priority for Radisson Hotel Group. All properties across the Group’s portfolio are subject to health and safety requirements, ensuring we always care for our guests and team members.

For more information, visit our corporate website. Or connect with Radisson Hotels on:

LinkedIn | TikTok | Instagram | Facebook | YouTube | WhatsApp | X

About Accenture

Accenture helps the world’s leading enterprises reinvent by building their digital core and unleashing the power of AI to create value at speed for organizations across industries. Our strategy is to be the reinvention partner of choice for our clients and lead in the safe, widespread adoption of AI, and to be the most client-focused, AI-enabled, great place to work in the world. We bring together the talent of our approximately 799,000 people with proprietary assets and platforms, deep process and industry expertise, and leading ecosystem relationships to deliver end-to-end solutions and measurable outcomes at scale. Through our Reinvention Services, we offer broad expertise across Cybersecurity, Digital Core, Finance, Industry and Enterprise, Song, Supply Chain and Engineering, and Talent, with advanced capabilities in AI and Data, Industry and Process, and Technology. We serve approximately 9,000 clients and generated approximately $70 billion in FY25 revenue. Visit us at accenture.com.

Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, commerce transformation content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence.

Accenture Forward-Looking Statement

Except for the historical information and discussions contained herein, statements in this news release may constitute forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Words such as “may,” “will,” “should,” “likely,” “anticipates,” “aspires,” “expects,” “intends,” “plans,” “projects,” “believes,” “estimates,” “positioned,” “outlook,” “goal,” “target” and similar expressions are used to identify these forward-looking statements. These statements are not guarantees of future performance nor promises that goals or targets will be met, and involve a number of risks, uncertainties and other factors that are difficult to predict and could cause actual results to differ materially from those expressed or implied. These risks include, without limitation, that the collaboration might not achieve its anticipated benefits and risks and uncertainties related to the development and use of AI, including advanced AI, could harm our business, damage our reputation or give rise to legal or regulatory action, as well as the risks, uncertainties and other factors discussed under the “Risk Factors” heading in Accenture plc’s most recent Annual Report on Form 10-K and other documents filed with or furnished to the Securities and Exchange Commission. Statements in this news release speak only as of the date they were made, and Accenture undertakes no duty to update any forward-looking statements made in this news release or to conform such statements to actual results or changes in Accenture’s expectations.

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SOURCE Radisson Hotel Group

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Next Level Solutions Selected by Safepoint MGA to Deliver New Customer Self-Service Portal

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SPRINGFIELD, Mo., July 28, 2026 /PRNewswire/ — Next Level Solutions (NLS) today announced a new engagement with Safepoint MGA, a Tampa-based property and casualty insurance underwriter specializing in coastal regions, to develop a modern customer self-service portal designed to enhance the policyholder experience. The engagement adds to a strong first half of 2026 for NLS, marked by expanding client relationships and continued growth across the property and casualty insurance industry.

The new portal will give policyholders of Safepoint MGA’s affiliated carriers a faster, more convenient way to access their policies, documents, claims, and payments online. NLS is building the solution on a modern React and Microsoft Azure foundation, connecting directly to Safepoint’s existing systems, including Heartland and Duck Creek.

Once live, the portal will give policyholders a single, secure place to manage their coverage, from viewing policies and accessing key documents to filing and tracking claims, updating account details, and making payments. Real-time notifications will keep policyholders informed with updates on policy, billing, and claims activity.

The launch is timed ahead of peak hurricane season, so Safepoint’s policyholders will have easy-to-use self-service tools in place when they need them most, whether that’s filing a claim, checking a document, or making a payment, all without picking up the phone.

“Delivering a modern, intuitive experience for our policyholders on an aggressive timeline required more than technical expertise—it required a true partner,” said Ted Krueger, Director of Engineering at Safepoint. “The team at Next Level Solutions consistently demonstrated exceptional project management, disciplined requirements gathering, and meticulous attention to detail throughout every phase of the engagement. Their structured approach to documenting, tracking, and resolving issues significantly reduced project risk while maintaining an impressive pace of development. Together, we successfully delivered a fully functional insured portal experience that exceeded our expectations and positioned Safepoint for continued innovation in our digital customer experience.”

“Every new engagement is built on trust, and we’re grateful Safepoint chose Next Level Solutions to help advance such an important initiative,” said Chris Sawyer, CEO of Next Level Solutions. “Projects like this reflect the confidence we’re seeing from insurers who need experienced teams that can deliver modern solutions with speed, quality, and a genuine focus on helping clients succeed.”

Demand for Next Level Solutions’ expertise continues to grow as insurers invest in modern technology, stronger customer experiences, and trusted delivery partners to help them execute with confidence. That growth spans consulting, implementation, quality engineering, core system transformation, and managed services for property and casualty insurers.

About Next Level Solutions
Next Level Solutions (NLS) is a technology consulting and systems integration firm focused on the property and casualty insurance industry. Headquartered in Springfield, Missouri, with nearshore delivery hubs in Puerto Rico and Honduras, NLS helps carriers implement, stabilize, and get more from the systems their business runs on. Tech Powered. P&C Focused. Learn more at nlsnow.com.

About Safepoint Insurance
Safepoint MGA is a specialty homeowners and commercial insurance underwriter that manages Safepoint Insurance Company and two reciprocal insurance exchanges, Manatee Insurance Exchange and Cajun Underwriters Reciprocal Exchange.

Media Contact
Vicki Treptow, Sr Marketing Specialist, vicki.treptow@nlsnow.com

pr@safepointins.com

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SOURCE Next Level Solutions

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Telekom Srbija modernizes customer engagement and AI-driven marketing with SAS

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SAS Customer Intelligence 360 and SAS Viya help deliver personalized engagement, and scale AI decisioning initiatives.

CARY, N.C., July 28, 2026 /PRNewswire/ — Telekom Srbija, the leading telecommunications provider in Serbia and a major presence in Southeast and Central Europe, is redefining what it means to be a modern telecom operator with the help of SAS, a global leader in data and AI.

Telekom Srbija implemented SAS Customer Intelligence 360, SAS’ AI-powered customer engagement platform, to consolidate campaign planning, orchestration and execution into a single solution.

Telekom Srbija is using SAS Customer Intelligence 360, SAS Intelligent Decisioning and SAS® Viya® to unify campaign management, deliver personalized customer engagement, support real-time decisioning and scale AI-driven marketing.

While communication, broadband and connectivity remain a priority, Telekom Srbija has moved beyond traditional telecom services to build one of the region’s most successful content production engines, creating TV series, films and documentaries – content that is consumed by people in local markets, and globally.

But as Telekom Srbija expanded, so did the complexity of its marketing operations. Multiple teams were running independent campaigns, often resulting in inconsistent messaging and a fragmented customer experience for its more than 8 million customers.

“Previously, we had nine different teams creating campaigns, and none of them knew who was executing what or when,” said Natali Delić, Strategy and Digital Officer at Telekom Srbija. “Customers were receiving conflicting offers across channels, which diluted impact and increased costs. We needed a unified approach.”

To address this, Telekom Srbija implemented SAS Customer Intelligence 360, SAS’ AI-powered customer engagement platform, to consolidate campaign planning, orchestration and execution into a single solution.

With SAS Customer Intelligence 360, Telekom Srbija can:

Centralize campaign management across teams and channels.Eliminate overlapping messages and customer fatigue.Enable coordinated, consistent engagement at scale.Enable real-time personalization.Create a scalable foundation for AI-driven marketing.

“With SAS we’re moving from broad, segment-based campaigns to highly refined offers tailored to micro-segments, even individual customers,” said Delić.

Driving smarter, real-time decisioning
Telekom Srbija is also modernizing its decisioning capabilities, evolving from trigger-based campaigns to fully contextual, real-time engagement. By combining SAS Customer Intelligence 360 with SAS Intelligent Decisioning, the company can:

React instantly to customer behavior.Deliver relevant offers based on real-time context.Extend engagement across channels including mobile, web and self-service apps.

“Context is everything,” Delić said. “A message might feel intrusive at one moment but highly valuable at another. With SAS, we can respond in real time with the right action, at the right moment, through the right channel.”

The combination of SAS Customer Intelligence 360 and SAS Intelligent Decisioning enables real-time personalization based on customer behavior and context.

Scaling AI with a cloud-native analytics foundation
To support its continued growth and innovation, Telekom Srbija has deployed SAS Viya, a scalable, cloud-native platform unifying analytics, machine learning and AI.

“We knew we needed a platform that could bring everything together. We needed a company that shared our innovative spirit and provided the capabilities to grow and scale,” Delić said. “That’s why we chose SAS Viya.”

Since deployment, the company’s vision for AI has increased rapidly, building on the breadth of SAS Viya’s capabilities, including:

Integrating analytics, AI and machine learning in one environment.Supporting multiple programming languages and teams.Enabling exploration of large language models and AI agents.

“The possibilities with Viya keep expanding,” Delić said. “We’re now exploring how large language models and AI agents can help marketers accelerate campaign creation, improve customer engagement and automate marketing workflows.”

SAS Customer Intelligence 360 helps organizations unify customer data, orchestrate personalized customer journeys, deliver real-time engagement and measure marketing performance across channels. For more information on SAS Customer Intelligence 360, visit: SAS Customer Intelligence 360

To follow updates and insights, visit the SAS Customer Intelligence LinkedIn page: SAS Customer Intelligence 360 on LinkedIn

About SAS
SAS is a global leader in data and AI. With SAS software and industry-specific solutions, organizations transform data into trusted decisions. SAS gives you THE POWER TO KNOW®.

SAS and all other SAS Institute Inc. product or service names are registered trademarks or trademarks of SAS Institute Inc. in the USA and other countries. ® indicates USA registration. Other brand and product names are trademarks of their respective companies. Copyright © 2026 SAS Institute Inc. All rights reserved.

Editorial Contacts:
Angela Lipscomb
angela.lipscomb@sas.com
919-531-2525
sas.com/news

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SOURCE SAS

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US Air Force awards Leidos ISR operations support task order worth up to $717 million

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RESTON, Va., July 28, 2026 /PRNewswire/ — As global threats become more complex, contested and fast-moving, U.S. airmen need timely intelligence that is trusted and operationally relevant. Leidos (NYSE: LDOS) has been awarded a new task order by the U.S. Air Force’s Air Combat Command (ACC) Acquisition Management and Integration Center (AMIC) to continue delivering intelligence, surveillance and reconnaissance (ISR) operations support for ACC.

The task order has a total potential value of approximately $717 million if all options are exercised. It includes a one-year base period with four one-year options. Work will be performed at more than 35 locations in the United States and overseas, positioning Leidos personnel alongside U.S. Air Force mission partners at the point of need and reinforcing the company’s role as an embedded partner in day-to-day mission execution.

Leidos has supported this mission as the prime contractor since 2019. The new task order extends that partnership at a time when military leaders need accurate, timely information to assess threats and support operations across air, space, cyber and intelligence missions.

“Airmen operate in an environment where decisions often depend on the speed, quality and clarity of intelligence,” said Jason McCarthy, Leidos senior vice president, Airborne & Mission Solutions. “Since 2019, our team has worked alongside Air Combat Command to provide mission-focused ISR support, training and analysis. This next phase of work builds on that foundation with the insight and operational expertise needed to help Airmen assess threats, prepare for missions and support operations around the world.”

Under the task order, Leidos will provide subject matter expertise, intelligence analysis, threat mitigation, ISR operations support, training, and mission support services for ACC headquarters, subordinate Numbered Air Forces, centers, and wings. This work reflects Leidos’ NorthStar 2030 commitment to helping Department of War customers maintain combat-ready forces and defeat evolving global threats.

Headquartered at Joint Base Langley-Eustis in Hampton, Virginia, ACC is one of the U.S. Air Force’s major commands and serves as a primary provider of combat air, space, cyber and intelligence capabilities to America’s warfighting commands. ACC AMIC provides acquisition services that support mission-focused capabilities across the command.

About Leidos

Leidos is an industry and technology leader serving government and commercial customers with smarter, more efficient digital and mission innovations. Headquartered in Reston, Virginia, with approximately 50,000 global employees, Leidos reported annual revenues of approximately $17.2 billion for the fiscal year ended January 2, 2026. For more information, visit www.leidos.com.

Forward-Looking Statements

Certain statements in this announcement constitute “forward-looking statements” within the meaning of the rules and regulations of the U.S. Securities and Exchange Commission (SEC). These statements are based on management’s current beliefs and expectations and are subject to significant risks and uncertainties. These statements are not guarantees of future results or occurrences. Several factors could cause our actual results, performance, achievements, or industry results to be different from the results, performance, or achievements expressed or implied by such forward-looking statements. These factors include, but are not limited to, the “Risk Factors” set forth in Leidos’ Annual Report on Form 10-K for the fiscal year ended January 2, 2026, and other such filings that Leidos makes with the SEC from time to time. Readers are cautioned not to place undue reliance on such forward-looking statements, which speak only as of the date hereof. Leidos does not undertake to update forward-looking statements to reflect the impact of circumstances or events that arise after the date the forward-looking statements were made.

Media Contact:

Brandon Ver Velde
brandon.p.vervelde@leidos.com
(571) 526-6257

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SOURCE Leidos Holdings, Inc.

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