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fal Launches H3 Max, a New Post-Trained Video Model with Frontier Quality and Faster-Than-Real-Time Generation

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H3 Max ranks #1 on independent AI model benchmarks from Artificial Analysis and Design Arena while generating a five-second video in approximately three seconds

SAN FRANCISCO, Sept. 1, 2026 /PRNewswire/ — fal, the generative media platform for developers and enterprises, today released H3 Max, a new post-trained video generation model developed by fal Research and optimized by fal’s inference team for faster-than-real-time generation.

Fal has taken the underlying H3 weights and pushed them into territory the original model never reached, making fal the original creator of H3 Max. Built on the open-weights MiniMax H3 model, H3 Max combines post-training for stronger prompt adherence and visual quality with an inference engine designed specifically around the model. It generates a five-second video in approximately three seconds of wall time, roughly 35x the throughput of the official MiniMax H3 endpoint and, in fal’s testing, an average of 15x faster than models with comparable quality.

“MiniMax H3 Max combines state-of-the-art video quality with a step-change in generation speed, making high-quality video generation practical for many more real-world applications at a much broader scale,” said the MiniMax H3 team. “We’ve worked closely with fal since day one, and their expertise in generative AI infrastructure and ability to bring frontier models into production quickly and reliably make them a natural partner for H3 Max. We’re excited to bring it to developers, creators and businesses worldwide together with fal.”

H3 Max is also demonstrating leading performance in independent evaluations. Design Arena currently ranks H3 Max #1 on its recent Image-to-Video leaderboard, with an Elo rating of 1,341, ahead of the official MiniMax H3 at 1,333 and other leading models including Seedance 2.5, FLUX.3 and Gemini Omni Flash.

“With performance in the same band as MiniMax H3 and generation speeds up to 50× faster, MiniMax H3 Max by fal establishes a new speed–preference Pareto frontier, as verified by Design Arena’s independent benchmarking,” said Design Arena.

Artificial Analysis also ranks fal’s H3 model #1 on its Image-to-Video Leaderboard with Audio, with an Elo rating of 1,201 across 2,177 samples. It ranks ahead of models including ByteDance Seedance 2.0, MiniMax H3, Gemini Omni Flash, Grok Imagine Video 1.5, Veo 3.1 and Kling 3.0.

The independent results reinforce fal’s own human preference evaluations. In head-to-head testing against 12 leading video models, H3 Max ranked #1 across overall quality, prompt understanding and aesthetics, winning the majority of matchups against every model tested.

“Generative video has historically forced developers to choose between quality and speed,” said Batuhan Taskaya, Head of Engineering at fal. “By pairing the new capabilities of H3 Max and fal’s post training we’ve proven that this tradeoff is no longer necessary. Together, we can push quality and performance at the same time.”

Building the model and inference system together

H3 Max was developed by post-training MiniMax H3 with substantial new data, with a particular focus on prompt adherence and visual quality. fal trained the model using its in-house reinforcement learning framework, continuously evaluating checkpoints through human preference studies measuring overall quality, prompt understanding and aesthetics.

At the same time, fal’s inference team optimized the systems stack around the evolving model.

Rather than optimizing latency after training was complete, fal co-designed the model and its inference engine. Performance optimizations were retained only when the resulting model preserved its quality gains, allowing H3 Max to achieve faster-than-real-time generation without sacrificing its position in quality evaluations.

The result demonstrates a broader approach to generative media infrastructure: treating model research and inference optimization as a single problem rather than two independent layers.

As video models become increasingly computationally demanding while moving into interactive and high-volume production workflows, fal believes model performance will increasingly be measured across the combined frontier of quality, latency and cost, rather than quality alone.

Availability

H3 Max is available today through the fal API, Playground and fal Agent for text-to-video and image-to-video generation.

For the first week following launch, fal is offering H3 Max at 50% off.

Text to Video: fal.ai/models/minimax/h3-max/text-to-video
Image to Video: fal.ai/models/minimax/h3-max/image-to-video

Pricing

H3 Max is one of the best video generation models on the market, and its low price point makes fal an accessible platform for developers, creators, designers, and companies generating video at scale. At 768p, H3 Max costs just $0.04 per second during the promotional launch period. That means a social media creator can generate a 5-second clip for $0.20, a 10-second TikTok or Instagram asset for $0.40, or a 30-second piece of content for $1.20. A designer producing multiple concept animations could generate ten 10-second clips for just $4.00, while an advertising team creating twenty 15-second variations for campaign testing would spend $12.00 in generation costs. Even a full 60-second 768p video costs only $2.40. These promotional launch rates are 50% off for a limited time and end September 7, after which 768p generation will cost $0.08 per second, $0.80 for a 10-second clip, $2.40 for 30 seconds, and $4.80 for a 60-second video.

About fal

fal is the generative media platform for developers and enterprises, providing access to production-ready image, video, audio and 3D models through high-performance inference infrastructure. fal enables teams to build and scale generative media applications with fast inference, reliable infrastructure and access to leading models.

Benchmark methodology

Independent leaderboard rankings referenced above reflect publicly available results from Design Arena and Artificial Analysis as of August 26, 2026. Rankings may change as additional models and evaluations are added.

fal’s internal evaluation compared H3 Max against 12 leading video models using head-to-head human preference testing across overall preference, prompt understanding and aesthetics. Results were aggregated using Bayesian Elo ratings with 95% confidence intervals.

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Parks Associates Spotlights DFW Multifamily Technology Market at Smart Spaces, September 15-16

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Executives from Pegasus Residential, Greystar, Madera Residential, RR Living, AT&T, Realpage, Chamberlain Group, Calix, Johnson Controls, DOOR, Wifinium, and more address AI and proptech investments

PLANO, Texas, Sept. 2, 2026 /PRNewswire/ — International market research and consulting firm Parks Associates today announced the speaker lineup for its fourth annual Smart Spaces: Apartments, Hospitality, and Community Living, taking place September 15-16 at the Hilton Dallas/Plano Granite Park. The conference brings together industry leaders to explore how AI, connectivity, automation, and energy are transforming multifamily and senior living properties.

Jackie Ware, CEO, Pegasus Residential, will deliver the opening conference keynote, bringing the owner/operator perspective to discussions on technology strategy, operations, and the evolving needs of residents.

“Technology is now fundamental to the infrastructure for multifamily properties,” said Mindi Sue Sternblitz-Rubenstein, VP, Marketing, Parks Associates. “Owners and operators are looking beyond individual point solutions and focusing on how connectivity, access, security, energy, AI, and building systems work together.”

Smart Spaces features executives representing multifamily ownership and operations, senior living, broadband and managed Wi-Fi, proptech, smart building platforms, access control, security, energy, sustainability, and investment.

Sponsors include Chamberlain, Kwikset, Calix, Johnson Controls, Zentra, Realpage, DOOR, Gentex Corporation, Z-Wave Alliance, Zyxel Communications, Cambium Networks, and SkyBell Technologies.

Speakers:
Demetrios Barnes, CEO, 1VALET
Amy Barricelli, Executive VP, RR Living
Nate Beran, MDU Property Technology Products, AT&T
Paul Boethel, CEO, Watermark Retirement Communities
Victor Carrasco, Director, North America Strategic Accounts & US West Region Sales, Johnson Controls
Scott Carroll, Director of Multifamily Products & Devices, Xfinity Communities, Comcast
Chris Cholas, SVP, Product & Technology, Hotwire Communications
Chris Cordt, National Account Manager, Everon
Cecilia Cossio, CEO, NexGen Legacy Real Estate
Michael Doucette, VP Connected Venues, Blueport
Anne Ferguson, Head of Business Development, HomeLink Smart Home & Commercial Solutions, Gentex Corporation
Dave Gilles, CEO, Madera Residential
Adam Hepworth, CEO, Della Connect
Sandy Jack, VP of Strategic Relations – Multifamily, Vingcard ASSA ABLOY
Scott Jamison, EVP & Chief Experience Officer, WorldVue
Kyle Johnson, Director, Smart Building Technology, Greystar
Mitch Karren, Chief Product Officer, ElevateOS
Ed Keathley, VP, Product Strategy, Preiss x IRIS Technologies
Kevin Kirton, CEO, Buckhead Investment Partners
Jeanne Klein, Chief Sales Officer, VeriFast
Matt Knight, Executive Director, FIRE – Foundation for Innovation in Real Estate; Founder, PropTech Angel Group
Dennis Kyle, SVP, Smart Building, Realpage
Sean Landsberg, Co-founder and CEO, AppWork
Aaron Lee, Sr. Manager, MDU, Ruckus Wireless Belden
Chang Liu, Director of Growth and Innovation, RE Tech Advisors
Adam Lotia, Exec Leader, Wifinium
Jenniffer Mackey, VP, Strategic Accounts, Zyxel Communications
Alli Malliton, National Sales Director, Gigstreem
Mike McCourt, Subscriber Solutions Manager, SmartMDU, Calix
Char McCurdy, COO, Summit Property Management
Scott McGee, President, Connext Strategies
Sean Miller, Chief Revenue Officer, Lessen LLC
David Moss, CEO & Co-founder, Care Daily
Mary Nitschke, Director, Strategic Partnerships, Public Grid
Jess Parsons, AVP, Marketing, Calix
Ernest Perez, Director, Information Technology, CC Young Senior Living
Sebastián Ríos, Partner & US Business Development Director, Horus Automation
Mariam Rogers Walker, Sr. Director Community Sales, Chamberlain Group
David Rubin, VP, AEI Consultants
Ryan Salmons, Chief Product and Technology Officer, DOOR
Josh Siddon, Founder & Principal, ResiQ
Nate Sundloff, VP, Multifamily Sales, Groove Technology Solutions
Todd Thorpe, Director, Business Development, Cambium Networks
Antonio Torres, Zentra Business Development Manager, Allegion
Joesar Watkins, Digital Resident Engagement Manager, Atria Senior Living
Jeff Welch, Business Development Manager, HydroPoint
Taylor Wiederkehr, Founder & CEO, PropTech IQ
Ed Wolff, CEO, Aerwave

Registration is open to industry executives and market leaders. To schedule an interview with an analyst or to request specific data, please contact Mindi Sue Sternblitz-Rubenstein, 972-490-1113. 

About Smart Spaces

Smart Spaces, hosted by Parks Associates, brings together property owners, operators, and technology leaders to explore connected solutions for multifamily and hospitality environments. The event is grounded in Parks Associates’ research on broadband, managed Wi-Fi, smart home, and IoT technologies, providing insight into how integrated platforms and connectivity improve operations, reduce costs, and enhance resident experiences. These insights help industry stakeholders identify new revenue opportunities and implement more efficient, data-driven property strategies.

Parks Associates hosts Smart Spaces 2026 on September 15-16 at the Hilton Dallas/Plano Granite Park in Plano, Texas. www.smartspacesconference.com

Mindi Sue Sternblitz-Rubenstein
Parks Associates
972.490.1113
421901@email4pr.com 

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SOURCE Parks Associates

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Asendia USA Helps Retailers Navigate New EU Customs Rules with Free e-Book and Webinar

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PHILADELPHIA, Sept. 2, 2026 /PRNewswire/ — To help U.S. retailers navigate cross-border shipping challenges as international shipping regulations continue to evolve, Asendia has published a useful e-book, Customs: International Shipping Made Simple, along with an on-demand webinar, Understanding EU Customs in 2026.

Asendia’s complimentary resources cover major customs developments, including recent EU changes that removed the €150 duty-free threshold and introduced new duties on low-value imports. The e-book also provides guidance on customs compliance, duties and taxes, common causes of shipping delays, and best practices for improving the international customer experience.

Border delays and customs clearance are now the leading challenges retailers face when shipping internationally, highlighting the growing importance of customs expertise in global e-commerce.

Over the past several months, Asendia USA has worked closely with customers to help them adapt to changing EU customs requirements and continue shipping successfully to shoppers across the EU. The company’s e-book and webinar are designed to help retailers understand the latest developments, but navigating customs successfully requires staying ahead of ongoing regulatory changes. As peak season approaches, access to experienced customs and cross-border shipping expertise can play a critical role in maintaining delivery performance and customer satisfaction.

Retailers can download the free e-book and watch the webinar on demand at: https://www.asendiausa.com/customs-ebook-2026 

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SOURCE Asendia USA, Inc

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AAA® Welcomes 103 New Panelists Across Commercial, Construction, Consumer, Employment, and Labor Panels

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NEW YORK, Sept. 2, 2026 /PRNewswire/ — The American Arbitration Association® (AAA), the global leader in alternative dispute resolution (ADR), today announced it has strengthened its roster of experienced arbitrators and mediators across key areas of dispute resolution with the addition of 103 new panelists from January through July 2026.

Joining the AAA’s Commercial, Construction, Consumer, Employment, and Labor panels, the new panelists bring extensive legal, professional, and industry experience to disputes administered by the AAA. Their addition reflects the AAA’s ongoing commitment to maintaining panels of highly qualified neutrals equipped to address the evolving needs of businesses, individuals, counsel, and parties.

“AAA panelists are essential to the dispute resolution process,” said Eric Dill, SVP, chief people officer and head of panel relations at the AAA. “These accomplished professionals bring the experience, perspective, and industry knowledge needed to deliver fair, efficient outcomes for all parties. As disputes continue to grow in complexity, we continue to strengthen our panels so parties can find neutrals with the right expertise for their disputes.”

The new panelists include 47 joining the Commercial Panel, 23 joining the Construction Panel, 22 joining the Employment Panel, 9 joining the Labor Panel, and four joining the Consumer Panel. Their experience spans a broad range of business, construction, workplace, and consumer disputes, further expanding the industry and subject-matter knowledge available to parties through the AAA.

AAA panelists are selected through a rigorous review process based on professional accomplishments, subject-matter knowledge, dispute resolution experience, and other qualifications. In addition to the training AAA requires for arbitrators before they are made active on the AAA roster and an annual educational requirement, all panelists have access to ongoing education and resources to help them keep pace with developments in arbitration and mediation. AAA panelists are not employees of the AAA.

The new panelists, listed by AAA panel, are:

Commercial Panel

Michael Abate, KYHon. James (Jim) Abrams, NYEdward Allred, TXHon. James Bassett, NHAndrew Bonzani, NYRalph Cantafio, COMichael Cohen, NVEduardo Corretjer, PRVictoria Coyle, CTShashi Dholandas, NYKarl Dial, TXKatayoun Donnelly, COJames Fielder, ILHon. Jay Gandhi, CAMichael Granne, NYHilda Gurley, MIDaniel (Dan) Herling, CADavid Hoffman, PACraig Holden, CAHon. Robert Holzberg, CTJoshua Hyman, ILDavid Jonson, CAHon. Abdul Kallon, WAKaveh Kashef, MIAlan Lau, HIJames Loftis, TXMeryl Macklin, CARobin Main, RISimon Malko GABrant Martin, TXHon. Roslynn (Roz) Mauskopf, NYChristopher Melton, KYHon. Robert Miller, NYLisa Morgan, CAKenneth (Ken) Neuman, MIHon. Bill Pedersen, TXPaula Pendley, TXAllison Rich, NHHon. Diane Shelley, ILTiffany Shimada, UTDavid Shraga, CALeon Skornicki, NYMadeline Snider, NYBenjamin (Ben) Stewart, TXLee Straus, CAMichael Turrill, CAHon. Zuberi Williams, DE

Construction Panel

Tarek Abdalla, PAJeremy Baker, ILStephen Bialkowski, NJAaron Capps, TXJoseph Cooke, NYJason Ebe, AZMichael Jaffe, DCKafi Linville, MNRobert Lovein, TXG. Dwayne Maricle, LAJoshua (Josh) Marks, AZJerry Negrete, TXKenneth (Ken) Roberts, ILJ.R. Rothstein, FLTeresa Santin, OHStephen (Steve) Schemenauer, MNHon. David Shakes, COEric Singer, ILTony Starr, MAJennifer Therrien, MOZach Torres-Fowler, PAPhilip Watson, LAKendall Woods, IL

Consumer Panel

Andrew Knott, CTAlbert Pak, DCSamuel (Sam) Stone, WVIsaac Wannos, FL

Employment Panel

Julian Alwill, CAColleen Connelly, CAHarriet Cooperman, MDRobert (Rob) Gillette, WAStanley (Stan) Graham, TNWilmer Harris, CAGeoffrey (Geoff) Hash, CAMeredith Jeffries, NCJames (JJ) Johnston, CAAaron Kaufmann, CAPhyllis Kupferstein, CARuth Major, ILJoseph Moriarty, ILKathy Nemecheck, MOKathlyn Perez, LAGina Roccanova, CANicholas Roumel, MIHon. Ravi Sandill, TXGerald Sauer, CAAnthony Sciarrillo, NJJulia Simon, TXDaiquiri Steele, AL

Labor Panel

Carl Bosland, CAFrancis Connell, MAColleen Connelly, CA*Jerry Cutler, NYSteven Kramer, TNKimberly Moseley, VAGina Roccanova, CA*Mark Shank, TXLynne Stern, LA

*Also serves on the AAA Employment Panel.

The AAA welcomes the newest members of its panels and recognizes their commitment to advancing effective alternative dispute resolution.

For more information on the AAA roster of arbitrators and mediators, visit: https://www.adr.org/panel/about-our-panels/ 

About the American Arbitration Association  

The American Arbitration Association is the largest provider of alternative dispute resolution (ADR) services in the world. Marking its centennial in 2026, the American Arbitration Association has transformed how legal issues are resolved for better since 1926, turning disputes worldwide into opportunities for understanding and progress. A not-for-profit organization, the American Arbitration Association’s mission is to deliver ADR services with integrity, transparency, and innovation. For more information, visit www.adr.org/.   

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SOURCE American Arbitration Association

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