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Global Bioinformatics Market to Reach USD 64.60 Billion by 2034, Driven by AI, Genomics, Next-Generation Sequencing, and Precision Medicine Report Maximize Market Research

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PUNE, India, Sept. 24, 2026 /PRNewswire/ — The Global Bioinformatics Market was valued at USD 20.34 Billion in 2025 and is projected to expand at a 13.7% CAGR from 2026 to 2034, reaching USD 64.60 Billion by 2034, according to a new analysis by Maximize Market Research.

Global Bioinformatics Market

The Global Bioinformatics Market Report 2025 provides a comprehensive analysis of market trends, genomic data generation, next-generation sequencing (NGS), bioinformatics platforms, bioinformatics services, knowledge management tools, computational biology, biological databases, technology adoption, deployment models, application areas, end-user sectors, research activities, competitive developments, and market forecasts through 2034. The market covers genomics, proteomics, transcriptomics, metabolomics, molecular phylogenetics, chemoinformatics, and other bioinformatics applications across sequencing technology, microarray technology, mass spectrometry, high-throughput screening, data mining and machine learning, and structural bioinformatics tools.

The increasing volume of genomic and biological data, growing adoption of next-generation sequencing, expansion of precision medicine, rising pharmaceutical and biotechnology R&D, increasing demand for genomic data analysis, and broader application of computational biology are supporting the growth of the global bioinformatics market. Growing adoption of bioinformatics platforms, cloud-based bioinformatics, biological databases, data mining, machine learning, and AI-enabled analytical solutions is transforming genomics, drug discovery, molecular diagnostics, personalized medicine, and life-science research. Increasing investments in genomic research, sequencing infrastructure, biotechnology, pharmaceutical R&D, and computational technologies are further expanding opportunities for bioinformatics solution providers.

Advancements in artificial intelligence, machine learning, cloud computing, high-performance computing, genomic sequencing, biological data integration, data analytics, molecular modeling, and computational drug discovery are reshaping the bioinformatics landscape. Increasing research across genomics, proteomics, transcriptomics, metabolomics, chemoinformatics, and molecular phylogenetics is creating new opportunities for pharmaceutical and biotechnology companies, academic and research institutes, healthcare providers, and agricultural biotechnology organizations. Platform development, software innovation, strategic collaborations, genomic research initiatives, technology investments, data-management capabilities, and expansion of cloud-based bioinformatics solutions are expected to accelerate innovation and strengthen the global bioinformatics market through 2034.

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Global Bioinformatics Market gains momentum as rising genomic data generation, increasing adoption of next-generation sequencing, growing demand for precision medicine, rapid integration of AI and machine learning, expansion of cloud-based bioinformatics, and advances in computational biology and genomic data analytics accelerate innovation: Maximize Market Research unveils key market insights.

Global Bioinformatics Market Size & Forecast

Parameter

Value

Market Size (Base Year 2025)

USD 20.34 Billion

Forecast Market Size (2034)

USD 64.60 Billion

CAGR (2026-2034)

13.7 %

Base Year

2025

Forecast Period

2026-2034

Historical Period

2020-2025

Global Bioinformatics Market Trends & Insights

North America leads the Global Bioinformatics Market, supported by advanced pharmaceutical and biotechnology R&D, strong genomics infrastructure, high adoption of next-generation sequencing, precision medicine, and advanced bioinformatics platforms.Asia Pacific is the fastest-growing region, driven by expanding biotechnology and pharmaceutical industries, increasing genomic sequencing, healthcare digitization, investments in precision medicine, and rising adoption of cloud-based bioinformatics and computational tools.Genomics and next-generation sequencing are driving market demand, as the growing volume of genomic data increases the need for advanced sequencing analysis, biological databases, data mining, computational biology, and genomic data interpretation.AI, machine learning, and cloud computing are transforming bioinformatics, enabling faster biological data processing, predictive analytics, molecular analysis, automated workflows, drug discovery, and scalable genomic research across pharmaceutical, biotechnology, and academic institutions.Precision medicine and personalized healthcare are accelerating bioinformatics adoption, with increasing demand for pharmacogenomics, biomarker analysis, genomic diagnostics, molecular profiling, and computational approaches that support targeted therapies and data-driven drug development.

Bioinformatics Market Dynamics

Growing Genomic Data Generation and NGS Drives Market Growth

The increasing adoption of next-generation sequencing (NGS) is generating large volumes of genomic data, driving demand for bioinformatics platforms, sequencing data analysis, biological databases, and computational biology. Growing applications in genomics, precision medicine, molecular diagnostics, drug discovery, and pharmacogenomics are further supporting market growth. The declining cost of sequencing and expansion of sequencing capabilities are encouraging more research institutions, pharmaceutical companies, and biotechnology organizations to adopt advanced bioinformatics solutions. Increasing genomic research and the need for faster interpretation of complex biological datasets are also strengthening demand for computational tools.

High Infrastructure Costs and Data Security Concerns Restrain Market Growth

High costs associated with high-performance computing, specialized software, data storage, cloud infrastructure, and skilled professionals can limit bioinformatics adoption, particularly among smaller research organizations. Concerns surrounding genomic data privacy, cybersecurity, regulatory compliance, and interoperability also remain important market restraints. Managing large biological datasets requires secure and scalable infrastructure, increasing operational and technology requirements. Differences between databases and bioinformatics platforms can further create challenges in seamless data sharing and integration.

AI and Cloud-Based Bioinformatics Create Opportunities

Integration of AI, machine learning, cloud computing, data mining, predictive analytics, and automated workflows is creating new opportunities in genomic data analysis, drug discovery, biomarker identification, and molecular research. Cloud-based platforms provide scalable solutions for processing large biological datasets while reducing the need for extensive on-premise computing infrastructure. AI-driven tools can support genome interpretation, protein analysis, molecular modeling, sequence analysis, and computational drug discovery. Growing adoption of these technologies across pharmaceutical, biotechnology, healthcare, and academic research is expected to expand the application scope of bioinformatics.

Shortage of Skilled Professionals Creates Challenges

The growing complexity of genomic datasets, biological databases, sequencing technologies, computational algorithms, and analytical workflows is increasing demand for specialized bioinformatics professionals. Shortages of skilled talent with expertise across biology, computer science, statistics, data science, and molecular biology can restrict the efficient implementation of advanced solutions. Data standardization, interoperability, and integration challenges can also complicate the management of biological information across multiple platforms. These limitations may affect organizations seeking to establish large-scale bioinformatics infrastructure, genomic data analysis systems, and computational research capabilities.

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Global Bioinformatics Market Segmentation

The Global Bioinformatics Market is segmented by Product and Services, Technology, Deployment Model, Database Type, Application, End User Sector, and Region. Increasing genomic data generation, growing adoption of next-generation sequencing, rising demand for computational biology, AI and machine learning integration, expansion of cloud-based platforms, and increasing applications in precision medicine and drug discovery are supporting market development across these segments.

Segmentation

Sub-Segments

By Product and Services

Knowledge Management Tools; Bioinformatics Platforms; Bioinformatics Services

By Technology

Sequencing Technology; Microarray Technology; Mass Spectrometry; High-Throughput Screening; Data Mining & Machine Learning; Structural Bioinformatics Tools

By Deployment Model

Cloud-Based Bioinformatics; On-Premise Bioinformatics Systems; Hybrid Deployment

By Database Type

Biological Databases; Protein Databases; DNA Databases; Nucleotide Databases; Chemical Databases

By Application

Metabolomics; Molecular Phylogenetics; Transcriptomics; Proteomics; Chemoinformatics; Genomics; Others

By End User Sector

Pharmaceutical and Biotechnology Companies; Medical Biotechnology; Animal Biotechnology; Agriculture Biotechnology; Academic and Research Institutes; Healthcare Providers; Others

By Region

North America; Europe; Asia Pacific; Middle East & Africa; South America

North America Leads the Bioinformatics Market While Asia Pacific Emerges as a High-Growth Region

North America held the largest share of the Global Bioinformatics Market in 2025, supported by strong pharmaceutical and biotechnology R&D, advanced genomics infrastructure, high adoption of next-generation sequencing (NGS), precision medicine, and computational biology. The United States represents a major market due to its established biotechnology ecosystem, genomic research capabilities, academic institutions, and adoption of bioinformatics platforms, biological databases, AI-driven analytics, and cloud-based bioinformatics solutions. Canada and Mexico are also contributing through expanding biotechnology activities, genomic research, and healthcare digitization.

Europe represents an important market, supported by established pharmaceutical and biotechnology industries, strong research institutions, advanced healthcare infrastructure, and increasing investment in genomics, proteomics, molecular diagnostics, and personalized medicine. Germany, the United Kingdom, France, Italy, Spain, Sweden, Austria, and other European countries are witnessing increasing adoption of bioinformatics software, sequencing data analysis, biological databases, computational biology, and AI-based research tools. Growth in genomic research and precision medicine is further supporting regional development.

Asia Pacific is expected to witness the fastest growth through 2034 as biotechnology and pharmaceutical industries expand and genomic sequencing becomes more widely adopted. China, Japan, India, South Korea, Australia, and other regional markets are strengthening genomics infrastructure, precision medicine, healthcare digitization, and biotechnology R&D. Increasing investments in NGS, cloud computing, machine learning, data mining, biological databases, and computational drug discovery are creating new opportunities for bioinformatics solution providers.

Middle East & Africa is gradually developing as healthcare modernization, biotechnology investment, and genomic research activities increase. GCC countries, South Africa, Egypt, Nigeria, and other markets are investing in genetic testing, precision medicine, genomic databases, advanced healthcare infrastructure, and computational research capabilities. Growing adoption of genomic technologies and increasing interest in personalized healthcare are supporting demand for bioinformatics platforms and services.

South America is supported by expanding genomic research, pharmaceutical and biotechnology activities, molecular diagnostics, and healthcare investment. Brazil represents an important regional market, while Argentina and other countries are contributing through increasing use of genomic sequencing, biological databases, bioinformatics analytics, agricultural biotechnology, and computational biology. Improving research infrastructure and growing applications of genomics are creating additional opportunities across the region.

Leading Companies Strengthen the Bioinformatics Market Landscape

Thermo Fisher Scientific Inc., Agilent Technologies Inc., Illumina Inc., Waters Corporation, NeoGenomics Laboratories, PerkinElmer Inc., Seven Bridges Genomics, Inc., Bio-Rad Laboratories, Inc., Eurofins Scientific, QIAGEN N.V., Fios Genomics, Genedata AG, Dassault Systèmes BIOVIA, SOPHiA GENETICS, and BGI Genomics Co., Ltd. are among the prominent companies associated with the global bioinformatics landscape. Their activities across genomic sequencing, bioinformatics platforms, biological databases, sequencing data analysis, computational biology, AI-enabled analytics, proteomics, molecular diagnostics, and bioinformatics services are supporting technological development and market expansion.

Global Bioinformatics Market Competitive Landscape

The Global Bioinformatics Market is increasingly technology-driven, with companies focusing on AI integration, machine learning, cloud-based bioinformatics, genomic data analysis, biological databases, and computational drug discovery. Key players are competing through R&D investments, technology development, strategic collaborations, product launches, platform expansion, partnerships, acquisitions, and geographic expansion. Competition is also shaped by platform scalability, data security, interoperability, analytical capabilities, ease of integration, computational performance, and the ability to manage large biological datasets across genomics, proteomics, transcriptomics, metabolomics, chemoinformatics, and molecular phylogenetics.

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Bioinformatics Key Players are:

North America
1. Thermo Fisher Scientific Inc. (USA)
2. Agilent Technologies Inc. (US)
3. Illumina Inc. (US)
4. Waters Corporation (US)
5. NeoGenomics Laboratories (US)
6. Perkin Elmer Inc. (US)
7. Seven Bridges Genomics, Inc. (US)
8. Station X, Inc. (US)
9. Active Motif, Inc. (US)
10. Bio-Rad Laboratories, Inc. (US)
Europe
11. Eurofins Scientific (Luxembourg)
12. QIAGEN N.V.(Netherlands)
13. Fios Genomics (UK)
14. Source BioScience (UK)
15. Genedata AG (Switzerland)
16. Eurofins Scientific SE (Luxembourg)
17. Genomatix Software GmbH (Germany)
18. Dassault Systèmes Biovia Corp. (France)
19. Sophia Genetics SA (Switzerland)
Asia Pacific
20. BGI Genomics Co., Ltd. (China)
21. Others

Frequently Asked Questions – Global Bioinformatics Market

1. What is the size of the Global Bioinformatics Market in 2025?
The Global Bioinformatics Market was valued at approximately USD 20.34 Billion in 2025.

2. What is the expected CAGR of the Global Bioinformatics Market through 2034?
The Global Bioinformatics Market is projected to expand at a CAGR of 13.7% during 2026–2034, supported by rising genomic research, next-generation sequencing, precision medicine, and computational biology applications.

3. Which region dominates the Global Bioinformatics Market?
North America dominated the Global Bioinformatics Market in 2025, supported by advanced biotechnology and pharmaceutical research, genomic infrastructure, bioinformatics software adoption, and strong investment in precision medicine.

4. Which region is expected to grow fastest in the Global Bioinformatics Market?
Asia Pacific is expected to register the fastest growth during the forecast period, driven by expanding biotechnology and pharmaceutical industries, genomic sequencing, healthcare digitization, and increasing adoption of AI and cloud-based bioinformatics.

5. What are the major applications of bioinformatics?
Major applications include genomics, proteomics, transcriptomics, metabolomics, chemoinformatics, and molecular phylogenetics. Among these, genomics represents a major application because of increasing sequencing activity and the growing volume of genomic data requiring computational analysis.

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Analyst Perspective

Analysts highlight that the Global Bioinformatics Market is driven by rising genomic data generation, increasing adoption of next-generation sequencing (NGS), precision medicine, and pharmaceutical and biotechnology R&D. Growing use of AI and machine learning, cloud-based bioinformatics, biological databases, data mining, and computational biology is expanding applications across genomics, proteomics, transcriptomics, and drug discovery. However, high infrastructure costs, data security concerns, interoperability challenges, and shortage of skilled professionals remain key challenges. Increasing research in genomic sequencing, pharmacogenomics, biomarker discovery, and computational drug discovery is creating new opportunities and is expected to shape the market through 2034.

Related Reports:

Bioinformatics Services Market by Type, Specialty, End User, Application, and Region – Global Forecast to 2034

Germany Bioinformatics Market by Technology, Application, and Region – Germany Forecast to 2034

Japan Bioinformatics Market by Technology, Application, and Region – Japan Forecast to 2034

Australia Bioinformatics Market by Technology, Application, and Region – Australia Forecast to 2034

Malaysia Bioinformatics Market by Technology, Application, and Region – Malaysia Forecast to 2034

About Maximize Market Research – Global Bioinformatics Market

Maximize Market Research is a global market research and business consulting firm delivering data-driven insights across the Healthcare, Pharmaceuticals, Life Sciences, Biotechnology, and Medical Technology sectors, including the Global Bioinformatics Market. Its research helps businesses understand market trends, genomic data generation, next-generation sequencing, emerging opportunities, and competitive dynamics across bioinformatics platforms, bioinformatics services, knowledge management tools, computational biology, biological databases, and genomic data analytics.

Expertise in Bioinformatics & Computational Biology Research

With expertise in life sciences, biotechnology, healthcare, and pharmaceutical market research, Maximize Market Research provides insights into genomics, proteomics, transcriptomics, metabolomics, molecular phylogenetics, chemoinformatics, and computational drug discovery. Its research evaluates developments across AI and machine learning, cloud-based bioinformatics, sequencing technology, data mining, biological databases, precision medicine, pharmacogenomics, and genomic data analysis, helping industry stakeholders identify opportunities across the global bioinformatics ecosystem.

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Lumawant Godage
MAXIMIZE MARKET RESEARCH PVT. LTD.
+91 96073 65656
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An International Event for the 400th Birth Anniversary of Bada Shanren held in Qingyunpu District, China’s Jiangxi

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NANCHANG, China, Sept. 24, 2026 /PRNewswire/ — A report from Jiangxi International Communication Center (JXICC): On September 22, the Event for the 400th Birth Anniversary of Bada Shanren “The Cosmos as Inner Heart: International Youth Step Into Bada Shanren’s World of Art” was held in Qingyunpu District, Nanchang City, Jiangxi Province— the hometown of Bada Shanren. Chinese and foreign youth representatives and guests from 19 countries and regions including the United States, Russia, Morocco, Turkmenistan and the Republic of Korea participated.

Bada Shanren is an outstanding master of Chinese calligraphy and painting. His works are treasures of traditional Chinese calligraphy and painting, embodying profound Chinese aesthetics and humanistic heritage, and exerting a far-reaching influence on international art. The year 2026 marks the 400th anniversary of the birth of Bada Shanren. In order to enable Gen Z international youth to better understand the beauty of Chinese calligraphy and painting and to spread and promote fine traditional Chinese culture, the event arranged cultural experience sessions including special exhibition visit, collection introductions, stamp-hunting memorial exploration, rubbing making, and ink painting album page copying. It allows Chinese and foreign youth to get close to Bada Shanren’s art world through vivid experiences, and builds a cultural bridge connecting China and the world with hands-on practices.

At the launch ceremony, international youth representative Yagshygeldiyeva Aygul from Turkmenistan shared her feelings. She said that she had learned about Bada Shanren online before, but that standing in front of the original works felt completely different. “I didn’t really understand Chinese painting before. Today, standing in front of the paintings, I finally felt the beauty of traditional Chinese painting.” She mentioned that the image of animals rolling their eyes in Bada Shanren’s works left a deep impression on her. “Those animals look very proud, and I can feel the artist’s personality through them. This makes his paintings special and unforgettable.”

During the subsequent hands-on experience, Alfina Kildiiarova from Russia mentioned that it was her first time trying rubbing. “I think it’s very interesting. It’s very important for international youth to learn more about Chinese culture.” Robel Tilahun from Ethiopia noted that his country also has an artistic tradition similar to calligraphy. “Calligraphy connects you with a different kind of culture. Coming here and seeing the real artworks is a very beautiful feeling.” He summarized the experience in one word: “Magnificent.”

Migdaris Murillo Pitty from Panama said after painting with her own hands that although it was her first attempt, the process made her feel very relaxed and excited. “You can show a part of yourself in the painting.” She also mentioned that through this experience, she “felt a small part of the vast Chinese culture.”

Marking the 400th anniversary of Bada Shanren’s birth, this event, through a combination of field visits, cultural education, and artistic experiences for Gen Z international youth, allows them to appreciate the beauty of Chinese calligraphy and painting while becoming firsthand participants in and communicators of fine traditional Chinese culture, helping Bada Shanren’s art reach further overseas.

 

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SOURCE Jiangxi International Communication Center(JXICC)

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In HelloNation, Construction Expert Jovana Villanueva of Easton, PA, Breaks Down Residential Development

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EASTON, Pa., Sept. 24, 2026 /PRNewswire/ — What steps keep market-rate residential construction on schedule and on budget? A new HelloNation article explains how effective construction management reduces uncertainty and safeguards return on investment during every stage of residential development.

The article outlines a structured approach to planning, coordination, and oversight, emphasizing how construction management creates predictability in complex projects. The focus begins with pre-construction planning, where key factors like cost modeling, material availability, and labor assumptions are assessed early. By analyzing drawings for constructability and identifying potential design challenges, the process helps reduce change orders and schedule disruptions later in the build.

The article makes clear that pre-construction planning serves as the foundation for success in market-rate residential projects. With accurate cost modeling, owners can make informed decisions before construction begins. The article points out that this early clarity is critical to maintaining alignment with financial targets throughout the project.

Construction Management Expert Jovana Villanueva of Easton, PA, explains that trade coordination and communication are essential once building begins. The article details how day-to-day trade coordination ensures that subcontractors work efficiently and in the correct sequence. This reduces on-site congestion and quality issues, helping the entire team stay on track.

The article also highlights how ongoing quality control is built into the entire workflow. Rather than treating inspections as a final step, construction managers monitor materials and installation methods throughout the project. This approach reduces costly rework and protects the property’s long-term value—both of which support the project’s return on investment.

Another major focus in the article is schedule management. It notes that many market-rate residential projects run into trouble when timelines are based on optimistic assumptions rather than field data. The article emphasizes the role of construction managers in tracking actual progress and making real-time adjustments to keep owners fully informed. This transparency is key to managing financing, leasing, and occupancy plans.

At every step, from pre-planning to turnover, construction management aligns design goals with financial performance. The article explains how managers work with architects and engineers to select materials and systems that offer long-term durability rather than just low initial cost. Long-lead items are flagged early to avoid pricing spikes and delivery delays, which can threaten project outcomes.

For developers involved in residential development, the article argues that construction management is not just oversight—it’s a disciplined system that ties every decision back to performance, cost, and timeline. By maintaining tight trade coordination, detailed scheduling, and clear communication, construction managers reduce risk and improve outcomes.

The importance of ongoing reporting is also addressed. The article describes how regular updates on costs, schedules, and risks help investors and stakeholders stay confident in the project’s financial outlook. This level of control and insight helps ensure that each market-rate residential project delivers on its intended return on investment.

The Construction Management Workflow Behind Market-Rate Residential Developments features insights from Jovana Villanueva, Construction Expert of Easton, PA, in HelloNation.

About HelloNation

HelloNation is a premier media platform that connects readers with trusted professionals and businesses across various industries. Through its innovative “edvertising” approach that blends educational content and storytelling, HelloNation delivers expert-driven articles that inform, inspire, and empower. Covering topics from home improvement and health to business strategy and lifestyle, HelloNation highlights leaders making a meaningful impact in their communities.

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New Campaign Helps Parents and Caregivers Find the Right Car Seat for Their Kids

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This National Child Passenger Safety Week, the Ad Council and NHTSA deliver lifesaving reminders to ensure children are in the correct car seat for their age and size.

WASHINGTON, Sept. 24, 2026 /PRNewswire-HISPANIC PR WIRE/ — As part of National Child Passenger Safety Week, the Ad Council and the National Highway Traffic Safety Administration (NHTSA) launched new public service advertisements (PSAs) and a new campaign tagline in support of their child car safety campaign. The new creative reminds parents and caregivers of children ages 14 and younger to make sure their kids are in the correct seat for their age and size.

The new tagline, “They Grow. You Check.” brings awareness to a child’s continued growth over time and emphasizes encouraging parents to check that their kids are in the right seat for their age and size. Although many parents are navigating busy schedules, resources on NHTSA’s website, including the Car Seat Finder Tool, can help them quickly and easily select the right car seat for their child’s age and size. In addition, the website provides a database of car seat inspection stations.

“Every parent wants to keep their child safe but may not know how to find the right car seat for their child’s age or size,” NHTSA Administrator Jonathan Morrison said. “NHTSA is taking the guesswork out of car seat shopping by providing quick and simple tools and information for parents and caregivers. The right car seat, properly installed, is the best tool we have to protect a child in a crash, and we want to help parents make sure every child is safe.”

Motor vehicle crashes remain a leading cause of death for children under 14. But when used effectively, car seats can reduce the risk of fatal injury by 71% for infants and 54% for toddlers. That’s why the new PSAs assure parents and caregivers that NHTSA can help them ensure their child is in the right car seat for their age and size.

The new work, developed pro bono by the creative agency BUCK and Part and Sum, both part of the Residence network, shows how parents have to juggle multiple roles – they are chefs, chauffeurs, and tutors all rolled into one. These PSAs emphasize the understanding that parents don’t need to be experts at everything, and they can lean on NHTSA’s expertise to keep their child safe on every car ride. They also remind parents and caregivers of the importance of correct car seat use and fit.

“Parents believe they’re doing the right thing but often rely on instinct and comfort instead of verification,” said Michelle Hillman, Chief Campaign and Program Officer, the Ad Council. “We want to make car seat safety simple for parents and caregivers. Parents can trust NHTSA’s resources to confidently help them find a car seat that’s right for their child at every age and size.” 

The campaign directs audiences to NHTSA.gov/TheRightSeat, and NHTSA.gov/Protegidos in Spanish, for more information on correctly securing children in vehicles. The PSAs, available in both English and Spanish, will run nationally in donated TV, radio, print, outdoor, and digital space. 

Child Passenger Safety Week, Sept. 20 through 26, concludes with National Seat Check Saturday, where parents and caregivers can receive free car seat checks in their local communities. In 2026, there are nearly 5,000 registered car seat inspections stations nationwide where families can receive hands-on education on how to correctly install car seats from a certified child passenger safety technician.

For more information on safe car seat practices and to find a local car seat inspection station, visit NHTSA.gov/TheRightSeat and NHTSA.gov/Protegidos.

About NHTSA

For more than 50 years, the National Highway Traffic Safety Administration (NHTSA) has served as the key federal agency charged with improving safety on our nation’s roads. As part of the U.S. Department of Transportation, NHTSA is working to reduce traffic-related deaths and injuries by promoting the use of seat belts and child safety seats; helping states and local communities address the threat of distracted, drunk and drug-impaired drivers; regulating vehicle safety standards and investigating safety defects in motor vehicles; establishing and enforcing fuel economy standards; conducting research on driver behavior and traffic safety; and providing consumer information on issues ranging from child passenger safety to impaired driving. For more information visit www.nhtsa.gov.

About The Ad Council

The Ad Council convenes creative storytellers to educate, unite and uplift audiences by opening hearts, inspiring action and accelerating change around the most pressing issues in America. Since the non-profit’s founding, the organization and its partners in advertising, media, marketing and tech have been behind some of the country’s most iconic social impact campaigns – Smokey Bear, A Mind Is a Terrible Thing to Waste, Love Has No Labels, Tear the Paper Ceiling and many more. With a current focus on mental health, gun safety, the opioid epidemic, skill-based hiring and other critical issues, the Ad Council’s national campaigns encompass advertising and media content, ground game and community efforts, trusted messenger and influencer engagement, and employer programs, among other innovative strategies to move the needle on the most important issues of the day. To learn more or get involved, visit AdCouncil.org, join the Ad Council’s communities on Facebook, Instagram, LinkedIn and X, and view campaign creative on YouTube. 

SOURCE The Ad Council

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